CN104504580A - Compensable interactive advertisement system based on mobile terminal - Google Patents
Compensable interactive advertisement system based on mobile terminal Download PDFInfo
- Publication number
- CN104504580A CN104504580A CN201410796262.3A CN201410796262A CN104504580A CN 104504580 A CN104504580 A CN 104504580A CN 201410796262 A CN201410796262 A CN 201410796262A CN 104504580 A CN104504580 A CN 104504580A
- Authority
- CN
- China
- Prior art keywords
- module
- user
- information
- advertisement
- terminal
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Landscapes
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The invention belongs to the technical field of an advertisement system and particularly relates to a compensable interactive advertisement system based on a mobile terminal. The compensable interactive advertisement system comprises a user terminal, an advertisement putting module, a back-stage management center module, a functional module and an advertiser terminal; the functional module comprises a time-adding, recharging and filling module, a conversation module, a social module, a game module, an exchange and payment module, an advertisement display module, a shopping mall module, a data center module and a short message center module. Through a system platform, the advertiser can selectively publicize the advertisement to a specified or unspecified mobile terminal software user without being limited by the conventional advertisement time, space and geographical location, so that the times for the mobile terminal software user to receive the advertisement are precisely controlled, the feedback information of the mobile terminal software user can be provided as direct statistical data information to the advertiser, and the mobile terminal software user can obtain economic compensation.
Description
Technical field
The invention belongs to ad system technical field, particularly relate to a kind of paid interactive advertisement system based on mobile terminal.
Background technology
Along with the arrival in mobile Internet epoch and the popular of large-size screen monitors touch-control mobile terminal, the continuous evolution of advertisement form, advertisement becomes the important channel that people understand commodity or service, facility is created for businessman and user directly link up, advertising message is thrown in mobile terminal, realize advertisement to manage at the hardware and software platform of each intelligent operating system, and the moving advertising hardware and software platform realizing ad distribution and industrial chain win-win becomes the development trend of future ads.Nowadays most advertisement platform system focus of the competition concentrates on covering and the contention of media resource, advertisement putting only focuses on range, with the demand of user to connecting the larger disconnection of existence, no matter user is willing to be unwilling can show in advertisement on internet, and user cannot select, and precisely can not control covered user data, realize the division based on factors such as user characteristicses, thus set up specific aim group and user data, cause user to be bothered by the advertisement emerged in an endless stream, produce dislike.
Summary of the invention
In order to solve the problems of the technologies described above, the object of the present invention is to provide a kind of paid interactive advertisement system based on mobile terminal, this system can realize that accurate input to advertisement, Real-Time Monitoring, information are through, immediate feedback user's request, realize the interaction between businessman and user, better meet the interests of user.
The present invention adopts following technical scheme:
Based on a paid interactive advertisement system for mobile terminal, it is characterized in that, comprising:
User terminal, receives the advertisement of manufacturer and return message for user by mobile terminal;
Advertisement putting module, for effective advertising message being sent advertising message to mobile phone users after examination & verification, and sends to back-stage management center module by the feedback information after mobile phone users reading advertisements;
Back-stage management center module, for the accounts information of leading subscriber, receive the advertising feedback information that user is read by mobile terminal, and feedback information is carried out overall treatment and generates data being supplied to input business, modules in functional module is managed, receives the information from the modules of functional module and send instruction and perform to modules;
Functional module, is connected with described back-stage management center module, for realizing the paid interaction function of ad system;
Throw in business's terminal, for throwing in advertisement to mobile subscriber terminal and paying.
Further, described functional module comprises when filling, supplements with money, fills electronic objects units; Call module; Social module; Game module; Exchange, payment module; Advertising display module; Store module; Data center module; With sms center module.
When filling, supplement with money, fill electronic objects units, user is the free material object obtaining handset talk time or currency or specify after selecting browse advertisements information, and is stored in the mobile phone account of user;
Call module, the dial system that terminal user's usage platform carries, converses when what utilization freely obtained fills;
Social module, multiple social patterns, social rule with when filling described in terminal user, supplement with money, fill electronic objects units and described exchange, payment module are associated;
Game module, multiple types is played, game rule and terminal user fill described time, supplement with money, fill electronic objects units and described exchange, payment module are associated;
Exchange, payment module, pay by the network payment such as Net silver or Alipay means;
Advertising display module, the advertisement that trade company submits to, respectively in television terminal and mobile phone terminal display, shows according to column, classification, detail and product advertising;
Its commodity can be put into store in the trade company of platform releasing advertisements by store module, and the exchange that user specifies according to platform and payment rule carry out exchanging or buying;
Data center module, comprises ad content, end-user registration information, Set Top Box information, browsing information, when filling, supplements with money, enriches thing information, merchant information, exchange, payment information, platform business rules information, terminal searching information etc.;
Sms center module, trade company sends relevant information by SMS platform to terminal user.
Beneficial effect of the present invention is: advertisement selectively can be distributed to the user of that specify or non-designated installation mobile terminal software by businessman, and not by the conventional ads time, the restriction in space and geographic position, accurate control can be done to the number of times that mobile phone users receives advertisement, the feedback information of mobile phone users can provide direct statistical information to businessman, and mobile terminal software user obtains economic compensation; Back-stage management center module by user by clicking the handset talk time of Free Acquisition after browse advertisements or currency or the material object of specifying is stored in the mobile phone account of user, user can use the air time of acquisition and other people converse, or to store module, social module, game module go to consume obtain filling time, supplement with money, enrich thing etc.; This platform both can realize the interaction between user and TV, can realize again user and initiatively read advertisement, and target audience is accurate, carries out selectivity input, avoid purposelessly advertisement to the harassing and wrecking of user for user.
Accompanying drawing explanation
Fig. 1 is structured flowchart of the present invention.
Embodiment
Below in conjunction with accompanying drawing, the present invention is described further:
In figure: 1-user terminal, 2-advertisement putting module, 3-back-stage management center module, 4-functional module, when 41-fills, supplements with money, fills electronic objects units, and 42-converses module, the social module of 43-, 44-game module, 45-exchanges, payment module, 46-advertising display module, 47-store module, 48-data center module, 49-sms center module, 5-throws in business's terminal.
Embodiment 1:
The present invention includes user terminal, receive the advertisement of manufacturer and return message for user by mobile terminal;
Advertisement putting module, for effective advertising message being sent advertising message to mobile phone users after examination & verification, and sends to back-stage management center module by the feedback information after mobile phone users reading advertisements;
Back-stage management center module, for the accounts information of leading subscriber, receive the advertising feedback information that user is read by mobile terminal, and feedback information is carried out overall treatment and generates data being supplied to input business, modules in functional module is managed, receives the information from the modules of functional module and send instruction and perform to modules;
Functional module, is connected with back-stage management center module, for realizing the paid interaction function of ad system;
Throw in business's terminal, for throwing in advertisement to mobile subscriber terminal and paying.
Functional module comprises when filling, supplements with money, fills electronic objects units; Call module; Social module; Game module; Exchange, payment module; Advertising display module; Store module; Data center module; With sms center module.
Principle of work:
User selects oneself interested advertisement by mobile terminal, browse advertisements information, the advertising message that user browses by advertisement putting module sends to back-stage management center module, back-stage management center module by the free handset talk time of user's browse advertisements information acquisition or currency or the material object of specifying by filling time, supplement with money, enrich thing module stores in user mobile phone account, each advertisement has its specific code, the data center module of functional module arranges the advertising message that each account is browsed, understand the demand of each user, user by mobile phone account can use the air time of acquisition and other people converse, or to store module, social module, when what game module went consumption to obtain fills, supplement with money, enrich thing etc.
Above one embodiment of the present of invention have been described in detail, but described content being only preferred embodiment of the present invention, can not being considered to for limiting practical range of the present invention.All equalizations done according to the present patent application scope change and improve, and all should belong within patent covering scope of the present invention.
Claims (2)
1., based on a paid interactive advertisement system for mobile terminal, it is characterized in that, comprising:
User terminal, receives the advertisement of manufacturer and return message for user by mobile terminal;
Advertisement putting module, for effective advertising message being sent advertising message to mobile phone users after examination & verification, and sends to back-stage management center module by the feedback information after mobile phone users reading advertisements;
Back-stage management center module, for the accounts information of leading subscriber, receive the advertising feedback information that user is read by mobile terminal, and feedback information is carried out overall treatment and generates data being supplied to input business, modules in functional module is managed, receives the information from the modules of functional module and send instruction and perform to modules;
Functional module, is connected with described back-stage management center module, for realizing the paid interaction function of ad system;
Throw in business's terminal, for throwing in advertisement to mobile subscriber terminal and paying.
2. a kind of paid interactive advertisement system based on mobile terminal as claimed in claim 1, is characterized in that: described functional module comprises when filling, supplements with money, fills electronic objects units; Call module; Social module; Game module; Exchange, payment module; Advertising display module; Store module; Data center module; With sms center module;
When filling, supplement with money, fill electronic objects units, user is the free material object obtaining handset talk time or currency or specify after selecting browse advertisements information, and is stored in the mobile phone account of user;
Call module, the dial system that terminal user's usage platform carries, converses when what utilization freely obtained fills;
Social module, multiple social patterns, social rule with when filling described in terminal user, supplement with money, fill electronic objects units and described exchange, payment module are associated;
Game module, multiple types is played, game rule and terminal user fill described time, supplement with money, fill electronic objects units and described exchange, payment module are associated;
Exchange, payment module, pay by the network payment such as Net silver or Alipay means;
Advertising display module, the advertisement that trade company submits to, respectively in television terminal and mobile phone terminal display, shows according to column, classification, detail and product advertising;
Its commodity can be put into store in the trade company of platform releasing advertisements by store module, and the exchange that user specifies according to platform and payment rule carry out exchanging or buying;
Data center module, comprises ad content, end-user registration information, Set Top Box information, browsing information, when filling, supplements with money, enriches thing information, merchant information, exchange, payment information, platform business rules information, terminal searching information etc.;
Sms center module, trade company sends relevant information by SMS platform to terminal user.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201410796262.3A CN104504580A (en) | 2014-12-18 | 2014-12-18 | Compensable interactive advertisement system based on mobile terminal |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201410796262.3A CN104504580A (en) | 2014-12-18 | 2014-12-18 | Compensable interactive advertisement system based on mobile terminal |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN104504580A true CN104504580A (en) | 2015-04-08 |
Family
ID=52945974
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201410796262.3A Pending CN104504580A (en) | 2014-12-18 | 2014-12-18 | Compensable interactive advertisement system based on mobile terminal |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN104504580A (en) |
Cited By (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106557957A (en) * | 2016-11-30 | 2017-04-05 | 天脉聚源（北京）科技有限公司 | The recommendation method and device of advertisement |
| CN106952103A (en) * | 2016-05-07 | 2017-07-14 | 王勇 | A kind of paid interaction systems of information based on mobile terminal and method |
| CN107274205A (en) * | 2017-04-24 | 2017-10-20 | 深圳市丰巢科技有限公司 | Order generation method and system |
| CN107507024A (en) * | 2017-08-10 | 2017-12-22 | 郑逊 | A kind of network advertisement launching platform and put-on method |
| CN107705148A (en) * | 2017-09-15 | 2018-02-16 | 安徽中瑞通信科技股份有限公司 | A kind of marketing platform based on mobile terminal APP |
| CN108764954A (en) * | 2018-04-03 | 2018-11-06 | 张宜金 | Mobile phone advertisement media system |
-
2014
- 2014-12-18 CN CN201410796262.3A patent/CN104504580A/en active Pending
Cited By (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106952103A (en) * | 2016-05-07 | 2017-07-14 | 王勇 | A kind of paid interaction systems of information based on mobile terminal and method |
| CN106557957A (en) * | 2016-11-30 | 2017-04-05 | 天脉聚源（北京）科技有限公司 | The recommendation method and device of advertisement |
| CN107274205A (en) * | 2017-04-24 | 2017-10-20 | 深圳市丰巢科技有限公司 | Order generation method and system |
| CN107274205B (en) * | 2017-04-24 | 2021-02-26 | 深圳市丰巢科技有限公司 | Order generation method and system |
| CN107507024A (en) * | 2017-08-10 | 2017-12-22 | 郑逊 | A kind of network advertisement launching platform and put-on method |
| CN107705148A (en) * | 2017-09-15 | 2018-02-16 | 安徽中瑞通信科技股份有限公司 | A kind of marketing platform based on mobile terminal APP |
| CN108764954A (en) * | 2018-04-03 | 2018-11-06 | 张宜金 | Mobile phone advertisement media system |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| Kuo et al. | 3G telecommunication operators’ challenges and roles: A perspective of mobile commerce value chain | |
| CN104504580A (en) | Compensable interactive advertisement system based on mobile terminal | |
| CN103593778B (en) | Virtual community shopping mall | |
| CN104488223A (en) | Charging and billing for content, services, and access | |
| US20120035993A1 (en) | Method of providing brand promotion via mobile terminal and the system thereof | |
| CN103955845A (en) | Interactive system of paid advertising platform | |
| CN108053249A (en) | A kind of information issuing system based on Internet of Things | |
| KR20120075598A (en) | Method and system for signage management | |
| CN105117926A (en) | Intelligent apparatus and method for counting people | |
| CN103226777A (en) | Interactive platform for paid advertisements | |
| CN104392374A (en) | Paid advertising interactive platform based on third party | |
| Mukherjee | Imagining cellular india | |
| WO2011077449A1 (en) | Geo/location based mobile advertising and monetisation platform | |
| KR101018311B1 (en) | Viral Marketing System and Method Using Social Network Service | |
| CN102044033A (en) | Audience-segmentation targeted advertising publishing method and system | |
| KR101886994B1 (en) | System for advertising mobile contents | |
| Bhattacharyya et al. | Mobile Telephony Network Value added Services, Quest for Capturing the Value Created most: Answers from the Concept of Value Network. | |
| KR20130111071A (en) | Providing method and system of advertising service | |
| KR100722846B1 (en) | Mobile advertising service system | |
| CN104463632A (en) | Instant messaging compensation advertisement interactive platform | |
| CN103955844A (en) | Paid advertisement interaction platform based on television | |
| KR20100123605A (en) | Data communication advertisement service system and method to be specialized in free data communication charge accumulation of using advertisement program as an inseparable part of the content in mobile communication networks | |
| Bhandari | Telecom industry in india | |
| Sahu | PROJECT REPORT on Jio M. Com IV Sem–Marketing Management (Session 2020–21) | |
| CN103370951A (en) | Method for displaying an advertisement and system for implementing same |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C06 | Publication | ||
| PB01 | Publication | ||
| WD01 | Invention patent application deemed withdrawn after publication |
Application publication date: 20150408 |
|
| WD01 | Invention patent application deemed withdrawn after publication |