CN111930667A - Method and device for book recommendation in reading application - Google Patents

Abstract

The purpose of this application is to provide a method and device for recommending books in a reading application, including: obtaining current jumping-out progress information corresponding to a jumping-out operation of a target book corresponding to the current reading user, wherein the current jumping-out progress information is the same as the current jumping-out progress information. The target book identification information of the target book corresponds to the target book identification information; the target jumping-out benchmark information of the target book is determined according to the target book identification information; the corresponding recommended book is determined based on the current jumping-out progress information and the target jumping-out benchmark information; Recommended books are returned to the current reading user's user device. The application can obtain the jumping-out benchmark information of each book, and recommend books according to the user's jumping-out operation on the target book, so as to provide the user with books of higher quality that meet the expectations, and improve the user's reading application experience.

Description

A method and device for recommending books in a reading application

technical field

The present application relates to the field of communications, and in particular, to a technology for recommending books in a reading application.

Background technique

With the popularity of the Internet, more and more people read through mobile devices or PC devices. Different from traditional book reading, e-book reading provides users with various reading forms on mobile devices or PC devices. eBook content. E-book reading provides users with reading needs of various themes, and various e-book reading applications provide users with various e-book content, including books, magazines, comics, etc.; users can select the content of interest on the front end to read online, You can also request to download and read offline. Due to the advantages of e-book applications such as portability and paperlessness, reading users can read books in various fragmented time, which greatly increases the reading frequency and reading time of users.

SUMMARY OF THE INVENTION

An object of the present application is to provide a method and device for recommending books in a reading application.

According to an aspect of the present application, there is provided a method for recommending books in a reading application, the method comprising: acquiring current jump-out progress information corresponding to a jump-out operation of a target book by a current reading user, wherein the current jump-out progress The information corresponds to the target book identification information of the target book; the target jumping-out benchmark information of the target book is determined according to the target book identification information; the corresponding recommended book is determined based on the current jumping-out progress information and the target jumping-out benchmark information; Returning the recommended book to the user equipment of the current reading user.

According to an aspect of the present application, a device for recommending books in a reading application is provided, the device includes: a module for acquiring current jumping out progress information corresponding to a jumping-out operation of a target book by a current reading user, wherein , the current jumping-out progress information corresponds to the target book identification information of the target book; the first and second modules are used to determine the target jumping-out benchmark information of the target book according to the target book identification information; the first and third modules are used based on the target book identification information. The current jumping-out progress information and the target jumping-out benchmark information are used to determine the corresponding recommended books; a fourth module is used to return the recommended books to the user equipment of the current reading user.

According to an aspect of the present application, a device for recommending books in a reading application is provided, wherein the device includes:

processor; and

A memory arranged to store computer-executable instructions which, when executed, cause the processor to perform the operations of any of the methods described above.

According to one aspect of the present application, there is provided a computer-readable medium storing instructions that, when executed, cause a system to operate any of the methods described above.

Compared with the prior art, the present application obtains the current jumping-out progress information corresponding to the jumping-out operation of the target book corresponding to the current reading user, wherein the current jumping-out progress information corresponds to the target book identification information of the target book; The book identification information determines target jumping reference information of the target book; determines a corresponding recommended book based on the current jumping progress information and the target jumping reference information; returns the recommended book to the user equipment of the current reading user. The application can obtain the jump-out benchmark information of each book, and recommend books according to the user's jump-out operation on the target book, provide users with books of higher quality that meet expectations, and improve the user's reading application experience.

Description of drawings

Other features, objects and advantages of the present application will become more apparent by reading the detailed description of non-limiting embodiments made with reference to the following drawings:

1 shows a flowchart of a method for recommending books in a reading application according to an embodiment of the present application;

FIG. 2 shows a device structure diagram of a network device 100 according to an embodiment of the present application;

3 illustrates an exemplary system that may be used to implement various embodiments described in this application.

The same or similar reference numbers in the drawings represent the same or similar parts.

Detailed ways

The present application will be described in further detail below with reference to the accompanying drawings.

In a typical configuration of the present application, the terminal, the device serving the network, and the trusted party all include one or more processors (for example, a central processing unit (CPU)), an input/output interface, a network interface, and Memory.

The memory may include non-persistent memory in computer readable media, random access memory (Random Access Memory, RAM) and/or non-volatile memory, such as read only memory (Read Only Memory, ROM) or flash memory (Flash). Memory). Memory is an example of a computer-readable medium.

Computer-readable media includes both persistent and non-permanent, removable and non-removable media, and storage of information may be implemented by any method or technology. Information may be computer readable instructions, data structures, modules of programs, or other data. Examples of computer storage media include, but are not limited to, phase-change memory (Phase-Change Memory, PCM), programmable random access memory (Programmable Random Access Memory, PRAM), static random access memory (Static Random-Access Memory, SRAM), Dynamic Random Access Memory (DRAM), other types of Random Access Memory (RAM), Read Only Memory (ROM), Electrically-Erasable Programmable Read-Only Memory (Electrically-Erasable Programmable Read- Only Memory (EEPROM), flash memory or other memory technology, Compact Disc Read-Only Memory (CD-ROM), Digital Versatile Disc (DVD) or other optical storage, Magnetic tape cartridges, magnetic tape disk storage or other magnetic storage devices or any other non-transmission medium that can be used to store information that can be accessed by a computing device.

The equipment referred to in this application includes, but is not limited to, user equipment, network equipment, or equipment formed by integrating user equipment and network equipment through a network. The user equipment includes, but is not limited to, any mobile electronic product that can perform human-computer interaction with the user (for example, human-computer interaction through a touchpad), such as a smart phone, a tablet computer, etc., and the mobile electronic product can use any operation. system, such as Android operating system, iOS operating system, etc. The network device includes an electronic device that can automatically perform numerical calculation and information processing according to pre-set or stored instructions, and its hardware includes but is not limited to a microprocessor, an application specific integrated circuit (ASIC) , Programmable Logic Device (PLD), Field Programmable Gate Array (Field Programmable Gate Array, FPGA), Digital Signal Processor (Digital Signal Processor, DSP), embedded devices, etc. The network device includes, but is not limited to, a computer, a network host, a single network server, multiple network server sets, or a cloud composed of multiple servers; here, a cloud is composed of a large number of computers or network servers based on cloud computing, Among them, cloud computing is a kind of distributed computing, a virtual supercomputer composed of a group of loosely coupled computer sets. The network includes, but is not limited to, the Internet, a wide area network, a metropolitan area network, a local area network, a VPN network, a wireless ad hoc network (Ad Hoc network), and the like. Preferably, the device may also be a program running on the user equipment, network equipment, or a device formed by user equipment and network equipment, network equipment, touch terminal or network equipment and touch terminal integrated through a network.

Of course, those skilled in the art should understand that the above-mentioned devices are only examples, and other existing or possible devices that may appear in the future, if applicable to this application, should also be included within the protection scope of this application, and are included in this application by reference. this.

In the description of this application, "plurality" means two or more, unless expressly and specifically defined otherwise.

FIG. 1 shows a method for recommending books in a reading application according to an aspect of the present application, applied to a network device, and the method includes steps S101 , S102 , S103 and S104 . In step S101, the network device obtains the current jumping out progress information corresponding to the jumping out operation of the target book corresponding to the current reading user, wherein the current jumping out progress information corresponds to the target book identification information of the target book; in step S102 , the network device determines the target jumping-out reference information of the target book according to the target book identification information; in step S103, the network device determines the corresponding recommended book based on the current jumping-out progress information and the target jumping-out reference information; in step S104 , the network device returns the recommended book to the user equipment of the current reading user. Here, the network device includes, but is not limited to, a computer, a network host, a single network server, multiple network server sets, or a cloud composed of multiple servers; the network device has a corresponding reading application.

Specifically, in step S101, the network device obtains current jumping out progress information corresponding to the jumping operation of the current reading user on the target book, wherein the current jumping out progress information corresponds to the target book identification information of the target book. For example, a reading user holds a user equipment, and the user equipment has a corresponding reading application installed, and a communication connection can be established with the corresponding network device through the reading application. During the reading user's use of the reading application, the network device stores the relevant information of each reading user based on the operation record of the reading user, such as user identification information (such as account name, serial code, bound mobile phone number, identification, etc.), and also For example, book preferences, reading habits, reading records, etc. in the reading application related to the user identification information. The network device can judge whether the current reading book in the reading record of the current user (such as the current reading user, etc.) is the target book according to the received reading record of the reading user; if it is the target book, then determine that the reading record is included in the corresponding book. The current jump record, etc. The target book includes the book that the current reading user reads for the first time. For example, the corresponding reading record includes the book identification information of the reading book, and the network device is based on the book identification information contained in each reading record and the book identification information of the book historically read by the current reading user. Matching is performed, and if the book identification information contained in the reading record is different from the book identification information of the historically read books of the current reading user, the current reading book corresponding to the reading record is determined as the target book, etc. In some embodiments, the target book includes a book that the current reading user reads for the first time. For example, the current reading user performs a reading operation on a certain book for the first time and exits the reading of the book. The user equipment records the reading record generated during the reading process, and sends the reading record to the network device. The network device uses the book identification information of the book. It is matched with the book identification information of the historically read books of the current reading user to determine whether the book is a target book or the like. Or, the user equipment side determines whether the book is a target book according to the book identification information of the book and the book identification information of the current reading user's historical reading books, and if it is determined to be a target book, then the corresponding reading record of the book is determined as the current jump record. and sent to the corresponding network device. For example, each reading record includes the reading progress information of the user clicking on the book to start reading the book until the user exits the book to finish reading, etc. and the book identification information of the currently read book, the reading progress information including but not limited to the user's information about reading the book. Reading duration, number of words read, number of pages read or number of chapters read, etc. Here, this application takes reading chapters as an example to illustrate the following embodiments, those skilled in the art should understand that other reading progress information such as reading duration, number of reading words , the number of pages read, and other reading progress information should also apply to these embodiments. In some embodiments, the jumping-out operation includes an operation of exiting or closing the reading application by the user equipment of the current reading user. For example, the jump-out operation includes an exit operation about the reading process of the target book, and the exit operation includes but is not limited to the operation of exiting the reading application or closing the reading reference, such as the user actively closing the reading application, the reading application being closed because the mobile phone is turned off, the reading application as Background programs are killed, etc. In some embodiments, the current jump-out record includes one or more first reading records of the current reading user, wherein the current jump-out progress information is determined by reading progress information of the one or more reading records. For example, one or more first reading records about the target book are included before the current reading user performs the corresponding jump-out operation. For example, the user opens book A for the first time, reads 7 chapters for the first time, then exits the book, and then enters again. After reading 3 chapters in this book, then the user device exits the reading application based on the user's operation or background program cleaning, etc., the user device sends the two reading records generated before the jumping operation to the network device, and the network device determines the two reading records. The reading records include the corresponding current jumping records, etc., and the corresponding current jumping records are determined according to the two reading records. For example, the jumping progress information corresponding to the jumping records is determined as 10 chapters. In another case, the determination of the corresponding jump-out record is limited to a reading record corresponding to the first reading operation. For example, the user opens the book A for the first time, reads 7 chapters for the first time, then exits the book, and then enters the book to read. 3 chapters, and then the user device exits the reading application based on the user's operation or background program cleanup, etc., the user device sends the two reading records generated before the jumping operation to the network device, and the network device receives the two reading records, and Filter out the reading records corresponding to the user's first reading operation before the jumping operation, such as determining the corresponding current jumping record according to the reading record, etc., such as determining the jumping progress information corresponding to the jumping record as 7 chapters, etc. In this case, The jump-out operation includes that the current reading user opens the corresponding book for the first time to read the book, and the next step is to exit the reading application or the reading application is killed, rather than exiting the book, reading other books, and then returning to this book. operation, etc.

In step S102, the network device determines target jump reference information of the target book according to the target book identification information. For example, each book determines the jump reference information of the book according to the record operation of each reading user about the book (such as the jumping out progress information determined when reading the book for the first time, etc.) With attractive average reading progress information, the network device can determine the target jumping reference information of the corresponding target book by matching according to the target book identification information contained in the current jumping-out record.

In some embodiments, the method further includes step S105 (not shown) and step S106 (not shown). In step S105, the network device obtains a plurality of sample reading users corresponding to the jumping operation of the target book. Multiple sample jumping out progress information, wherein the sample jumping out progress information corresponds to the target book identification information; in step S106, the network device determines the target jumping out benchmark information of the target book according to the multiple sample jumping out progress , wherein the target jumping reference information corresponds to the target book identification information; then, in step S102, the network device queries and determines the target jumping reference information of the target book according to the target book identification information. For example, the network device obtains the sample jump-out records of each user about the target book currently read by the current user. The sample jump-out records include the reading records generated when each user reads the target book for the first time, and the sample jump-out progress information contained in the sample jump-out records , the network device can determine the target jumping benchmark information of the target book, for example, the target jumping reference information of the corresponding target book is obtained by performing statistics and averaging according to the jumping out progress information of each sample. The sample reading progress information corresponds to chapters 15, 20, 18, and 17, respectively, and the corresponding target jumping-out benchmark information is calculated as (15+20+18+17)/4=17.5 chapters, etc. Alternatively, a suitable sample jumping out progress is screened from the sample jumping out progress information, and the target jumping out benchmark information of the target book is determined according to the screened out sample jumping out progress. In some embodiments, the method further includes step S107 (not shown), in step S107, if the current jumping out progress information is less than or equal to the target jumping out progress threshold, the network device determines the current reading user as a sample Read users, and update the target jumping benchmark information according to the current jumping progress information. For example, in order to improve the stability of the jumping-out benchmark information, before calculating the target jumping-out benchmark information of the target book, the network device will determine the corresponding multiple candidate sample jump-out records from the multiple sample jump-out records. Set a default sample jumping threshold, etc., and determine the jumping out progress of the corresponding candidate sample based on the sample jumping threshold. Subsequently, the network device determines the target jumping-out reference information of the corresponding target book according to the jumping-out progress of the multiple candidate samples. Because this solution is for users to read and jump out after reading a certain chapter, the calculation method of jumping out of the benchmark needs to exclude users who are interested in the book and continue to read, otherwise the jumping-out benchmark for the corresponding book will be pulled too high. It is not conducive to users' in-depth reading and so on. For example, the network device determines the corresponding sample jumping out progress distribution information according to the corresponding value (such as the number of jumping out chapters) of each sample jumping out progress information in the sample jumping out progress information, such as the horizontal axis represents the number of jumping out chapters, and the y axis represents the The normal distribution curve corresponding to the number of users corresponding to the number of chapters jumped out, etc., and then, the corresponding target jumping out benchmark information is determined according to the distribution curve, for example, the target jumping out progress threshold corresponding to a predetermined ratio (such as 80%, etc.) is determined according to the distribution curve. A target jumping out progress threshold is set for each book as needed. The setting of the target jumping out progress threshold can be based on the default setting of the network device or obtained according to statistical data. For example, 40% of users who read this book jumped out in the first 10 chapters, and 40% 20% of the reading users jumped out in chapters 10-20, 20% of the reading users jumped out in chapters 20-30, etc., indicating that the reading users who jumped out of the first 20 chapters occupy a large number of readings, set the target jumping out progress threshold of this book to 20 chapters, etc., if reading If the user's reading exceeds the target jumping progress threshold, it is considered that the reading user is interested in the book, and the interested reading user can push some introductions and short videos of the book's wonderful chapters to enhance the book's stickiness to users. , so as to increase the reading depth of the reading user, etc. If the jumping-out progress information of the reading user about the book is less than or equal to the target jumping-out progress threshold, it is considered that the jumping-out operation of the reading user is valid. The network device updates the corresponding target jumping reference information in real time according to the current jumping out progress information and existing target jumping benchmark information, determines whether the current reading user is a sample reading user based on the target jumping progress threshold, and further updates the target jumping benchmark based on information. If the reading progress information of the corresponding target book corresponding to the reading progress information of multiple reading users before the jumping operation corresponds to chapters 15, 20, 18, 17, etc., the calculation corresponding target jumping reference information is (15+20+18+17)/4=17.5 Chapters, etc., when the current user's current jump-out progress information is obtained as n chapters, and n is less than or equal to the corresponding target jump-out progress threshold, etc., then the target jump-out benchmark information of the current book is calculated as (15+20+18+17+n )/5=m, it is determined that the updated target jump-out reference information is m. Of course, the updating step may be performed after step S102, or may be performed in place of step S102. For example, if the updated target jumping-out benchmark information m is first determined, then in step S103, the current jumping-out progress information n and the target jumping-out benchmark information are determined. m to compare and determine the corresponding recommended books and so on. The application can obtain stable and reliable jumping-out benchmark information, so as to provide users with book recommendations that meet expectations. In some embodiments, the method further includes step S108 (not shown). In step S108, if the current jumping-out progress information is greater than the target jumping-out progress threshold, send information about the current reading user to the user equipment of the current reading user. Book presentation information for the target book. For example, if the current jumping progress information is greater than the target jumping reference information, the network device determines that the current reading user has a slightly higher interest in the book than other users, and the jumping out is slower than other users, indicating that the second reading user is very interested in this book , it is determined that book presentation information about the target book, such as advertisements, short videos, and wonderful book reviews, can be pushed to the user. The book presentation information includes content such as advertisements, short videos, and book reviews for promoting the target book. This method can effectively enhance the second reading user's in-depth understanding of the target book, improve the reading depth of the second reading user, and create A good reading environment.

In some implementations, in step S106, if a certain sample jumping out progress information in the plurality of sample jumping out progress information is less than or equal to the target jumping out progress threshold, the sample jumping out progress information is determined as the candidate sample jumping out progress information, according to The jumping-out progress information of a plurality of candidate samples determines target jumping-out reference information of the target book, wherein the target jumping-out reference information corresponds to the target book identification information. For example, in order to improve the stability of the jumping-out benchmark information, before calculating the target jumping-out benchmark information of the target book, the network device will determine the corresponding multiple candidate sample jump-out records from the multiple sample jump-out records. Set a default sample jumping threshold, etc., and determine the jumping out progress of the corresponding candidate sample based on the sample jumping threshold. Subsequently, the network device determines the target jumping-out reference information of the corresponding target book according to the jumping-out progress of the multiple candidate samples. Because this solution is for users to read and jump out after reading a certain chapter, the calculation method of jumping out of the benchmark needs to exclude users who are interested in the book and continue to read, otherwise the jumping-out benchmark for the corresponding book will be pulled too high. It is not conducive to users' in-depth reading and so on. For example, the network device determines the corresponding sample jumping out progress distribution information according to the corresponding value (such as the number of jumping out chapters) of each sample jumping out progress information in the sample jumping out progress information, such as the horizontal axis represents the number of jumping out chapters, and the y axis represents the The normal distribution curve corresponding to the number of users corresponding to the number of chapters jumped out, etc., and then, the corresponding target jumping out benchmark information is determined according to the distribution curve, for example, the target jumping out progress threshold corresponding to a predetermined ratio (such as 80%, etc.) is determined according to the distribution curve. A target jumping out progress threshold is set for each book as needed. The setting of the target jumping out progress threshold can be based on the default setting of the network device or obtained according to statistical data. For example, 40% of users who read this book jumped out in the first 10 chapters, and 40% 20% of the reading users jumped out in chapters 10-20, 20% of the reading users jumped out in chapters 20-30, etc., indicating that the reading users who jumped out of the first 20 chapters occupy a large number of readings, set the target jumping out progress threshold of this book to 20 chapters, etc., if reading If the user's reading exceeds the target jumping progress threshold, it is considered that the reading user is interested in the book, and the interested reading user can push some introductions and short videos of the book's wonderful chapters to enhance the book's stickiness to users. , so as to increase the reading depth of the reading user, etc. If the reading user's jumping progress information about the book is less than or equal to the target jumping progress threshold, the reading user's jumping operation is considered valid, and the corresponding sample jumping record is determined as a candidate sample jumping record. In some embodiments, in step S106, if a certain sample jumping out progress information among the plurality of sample jumping out progress information is less than or equal to the target jumping out progress threshold, and the sample jumping out progress information is greater than or equal to the lower limit threshold of the jumping out progress, then The sample jumping-out progress information is determined as candidate sample jumping-out progress information, and the target jumping-out benchmark information of the target book is determined according to the multiple candidate sample jumping-out progress information, wherein the target jumping-out benchmark information corresponds to the target book identification information, The target jump-out progress threshold is greater than the jump-out progress lower threshold. For example, in addition to excluding a small number of interested users who are interested in jumping out of the benchmark, it is also necessary to consider the impression of some users who have pulled down the jumping benchmark by misoperation, such as reading the user's mistake about the target book, so as to perform the reading operation. The reading user exits the book immediately after clicking on the book, or the reading user exits the reading operation without substantially reading after clicking the target book, etc. The network device sets a lower limit threshold of the jumping out progress to filter out the jumping out progress of this part of the samples, etc. For example, setting a guaranteed 1 chapter or 2 chapters as the lower limit threshold of the corresponding jumping out progress, or taking 10% of the target jumping out progress threshold as the corresponding lower limit threshold of the jumping out progress, etc. If the sample bounce progress information is less than or equal to the target bounce progress threshold, and the sample bounce progress information of the sample bounce progress is greater than or equal to the bounce progress lower threshold, the sample bounce progress is determined as the candidate sample bounce progress. In some embodiments, the determining the target jumping reference information of the target book according to the jumping out progress information of the multiple candidate samples includes: the network device determining the corresponding average jumping out according to the sample jumping progress information of the multiple candidate sample reading users progress information, and the average jumping-out progress information is used as the target jumping-out benchmark information of the target book. For example, after the network device has screened out valid candidate sample bounce progress information, it determines the corresponding average bounce progress information according to the sample bounce progress information of multiple candidate sample readers, and uses the average bounce progress information as the target book bounce benchmark. information, and establish a corresponding relationship between the target jump-out reference information and the book identification information of the book, and store it in a network device, etc., for subsequent calls and the like. The statistical average of the average bounce progress information includes, but is not limited to, arithmetic average, geometric average, squared average (root mean square average, rms), harmonic average, weighted average, and the like. In some embodiments, in order to improve the user experience when the user reads a book for the first time, during the reading process before the target jumps out of the progress threshold, the user does not set a corresponding reading advertisement during the reading process of the target book, so that each user can The reading process before the goal jumps out of the progress threshold provides an ad-free reading and/or a free reading process, providing users with a good book reading environment. In some embodiments, the reading mode corresponding to the current jump-out record includes an advertisement-free reading mode and the like.

In step S103, the network device determines a corresponding recommended book based on the current jumping-out progress information and the target jumping-out reference information. For example, the network device determines the corresponding recommended book according to the current jumping progress information of the current jumping record and the target jumping reference information of the target book. For example, according to the current jumping progress information and the target jumping reference information The jump-out reference information determines one or more suitable recommended books, etc. in the jump-out reference database, and the jump-out reference database stores jump-out reference information and corresponding book identification information of each book. For example, according to the current bounce progress information and the target bounce benchmark information, determine a recommended bounce benchmark information that meets the user's expectations, such as taking the average value of the current bounce progress information and the target bounce benchmark information as the recommended bounce benchmark information, etc. The larger value in the progress information and the target jumping-out benchmark determines the corresponding recommended jumping-out benchmark information, etc., and determines the corresponding recommended book and the like. In some implementations, in step S103, if the current jumping-out progress information is greater than or equal to the target jumping-out benchmark information, a corresponding recommended book is determined according to the current jumping-out progress information, wherein the recommendation of the recommended book is The jump-out reference information is greater than or equal to the current jump-out progress information; or, if the current jump-out progress information is less than the target jump-out reference information, the corresponding recommended book is determined according to the target jump-out reference information, wherein the recommended book is The recommended bounce reference information is greater than or equal to the target bounce reference information. For example, if the current jumping out progress information is greater than or equal to the target jumping-out benchmark information, the network device determines that the current reading user is slightly more interested in the book than other users, and is slower than the average user to jump out, indicating that the current reading user is very interested in this book If you are interested, but not enough to continue reading, it is determined that the recommended jumping-out reference information is greater than or equal to the current jumping-out progress information, and the user is provided with a recommended book with a larger jumping-out expectation. For example, if the current target book's jump-out benchmark is 5 chapters, but the current reading user has read 12 chapters, the user will be provided with better recommended books with recommended jump-out benchmark information greater than or equal to 12 chapters. For another example, if the current jumping out progress information is less than the target jumping reference information, the network device determines that the current reading user jumps out faster than the average user, indicating that the current reading user is not interested in the book, and then provides the recommended jumping reference information greater than or equal to the target. Recommended books that jump out of benchmark information. Since the quality of the book selected by the user is high or low, it is usually uncontrollable for the current reading user, but the current reading user has a certain reading interest in selecting this book (such as interest in this type of book, etc.), in After this screening of the jump-out benchmark information, it can be determined that the user is interested in this type of book, but the current target book is not attractive enough to the user, and the current reading user is provided with a recommended book whose jump-out benchmark is greater than the target jump-out benchmark information, prompting It continues reading and improves the retention rate and utilization rate of reading citations by reading users. In some embodiments, the book attribute information of the recommended book matches the book attribute information of the target book. For example, the network device determines that a certain part of the book attribute information of the target book is attractive to the current reading user, but the target book is not attractive enough to the user, and thus recommends a more attractive recommended book. In some embodiments, the book attribute information includes, but is not limited to: book type information, book popularity information, book jump-out benchmark information, and the like. For example, the book type information of the recommended book is the same as the book type information of the target book or has strong correlation information. If the target book is a martial arts novel, the corresponding recommended book is also a martial arts novel or a strongly related self-cultivation novel. Another example is that the book popularity information of the recommended book is roughly the same as the book popularity information of the target book. For example, the book popularity information of each book is determined according to the search volume and reading volume of each novel, and the book popularity information of the recommended book corresponds to the book popularity information of the target book. If the difference between the popularity information is within ±20%, it is considered that the book popularity information corresponding to the recommended book matches the technical information of the target book. For another example, if the book jump reference information corresponding to the recommended book is greater than the target jump reference information of the target book, and the book jump reference information corresponding to the recommended book is within 20% of the target jump reference information of the target book, it is determined that the corresponding recommended book is The book popularity information of the target book matches the technical information of the target book.

In step S104, the network device returns the recommended book to the user equipment of the current reading user. For example, the network device determines one or more corresponding recommended books, and returns at least one of the one or more recommended books to the user device corresponding to the current reading user, for example, in the form of a short message or an application notification. At least one of the recommended books is sent to the corresponding user equipment, or when the current reading user starts the target book next time, at least one of the corresponding one or more recommended books is delivered to the corresponding user equipment of the current reading user within the application.

FIG. 2 shows a network device 100 for recommending books in a reading application according to an aspect of the present application. The device includes a first module 101 , a second module 102 , a third module 103 and a fourth module 104 . One module 101 is used to obtain the current jumping out progress information corresponding to the jumping out operation of the target book corresponding to the current reading user, wherein the current jumping out progress information corresponds to the target book identification information of the target book; one two modules 102 , for determining the target jumping-out benchmark information of the target book according to the target book identification information; a third module 103 for determining the corresponding recommended book based on the current jumping-out progress information and the target jumping-out benchmark information; a fourth module 104 , for returning the recommended book to the user equipment of the current reading user. Here, the specific implementations of the first module 101, the second module 102, the third module 103 and the fourth module 104 shown in FIG. The corresponding embodiments of S104 are the same or similar, and thus are not described again, but are incorporated herein by reference.

In some embodiments, the target book includes a book that the current reading user reads for the first time. In some embodiments, the jumping-out operation includes an operation of exiting or closing the reading application by the user equipment of the current reading user. In some embodiments, the current jump-out record includes one or more first reading records of the current reading user, wherein the current jump-out progress information is determined by reading progress information of the one or more reading records. Here, the specific implementations of the target book and the jump-out operation are the same as or similar to the corresponding embodiments of the target book and the jump-out operation, and thus are not described again, but are incorporated herein by reference.

In some embodiments, the device further includes a five-module 105 (not shown) and a six-module 106 (not shown). A five-module 105 is used to obtain a plurality of samples to read user information about the target book. Multiple sample jump-out progress information corresponding to the jump-out operation, wherein the sample jump-out progress information corresponds to the target book identification information; a sixth module 106 is used for the sample jump-out progress information in the multiple sample jump-out records according to the Determine the target jumping-out benchmark information of the target book; then, the first and second modules 102 are configured to query and determine the target jumping-out reference information of the target book according to the target book identification information. In some implementations, a sixth module 106 is configured to determine the sample jumping progress information as the candidate sample jumping progress information if the jumping progress information of a certain sample in the plurality of sample jumping progress information is less than or equal to the target jumping progress threshold , determining the target jumping out reference information of the target book according to the jumping out progress information of a plurality of candidate samples, wherein the target jumping out reference information corresponds to the identification information of the target book. In some implementations, a sixth module 106 is configured to, if a certain sample jumping out progress information among the plurality of sample jumping out progress information is less than or equal to the target jumping out progress threshold, and the sample jumping out progress information is greater than or equal to the lower limit threshold of the jumping out progress, Then, the sample jumping out progress information is determined as candidate sample jumping out progress information, and the target jumping out benchmark information of the target book is determined according to the multiple candidate sample jumping out progress information, wherein the target jumping out benchmark information is consistent with the target book identification information. Correspondingly, the target jump-out progress threshold is greater than the jump-out progress lower limit threshold. In some implementations, the determining the target jumping-out benchmark information of the target book according to the jumping-out progress information of the multiple candidate samples includes: determining a corresponding average jumping-out according to the sample jumping-out progress information of the multiple candidate sample reading users progress information, the average jumping-out progress information is used as target jumping-out reference information of the target book, wherein the target jumping-out reference information corresponds to the book identification information. In some embodiments, the reading mode corresponding to the current jump-out record includes an advertisement-free reading mode and the like. Here, the specific implementations of the one five modules 105 and the one six modules 106 are the same as or similar to the corresponding embodiments of the aforementioned steps S105 and S106 , and thus are not described again, but are incorporated herein by reference.

In some embodiments, the third module 103, if the current jump-out progress information is greater than or equal to the target jump-out benchmark information, determine a corresponding recommended book according to the current jump-out progress information, wherein the recommendation of the recommended book is The jump-out reference information is greater than or equal to the current jump-out progress information; or, if the current jump-out progress information is less than the target jump-out reference information, the corresponding recommended book is determined according to the target jump-out reference information, wherein the recommended book is The recommended bounce reference information is greater than or equal to the target bounce reference information. In some embodiments, the book attribute information of the recommended book matches the book attribute information of the target book. In some embodiments, the book attribute information includes, but is not limited to: book type information, book popularity information, book jump-out benchmark information, and the like. Here, the specific implementation of the determination of the recommended book is the same as or similar to the corresponding embodiment of the determination of the recommended book described above, and thus will not be repeated here, but is incorporated herein by reference.

In some embodiments, the device further includes a seventh module 107 (not shown), configured to determine a corresponding target jumping progress threshold according to the jumping progress of the multiple samples; if the current jumping progress information is less than or equal to the The target jumping-out progress threshold is used, the current jumping-out progress information is used as the current sample jumping-out progress, and the target jumping-out benchmark information of the target book is updated according to the current sample jumping-out progress information. Here, the specific implementation of the one-seven modules 107 is the same as or similar to the corresponding embodiment of the foregoing step S107 , and thus will not be repeated, but is incorporated herein by reference.

In some embodiments, the device further includes a module 108 (not shown), configured to send information about the target to the user equipment of the current reading user if the current jumping out progress information is greater than the target jumping progress threshold Book presentation information for books. Here, the specific implementation of the eighth module 108 is the same as or similar to the corresponding embodiment of the foregoing step S108 , and thus will not be repeated here, but is incorporated herein by reference.

In addition to the methods and devices described in the above-mentioned embodiments, the present application also provides a computer-readable storage medium, where the computer-readable storage medium stores computer codes, when the computer codes are executed, as in any of the previous The described method is executed.

The present application also provides a computer program product, when the computer program product is executed by a computer device, the method according to any one of the preceding items is executed.

The present application also provides a computer device, the computer device comprising:

one or more processors;

memory for storing one or more computer programs;

The one or more computer programs, when executed by the one or more processors, cause the one or more processors to implement the method of any preceding item.

FIG. 3 illustrates an exemplary system that may be used to implement various embodiments described in this application;

As shown in FIG. 3, in some embodiments, system 300 can function as any of the above-described devices in each of the described embodiments. In some embodiments, system 300 may include one or more computer-readable media (eg, system memory or NVM/storage device 320 ) having instructions and be coupled to the one or more computer-readable media and configured to execute Instructions to implement a module to perform one or more processors (eg, processor(s) 305 ) to perform the actions described herein.

For one embodiment, the system control module 310 may include any suitable interface controller to provide at least one of the processor(s) 305 and/or any suitable device or component in communication with the system control module 310 any appropriate interface.

The system control module 310 may include a memory controller module 330 to provide an interface to the system memory 315 . The memory controller module 330 may be a hardware module, a software module, and/or a firmware module.

System memory 315 may be used, for example, to load and store data and/or instructions for system 300 . For one embodiment, system memory 315 may include any suitable volatile memory, eg, suitable DRAM. In some embodiments, system memory 315 may include double data rate type quad synchronous dynamic random access memory (DDR4 SDRAM).

For one embodiment, system control module 310 may include one or more input/output (I/O) controllers to provide interfaces to NVM/storage device 320 and communication interface(s) 325 .

For example, NVM/storage device 320 may be used to store data and/or instructions. NVM/storage device 320 may include any suitable non-volatile memory (eg, flash memory) and/or may include any suitable non-volatile storage device(s) (eg, one or more hard drives ( HDD), one or more compact disc (CD) drives and/or one or more digital versatile disc (DVD) drives).

NVM/storage device 320 may include storage resources that are physically part of the device on which system 300 is installed, or it may be accessed by the device without necessarily being part of the device. For example, the NVM/storage device 320 is accessible via the communication interface(s) 325 over a network.

Communication interface(s) 325 may provide an interface for system 300 to communicate over one or more networks and/or with any other suitable device. System 300 may wirelessly communicate with one or more components of a wireless network in accordance with any of one or more wireless network standards and/or protocols.

For one embodiment, at least one of the processor(s) 305 may be packaged with the logic of one or more controllers of the system control module 310 (eg, the memory controller module 330 ). For one embodiment, at least one of the processor(s) 305 may be packaged with logic of one or more controllers of the system control module 310 to form a system-in-package (SiP). For one embodiment, at least one of the processor(s) 305 may be integrated on the same die with the logic of one or more controllers of the system control module 310 . For one embodiment, at least one of the processor(s) 305 may be integrated on the same die with logic of one or more controllers of the system control module 310 to form a system on a chip (SoC).

In various embodiments, system 300 may be, but is not limited to, a server, workstation, desktop computing device, or mobile computing device (eg, laptop computing device, handheld computing device, tablet computer, netbook, etc.). In various embodiments, system 300 may have more or fewer components and/or different architectures. For example, in some embodiments, system 300 includes one or more cameras, keyboards, liquid crystal display (LCD) screens (including touchscreen displays), non-volatile memory ports, multiple antennas, graphics chips, application specific integrated circuits ( ASIC) and speakers.

It should be noted that the present application may be implemented in software and/or a combination of software and hardware, eg, an application specific integrated circuit (ASIC), a general purpose computer, or any other similar hardware device. In one embodiment, the software program of the present application may be executed by a processor to implement the steps or functions described above. Likewise, the software programs of the present application (including associated data structures) may be stored on a computer-readable recording medium, such as RAM memory, magnetic or optical drives or floppy disks, and the like. In addition, some steps or functions of the present application may be implemented in hardware, for example, as a circuit that cooperates with a processor to perform various steps or functions.

In addition, a part of the present application can be applied as a computer program product, such as computer program instructions, which when executed by a computer, through the operation of the computer, can invoke or provide methods and/or technical solutions according to the present application. Those skilled in the art should understand that the existing forms of computer program instructions in computer-readable media include but are not limited to source files, executable files, installation package files, etc. Correspondingly, the ways in which computer program instructions are executed by a computer include but are not limited to Limited to: the computer directly executes the instruction, or the computer compiles the instruction and then executes the corresponding compiled program, or the computer reads and executes the instruction, or the computer reads and installs the instruction and then executes the corresponding post-installation program. program. Here, the computer-readable medium can be any available computer-readable storage medium or communication medium that can be accessed by a computer.

Communication media includes media by which communication signals containing, for example, computer readable instructions, data structures, program modules or other data are transmitted from one system to another. Communication media may include conducted transmission media such as cables and wires (eg, fiber optic, coaxial, etc.) and wireless (unconducted transmission) media capable of propagating energy waves, such as acoustic, electromagnetic, RF, microwave, and infrared . Computer readable instructions, data structures, program modules or other data may be embodied, for example, as a modulated data signal in a wireless medium such as a carrier wave or similar mechanism such as embodied as part of spread spectrum technology. The term "modulated data signal" refers to a signal whose one or more characteristics are altered or set in a manner that encodes information in the signal. Modulation can be analog, digital or hybrid modulation techniques.

By way of example and not limitation, computer-readable storage media may include volatile and non-volatile, readable storage media implemented in any method or technology for storage of information such as computer-readable instructions, data structures, program modules or other data. Removable and non-removable media. For example, computer-readable storage media include, but are not limited to, volatile memory, such as random access memory (RAM, DRAM, SRAM); and non-volatile memory, such as flash memory, various read-only memories (ROM, PROM, EPROM) , EEPROM), magnetic and ferromagnetic/ferroelectric memory (MRAM, FeRAM); and magnetic and optical storage devices (hard disks, tapes, CDs, DVDs); or other media now known or later developed capable of storing data for computer systems Computer readable information/data used.

Here, an embodiment according to the present application includes an apparatus comprising a memory for storing computer program instructions and a processor for executing the program instructions, wherein, when the computer program instructions are executed by the processor, a trigger is The apparatus operates based on the aforementioned methods and/or technical solutions according to various embodiments of the present application.

It will be apparent to those skilled in the art that the present application is not limited to the details of the above-described exemplary embodiments, but that the present application may be implemented in other specific forms without departing from the spirit or essential characteristics of the present application. Accordingly, the embodiments are to be regarded in all respects as illustrative and not restrictive, and the scope of the application is to be defined by the appended claims rather than the foregoing description, which is therefore intended to fall within the scope of the claims. All changes within the meaning and scope of the equivalents of , are included in this application. Any reference signs in the claims shall not be construed as limiting the involved claim. Furthermore, it is clear that the word "comprising" does not exclude other units or steps and the singular does not exclude the plural. Several units or means recited in the device claims can also be realized by one unit or means by means of software or hardware. The terms first, second, etc. are used to denote names and do not denote any particular order.

Claims (12)

1. A method for recommending books in a reading application, wherein the method comprises: Obtaining the current jumping out progress information corresponding to the jumping out operation of the target book corresponding to the current reading user, wherein the current jumping out progress information corresponds to the target book identification information of the target book; Determine the target jump reference information of the target book according to the target book identification information; Determine a corresponding recommended book based on the current jumping-out progress information and the target jumping-out benchmark information; Returning the recommended book to the user equipment of the current reading user. 2. The method of claim 1, wherein the method further comprises: Obtaining multiple sample jumping out progress information corresponding to the jumping operation of the target book by a plurality of sample reading users, wherein the sample jumping out progress information corresponds to the target book identification information; Determine the target jumping-out benchmark information of the target book according to the jumping out progress of the multiple samples, wherein the target jumping-out benchmark information corresponds to the target book identification information; Wherein, determining the target jumping-out benchmark information of the target book according to the target book identification information includes: The target jump reference information of the target book is determined by querying according to the target book identification information. 3. The method of claim 2, wherein the method further comprises: Determine the corresponding target jump-out progress threshold according to the jump-out progress of the multiple samples; If the current bounce progress information is less than or equal to the target bounce progress threshold, the current bounce progress information is used as the current sample bounce progress, and the target bounce reference information of the target book is updated according to the current sample bounce progress information. 4. The method of claim 3, wherein the method further comprises: If the current jumping-out progress information is greater than the target jumping-out progress threshold, the book presentation information about the target book is sent to the user equipment of the current reading user. 5 . The method according to claim 3 , wherein determining the target jumping-out benchmark information of the target book according to the plurality of sample jumping-out progresses, wherein the target jumping-out reference information is consistent with the target book identification information. 6 . corresponding, including: If the jumping out progress information of a certain sample in the multiple sample jumping progress information is less than or equal to the target jumping progress threshold, the sample jumping progress information is determined as the candidate sample jumping progress information, and the target is determined according to the jumping progress information of the multiple candidate samples The target jumping-out reference information of the book, wherein the target jumping-out reference information corresponds to the target book identification information. 6 . The method according to claim 5 , wherein determining the target jumping-out benchmark information of the target book according to the plurality of sample jumping-out progresses, wherein the target jumping-out benchmark information is consistent with the target book identification information. 7 . corresponding, including: If the jumping out progress information of a certain sample among the plurality of samples jumping out progress information is less than or equal to the target jumping out progress threshold, and the jumping out progress information of the sample is greater than or equal to the lower limit threshold of the jumping out progress, then the jumping out progress information of the sample is determined as the jumping out progress of the candidate sample information, and determine the target jumping out benchmark information of the target book according to the jumping out progress information of multiple candidate samples, wherein the target jumping out benchmark information corresponds to the target book identification information, and the target jumping out progress threshold is greater than the jumping out progress Lower threshold. 7. The method according to claim 5 or 6, wherein the determining the target jumping-out benchmark information of the target book according to the jumping-out progress information of a plurality of candidate samples comprises: Corresponding average jumping progress information is determined according to the sample jumping progress information of the multiple candidate sample reading users, and the average jumping progress information is used as the target jumping reference information of the target book. 8. The method according to claim 1, wherein the determining a corresponding recommended book based on the current jumping-out progress information and the target jumping-out benchmark information comprises: If the current jumping-out progress information is greater than or equal to the target jumping-out benchmark information, a corresponding recommended book is determined according to the current jumping-out progress information, wherein the recommended jumping-out benchmark information of the recommended book is greater than or equal to the current jumping-out progress information ;or, If the current jumping-out progress information is less than the target jumping-out reference information, a corresponding recommended book is determined according to the target jumping-out reference information, wherein the recommended book's recommended jumping-out reference information is greater than or equal to the target jumping-out reference information. 9. The method of claim 8, wherein the book attribute information of the recommended book matches the book attribute information of the target book. 10. The method according to claim 9, wherein the book attribute information comprises at least any one of the following: book type information; Book popularity information; Books jump out of benchmark information. 11. A device for recommending books in a reading application, wherein the device comprises: processor; and a memory arranged to store computer-executable instructions which, when executed, cause the processor to perform the operations of the method of any of claims 1 to 10. 12. A computer readable medium storing instructions that, when executed, cause a system to perform operations of the method of any of claims 1 to 10.

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