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IVC - B2B Digital Marketing

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DIGITAL MARKETING

- Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising
campaigns.
- Designs, builds, and maintains our social media presence.
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and
KPIs).
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures experiments and conversion tests.
- Collaborates with internal teams to create landing pages and optimize user experience.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and
customer touch points.
- Collaborates with agencies and other vendor partners.
- Evaluates emerging technologies.
- Provides thought leadership and perspective for adoption where appropriate.
*** Will discuss details during the interview.

JOB DUTIES & RESPONSIBILITIES

EDUCATION
- Bachelor's degree.

WORK EXPERIENCES
- At least 4 years of hands-on marketing digital Marketing experience
- At least 1 year working experience in IT Industry
- Excellent understanding of B2B marketing.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media
and/or display advertising campaigns
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website and marketing analytics tools
- Working knowledge of ad serving tools
- Strong communication and interpersonal skills;
- Proficient in using CRM software and other sales automation tools.
- Ability to work independently.
- Proactive and results-driven mindset.
- Aptitude in delivering attractive presentations.
- Good in English, both written and verbal.
WHY YOU LOVE WORKING HERE
- Competitive salary and benefits including Premium Healthcare package insurance
- 13th month salary, Performance bonus
- 16 days annual leave
- Comprehensive Training Courses (Languages, Technical and Soft-skill)
- Language Certificate allowance (Japanese/ English)
- Lunch and bus/ parking allowance
- Fun team activities and outings
- Sponsored happy hour and sport clubs
- Comfortable work space and friendly colleagues

COMPANY’S OVERVIEW
- As an esteemed offshore software development outsourcing company in Vietnam, ISB Vietnam
provides the outsourcing services with Passions, Teamwork and Innovations. With quality engineers
and expert consultants who are committed to deliver the excellent results, we help enterprises achieve
their goals.
- Keeping our mission to contribute to society in our mind, we serve each customer with the great interest
in their business and utmost care.
- Each and every person in ISB Vietnam align with our mission is to draw a dream with passions, strive
for it with teamwork, and contribute to society with innovations.
- We value people with confidence, integrity, sincerity, and hardworking attitude. We proactively create
a new value proposition and continuously develop ourselves and others for a bright and hopeful future.
Join us, bring your passion for innovation and defining what's next.
Website: https://isb-vietnam.com.vn/

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