SHAPING-YOU

THROUGH-----UNIQUE
-------CONNECTIONS
Art Design
Who we are
IIAD is a revolutionary learning
space that nurtures explorers,
experimenters and innovators
with a global outlook through
a design programme emerging
from India.

We


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INTERNATIONAL TRANSFERS

The Indian Institute of Art and Design (IIAD) and Kingston

School of Art have come together to create a unique
uniquevision
visionfor
oneone
for of the world’s
of the most
world’s innovative
most andand
innovative forward looking
forward looking
curriculums in
curriculums in Design
Design Education.
Education.

This association gives IIAD gives

academic association access to one
IIAD accessof the bestofacademic
to one the best
academicand
systems systems
qualityand quality assurance
assurance processes processes
developeddeveloped
over
over decades
decades by thebyworld’s
the world’s best known
best known British
British DesignDesign School.
School.
The IIAD
The IIAD curriculum
curriculum brings
brings together
together Kingston
Kingston University’s
University’s
global outlook
global outlook in
in conjunction
conjunction with
with India’s
India’s rich
rich material
material heritage
heritage
to create a modern and unique model for Design Education
to create a modern and unique model for Design Education in in
India.
India.

associations
Additionally, we have also built academic with other with
associations leading
other
leading universities such as University for the Creative Arts,
universities such as University for the Creative Arts, Nottingham
Nottingham TrentCoventry
Trent University, University, CoventryArts
University, University, Arts University
University
Bournemouth
Bournemouth and many more. Such associationsenable
and many more. Such associations enable
student
student transfers
transfers and
and exchange
exchange programmes
programmes globally.
globally.

  
   

UNDERGRADUATE DESIGN COURSES

Communication Design
Animation Film Design
User Experience Design
Interior Architecture & Design
Product Design
Fashion Design
Fashion Communication

UNDERGRADUATE BUSINESS COURSE

Fashion Business Management

Luxury Business Management

POSTGRADUATE COURSE

Fashion Business Management

How we teach
Our five pronged approach to learning-
teaching focuses on your individual strengths
to develop you into an exemplary pi-designer.


LEARNER CENTRIC

We put you, the learner, at the centre

of the learning process and inspire
you to discover your individual

INTERDISCIPLINARY
APPROACH

Specialists from varied fields

contribute to a common domain of
creative expression.
knowledge by bringing in multiple


perspectives, which gives you an
integrated learning experience.


PROJECT-BASED LEARNING

The open-ended nature of our INDUSTRY INTERFACE

curriculum encourages a spirit
of inquiry and active exploration We make our graduates industry-
of real-world challenges through ready for a highly competitive world
carefully crafted projects. through various interactions, master


classes, live projects and 8+16 weeks
of Learn On-Site internships.

THINKING THROUGH MAKING

You develop your creative process

through hands-on working, wherein
the act of making shapes your
creative thinking.
Foundation
Foundation is a bridging program, aiding your transition from school to
un-school. The journey of all undergraduate design students begins with
one year of Foundation. It provides students a creative pathway to enter the
open-ended, exploratory and experimental environment of design education
at IIAD. Students gradually evolve into self-directed & independent learners,
ready to take on the challenges of their chosen design discipline.

Shape your
Vocabulary

Build your
Prespective

Bridge to
Specialisation
Observe
Observe ++Explore
Explore + Experiment
+ Experiment + Discover
+ Discover + Reflect
+Reflect + Communicate
+ Communicate + Visual +
Visual
Skills +Skills + Material
Material Transformation
Transformation + Design
+ Design and Context and ContextSkills
+ Research + Research
+
Skills + Design
Designing ProcessProcess
Communication Design
Design
Communication designers create compelling messages and design solutions
Communication Design course equips the student with skills to create
through the use of appropriate language, visuals, moving images and digital
compelling visual messages that resonate across various media. This
experiences. This course prepares you to address the needs of a hyper-
comprehensive course prepares them to address the needs of a
connected world through a wide array of visual media ranging from digital
hyper-connected world through a wide range of visual media ranging from
and web to print and publications.
digital and web to print and publications.

Building
Narratives

Tools of
Communication

Design with

a
Purpose
Visual
VisualLanguage
Language + Digital Narratives
+ Digital + Spatial
Narratives Narratives
+ Spatial + International
Narratives + User
Competition
Experience Briefs + Collaboration
& Interface + Complex
+ International Design Process
Competition + Industry
Briefs Practices
+ Collaboration
+
+ Learn On-Site
Complex Design Process + Industry Practices + Learn On-site
Internships + Major Design Project
Animation Film Design
From classic hand-drawn animation to new-age digital film design, learn the
art of creating dynamic visual narratives. Discover the world of moving
images through animation, motion graphics, visual effects (VFX) and films.

Visual Communication Principles & Tools + Motion Graphics + Film Making +

Visual Storytelling + Multidisciplinary + Practice-Based + Exploration-Based +
Film Language + Character Design + Visual Scripting + Visual Effects (VFX)
User Experience Design
The User Experience Design course offers a comprehensive study of UX
design theories, principles & methods of experience design as well as tools
for creating interfaces. Students gain industry-relevant skills, learn to design
intuitive interfaces that enhance user experience, validate their research
and develop a portfolio of work.


 
Information Design + UX Fundamentals + Interface Design Principles +
Prototyping + Hueristic Evaluation + Exploration & Inquiry Based + User Interface
Design + Data Visualisation + Accessibility + Inclusive Design
Interior Architecture & Design

An interior architect creates spaces and experiences, responding to how
humans interact with and inhabit spaces. At the intersection of architecture,
interior and experience design, this course provides a multi-disciplinary
approach to transforming existing spaces. There is a focus on adaptive reuse,
refurbishment and retrofitting as well as technical services.

Fundamentals
of Spatial Design

Beyond the
Space

Transform
Spaces
Built Environment
Built Environment ++ Body
Body & Space
& Space + Material
+ Material Exploration
Exploration +
+ Anthropometrics &
Ergonomics + Building
Anthropometrics Services + Digital
& Ergonomics Skills +Services
+ Building Industry Practices
+ Digital +Skills
Learn+
On-Site Internships
Industry Practices++Craft
LearnPractices
On-site Internships + Craft Practices + Major
Design Project
Product Design
The Product Design course embraces the interdisciplinary and problem
solving nature of design. It provides a platform for creative minds to explore
and experiment with ideas, processes and materials to construct new
possibilities and personal expressions. The course emphasises on systems
thinking approach, and integration of the indigenous and the avant-garde,
to create innovative design solutions across a range of materials and media.

Visualisation & Representation + Form Study + Thinking Through Making +

Inquiry Investigation + Context in Design + Technology & Manufacturing +
Material Fusion & Combination + Research-Led Design + Business of Design
Fashion Design
For the fast-paced fashion industry of the 21st century, we prepare you to
overcome design challenges through innovative thinking and techniques.
In an intensive studio based environment, we equip you with contextual
research, proficiency in visualization, and fluency with materials to shape
your personal creative process and style statement.


Fashion

Fundamentals

Consciously
Creative

Building for
the Market
Building Shapes
Building Shapes&& Forms
Forms+ Engaging with with
+ Engaging Materials + Body+&Body
Materials Movement +Fluidity
& Movement
+ Fluidity
& Drape & Drape +&Transform
+ Transform Restructure&+ Restructure
Sustainability++ Sustainability + Reverse
Reverse Engineering + Craft
Engineering + CraftPractices
Practices + Industry Practices + Industry
+ Learn On-SitePractices + Learn On-site
Internships + Graduate Collection
Fashion Communication
Fashion Communication is at the intersection of visual communication,
marketing and brand promotion as well as fashion styling & imaging. It is the
promotion of fashion and lifestyle brands through the visual medium across a
diverse landscape of marketing, branding, PR and social media

Fashion Context

&
Trends

Communication
 
& 
Promotion

Brand

Strategy

Fashion
FashionProcess
Process &&Analysis + New
Analysis & Digital
+ New MediaMedia
& Digital + Branding & Marketing
+ Branding &
+ Trend Analysis & Forecasting + Research Methods + Industry Practice
Marketing +Trend Analysis & Forecasting + Research Methods + Industry
+ Internships + Major Design Project
Practice + Internships + Major Design Project
Fashion Business
Fashion Business Management
Management

Fashion Business
In the rapidly Management
evolving business integrates
of fashion,international exposure
the focus is shifting of
towards new
prominent
technology,retail hubs
social andlike Dubai and manufacturing
environmental hubs in retail
causes, omnichannel Southand
Asia. These
digital
immersive
dominance.experiences
We preparehelpyouthem gain antounderstanding
to respond of theby
these new realities global fashion
combining
business
the studylandscape, preparing
of fashion with them for
an in-depth successful careers.
understanding of retail operations,
supply chain, consumer behaviour, market trends and brand promotion.

Deconstructing
  
a Brand


Tools
of the
Trade


Ready


for Business

Elements
ElementsofofFashion
Fashion+ Fashion Brands
+ Fashion + Principles
Brands of Management
+ Principles + Product
of Management +
Development + Retail Management
Product Development + Logistics & Supply
+ Retail Management Chain&
+ Logistics + Supply
Customer
Chain
Relationship
+ CustomerManagement
Relationship+ Management
Entrepreneurship
+ Entrepreneurship + Fashion
Forecasting + Brand Promotions + Business Strategies
Luxury Business Management
By 2030, India's luxury market is projected to expand significantly, growing
3.5 times to reach US$200 billion. Executives and entrepreneurs in this sector
must embody diverse skill sets across global business landscapes. Luxury
Business Management integrates contemporary business strategies,
empowering professionals to enquire deeper into luxury trends with the
added opportunity of international excursions to Milan | Paris.

Business Economics + Sustainability & Business Ethics + Luxury Strategies +

Real World Challenges + Global Luxury Ecosystem + Luxury Buying &
Merchandising + Online Reputation Management + Global Consumer Behaviour
Grow Together
Learn in a vibrant community of
designers, educators and thinkers.

At IIAD, we have built an open environment infused with

creativity, a spirit of inquiry and a space to learn and evolve. A
team of passionate individuals and collaborative networks come
together to reimagine design education in India.
Our distinguished faculty members are experienced educators
and practitioners - they bring their research as well as industry
affiliations to the campus.


  

  
IIAD & Industry
GRADUATE
WITH A RESUME
READY FOR THE
PROFESSIONAL
WORLD
8+16 LEARN ON- LIVE MASTER
SITE INTERNSHIPS PROJECTS CLASSES
 

and many more...

Life at IIAD
WELCOME-TO-THE ——-----HUSTLE
Life at IIAD is action-packed, full of energy,
rigour and fun. The campus is alive with
students taking their work beyond the
studios into the atrium, cafeteria and other
recreational spaces.

INFRASTRUCTURE STUDIO SPACES

3D MATERIAL WORKSHOP
GARMENT CONSTRUCTION LAB
Our campus reflects the dynamic
PHOTOGRAPHY LAB
needs of 21st century design DIGITAL LAB
education. The 875,000 square feet KNOWLEDGE RESOURCE CENTER
campus is purpose-built to suit the ON-CAMPUS STATIONARY AND

pedagogical practices and curriculum PRINT SHOP

at IIAD. RECREATIONAL SPACES &

CAFETERIA
Admissions
BRIDGE-THE —-- GAP
BETWEEN-YOUR —------- PASSION
AND-YOUR —----------------- PROFESSION
Start the Admission Process Today

Step 1: Register at IIAD’s Online https://apply.iiad.edu.in

Application Portal and submit
the Application Form.

Step 2: Appear for the IIAD Entrance For more details go to

Test (iDAT / iMAT) www.iiad.edu.in
and Personal Interview*
*As per your chosen course

ELIGIBILITY

Undergraduate
Candidates with 10+2 or equivalent in any stream
(Science , Commerce, Humanities/Arts) with a minimum aggregate of 50%
are eligible to apply. Candidates appearing for Class XII examination in the
current academic year or awaiting results may also apply.

Postgraduate
Graduates in any stream or discipline from a recognized Institute/University
are eligible to apply. Final year graduate students or students awaiting results
may also apply.

Scholarships
IIAD provides merit-cum-means scholarships to deserving students.
All students who qualify the IIAD Entrance Test are eligible to apply for
scholarship. The information about applying for a scholarship form will be
made available along with the offer of admission.
 
Indian Institute of Art and Design (IIAD)
B-26, Okhla Phase 1, New Delhi - 110020.

T: +91 11 4138 0000

M: +91 98 7138 3633
E: apply@iiad.edu.in

Find out about the world of IIAD at our blog, ‘The Circle’.
For more details, go to www.iiad.edu.in

Instagram iiad_design

Facebook IIAD

Linkedin Indian Institute of Art & Design

YouTube IIAD
YOUR-----BRIDGE
TO-THE-----------WORLD
OF------------DESIGN

CLICK HERE TO APPLY NOW

www.iiad.edu.in