GRAHAM BALLS
Prepared and Presented BY:
Aizeen R. Miguel
Mark Joenard D. Ortiz
Christian Joseph L. Ganotisi
I. Executive Summary
Graham balls is an innovated product made by the entrepreneurs from
grade 12 stem Fleming. The initial capital of this business will have 355 pesos
coming from the said students by means of their savings. It is a home made
product that can be sold inside the school campus with a target of almost
2000 students in Quirino General High school. It promotes delicious sweets
that can light up and stimulate your mood.
Graham balls is a feasible and achievable product that a simple
student can do and afford. Also this product can improve and bring out the
production and innovating skills of every student.
1.1 Product Logo
1.2 LOCATION OF BUSINESS
The product Graham Balls is sold at Quirino General High School at
Zamora Cabarroguis, Quirino. The location is accessible to its target market
which is the students of the said school.
II. INTRODUCTION
A “GRAHAM CRACKER” is a type of cracker confectionery, usually
sweetened honey. This is considered as digestive biscuit and a healthy food
originated in United Kingdom. Graham balls are sweetened graham crackers that
is rolled to form a ball shape structure. In addition, we have offered this product
to make the costumers satisfied.
Sweetened Graham Balls commits to give the healthier and more natural
and best product it can serve. By maintaining the high quality standard, it will give
the costumers the best taste.
Graham balls is an innovated product made by the students. It is prepared
easy but are rich. The product offers a sweet and melt-in-your-mouth snack in a
reasonable price. These treats are popular not just during the holidays but year
round, loved by young and old alike.
III. PRODUCT DESCRIPTION
Graham balls are desserts which are popularized in the Philippines. These
are made out of crushed graham crackers, condensed milk, and marshmallow.
These said product is sold at low cost and affordable price.
IV. INDUSTRY ANALYSIS/ SWOT Analysis
STRENTGTH
- It is a sweetened snack that can satisfy its costumers
- Its taste can makes it interesting so it can attract a lot of consumers.
- It is satisfying in terms of sight, taste, and aroma.
- It is easy to do and prepare and the ingredients aren’t hard to find.
- The price is affordable and worth it.
WEAKNESSES
- Some entrepreneurs might sell the same product.
- Some students might not like sweet snacks.
OPPORTUNITIES
- The product can be addicting due to its sweet taste and this can increase
the sales.
THREATS
- Some students might sell the same product at lower cost
V. Market Analysis
VI. Marketing Plan (7ps)
PRODUCT -Graham balls
PRICE -5 pesos per piece
PLACE -Quirino General High School
PROMOTION -Social media apps (IG,FB) verbally
PEOPLE -The consumers would mostly be students and staffs of
Quirino General High School.
- The operators would be the entrepreneurs itself. ( one cook,
one manager and one sales person.)
PACKAGING - Paper cones with the product logo
POSITIONING - The product is attractive itself and the entrepreneurs would
use it as an opportunity to stand out more.
VII. Operational Plan
MANPOWER
-The workforce is comprised of the student entrepreneurs proposing this
business.They will be in change in providing , promoting and selling their product.
-There will be one cook , one salesperson and one maneger.
METHOD
-The product is manufactured and made by the entrepreneur using the ff.
Process.
1. The product is sold and distributted thru a door to door selling and stall inside
the Quirino General High School Campus.
2. The product is made at their own recidence.
MACHINE
-The machines that will be used is the refrigerator.
MATERIALS
-Bowl , Can Opener , Spoon ,Sputula.
VIII. Organizational plan
I.
II.
SALESPERSON: Christian COOK: Mark Joenard D.
MANAGER: Aizeen R. Miguel Joseph L. Ganotisi Ortiz
IX. Financial plan
REVENUE
Day 01 ₱580
EXPENSES
4 Crushed graham ₱203
2 Doreen Condensed ₱52
1 Marshmallow ₱20
1 Skimmed Milk ₱80
TOTAL: ₱355
INCOME
₱580 - ₱355 = ₱225
TOTAL INCOME: ₱225
X. Socio- economic Feasibility
1. ENTREPRENEUR -The advantages of this product for the
entrepreneurs are the income of the
following product wherein they can use
it to further improve their product to
gain more profit and income.
2. COMMUNITY -Providing exceptional customer
service and a high valve product , our
product would greatly influence and
encourage young people to start their
own small business at low start up
expenses. Our product will also provide
our costumers craving at a fair cost.
3. SERVICES The objective of our product is to able
to employ the entrepreneur with a low
cost and to give a exceptional
customer service that will also
contribute to the economy’s growth and
a new product that will improves the
consumer experience.
XI. appendices
