Bachelor of Design

Graphic Design
Course Pre- Credit Course Pre- Credit
Y Course Title Course Title
Code requisites Hours Code requisites Hours

Semester 1 Semester 2
Fundamentals of
GFID 111 3 GFID 114 Creative Concepts GFID 111 2
Design
Fundamentals of Design
GFID 112 2 GFID 115 GFID 111 3
FIRST YEAR

Drawing Communications
Fundamentals of
GFID 113 2 GFID 116 Art Appreciation 2
Color
ENG 101 English I 3 ENG 103 Public Speaking ENG 101 3
ARAB 101 Arabic I 3 ARAB 102 Arabic II ARAB 101 3
ISLS 101 Islamic Studies I 3 ISLS 102 Islamic Studies II ISLS 101 3
Total Credit Hours 16 Total Credit Hours 16

Semester 3 Semester 4
Graphic Design Graphic Design
GD 281 GFID 115 3 GD 282 GD 281 3
Studio I Studio II
GD 283 Typography I GFID 111 3 GD 284 Typography II GD 283 3
SECOND YEAR

Drawing for Graphic

GD 285a GFID 112 3 GD 287 Photography II GD 286 3
Designer
GD 285b Illustration GFID 112 3 GD 289 Digital Media I GD 286 3

GD 286 Photography I GFID 111 3 BUS 223 Research Methods 3

History of Graphic Introduction to
GD 288 GFID 116 3 MKT 231 3
Design Marketing
Total Credit Hours 18 Total Credit Hours 18

Semester 5 Semester 6
Graphic Design Graphic Design
GD 381 GD 282 3 GD 382 GD 381 3
Studio III Studio IV
GD 383 Packaging Design GD 282 3 GD 388 Website Design GD 384 3
GD 285b
THIRD YEAR

GD 384 2D Animation 3 GD 387 Exhibition Design GD 381 3

GD 289
GD 282
GD 385 Corporate Design 3 GD 386 Digital Media II GD 384 3
GD 284
Advertising and
MKT 337 MKT 231 3 GD 389 Interactive Media GD 384 3
Promotion
General Education
GD XXX Major Elective 3 GEE XXX GD 381 3
Elective
Total Credit Hours 18 Total Credit Hours 18

Semester 7 Semester 8
GD 481 Portfolio Design GD 388 3 GD 483 Graduation Project GD 482 6
BUS 223
ENG 103
FOURTH YEAR

Internship in Graphic GD 484

GD 482 Graduation Thesis GD 382 3 GD 485 3
Design GD 481
GD 387
GD 389
GD 484 Professional Practices GD 388 3 GD XXX Major Elective 3
GD XXX Major Elective 3
3
General Education GD XXX Major Elective
GEE XXX Elective 3
Total Credit Hours 15 Total Credit Hours 15
 Major Electives
Course Code Course Title Credit Hours
GFID 106 Digital Communications 3
BUS 425 Entrepreneurship 3
IDE 374 Special Topics in Interior Design I 3
GD081 Advanced Illustration 3
GD082 3D Animation 3
GD083 Fashion Photography 3
GD084 Information Design 3
GD085 Arabic Publication Design 3
GD086 Sustainable Design 3
GD087 Special Topics for Graphic Design 3
ID 274 Design Theories 3
ID 275 Art and Architecture History I 3
ID 372 Advanced Color Applications in Interior 3

General Education Electives

(Free Electives)
Course Code Course Title Credit Hours
PSY 101 Introduction to Psychology 3
SCO 101 Introduction to Sociology 3
EI 101 Emotional Intelligence 3
ENG 204 Critical Thinking 3
ETH 101 Social Ethics 3
MKT 333 Public Relations 3
NPS 101 Negotiation and Problem Solving 3
SPD 101 Soft skills and Personality Development 3
MAN 121 Fundamentals of Management 3
ISLS 105 Islamic History 3
HPY 101 Health and Physical Education 3
 Graphic Design

Level/ye
Number
‫رمز المقرر‬

‫اسم المقرر‬
Course

Course

‫المستوى‬
Name

/ ‫السنة‬
Course Description

Hours
Credit

‫الوحدات‬

ar
‫توصيف المقرر‬

‫عدد‬
This course is centered on the foundational principles of both two- andthree-dimensional design.
Design elements and principles are explored to design visually compelling compositions. The content GFID
FUNDAMENTAL
serves as a universal knowledge base, fundamental to all design disciplines. 3 111 S OF DESIGN
Level 1/
1st Year
Fundamental principles of drawing, encompassing elements such as line, shape, form, light, and
FUNDAMENTALS
shadow is the focus of this course. The course spans a diverse range of topics, including still life
GFID OF DRAWING
and portraiture, aiming to enhance observation and comprehension of perspectives, Level 1/
proportions, and compositions. Various drawing techniques employing graphite and charcoal are 2 112
implemented. 1st Year

This course provides a comprehensive exploration of color including its properties, scientific
dimensions, psychological implications, and symbolic meanings. Acrylic paint and mixed media are GFID Level 1/
FUNDAMENTALS
used in producing meticulously designed compositions. 2 113 OF COLOR 1st Year
This course is a dynamic exploration of ideation and concept development. Exercises implemented CREATIVE Level 2/
are aimed at unlocking new perspectives and breaking through creative barriers. From CONCEPTS 1st Year
brainstorming sessions to collaborative projects, the course aims to push the boundaries of GFID
conventional thinking to develop the ability to translate abstract thoughts into tangible innovative 2 114
concepts.
 The course offers a comprehensive exploration of various fundamentaldesign software employed in 2 DESIGN Level 2/
the design industry. Topics taught ensure the development of well-rounded skill-set to enhance COMMUNI 1st Year
effective design communication. GFID CATIONS
115

This course is structured to cultivate a profound understanding of the appreciation of arts, 2 ART Level 2/
encompassing their broader function, intrinsic value, and historical significance. Terminology APPRECIAT 1st Year
associated with visual expression to enhance articulation and comprehension of the language of art is GFID ION
introduced. The course instills a sense of responsibility through effective time management practices 116
and a holistic and disciplined approach to collaborative teamwork.

This course encompasses a diverse range of fundamental knowledge, graphic design terminologies,
and proficiency in vector design techniques. The course places a strong emphasis on recalling and Graphic
Level 3
implementing foundational principles of graphic design, providing a solid framework for creating 3 GD 281 Design 2nd Year
visually compelling compositions. The course also emphasizes the integration of graphical visuals with Studio I
text, fostering a holistic approach to design.
This course is designed to immerse students in the principles of visual communication through
drawing. Throughout the course, the emphasis is on identifying and mastering basic drawing
techniques such as building accurate structures, tonal drawing, hatching, cross-hatching, and contour
Drawing for
drawing. This course aims to enhance the ability to condense intricate visuals into simplified graphical GD Level 3
3 Graphic
shapes, fostering a creative and impactful approach to representation traditionally and, then, digitally. 285a 2nd Year
Designer
Furthermore, a key aspect of the course is cultivating responsibility in terms of time management and
engagement with the course material and project work.

This course is designed to cultivate a comprehensive understanding of visual communication through

digital, and traditional Illustration. The course emphasizes the application of illustration principles to GD Level 3
3 Illustration
enhance visual storytelling, editorial design, advertising, and commercial illustrations for a certain 285b 2nd Year
audience.
This course integrates technical proficiency with a deep understanding of the aesthetic and theoretical
aspects of photography. The course explores the alignment of various technologies to achieve specific Level 3
3 GD 286 Photography I
outcomes in image-making ready for commercial use. This course focuses on composition and lighting 2nd Year
techniques to produce both professional and artistic photographs, ensuring the development of a
versatile skill set for diverse photographic scenarios. Emphasis is placed on combining technical skills
with conceptual ideation to bridge the gap between technical execution and creative vision.

This comprehensive history course traces the evolution of graphic design from prehistory to the
present, providing a contextual understanding of visual development over time. This course will help
History of
explore the interplay between iconic designs and major historical events, gaining insights into the Level 3
3 GD 288 Graphic
symbiotic relationship between design and the sociocultural milieu. As a fundamental aspect of the 2nd Year
Design
course, responsibility is instilled, particularly in terms of time management, ensuring that participants
acquire the discipline necessary for successful engagement with the rich historical content.
This course focuses on advanced principles and methodologies of logo design, fostering the ability to
recognize diverse logotypes, formats, colors, and their practical applications. The course introduces
the creative process by integrating bitmap, vector graphics, and traditional art to design innovative Graphic
Level 4
visual solutions. This course introduced the principles of creating a visual hierarchy within a design 3 GD 282 Design
2nd Year
grid, and comprehensive logo style guidelines ensuring consistency and clarity. The practical Studio II
application extends to the creation of a cohesive signage system that aligns seamlessly with a
designated design theme.
This course focuses on Arabic-type anatomy and typographic terminology through gaining solid skills
in creating Arabic letterforms and Arabic lettering both digitally and traditionally. The course extends to Level 4
3 GD 284 Typography II
emphasizing proficiency in handling the details of bilingual design. This course aims to create 2nd Year
meaningful works of art projects that integrate traditional Arabic calligraphy with modern digital tools.
This course introduced the advanced grid system and refined composition techniques for digital
photography. It develops proficiency in handling complex workflows associated with inputting, editing,
Photography Level 4
and outputting photos, gaining a comprehensive skill set to navigate the details of the photographic 3 GD 287
II 2nd Year
process. The course focuses on commercial photography including photography for advertisements,
publications, product placement, portraits, brochures, merchandising, and more.
This course provides insight into the history of digital media, providing a comprehensive understanding
of creating digital video projects starting from script, and storyboards that are seamlessly integrated Level 4
3 GD 289 Digital Media I
with graphic and audio elements. By using a variety of digital tools, students refine their work based on 2nd Year
the industry’s standards using technical and conceptual skills in digital media.
This course focuses on strengthening compositional skills and applying design principles through
poster design. This course explores the context of posters through history and as relevant today. The
Graphic
course emphasizes the crafting of visual hierarchy and the effective use of typography, incorporating Level 5
3 GD 381 Design
layout principles tailored to poster design. Projects developed in this course reflect artistic and cultural 3rd Year
Studio III
identities while communicating to various audiences through research and conceptualization to
execution
This course focuses on packaging structure in product identification, presentation, and production.
This course guides the design and execution of package types, ensuring alignment with typography
Packaging Level 5
layout, illustration design, and materials to three-dimensional forms. Additionally, consumer and client 3 GD 383
Design 3rd Year
research and marketing techniques will be comprehensively addressed to meet the industry
standards.
This course is an introduction to 2D animation that provides a deep understanding of various
animation principles and their historical background. The course focuses on the fundamental principles
and terminologies essential to animation, and the development of animations’ progression from a Level 5
3 GD 384 2D Animation
written narrative to a storyboard, basic animatic output. The course, also, places a strong emphasis on 3rd Year
the practical application of motion techniques, employing key-frames, holds, and in-betweens with
industry-standard software.
This course provides an exploration of the processes of building, managing, and developing a brand. It
investigates the definition of brand strategies and brand architecture, emphasizing the strategic
aspects of brand development. Students will be engaged in the design of brands and trademarks, with
a specific emphasis on visual guidelines and the implementation of brand strategies. The course Corporate Level 5
3 GD 385
incorporates the analysis of case studies derived from regional corporate design standards, offering Design 3rd Year
practical insights into real-world applications. The course focuses on effective problem-solving
techniques in branding, tailored to specific target audiences, promoting a holistic understanding of
brand development and management.
This course offers an in-depth exploration of layout styles, examining their applications in both printed
and digital formats. The course introduces the process of generating concepts and conveying Graphic
Level 6
messages through both text and visuals. Gaining practical experience and understanding of the entire 3 GD 382 Design
3rd Year
production process, and applying a grid system for thorough page layout is a core in this course. Studio VI

This course explores the principles of effective web design delving into the details of information
architecture. It establishes connections between fundamental design components and user experience
(UX) and user interface (UI) design. The course will help in constructing information architecture, Website Level 6
3 GD 388
sitemap, and wireframing design for a website prototype, facilitating feedback and subsequent Design 3rd Year
development. The course encompasses a critical evaluation of sample websites, considering aesthetic
design, usability, and accessibility.
This course introduces the theoretical and design concepts that support the creation of exhibition
design. The course involves the practical application of curatorial methods within arts principles to
meet the demands of the design market. This course helps students to engage in the production of a
Exhibition Level 6
contemporary art and design exhibition project, demonstrating their ability to synthesize theoretical 3 GD 387
Design 3rd Year
knowledge into tangible, curated experiences. The course showcases problem-solving skills through
the development of exhibition projects, ensuring a holistic and practical understanding of exhibition
creation.
This course focuses on motion graphics production and the influence of the target audience. It
thoroughly explores the design methodology, tracing the creative process from the initial concept to
the ultimate execution of motion graphics. Students will experiment with a diverse range of methods Digital Media Level 6
3 GD 386
employed in the creation of motion graphics by integrating visual elements from various media II 3rd Year
sources. Additionally, it will highlight the importance of the collaborative roles of teamwork within the
context of motion graphics production.
This course explores the principles, concepts, and fundamentals of interactive media. It guides the
recognition of UI/UX stages, encompassing user research, project strategy, wireframing, and mobile
Interactive Level 6
application prototypes. The course focuses on the creation of successful visual designs, emphasizing 3 GD 389
Media 3rd Year
their essential role in UI/UX and applying fundamental UX design principles to develop a digital
prototype with simulated functionality.
This course is tailored to establish a professional portfolio structure aligned with industry standards,
emphasizing the design of professional communication collateral. The course focuses on generating a
professional online portfolio strategically designed to meet their career goals. Students build a portfolio Portfolio Level 7
3 GD 481
to showcase their design work to facilitate their employability in the industry. Additionally, the course Design 4th Year
fosters the development of analytical and critical evaluation skills, enabling participants to articulate
assessments of their own design work as well as that of others.
This course focuses on rigorous research skills to produce a design thesis of supporting evidence to
present a critical point of view in the design field. It guides the analysis of information from defining a
thesis topic, conducting an appropriate literature review, and research methodologies, to data
Graduation Level 7
collection and performing an initial prototype. Students craft an argument thesis inspired by distinctive 3 GD 482
Thesis 4th Year
design language, incorporating citations and employing proper formatting methods. The course, also,
boosts ethical practices in reporting data, results, methods, and publications, fostering a principled
approach to research within the field of design.
This course is designed to successfully transition from academic life into professional practice as a
designer through fostering a practical understanding of professional expectations. Additionally, the
course emphasizes the enhancement of communication skills relevant to professional practices,
Professional Level 7
preparing to effectively convey ideas in a workplace setting. The course uses reporting case studies 3 GD 484
Practices 4th Year
from the industry about design solutions, contemporary creative topics, providing insights into real-
world projects. Also, the course guides in interview preparation, ensuring confident and professional
representation in professional settings.
This course focuses on the implementation and execution of the thesis project developed previously in
the thesis course. It emphasizes the application of conceptual and creative thinking processes derived
Graduation Level 8
from the graduation design thesis to address the complexities of the design graduation project. The 6 GD 483
Project 4th Year
course focuses on designing prototypes and applying both technical and aesthetic principles tailored
to the graduation project. Proficiency in presentation skills is a key focus, ensuring effective
communication of project outcomes. Additionally, the course encourages the critical analysis of both
individual and peer work, fostering a reflective and collaborative approach to the evaluation of design
projects.
This course centers on the acquisition of knowledge derived from interactions with design industry
personnel and practical experience in a professional environment. It guides to essential skills
necessary for adaptable engagement in the workplace, encompassing communication, critical
Internship in
thinking, analysis, and the adept handling of real-world situations and challenges. The course, also, Level 8
3 GD 485 Graphic
emphasizes effective verbal and digital communication with the instructor even when off campus. The 4th Year
Design
course demonstrates acceptable levels of proficiency within the work environment, showcasing
discipline by arriving promptly and prepared for each work call. In addition, the adherence to assigned
tasks as instructed by their supervisors.