Summary: Digital Marketing Manager with 8+ years of experience in offering comprehensive digital marketing solutions to small and medium businesses. Deliver optimized websites to clients, digital and social media campaigns, paid Facebook campaigns and content marketing. In-charge of the overall quality assurance of deliverables. An ultra-motivated digital marketing professional who engages in continuous learning and research by consuming a high volume of contents every day. A digital marketing fanatic who takes great interests in Search Engine Optimization, Social Media, and Content Marketing Process.
Function Area: Digital Marketing Strategy Lead Generation Research & Analytics Social Media Marketing Pay Per Click Website Strategy & Design Search Engine Optimization Email Marketing/Direct mail APP Store Optimization Geofencing Advertising
Skills:
Certification in Google Ads, Digital Marketing Unlocked
Google Analytics, Search Console and Trends, Firebase, Play Console, Appfollow, Appannie and A4G. Similar Web, SEOptimer, Open Site Explorer Word Tracker, Google Keyword planner, SEMRush Social Media Tool: FB Advert, Hoot suite, BuzzSumo, Buffer Publish, Facebook Analytics, Twitter Analytics Web CEO, Ravan Tool Email Marketing (Mail Chimp, YAMM) Photoshop, Canva, Animoto Basic HTML
Employment History: 8+ Years of experience in Digital Marketing.
Digital Marketing Manager
July 2018 to Present: “Danish Computer Technology Bhopal (DCTecs)”. Develop digital marketing strategy and lead execution for assigned artist brands and projects; develop both short-term and long-term digital campaigns, content plans, and fan communication based on best practices and analytics to drive traffic. Develop and lead a comprehensive marketing strategy, from „top-of-the-funnel‟ awareness through conversion. ASO for sports app. Worked within paid search, display, rich media and video, mobile, social, search engine optimization (SEO) Geofencing Ads. Accomplishments: Planned and executed media campaign budgets; designed and ran Adwords campaigns, Social Media campaigns, Lead campaigns, Email Marketing, SEO, Social Media Marketing, Geofencing, Web analytics, Firebase analytic, ASO, Query Management, and Market Research for projects. Responsible for the smooth running of the business, developed company objectives Recruited, Trained, Supervised, and evaluated department staff and ensured high productivity amongst the employees. Enforced Business and Marketing strategies for organization and ensured the business was compliant with the industry regulations. Designing, building and maintaining social media presence. Measuring and reporting performance of all digital marketing campaigns. Identifying trends and insights, and optimizing spend and performance. Brainstorming new and creative growth strategies. Planning, executing and measuring experiments and conversion tests. Collaborating with internal teams to create landing pages and optimize user experience. Prepared or approved budgets enforced the company policies and managed administrative functions to ensure smooth and efficient operations of the organization.
October 2015 to June 2018: “AADARSH PVT. LTD. BHOPAL”. Developed and managed web presence of digital properties including the 10 websites, blog, and coordinated company in-house project's social media presence, including LinkedIn, Facebook and Twitter. Lead generation for Projects.
Accomplishments: Digital Marketing strategies and executed social media campaigns (social contests, event promotions, branding and discount offers) through email marketing, and paid advertising. Tracked effectiveness of SEO and Social Media Campaigns by analyzing the growth of reach, engagement through Google Analytic and other social media analysis tools. Manage eCommerce online platforms to generate sale of products from Amazon, Flipkart, PayTm, & SnapDeal etc.
Projects: 1. AADARSH Private Limited (Publishing Company) 2. Purple Turtle 3. Purple Turtle Preschool 4. Colour Fairies 5. Talking Bhagavad Gita 6. English Talking Teacher 7. Career College Bhopal 8. Career College of Management 9. Shikhar Varta (Weekly Magazine)
“Online Marketing Manager”
April 2014 to September 2015: “StepUp InfoTech”. Manages marketing operations, technical training, research and development of the four major services of the company: social media, search engine marketing and website design. Responsible for strategic planning, implementation, team training and daily management of the all client‟s digital marketing and social media activities. Track the success and return of each campaign and optimize for improved results.
Clientele: SEO /Social Media Marketing Clientele:
1. KLAY Prep Schools & Day Care Greater Kailash, New Delhi: 2. StepUp IAS, Delhi 3. The Career Hub, Bhopal 4. State News, Bhopal 5. Pavilion Restro & Lounge, Bhopal 6. Lakshya Solutions, Bhopal 7. Caravans in India, Bhopal 8. Lazeez Hakeem, Bhopal 9. Wonder Bread Bhopal
Worked as “SEO Analyst/Team Leader” in “Trivedi Marketing, LLC”
July 2013 to April 2014 Responsible for assisting Marketing Managers in tactical development and performs advertising proofing through production channels. Manages marketing creative and ensure adherence to strict time-lines, compliance and brand standards. Detailed strategic reviews of websites and created website optimization plan with goal of increasing search engine ranking & ORM Strategy.
Worked as “SEO Team Leader” in “Lucid Softech Lucknow”.
February 2012 to May 2014 Successfully launch SEO strategy and re-design working plan for more than 25 websites here. Coordinated digital marketing services including SEO, PPC, branding, social media, and e-mail marketing campaigns.
Worked as SEO Executive in “Pearl Like Technology Pvt. Ltd, Indore”
October 2010 to January 2012, Learn all about SEO and Online Marketing Techniques.
Core Competencies: Successful record and an in-depth knowledge of blogs, Web Analytics, SEO, SEM. Extensive knowledge of website design tools and platforms. Self-motivated, high level of creativity. Superior technological and computer skills. Excellent verbal, written and presentation abilities. Multi-tasking: Able to manage projects simultaneously and effectively
Professional Qualification:
2009-11 M.B.A. (Finance and Marketing) From IEFM, Bundelkhand University, Jhansi (U.P). 2004-08 B. Tech (Electronics & Communication) IET, Bundelkhand University, Jhansi (U.P).
Academic Qualification:
2004 12th with 67% from U.P. Board, Allahabad.
2002 10th with 63% from U.P. Board, Allahabad.
Personal Details:
DOB: 19th September 1985
Marital Status: Single Sex: Male Languages Known: English, Hindi Permanent Address: Jhansi, U.P.
Hobbies:
Net Surfing and search about new for work, Playing Cricket, Playing Caroom, Watching Movie, Puzzles and Reading Technical book.
Declaration:
I hereby declare that all statements made are true to the best of my knowledge and belief.
