Dr. Shivani Shah
St. Xavier's College, Ahmedabad, Commerce, Faculty Member
- Gujarat University, S.D.School Of Commerce, Department Memberadd
The recent growth of e-commerce sector and the advent of modern technologies have led to a paradigm shift in the buying pattern of consumers from conventional shopping to online shopping. Internet accessibility has become much easier... more
The recent growth of e-commerce sector and the advent of modern technologies have led to a paradigm shift in the buying pattern of consumers from conventional shopping to online shopping. Internet accessibility has become much easier through modern equipments' such as mobile phones, tablets, laptops, etc. People desire a fast-paced existence in today's hectic world. Consumers are enticed to shop online to reduce transportation costs, gain access to a wide selection, take advantage of return and exchange policies, and shop whenever they want at their door step. However, occasionally a lack of tangibles, poor after-sales support, and unsecured payment methods prevent consumers from shopping online. The purpose of this study is to identify the factors that influence consumers' unwillingness to shop online, specifically with regard to Ahmedabad City. A structured questionnaire is used to collect primary data from 1001 respondents selected purposively from Ahmedabad City of which 243 respondents preferred not to shop online. The findings imply that "Lack of Assurance Factor" as one of the major factors depicting the reasons to not shop online which comprises of items such as Lack of Confidence, Scarcity of Authentic Services, Lack of Tangibility and Lack of Satisfaction.
Research Interests:
The purpose of this study is to investigate the complex relationship between key profitability indicators and the performance of India's top five nationalised banks according to Nifty PSU Bank Index are - State Bank of India (SBI), Bank... more
The purpose of this study is to investigate the complex relationship between key profitability indicators and the performance of India's top five nationalised banks according to Nifty PSU Bank Index are - State Bank of India (SBI), Bank of Baroda (BOB), Canara Bank (CB), Punjab National Bank (PNB), and Union Bank of India (UBI). The study is based on secondary data obtained from the Money Control Database of the respective banks. The study covers time duration of five years i.e., from 2018–19 to 2022–
2023. Profitability ratios like Return on Equity (RoE), Return on Assets (RoA), Net Interest Margin (NIM), and Net Profit Margin (NPM) are utilized, along with statistical techniques, for analysis. The findings of the study reveal that the State Bank of India (SBI) stands out as a symbol of strength and stability with impressive returns. Union Bank of India (UBI) is still facing difficulties, therefore strengthening its deficiencies, and reducing performance variability would require concentrated effort. As Punjab National Bank (PNB) experiences financial downturns, it is imperative that corrective action be taken quickly. In this context, Bank of Baroda (BOB) exhibits a noteworthy Net Interest Margin (NIM), but Canara Bank (CB) encounters difficulties in this regard.
2023. Profitability ratios like Return on Equity (RoE), Return on Assets (RoA), Net Interest Margin (NIM), and Net Profit Margin (NPM) are utilized, along with statistical techniques, for analysis. The findings of the study reveal that the State Bank of India (SBI) stands out as a symbol of strength and stability with impressive returns. Union Bank of India (UBI) is still facing difficulties, therefore strengthening its deficiencies, and reducing performance variability would require concentrated effort. As Punjab National Bank (PNB) experiences financial downturns, it is imperative that corrective action be taken quickly. In this context, Bank of Baroda (BOB) exhibits a noteworthy Net Interest Margin (NIM), but Canara Bank (CB) encounters difficulties in this regard.
Research Interests:
The recent growth of e-commerce sector and the advent of modern technologies have led to a paradigm shift in the lifestyle leading to personal development of consumers in the digital world. Internet accessibility has become much easier... more
The recent growth of e-commerce sector and the advent of modern technologies have led to a paradigm shift in the lifestyle leading to personal development of consumers in the digital world. Internet accessibility has become much easier through modern equipments such as mobile phones, tablets, laptops, etc. Hence the digital media plays a prominent role in shaping the individual lifestyle, mainly of Generation-"Y". The millennial of today are highly exposed to internet facilities and are more adaptive to the new technological developments leading to vast changes in lifestyle of this generation. This study focuses on assessing the role of digital media in changing the behaviour of individuals of Generation "Y", which comprises of age group 20 to 35 years. The study reveal the changes in the choices and preferences of these respondents, due Covid-19 with reference to Ahmedabad City. It also attempts to evaluate the practices of respondents towards their personal development and explore their overall experience during this uncertain situation of Pandemic. The study is based on primary data collected from Generation "Y" of Ahmedabad City based on purposive sampling during Covid 19 lockdown period.
Research Interests:
The recent growth of e-commerce sector and the advent of modern technologies have led to a paradigm shift in the buying pattern of consumers from conventional shopping to online shopping. Internet accessibility has become much easier... more
The recent growth of e-commerce sector and the advent of modern technologies have led to a paradigm shift in the buying pattern of consumers from conventional shopping to online shopping. Internet accessibility has become much easier through modern equipments such as mobile phones, tablets, laptops, etc. The past decade has led to a drastic shift towards online shopping since it facilitates faster and convenient shopping processes with larger varieties of products and services at the doorstep of consumers. The purpose of this research is to study the purchase behavior of online shoppers of Generation-"Y" with specific reference to Ahmedabad City. Generation Y is more segmented as audience grouped between 20-35 years and are very well exposed to internet facilities. The millennial are more flexible and adaptive to the new technologies with varied lifestyles. A structured questionnaire is used to collect primary data from 200 respondents selected purposively from Ahmedabad City. This study focuses on analyzing the consumers' preferences towards online shopping and identifying the major factors affecting their preferences towards various product and service categories while shopping online. It also attempts to evaluate consumers' satisfaction towards online shopping and identifying the barriers creating hesitation towards online shopping, especially for Generation-Y.
Research Interests:
In today's globalized economy, mergers and acquisitions have increased over the world, by capturing greater market share, broadening the portfolio to reduce business risk, improving competitiveness of companies, entering new market and... more
In today's globalized economy, mergers and acquisitions have increased over the world, by capturing greater market share, broadening the portfolio to reduce business risk, improving competitiveness of companies, entering new market and geographies and capitalizing on economies of scale. This research study is aimed to study the impact of Merger and Acquisitions (M&A) on shareholders' profitability and wealth and also on overall wealth of the organization. The results suggests that there is negligible impact of M&Aon shareholders' profitability and wealth in case of SUNPHARMA and RANBAXY LABORATORIES whereas in case of TORRENT PHARMA and ELDER PHARMA there is significant impact on shareholders' profitability and overall wealth of the organization.