Neg (04) 18-03-2024 FD
Neg (04) 18-03-2024 FD
Neg (04) 18-03-2024 FD
Arab Academy
Lecture 4
Principled negotiation
Insist on using
4 objective
Criteria
Invent Options for 3
mutual gain
2
Focus on Interests,
not position
As a basic fact of negotiation, you are not dealing with abstract representatives but with
who have:
1) values,
2) emotions
Same to you.
Separate the People from the problem
The human aspect of negotiation could be or disastrous.
HOW??
Separate the People from the problem
The agreement process:
Offended Angry
People
Respect Trust Friendship
leads to the
fail of
negotiation
Smoother and Efficient Negotiation Frustrated Hostile
Substance Relationship
Ex: If you would not agree with me, this is the last time we meet.
Separate the People from the problem
Separate the relationship from the substance.
You should deal directly with the people problem.
Substance Relationship
Conflict do not lie in objective reality but in people’s heads (their thinking).
Video Car
Put yourself in the other side’s shoes because each one only see the merits of its case &
the faults of the other side. Video Media
If you wanted to influence them you should understand the power of their point of view
and to feel the emotional force of their belief.
Separate the People from the problem
Handling people problems:
Perception
Separate the People from the problem
Perception
Separate the People from the problem
Perception
Search Give the
Do Not Do Not For other
Deduce Blame Opportu- side a
nities say
Do Not deduce the Do not blame the to take actions that Give the other side a
are consistent with say in the outcome
other side’s other side for your
the other side’s by participating in
intentions from your problem.
perception. the process.
fears.
Separate the People from the problem
Handling people problems:
Emotion
Emotion
Recognize & Make your Allow the other Do not react to Use symbolic
understand emotions clear & side to let the emotional gestures
emotions, yours acknowledge steam off explosion
and theirs them as
legitimate
Separate the People from the problem
Handling people problems:
Communication
Communication
There is no negotiation without communication.
Separate the People from the problem
Handling people problems:
Communicatio
Communication
Principled
Negotiation
Stories or facts?