Daniel Slotta
Research expert covering Greater China
Consumer electronics in Brazil- statistics & facts
As in the rest of the world, electronic devices play a major role in Brazilians’ everyday life, be it smartphones, laptops, TVs, or headphones. Considered as a growing technology hub for several years, Brazil has quickly developed in terms of digital transformation and the consumer electronics market is a key part of this process. In 2024, the consumer electronics market in the Latin American country was forecast to generate over 35 billion U.S. dollars in revenue, with telephony being the most profitable segment.
