Raffles College Pty Ltd, trading as Raffles College of Design and Commerce
ABN: 86 108 888 900 | CRICOS Provider Code: 02761J | NTIS Provider Code: 91240
Graphic Design - Course Outline & Subject Descriptions
Bachelor of Design
Raffles Course Code: KDS001 | CRICOS Course Code: 060732M
COURSE OUTLINE
Semester 1
AC007 Computing for Design
DN019
Drawing, Design Principles and Colour
Theory
DN020 20
th
Century Design and Culture
GD060
Graphic Design and Communication
Studio
Semester 2
DN021 Design Research Interactive Systems
GD061
Graphic Design and Multimedia Studio
GD059
Applied Graphics and Imaging
GD062
Visual Language Past and Present
Semester 3
DN022 Sustainable Design
GD063
Print Media and Graphic Design
GD064
Visual Communication and Imaging
Elective
Semester 4
DN023 Design and Subculture
GD065
Graphics for Products and Spaces
GD066
Integrated Visual Systems
Elective
Associate Degree Exit Point
Semester 5
DN024 Design Futures
GD067 Graphic Design and Society
GD068
Print and Pre-Press Portfolio
DM006
Design and Business Management
Semester 6
DN025 Industry Experience
DN026
DN027
Major Research Project Or
Major Studio Project
Electives
Please check with Student Services about the
availability of each elective in a given semester.
CT057 Advanced Motion Graphics
CT060 Sight for Sound
CT061 Digital Video and Audio
CT062 3D Lighting and Texturing
CT063 Animation
CT064 3D Studies
CT069 Compositing and Special Effects
CT070 Understanding Programming
DM007 Accounting for Designers
FD078 Millinery
FD079 Couture Techniques
FD080 Applied Fashion Design Workshop
FD081
Advanced Pattern Making and
Garment Construction
FM006 Fashion Merchandise
GD069 Graphic Construction
ID068 Furniture Design
ID069 Exhibition Design
JD008 Body Adornment
JD009 Explorations of the Set Jewel
PD009 Constructing Prototypes
PH035 Photography Essentials
PH044 Photojournalism
PH045 Advanced Retouching
TV039 Cine
TV042 Understanding Acting
TV046 Post Production
Raffles College Pty Ltd, trading as Raffles College of Design and Commerce
ABN: 86 108 888 900 | CRICOS Provider Code: 02761J | NTIS Provider Code: 91240
SUBJECT DESCRIPTIONS
All subjects are worth 6 credit points unless stated otherwise.
Core Subjects
Computing for Design | AC007
The aim of this subject is to develop students computing skills in the areas of drawing, image manipulation, and
digital presentation.
Ideas and Thought | CC142
This subject seeks to introduce students to philosophy, culture and visual art. It discusses the interrelatedness of
key philosophical, cultural and artistic ideas and encourages a scholarly way of thinking. Providing an overview of
some of the major historical periods it focuses on an influential thinker of each age.
Drawing, Design Principles and Colour Theory | DN019
This subject aims to give students a foundation and understanding of the design principles, colour theory and
colour forecasting essential to the field of design.
20
th
Century Design and Culture | DN0020
The aim of this subject is to understand the historical, cultural, social and economic factors that have influenced
development of design in the 20
th
century.
Design Research Interactive Systems | DN021
This subject aims to give students an introduction to all interactive systems (Human Factors and Ergonomics)
that affect the design process, design research and design practice.
Sustainable Design | DN022
The aim of this subject is to give students an awareness of the importance of designing for sustainability in
addition to providing a valuable knowledge of current sustainable technologies, materials, design innovation and
practitioners.
Design and Subculture | DN023
This subject explores a range of subcultures and their transition historically into mainstream culture through
design.
Design and Business Management | DM006
This subject will give students an appreciation of what it is like to be part of a commercially based organisation
and recognise that management is a generic process that underpins all human activity.
Design Futures | DN024
The aim of this subject is to develop and advance the working methodology of design students as they prepare to
enter the professional industry.
Visual Communication | CC143
Students will study recent theories of perception, cognition and communication. They will then apply these
theories to design their own works. The aim is for students to be able to communicate to an audience effectively.
Raffles College Pty Ltd, trading as Raffles College of Design and Commerce
ABN: 86 108 888 900 | CRICOS Provider Code: 02761J | NTIS Provider Code: 91240
Design Meaning and Culture | CC144
This subject allows students to investigate contemporary design in relation to its cultural context. The subject gives
them the knowledge and skills to analyse the interaction between design and various cultural and social values.
Major Project | Part 1 | CC139
This subject introduces students to a range of academic and professional research methods appropriate to visual
communicators. Students will develop, present and negotiate an innovative project proposal and marketing
strategy and prepare a self-initiated brief. The purpose of this brief is to create a blueprint for the students Major
Project to be finalised in the subject CC140 Major Project Part 2.
History of Visual Communication | CC145
This subject will investigate the origins of visual communication and aspects of its pre-twentieth century history.
Students will research the major art movements, the evolution of advertising, and the visual aspects of fashion,
architecture and graphic design.
Business Communication | BU055
This subject introduces students to the theory and practice of effective communication in the business
environment. It covers the dynamics of group and individual interaction and the preparation and presentation of
written and verbal communications to demonstrate ability in communicating information at a professional level.
Major Project | Part 2 | CC140 18 credit points
This subject will enable students to integrate their cognitive, creative, practical and technical capabilities to
manage a major, self-generated project. Working independently or collaboratively, students will produce a major
project as evidence of professional expertise in their major area of study.
Major Research Project | DN026 18 credit points
This subject provides an opportunity for students to complete a sustained piece of research and to develop their
skills of independent writing and research.
Major Studio Project | DN027 18 credit points
This subject provides an opportunity for students to design and realise a significant series or body of design work.
Internship | CC141
This subject will give students an opportunity to investigate a selected workplace in their chosen discipline. This
structured internship requires students to undertake formal negotiation with the host workplace and to submit
written reports.
Industry Experience | DN025
This subject provides an opportunity for students to experience the work place and to contribute professionally
within the design industry.
Raffles College Pty Ltd, trading as Raffles College of Design and Commerce
ABN: 86 108 888 900 | CRICOS Provider Code: 02761J | NTIS Provider Code: 91240
Elective Options
Advanced Motion Graphics | CT057
The aim of this subject is to further develop the ability and skills of students in producing innovative motion
graphic designs.
Sight for Sound | CT060
The aim of this subject is to investigate ways in which music and sound have been interpreted into the visual
realm.
Digital Video and Audio | CT061
The aim of this subject is to give students technical competency and knowledge of digital video and audio
production.
3D Lighting and Texturing | CT062
This subject will develop 3D modelling skills though a detailed study of traditional lighting and texturing
techniques and apply these to 3D modelling and rendering.
Animation | CT063
This subject concentrates on the principles and techniques common to all animation. Students will also get
experience in a number of specific animation methods. They will also learn drawing techniques appropriate to
animators.
3D Studies | CT064
This subject concentrates on the basic principles and concepts of 3D modelling, lighting and animation. Students
will also learn and gain practice with an industry standard software package.
Compositing and Special Effects | CT069
This subject will show students how to use compositing software to combine still images, live action and computer
generated imagery. This subject will teach students how to use industry standard software to create artificial
worlds or to put artificial objects into the real world.
Understanding Programming | CT070
This subject gives students a basic understanding of programming and computer science, so that they can work
more effectively in collaborative environments. Students will get a deeper understanding of computers, networks
and fundamental programming concepts. They will also look at the technical issues of game construction.
Accounting for Designers | DM007
This subject introduces basic, modern, financial and managerial accounting theory and practice and how those
practices affect the work of the designer. Students develop a clear understanding of how and why accounting data
is used to help make decisions in organisations.
Millinery | FD078
This subject provides students with the knowledge and skills to design and construct fashion headpieces and trims
for hats using a variety of materials and techniques.
Couture Techniques | FD079
This subject explores the conceptual design and technical development of couture garments.
Raffles College Pty Ltd, trading as Raffles College of Design and Commerce
ABN: 86 108 888 900 | CRICOS Provider Code: 02761J | NTIS Provider Code: 91240
Applied Fashion Design Workshop | FD080
This subject enables learners to explore more advanced applied design techniques. While the primary focus is
upon couture draping techniques, other fashion applications such as fabric manipulation, fabric technology and
embroidery are explored to support concurrent major projects in the school of fashion design.
Advanced Pattern Making and Garment Construction | FD081
This subject enables learners to produce patterns and construct garments for fashion design applications in the
industry using advanced pattern making and garment construction techniques.
Fashion Merchandise | FM006
This subject will provide the learner with knowledge and skills required to manage store merchandising, visual
merchandising, housekeeping and pricing policies.
Graphic Construction | GD069
The aim of this subject is to encourage students to utilise graphic making alternatives to digital and computer
based image making.
Furniture Design | ID068
The aim of this subject is to introduce students to furniture design, including the history of style, materials and
construction techniques.
Exhibition Design | ID069
This subject introduces students to designing exhibition spaces. The student will outline the project scope for a
designated space including planning, costing, sourcing and negotiating. Then they will design the designated
space.
Body Adornment | JD008
This subject explores the historical and conceptual design and technical development of body adornment.
Explorations of the Set Jewel | JD009
Students will explores the history of stone setting and its adaptation into contemporary jewellery and then design
and develop an innovative setting solution.
Constructing Prototypes | PD009
Students will research, and re-design an existing design or develop a new design project and construct a resolved
prototype of it.
Photography Essentials | PH035
This subject introduces the initial process of image capture using digital photographic cameras and equipment and
concentrates on the functions and use of digital 35mm SLR cameras.
Photojournalism | PH044
This subject introduces the role and responsibilities of a photographer working within the complex field often
referred to as either: photojournalism, reportage, social documentary, press photography, street and celebrity
photography.
Advanced Retouching | PH045
Students will be given a variety of challenging briefs. The focus will be on producing high quality digital images
that show a creative vision, individuality and to explore the endless possibilities of photographic retouching and
image manipulation made possible through modern technology.
Raffles College Pty Ltd, trading as Raffles College of Design and Commerce
ABN: 86 108 888 900 | CRICOS Provider Code: 02761J | NTIS Provider Code: 91240
Cine | TV039
Students will learn about the broad range of equipment and techniques used to capture the moving image. They
will learn about camera lenses and their uses and limitations. They will also gain practical experience in capturing
digital moving images.
Understanding Acting | TV042
This subject familiarises students with the skills of the actor. Students can use their knowledge of these skills, as a
director, to guide actors or as an animator, to create life-like and believable characters.
Post Production | TV046
This subject will give students experience in the post-production aspects of digital media. While this subject will
focus on the editing process, students will grade and export material for distribution.
Raffles College Pty Ltd, trading as Raffles College of Design and Commerce
ABN: 86 108 888 900 | CRICOS Provider Code: 02761J | NTIS Provider Code: 91240
Graphic Design Major
Graphic Design and Communication Studio | GD060
The aim of this subject is to introduce students to the fundamentals of graphic design as it relates to both print and
multimedia.
Graphic Design and Multimedia Studio | GD061
The aim of this subject is to allow students to connect design history, theory and research methods with the
practice and processes of graphic design and multimedia.
Applied Graphics and Imaging | GD059
The aim of this subject is to advance students computer graphic skills.
Visual Language Past and Present | GD062
The aim of this subject is to better understand the value and application of the many forms and codes of visible
languages in contemporary society through the study of the origins and development of visible languages in the
context of social, cultural and technological change.
Print Media and Graphic Design | GD063
The aim of this subject is to advance the students compositional and layout skills in relation to print based
outcomes.
Visual Communication and Imaging | GD064
The aim of this subject is to introduce students to key approaches in designing and creating visual identities.
Graphics for Products and Spaces | GD065
The aim of this subject is to demonstrate how visual communication techniques can be used in the design of
products and spaces.
Integrated Visual Systems | GD066
The aim of this subject is to provide students with the skills and techniques for producing clear and efficient visual
translations of complex data and information, communicated through a range of media.
Graphic Design and Society | GD067
This subject involves students in the examination of the role of graphic design in society whilst exploring the
potential of using visual communication skills to make a positive and relevant contribution to our day-to-day lives.
Print and Pre-Press Portfolio | GD068
The aim of this subject is to compliment students graphic design skills with a sound knowledge of pre-press and
print processes through the production of a personal portfolio of work.
