Republic of the Philippines

Gerona Junior College Inc.

SENIOR HIGH SCHOOL DEPARTMENT

Enhanced-Business Plan
In Partial Fulfilment
Of the Requirement of the Course
APPLIED SUBJECT – Work Immersion

(GRAHAM WONDER)
Submitted by:
Bala, Luckmine Joy
Domantay, Ma. Angela M.
Manantan, Christian James
Isla, Jorgen
Españ ol, Havila
GRAHAM WONDER

0948 823 0196

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Business Summary
Objectives
 To ensure the satisfaction and build a repeat-
customer base.
 Inducing a sense of exclusive and closer bond
towards our employees and target customers.
 To inspire the youth to have an entrepreneurial
mindset.
 To give the healthy and safe environment to out
employees and customers.
Business Vision
 Graham Wonder is envisioned to operate legally
under the rules of law and also to provide the best
quality of our products.
Company Profile
 Graham Wonder was established in 2020. A start-
up business that arose during this pandemic.
 Graham Wonder is located at Brgy. Pinasling,
Gerona, Tarlac.
 Graham Wonder feautures affordable and creamy
home made graham products .

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Mission Statement
 Graham Wonder aims to be a source of happiness and joy to
our customers by providing them the best home-made
graham products that are also made with joy.
Keys to Success
 Build a repeat- customer base
 Be responsible in managing finances
 Set a realistic goals
Products and Services
 Products:
Graham Balls
Graham de Leche
Graham de Fruta
 Services:
We offer free delivery
Promoting our products in our Facebook
Page and having a good communication
to our customers.

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Marketing
Marketing Objectives
 To promote and sell our graham products with a
good quality.
 To satisfy the costumers.
 Reach new target consumers.
Sales Strategy
Building a closer bond to our employees and
customers.
 Posting our graham products in our Facebook
page.
Sharing post through our personal accounts.
Direct messaging to our close friends.
Offering free delivery on our customers.
Promotional Tactics
Posting a promotional picture of our products on
our Facebook page.
 Posting a video or a picture of our graham
products on our personal accounts.
Offering our products to our friends and family and
also ask them to help us introduce our business.

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Brand Messaging
A Little bliss in every bite
- Is our brand message. “Bliss” is a state of
complete happiness or joy. We, the Graham
Wonder family are happy to serve our dear
customers the happiness they deserve.
Competitor Review
 Our competitors may have more experiences than us
when it comes to business and it is a threat to us.
 Competitors will surpass us when it comes to finances.
SWOT Analysis
 Strengths
 Our product is appealing to people.
 People want sweets.
 Affordable price range.
 Convenient to people.
 Weaknesses
 Many competitors
 Lack of awareness in business experience
 Opportunities
 People always try new products
 Social media promotions
 Threats
 Location
 Increasing of the price of raw materials.
 Small businesses that sell the same products.

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Ideal Audience
Define Target Audience
 The graham wonder target audience is a specific group
of people who want to have a sweet and delicious
dessert. They're the people who most likely love to buy
sweets. Individuals who seem to have the same tastes
and characteristic.
Build a Persona
 In our business, the ideal consumer are preteens and
teenagers, any gender that really was interested in
sweets. The primary objective of the costumers is to
satisfy theirself, the paying customers will be the
individual without a diabetes and sweet syndromes.
Set Persona Goals
 Graham wonder goal is to give 100% satisfaction to the
customer and give a better quality service.
 Our products have an affordable price range.
Define pain points
 The graham wonder employees are not sure if the
orders will arrive on the day the that product should be
delivered in their given time.

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Milestone
Key Milestones
 Building a repeat- customer base.
 Improving our business strategies:
 Set clear goals
 Motivate Employees
 Get Organize
 improve operations
 Maintaining the good feedbacks and positive cashflows.
Goal Setting
 Improving our advertising strategies.
 Improving our graham products to exceed the
expectations of our customers.
 Serving our customers with a quality product and
services.
To Do List
 Producing our product every week.
 Deliver our product on time.
 Promote our business in our Facebook page.
 Manage our financials : expenses, income and profit.

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