Business Plan for WIZZ FIT CENTRAL
1. Vision/Mission of WIZZ FIT CENTRAL
[Craft a brief “elevator pitch” vision or mission statement about your business that answers the
following five questions]
● What does WIZZ FIT CENTRAL do?
- WIZZ FIT CENTRAL served sport business such as fitness guide , training program ,
gymnasium, specific sport training and program to lost weight
- Our fitness gym center offers comprehensive services tailored to enhance your
physical well-being. Our state-of-the-art facilities provide a diverse range of equipment
for strength training, cardio workouts, and functional fitness. With certified trainers
guiding you through personalized exercise plans, achieving your fitness goals becomes
attainable and enjoyable. Group classes foster a sense of community and motivation,
while specialized programs cater to all fitness levels and interests. Whether you're
aiming for weight loss, muscle gain, or overall health improvement, our gym center
ensures a supportive environment to help you succeed. Join us today to embark on your
journey towards a healthier, happier you.
- WIZZ FIT CENTRAL also selling sport item such as sport shoes , socks , tight and
quarter pants/pants
● Where does this happen?
- Physical activity such as training and practical happen at gym and thery things can be
hybrid depend on customer decide
- While item selling can be online or offline decide on customer either they come to our
store , on postage or cod
● Who does [your business] benefit?
- We are flixible and easy acces to our customer , it is because customer is our priority to
give the best served
- We hire a good and professional coaches trained by certified council with legal license
and full of expirience
We also selling original item and hundredly reject copyright item
● Why would potential customers care?
- In WIZZ FIT CENTRAL , the coaches will takecare of every part in customer lifestyle
such as taken food , hours of sleep , daily activity and everything related to their healthy
- We also will makes sure the things on the gym will give satisfaction to customer when
they use it
- We will ask then a feedback on our services and provide a grade to evaluate our
service
- Reminder for our customer to do a medical checkup with hospital or clinic to make sure
their healthness in a good condition and able to follow our program
- Potential customers would find our gym compelling for several reasons. Firstly, our
state-of-the-art facilities offer a wide array of equipment and amenities, ensuring an
optimal environment for achieving fitness goals. Secondly, our certified trainers provide
personalized guidance and support, enhancing the effectiveness and safety of workouts.
Additionally, our diverse range of group classes and specialized programs cater to
varying interests and fitness levels, fostering a sense of community and motivation.
Whether someone aims for weight loss, muscle gain, or overall health improvement, our
gym center provides the tools, expertise, and supportive environment necessary for
success. Joining us means embarking on a transformative journey towards a healthier,
happier lifestyle.
● How does [your products and/or services] outshine the competition?
- We hire a sport scientist to make sure our program and gymnasium follow the the latest
research , trend and updates. Sports are getting modern and we will make sure that we
are stand in line with the newest
- We provided a good facilities wiyh high quality product to satisfied our customer and
feel how the europe and high level athlete feel
- We will outcome every research that our scientist do and give information about sport ,
healthness that caome with myths and give the right information
- Our gym stands out from the competition in several key ways:
Personalized Approach: We prioritize personalized attention and tailor fitness plans to
meet individual needs and goals. Our certified trainers work closely with members to
develop customized workout routines and provide ongoing support and guidance.
State-of-the-Art Facilities: Our gym boasts state-of-the-art equipment and facilities,
ensuring members have access to the latest advancements in fitness technology for
optimal results and comfort during their workouts.
Focus on Results: Our gym is dedicated to helping members achieve tangible results,
whether it's weight loss, muscle gain, improved athletic performance, or overall health
and wellness. We track progress, celebrate milestones, and adjust plans as needed to
ensure members stay on track towards their goals.
Overall, our gym goes above and beyond to provide a superior fitness experience,
combining personalized attention, cutting-edge facilities, diverse offerings, a supportive
community, and a results-driven approach to help members succeed on their fitness
journey.
**If you get stuck, continue brainstorming ideas for other parts of your plan, then complete this
section.**
2. Offer and Value Proposition
- The service we provide is everything in sport such as Training to improve performance,
Training to lost weight , Training to gain strenght and other component also training to gain big
muscle such bodybuilder. The price are based on session and minumun session taken are
decide by program that customer choose. We are flexible and open , so if the we must follow
the custommer financial management , then we dicide the best sission for them
- We are open for monthly pay or weekly pay and also every session pay by online , cash credit
card and etc
- We also open for a member which is register as a member and be one of to our community
and enjoy a benefits on our services
- For member to our company will get discount or point when buy an item from our shop
- It also give some discounts when playing at the gym
- About our seliing item , its legit and originally supplier from factory that come out the product
- We always have promotion on a payday everymonth
3. Audience and Ideal Customer
- We are open to everyone and glad whoever choose our services. For every customet that
come to our gym , we will serve with full of passion without any border line.
- The customer is also need to commit with us to make sure the target and purpose can be
achive. We need to cooperate together and made the mission succes
- The customer also need to understand all the rule and law so something we don’t want
happen will not happen
- The audience and ideal customer for this gym would likely encompass a broad spectrum of
individuals who prioritize their physical well-being and are motivated to achieve their fitness
goals. This could include:
Fitness enthusiasts: People who are passionate about maintaining an active lifestyle and
continuously improving their physical fitness.
Beginners: Individuals who are new to exercise and seek guidance and support to kickstart their
fitness journey in a welcoming and supportive environment.
Health-conscious individuals: Those who prioritize their health and are committed to
incorporating regular exercise into their routine to improve overall well-being and longevity.
Goal-oriented individuals: People who have specific fitness goals, such as weight loss, muscle
gain, or improving athletic performance, and are seeking structured programs and expert
guidance to help them reach these goals efficiently.
Community seekers: Individuals who value a sense of belonging and camaraderie and are
drawn to group classes and community events that foster connections with like-minded
individuals.
Busy professionals: Those with hectic schedules who appreciate the convenience of a well-
equipped gym with flexible hours and efficient, time-effective workouts.
Overall, the gym caters to anyone looking for a supportive, inclusive, and results-driven fitness
environment, regardless of their fitness level, background, or age.
4. Revenue Streams, Sales Channels and Marketing
**Using the lists below, select the revenue streams that your business will use to make money
and the sales channels and marketing vehicles that will connect you to customers.**
Revenue Streams:
○ Product sales: Online, mobile, wholesale and in-store sales.
○ Affiliate income: Monetize blog and social media posts with affiliate links.
○ Advertising income: Reserve website space for advertising.
○ Video income: Monetize a YouTube channel related to healthness and fitness
○ Webinars and online classes: Monetize coaching-style webinars and online classes
related to healthness and fitness also sport skills
○ Members-only content: Monetize a members-only section of the website for specialty
content related healthness and fitness and sport skills
Direct Sales Channels:
○ E-commerce platform: An online store on an e-commerce platform.
○ Social media channels: Facebook, Instagram, Pinterest shoppable posts/pins.
○ Sales representatives: For wholesale or other rep-driven sales.
Other Income Channels:
○ Affiliate income: Blogging or web content with affiliate link commissions.
○ Advertising income: Reserved advertising spaces on our page or website.
○ Webinars and online classes: Online subscription classes and webinars.
○ Members-only content: Password-protected content on the website or blog.
Marketing and Advertising:
Online Marketing Methods:
○ Informative blog content
○ Online landing page sales funnels
○ Social media via Facebook, Instagram, LinkedIn, TikTok, Pinterest, Twitter, other
○ Paid online advertising via Google AdSense or other networks
○ Email
○ Customer loyalty program
Traditional Advertising and Public Relations Outlets
○ None
5. Structure, Suppliers and Operations
**Detail the structure and operational overview for your business.**
● Business structure: - Open For partnership ( win win situation , give benefits each
other)
- Sponsorship sport team
● Permits: - License by official government officer , Follow rule of business and related to
our services and product
● Education or certifications: - Our priorities to hire a certified coaches and employer to
give a quality service
- Postgraduate from University Pendidikan Sultan Idris in Sport Science , UITM Shah
Alam In Sport Science And Certified From Malaysia Sport Council
● Roles and responsibilities: Signing with the law require by the government
● Standard operating procedures (SOPs): - Open everyday from 9:00 AM to 10:00 PM
- Exclueded Sunday
● Supply chain: - Linked with main supplier in Malaysia for sport equipment and facilities
6. Financial Forecasts
Cost Forecast **enter estimated startup and ongoing costs; edit table as needed**
Business Need Startup Cost Ongoing Cost Source/Supplier
Business organization (DBA, LLC, etc) Rm 60 Rm 8 / Year
Permits/certifications Rm 60 Rm 5 / Year
Retail or mobile POS system - -
E-commerce website Rm39.90 -
Store/facility cost Rm 30000 - Rm90 /
Month
Utilities costs Rm 500 Rm 350
Mobile sales, market and fair booths - -
Production/office equipment Rm 50000 - Rm 150
Cost of goods (projected) Rm100000 Rm 120 /
month
Packaging, bags and shipping supplies Rm 5000 -
Business cards and print marketing Rm 3000 -
Online and social media advertising Rm 300 -
Business bank account Rm 10000 -
Gross Profit Projections
**Use product research to estimate retail prices for your goods and/or services, then subtract
cost-of-goods (raw material, hourly rate or wholesale costs) to estimate gross profits. Edit table
as needed.**
Product or Service Retail Price (Cost) Gross Profit
Personal Trainer Rm 70 / Rm2500 630 x Person
Session x 9
session 1
Person
Gym Suit Rm 79 Rm 39 Rm 40
Protein Food Rm119 Rm 79 Rm 50
Energy Drink Rm 9 Rm 4 Rm 5
Boosters Rm 19 Rm 12 Rm 7
Job Description
Role: Fitness Personnel
Accountabilities:
Measure and assess the physical state of your clients as part of your fitness exams.
Create individualized fitness regimens based on the requirements and objectives
of each client.
Teach customers how to exercise safely and effectively by using appropriate
strategies.
Encourage, mentor, and assist your clients continuously as they pursue their
fitness goals.
Track the development of your clients and modify your programs as necessary.
Ensure that the exercise area is tidy and orderly, and that the equipment is
maintained and sanitized.
Keep abreast on fitness training best practices and market developments.
Position: Manager
Responsibilities:
Oversee daily operations of the fitness facility, including staff management and
scheduling.
Develop and implement strategies to attract and retain clients.
Take responsibility about business and think future on movement business
Must be flexible and always get attention on everyhthing happen in business
Also need to know about sport science to invole and arrange sport thing in a good and
right way
Be honest and fair on working and always have passion on doing the job
Conduct frequent performance reviews and give employees continual opportunity for
training and growth.
Keep abreast of market trends and advancements while putting creative concepts into
practice to improve the client experience.
