Offline Shopping
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Recent papers in Offline Shopping
The retail sector is one of the fastest growing sector in India. It is one of the backbones of the economy and accounts for about 10 percent of the country's GDP. The Indian retail market is estimated to be valued at US$ 600 billion and... more
To better understand consumer behaviour and preferences for apparel shopping in Asia, we collected data through questionnaire surveys in China and Taiwan on three topics: online and offline shopping behaviours; product evaluative... more
Preliminary Consumers as individuals have different criteria and conditions from each other and this difference also causes complex consumer behavior. In general, how consumers behave is influenced by internal factors and external... more
Usaha di Indonesia yang semakin berkembang dan maju menyebabkan banyak persaingan yang ketat. Folti Baffi merupakan merek local yamg berbadan hukum yaitu
The aim of this paper is to model the effect of the consumers' perceptions of their offline and online gendered behaviour on online utilitarian shopping motivation and purchase intentions. We hypothesise that when consumers shop online,... more
Internet is a potent medium that can serve as a unique platform for the growth of retail brands in India. The Indian retail market is witnessing a revolution. This era of business is marked with a high degree of dynamism. Due to... more
The online medium of e-commerce has provided and will continue to provide great opportunities for consumers and business. Research has shown growth in the interest o f consumer in online shopping from 40% in the year 2012 to 78% in the... more
Five hundred and fifteen consumer responses are used to model the affect of online hedonic shopping motivation and online purchase intentions: moderated by the consumers' perceptions of their offline and online gendered behaviour. The... more
In software industry, the concept of quality has become a significant aspect and is expressed and defined in many different ways. Quality assurance, and in particular software testing and verification, are areas that yet have much to... more
The aim of the paper is to evaluate the use of the smartphones by consumers of the Y generation as a support tool at traditional retail in the context of the interpenetrating of online and offline processes in shopping. The survey was... more
Internet is a potent medium that can serve as a unique platform for the growth of retail brands in India. The Indian retail market is witnessing a revolution. This era of business is marked with a high degree of dynamism. Due to... more