According to a worldwide survey from 2024, over **** of respondents were very or somewhat comfortable discussing aesthetic treatments with others. Despite all respondents having had or being open to cosmetic procedures, nearly **** were still uncomfortable being open about it.
Worldwide, Brazil, Canada, China, Colombia, Costa Rica, France, Germany, Italy, South Korea, Mexico, Spain, Thailand, United Arab Emirates, United Kingdom, United States
Survey time period
September 23 to October 8, 2024
Number of respondents
15,000 from 15 countries
Age group
21-75 years
Special properties
Among respondents who have either had an aesthetic treatment or are open to having one
Method of interview
Online survey
Supplementary notes
Original question: "How comfortable are you discussing aesthetic treatments with others?"
Each region included the following countries:
North America: United States, Canada Latin America: Brazil, Colombia, Costa Rica, Mexico APAC (Asia, Pacific): China, South Korea, Thailand EMEA (Europe, Middle East, Africa): France, Germany, Italy, Spain, UK, UAE
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Merz Pharma. (January 29, 2025). Share of adults who were very or somewhat comfortable discussing aesthetic treatments with others worldwide in 2024, by world region [Graph]. In Statista. Retrieved December 19, 2025, from https://www.statista.com/statistics/1624078/comfort-discussing-aesthetic-treatments-worldwide/
Merz Pharma. "Share of adults who were very or somewhat comfortable discussing aesthetic treatments with others worldwide in 2024, by world region." Chart. January 29, 2025. Statista. Accessed December 19, 2025. https://www.statista.com/statistics/1624078/comfort-discussing-aesthetic-treatments-worldwide/
Merz Pharma. (2025). Share of adults who were very or somewhat comfortable discussing aesthetic treatments with others worldwide in 2024, by world region. Statista. Statista Inc.. Accessed: December 19, 2025. https://www.statista.com/statistics/1624078/comfort-discussing-aesthetic-treatments-worldwide/
Merz Pharma. "Share of Adults Who Were Very or Somewhat Comfortable Discussing Aesthetic Treatments with Others Worldwide in 2024, by World Region." Statista, Statista Inc., 29 Jan 2025, https://www.statista.com/statistics/1624078/comfort-discussing-aesthetic-treatments-worldwide/
Merz Pharma, Share of adults who were very or somewhat comfortable discussing aesthetic treatments with others worldwide in 2024, by world region Statista, https://www.statista.com/statistics/1624078/comfort-discussing-aesthetic-treatments-worldwide/ (last visited December 19, 2025)
Share of adults who were very or somewhat comfortable discussing aesthetic treatments with others worldwide in 2024, by world region [Graph], Merz Pharma, January 29, 2025. [Online]. Available: https://www.statista.com/statistics/1624078/comfort-discussing-aesthetic-treatments-worldwide/
