Marks Weighted Marks
Criteria Poor Moderate Satisfactory Good Excellent
Allocated Obtained (%)
0 mark
Copywriting – 16 marks
Soft Sell** Unable to do any post 1 MARK FOR EACH CORRECT (TOPIC-INTRODUCTION-CONTENT-ACTION) COPYWRITING
with correct format
(print screen) (1 * 16= 16 MARKS)
0 mark
Copywriting – 16 marks 1 MARK FOR EACH CORRECT (AIDOCA) COPYWRITING
Hard Sell** Unable to do any post
with AIDOCA format (1 * 16= 16 MARKS)
(print screen)
0 mark 1-2 mark 3-4 marks 5-6 marks 7-10 marks
Sales Reporting 10 marks Unable to provide any Able to provide Able to provide sales Able to provide sales Able to provide sales report and
sales report and sales report and report and evidence report and evidence evidence with total sales of RM61
evidence (print screen evidence with with total sales of with total sales of and above as well as complete
– go-ecommerce minimal sales of RM40 as well as RM60 as well as customer information (customer’s
Portal portal RM20 as well as complete customer complete customer name, address, payment method
complete customer information (customer’s information and delivery method – tracking no)
information name, address, (customer’s name, (print screen – go-ecommerce Portal
(customer’s name, payment method and address, payment )
address, payment delivery method – method and delivery
method and delivery tracking no) (print method – tracking no)
method – tracking screen (print screen – ((print screen – go-
no) (print screen – go-ecommerce Portal ) ecommerce Portal )
go-ecommerce
Portal )
1-2 mark 2-4 marks 4-6 marks 6-8 marks 8-10 marks
Conclusion 10 marks
Unclear conclusion on Moderate Satisfactory conclusion Good conclusion on Excellent conclusion on social media
social media portfolio conclusion on social on social media social media portfolio portfolio
media portfolio portfolio
Timely 10 marks 0 10
Submission
Not submitted by due Submitted by due date
date
TOTAL 100 /100
**For hard sell and soft sell copywriting: No marks will be given for any post that does not follow the right structure of copywriting.
** Student may use English/Malay for copywriting based on their targeted audience.
NFGMAC2024
