TRƯỜNG CÔNG NGHỆ VÀ THIẾT KẾ

KHOA CÔNG NGHỆ THÔNG TIN KINH DOANH

Chapter 1

BUSINESS ANALYSIS
OVERVIEW

Giảng viên: ThS. Phạm Thị Thanh Tâm

Email: tamptt@ueh.edu.vn
 OBJECTIVES
❖ Understand overview of Business Analysis
(BA) including:
− the need of BA
− definition of BA
− the development of BA
− the scope of BA work
❖ Understand roles and necessary skills, career
path, roadmap of a Business Analyst.

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 2

 AGENDA

• BUSINESS ANALYSIS OVERVIEW

1
• THE DEVELOPMENT OF BUSINESS
2 ANALYSIS
• THE SCOPE OF BUSINESS ANALYSIS
3 WORK

• BUSINESS ANALYST
4

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 3

 1. BUSINESS ANALYSIS
OVERVIEW

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 4

 Chaos Report

04/10/2024 Source: The Standish Group Chaos Report 2015 5

 Chaos Report

04/10/2024 Source: The Standish Group Chaos Report 2015 6

 Why Projects Fail?

Source: https://www.mspinsights.com/

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 7

 The History Of The BA
Discipline

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 8

 What is Business Analysis?

❖ IIBA definition: the set of tasks & techniques

used to:
− work as a liaison among stakeholders
− understand the structure, policies and
operations of an organization
− recommend solutions that enable the
organization to achieve its goals
(identify business problems/needs and
propose solutions)
04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 9
 Who is Business Analyst?

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 10

 Business Analysis involves

❖ Identification of business
❖ Elicitation of needs and constraints from
stakeholders
❖ Analysis of stakeholder needs to define
requirements for a solution
❖ Assessment and validation of potential and actual
solutions
❖ Management of the “product” or requirements
scope

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 11

 2. THE DEVELOPMENT OF
BUSINESS ANALYSIS

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 12

 2. THE DEVELOPMENT OF
BUSINESS ANALYSIS

Business Enviroment (Pressure)

Competitive
The impact of Successful
advantage of
outsourcing business change
using IT

The importance The use of

of the business internal
analyst consultants

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 13

 2.1. Business Enviroment
(Pressure)

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 14

 2.2. The impact of
outsourcing
❖ Pros:
− Lower cost
− Higher quality
❖ Cons:
− Supplier management
− Communication of requirements
▪ How well do the business and technical
groups understand each other?
▪ Is the communication sufficiently frequent
and open?
04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 15
 2.3. Competitive advantage
of using IT
❖ The needs of the business
− drive the development of the IT systems
❖ The implementation of an IT system
− accompanied by the necessary business
changes
❖ The requirements for IT systems
− rigour and accuracy

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 16

 2.4. Successful business
change

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 17

 2.5. The importance of the
business analyst
❖ Know your business
❖ Identify opportunities / problems and
understand constraints of stakeholders
❖ Use coherent tools and techniques – better
development
❖ Articulate and prioritize requirements
❖ Inform evidence based decision making
❖ Improve end-to-end processes

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 18

 2.6. The use of
internal consultants
❖ Cost
❖ Speed
❖ Retention of knowledge within the organization
❖ Live with the impact of the actions they
recommend

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 19

 2.6. The use of
internal consultants
Benefits Criticism
External • Employed when needed • Lack of
• Broad business accountability
perspective • Lack of skills
• Objective view transfer
• Cost
Internal • Lower cost • Lack of external
• Knowledge of view
organization • Less objective
• Retention of knowledge

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 20

 3. THE SCOPE OF BUSINESS
ANALYSIS WORK

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 21

 3. THE SCOPE OF BUSINESS
ANALYSIS WORK

3.1. Defining the range of analysis activities

3.2. Realising business benefits

3.3. Taking a holistic approach

3.4. Supporting business change

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 22

 3.1. The range of analysis
activities

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 23

 3.1. The range of analysis
activities
❖ Strategic analysis and definition
− By Senior management, supported by
strategy consultants
− BA will:
▪ Probably have a role to play in supporting
this activity
▪ Recommend process and IT system
solutions
▪ Advise on the use of technology to drive
business change
04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 24
 3.1. The range of analysis
activities
❖ Business analysis
− Investigate a business system where
improvements are required
− Resolve a localised business issue
− Recommend actions that would overcome
a problem or achieve business benefits
− Recommendations for business changes
− Enhancing or replacing an existing IT
system

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 25

 3.1. The range of analysis
activities
❖ IT systems analysis
− The systems analyst role has been in
existence for over 40 years
− What data the computer system will record,
what processing will be applied to that data
and how the user interface will operate
− Some organisations: is a technical nature,
completely outside the province of the
business analyst
− Som organisations: use term ‘IT business
analyst
04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 26
 3.2. Realising business
benefits
❖ Develop a business case in order to justify
the required level of investment and ensure
any risks are considered
❖ Identification and the quantification of the
business benefits

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 27

 3.3. Taking a holistic
approach

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 28

 3.4. Supporting business
change
❖ Writing procedure manuals and user guides;
❖ Training business staff in the use of new
processes and IT systems;
❖ Defining job roles and writing job role
descriptions;
❖ Providing ongoing support as the business
staff begin to adopt the new, unfamiliar
approaches.
04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 29
 4. BUSINESS ANALYST

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 30

 1. THE ROLE AND
RESPONSIBILITIES
The core responsibilities The core role

❖ Investigate business ❖ Strategy

systems implementation
❖ Evaluate actions ❖ Business case product
❖ Document the business ❖ Benefits realization
requirements ❖ Specification of IT
❖ Elaborate requirements requirements

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 31

 1. THE ROLE AND
RESPONSIBILITIES
❖ The rationale for business analysis
− Root causes not symptoms
− Business improvement not IT change
− Options not solutions
− Feasible, contributing requirements not meeting
all requests
− The entire business change lifecycle not just
requirements definition
− Negotiation not avoidance

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 32

 2. THE BUSINESS ANALYSIS
MATURITY MODEL

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 33

 2. THE BUSINESS ANALYSIS
MATURITY MODEL

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 34

 2. THE BUSINESS ANALYSIS
MATURITY MODEL

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 35

 3. THE COMPETENCIES OF A
BUSINESS ANALYST

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 36

 3. THE COMPETENCIES OF A
BUSINESS ANALYST

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 37

 3. THE COMPETENCIES OF A
BUSINESS ANALYST

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 38

 3. THE COMPETENCIES OF A
BUSINESS ANALYST
❖ Skills that are particularly relevant to the
business analyst role are:
− Requirements Definition and Management:
levels 2, 3, 4, 5 and 6.
− Business Modelling: levels 2, 3, 4, 5 and 6.
− Business Analysis: levels 3, 4, 5 and 6.
− Business Process Improvement: levels 5, 6
and 7.
04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 39
 3. THE COMPETENCIES OF A
BUSINESS ANALYST
❖ A role definition for a relatively inexperienced
business analyst may include a skills profile
as follows:
− Business Analysis: level 3.
− Business Modelling: level 2.
− Requirements Definition and Management:
level 3

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 40

 3. THE COMPETENCIES OF A
BUSINESS ANALYST
❖ A role definition for a more senior business
analyst may include a skills profile as follows:
− Business Process Improvement: level 5.
− Business Analysis: level 5.
− Business Modelling: level 4.
− Requirements Definition and Management:
level 5.

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 41

 4. QUALIFICATIONS

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 42

 4. QUALIFICATIONS

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 43

 5. STANDARDS

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 44

 6. CAREER PATH
Title Experience Tasks
Junior Business 0-2 years; may Elicit and document requirements for small, well-
Analyst have business defined projects, often changes to existing systems.
experience or IT Ideally works with a BA mentor
development
experience

Business Analyst 2-5 years Elicit, analyze, and document requirements for medium
to large projects. Works with the project manager to
scope new projects
Lead or Senior 5-10 years Elicit, analyze, and document requirements for large,
Business Analyst complex, mission-critical projects. Supervises/mentors
junior Bas. Works with the business to initiate and
define new projects.
Business 10+ years Assist the business with strategic planning, business
Consultant/Client case development, and new product implementations.
Relationship Helps to identify projects. Sets up and manages a
Manager
04/10/2024 business
Môn học: Phân analyst
tích nghiệp center
vụ kinh doanh of excellence 45
 7. ROADMAP

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 46

 Q&A

04/10/2024 Môn học: Phân tích nghiệp vụ kinh doanh 47