DECLARATION BY THE STUDENT

I hereby declare that project on “The Axis Bank Pvt. LTD.”

Is the result of field study work carried out by me under the
guidance of Mrs. ASHWINI C G. In partial fulfilment for the
award of bachelor’s degree in Business Administration by
Bengaluru City University.

I also declare this field study is the outcome of my own efforts

and that it has been submitted to any University or Institution
for the award of any degree or diploma or certificate.

Place: BENGALURU NAME: Joyita Mondal

Date: 25/02/2023 Register no: B2018009

1
 GUIDE CERTIFICATE

This is to certify that “The Axis Bank Pvt. LTD.” The field study
report title Submitted by Joyita Mondal (B2018009) to
Bengaluru City University, Bengaluru for the award of Degree of
BACHELOR OF BUSINESS ADMINISTRATION is a record of work
carried out under my guidance.

Place: Bengaluru Signature of The Guide

Date: 25/02/2023 Mrs. Ashwini C G

2
 ACKNOWLEDGEMENT

I, Joyita Mondal, thanks to Prof. Mrs. Ashwini C G. Her expertise

was valuable during each step of the
project from narrowing the scope of the research to theoretical
development and analysis.

I would like to give sincere thanks to Principal

Mrs. Shobhana Saxena for encouraging and guiding me through
Project
and providing me with an opportunity to prepare a project
report.

Submitted By
Joyita Mondal

3
 TABLE OF CONTENTS

DECLARATION BY THE STUDENT………………………………………...1

GUID CERTIFICATE……………………………………………............……..2
Acknowledgment………………………………………………………..………3
Table of Contents…………………………………………………….………...4
1. Introduction……………………………………………………………………5

2. Company profile…………………………………………...........………11

3. Product profile of Axis Bank……………………………..…………..15

4. Objective of study………………………………………………………….18

5. Scope of study……………………………………………………..……….19

6. Data analysis & Interpretation……………………………………….22

7. SWOT Analysis……………………………………………………..………..29

8. Findings……………………………………………………………….…………31

9. Conclusion……………………………………………………..………………32

10. Bibliography…………………………………………………………………..33

4
 1. INTRODUCTION

Axis Bank is the third largest private-sector banks in India offering a

comprehensive suite of financial products. Axis Bank was incorporated in
the year 1993 with the name UTI Bank Ltd. Axis Bank is one of the first
new generation private sector banks to have begun operations in 1994. The
bank has its head office in Mumbai, Maharashtra. It has 3,703 branches,
13,814 ATMs, and nine international offices. The bank employs over 55,000
people and had a market capitalization of 1.31 trillion (US$18 billion) (as on
March 31, 2018). It sells financial services to large and mid-size corporates,
SME, and retail businesses.

Axis Bank operates in four segments, namely treasury, retail banking,

corporate/wholesale banking and other banking business. The treasury
operations include investments in sovereign and corporate debt, equity
and mutual funds, trading operations, derivative trading and foreign
\exchange operations on the account, and for customers and central
funding.

5
Retail banking includes lending to individuals/small businesses subject to
the orientation, product and granularity criterion. It also includes liability
products, card services, Internet banking, automated teller machines
(ATM) services, depository, financial advisory services, and non-resident
Indian (NRI) services.

The corporate/wholesale banking segment includes corporate

relationships not included under retail banking, corporate advisory
services, placements and syndication, management of publics issue, project
appraisals, capital market related services, and cash management services.

As of 30 Jun. 2016, 30.81% shares are owned by promoters and promoter

group (United India Insurance Company Limited, Oriental Insurance
Company Limited, National Insurance Company Limited, New India Assurance
Company Ltd, GIC, LIC and UTI). The remaining 69.19% share are owned by
mutual funds, FIIs, banks, insurance companies, corporate bodies, and
individual investors among others.

6
 WHAT IS BANKING?

Banking is a business of accepting deposits and lending money. it is

carried out by financial intermediaries, which perform the functions of
safeguarding deposits and providing loans to the public. In other words,
banking means accepting for the purpose of lending or investment of
deposits of money from public repayable on demand and can be
withdrawn by cheques draft order and so on.
Banking system is a principal mechanism through which the
money supply of the country is created and controlled. The banking
system
enables us to understand commercial banks, secondary banks, central
banks, merchant bank or accepting houses and discount houses but to
exclude the saving banks and investment and other intermediaries.

7
▪ DIFFERENCE BETWEEN PUBLIC & PRIVATE SECTOR
BANK:

❖ Public sector banks are those where majority of the stake

in the bank
is held by Government. Where as in private sector bank,
majority is
held by shareholders of the bank.

❖ SBI is a public sector bank and AXIS is a private sector

bank.

❖ Both type of bank offer same services, however charges

differ and so
as the quality and time duration for the services provided.
One can
also see the difference between interest rates.

8
 LOGO OF AXIS BANK:

BRAND AMBASSADOR:
Deepika Padukone, a Bollywood Actress was appointed as the brand
ambassador of Axis Bank.

TssAGLINE OF AXIS BANK: “Badhti ka naam zindagi.”

9
 AXIS BANK

Type Private
Traded as BSE: 532215
LSE: AXBC
NSE: AXISBANK
Industry Banking, Financial services
Founded 1990 (as UTI Bank)
Headquarters Mumbai, Maharashtra, India
Key people Amitabh Chaudhry (MD & CEO)
Website www.axisbank.com

Amitabh Chaudhry- MD & CEO of Axis Bank

10
 2. COMPANY PROFILE

Axis Bank is the third largest private sector bank in India. The Bank
offers the entire spectrum of financial services to customer segments
covering Large and Mid-Corporates, MSME, Agriculture and Retail
Businesses.

With its 3,882 domestic branches (including extension counters) and

12,660 ATMs across the country as on 30th September 2018, the network of
Axis Bank spreads across 2,211 cities and towns, enabling the Bank to reach
out to a large cross-section of customers with an array of products and
services. The Bank also has ten overseas offices with branches at Singapore,
Hong Kong, Dubai (at the DIFC), Shanghai and Colombo; representative
offices at Dubai, Abu Dhabi, Dhaka and Sharjah and an overseas
subsidiary at London, UK.

Axis Bank is one of the first new generation private sector banks to
have begun operations in 1994. The Bank was promoted in 1993, jointly by
Specified Undertaking of Unit Trust of India (SUUTI) (then known as Unit
Trust of India), Life Insurance Corporation of India (LIC), General
Insurance Corporation of India (GIC), National Insurance Company Ltd.,
The New India Assurance Company Ltd., The Oriental Insurance
Company Ltd. and United India Insurance Company Ltd. The
shareholding of Unit Trust of India was subsequently transferred to
SUUTI, an entity established in 2003.

11
 MANAGEMENT OF AXIS BANK

Promoters:
Axis Bank Ltd. has been promoted by the largest and the
best Financial Institution of the country, UTI. The Bank was set up with a
capital of Rs. 115 crore, with UTI contributing Rs. 100 Crore, LIC - Rs. 7.5
Crore and GIC and its four subsidiaries contributing Rs. 1.5 Crore each
SUUTI - Shareholding 27.02%Erstwhile Unit Trust of India was set up as a
body corporate under the UTI Act, 1963, with a view to encourage savings
and investment. In December 2002, the UTI Act, 1963 was repealed with
the passage of Unit Trust of India (Transfer of Undertaking and Repeal)
Act, 2002 by the Parliament, paving the way for the bifurcation of UTI into
2 entities, UTI-I and UTI-II with effect from 1st February 2003.

In accordance with the Act, the Undertaking specified as

UTI I has been transferred and vested in the Administrator of the Specified
Undertaking of the Unit Trust of India (SUUTI), who manages assured
return schemes along with 6.75% US-64 Bonds, 6.60% ARS Bonds with a
Unit Capital of over Rs. 14167.59 crores. The Government of India has
currently appointed Shri K. N. Prithviraj as the Administrator of the
Specified undertaking of UTI, to look after and administer the schemes
under UTI where Government has continuing obligations and
commitments to the investors, which it will uphold.

12
 ACHIEVEMENTS OF THE COMPANY

1. Mobile Banking Initiative of the Year - India, Asian Banking and

Finance (ABF) Retail Banking Awards 2015.
2. Advertising Campaign of the Year- India, Asian Banking and
Finance (ABF) Retail Banking Awards 2015.
3. Axis Bank has been awarded the title of Super brand 2014-
2015, by
Super brands.
4. No.1 Promising Banking Brand of 2015, ET Best Brands 2015.
5. Best Corporate Payment Project- The Asian Banker Technology
Implementation Award 2015.
6. Best HR System Project -The Asian Banker Technology
Implementation Award 2015.
7. The Compliance Risk Technology Implementation of the Year -
The
Asian Banker Risk Management Awards 2015.
8. Axis Bank felicitated at CNBC Awaaz Act for Good Governance
Summit 2015.
9. Winner in the 'Best Payment Initiatives' category amongst
Private
Sector Banks, IBA Banking Technology Awards 2015.
13
 10. Runners up in the 'Technology Bank of the Year' category
amongst the Private sector Banks, IBA Banking Technology Awards
2015.

CORPORATE SOCIAL RESPONSIBILITY

Axis Bank Foundation

Axis bank has set up this trust in 2006 and supports supplementary
education. Axis bank contributes up to 1% of its net profit annually to
various social initiatives undertaken by this foundation. During the year
2011-12,the foundation has partnered with 36 NGOs for educating and
special kids in 13 states.

Green Banking
The recycling initiative under the green banking banner has helped the
bank productively use around 21572 kilograms of dry waste during the
year. The axis bank’s corporate office in Mumbai is designed and
constructed as platinum LEED certified green banking.

14
3. PRODUCT PROFILE OF AXIS BANK

1. Accounts-
• Saving Account.
• Current Accounts.
• Salary Accounts.

2. Deposits-
• Fixed Deposit.
• Tax Saver Fixed Deposit.
• Fixed Deposit Plus.
• Recurring Deposit.

3. Loans-
• Home Loan.
• Personal Loan.
• Car Loan.
• Gold Loan.
• Loan Against Securities.
• Loan Against Property.
• Loan Against Fixed Deposit.
• Commercial Vehicle Loan.
15
4. Cards-
• Credit Cards.
• Debit Cards.
• Prepaid Cards.

5. Investment-
• Gold
• Silver
• Mutual Funds.
• Demit Accounts.
• 8% Saving Bonds.
• IPO Smart.
• Public Provident Fund.
• Alternate Investment Products.

6. Insurance-
• Life Insurance.
• Health Insurance
• Home Insurance.
• Travel Insurance.
• Motor Insurance.
• Business Guard.

16
 • Pradhan Mantri Suraksha Bima Yojana.

• Max Life Pradhan Mantri Jeevan Jyoti Bima

Yojana.
• About Our Insurance Partnership.

AXIS BANK PROVIDES “ATM” FACILITIES

Balance Enquiry.
Cash Withdrawal.
PIN Change.
Mini Statement.
VISA Money Transfer.
Money Transfer Between Linked Accounts.
Request For A New Chequebook.
Mutual Fund Payment.
Insurance Premium Payments.
Register For SMS Banking.

17
 4. OBJECTIVES OF STUDY

Banking and finance can be called as the nerves of any

economic system as they accelerate the process of economic development
through canalization of adequate finance. It is hard to anticipate
development of efficient banking services in the country. No doubt
financial institutions play so important in economic development but at
the
sometime economic development determines the growth and
development
of banking institutions the role of various kind of banking institution. In
economic development need not be emphasized.
Main objective of the study is to “Critical appraisal of product &
services offered by axis bank.” Some of the major objectives of the study
include the determination of the following:

▪ Consumer preference about various products and services.

▪ Customer’s perception towards private Banking and their
expectations from private banks.
▪ Customer satisfaction with the service provided by the bank.
▪ Draw out with conclusions and suggestion based on the analysis and
the interpretation of data.

18
 5. SCOPE OF STUDY

▪ It helps to bridge the gap between academic theory and practical

application and allows opportunity to explore a career in any field.
▪ It helps to obtain knowledge of the organization structure and
operations.
▪ The main reason behind making or researching this project is to
know how various departments function to achieve goals and gain a
positive perspective.
▪ This study will expand the scope of available career opportunities in
the financial domain of industries.

19
 ORGNISATION STRUCTURE

Designation
Name

Vijay Pillai Regional Head

Anitha Hareesh Banch Head

SUNANDA M Head Of Operations

Rajesh Kamath Regional Sales Manager

Debraj Ganguly Area Sales Manager

Prashant Malagi Credit Manager

20
ORGANIZATION STRUCTURE OF AXIS BANK

21
 6. DATA ANALYSIS & INTERPRETATION

STUDY OF THE DEPARTMENTS

FINANCE DEPARTMENT

In this modern era it is very easy to know how much important

the finance is in the business. As current position of the market is totally
different from ancient, where it was very easy to get the finance. But now
a
days it is not so, it is very difficult task to raise funds from market. As
today people are facing lot of problem and have less confidence on the
market so it is difficult to raise fund without proper planning. For the bank
as it is a Financial Institution we can consider finance as lifeblood of this
business. The company should manage to get sufficient finance. The
company should use to keep proper planning for the finance of its own
and
also of the large no. of depositors who are there with the bank. We can
define financial management as a task of acquisition and utilization of
funds needed in the business in a manner so that organizations goal can
be
achieved. In AXIS Bank, its chief Financial Officer and Treasurer manage
the finance. Due to proper policies and separate management the
company
can have proper operation of finance.

22
 Investment Banking

Investment banking is a financial institution that assists corporations and

governments in raising capital by underwriting and acting as the agent in
the issuance of security.

An investment bank also assists companies involved in mergers and

acquisitions, derivatives, etc.

Unlike commercial banks and retail banks, investment banks do not take
deposits.

23
 Profit & Loss Account
For the year ended 31 March, 2022
(` in Thousands)
Year
Schedule Year ended 31- ended31-
    No. 03-2022 03-2021
I Income
Interest earned 13 67,37,68,296 63,34,62,321
Other income 14 15,22,05,453 12,26,35,985
  Total   82,59,73,749 75,60,98,306
II Expenditure
Interest expended 15 34,24,46,131 34,10,71,103
Operating expenses 16 23,61,07,543 18,37,51,491
Provisions and contingencies 18 (4.14)(e) 11,71,65,291 16,53,90,706
  Total   69,57,18,965 69,02,13,300
II
I Net Profit for the year (I - II)   13,02,54,784 6,58,85,006
Balance in Profit & Loss Account brought forward
from previous year 29,98,52,810 6,58,85,006
I
V Amount Available for Appropriation   43,01,07,594 32,77,89,553
V Appropriations:      
Transfer to Statutory Reserve 3,25,63,696 1,64,71,251
18 (4.1)(b)
Transfer to Special Reserve (iii) 60,91,900 -
18 (4.1)(b)
Transfer to Investment Reserve (iv) 14,84,983 -
18 (4.1)(b)
Transfer to Capital Reserve (v) 44,10,424 84,82,344
18 (4.1)(b)
Transfer to Investment Fluctuation Reserve (vi) 45,50,000 32,60,000
Dividend paid 18 (5.3) - -
Balance in Profit & Loss Account carried forward 38,10,06,591 29,95,75,958
  Total   43,01,07,594 32,77,89,553
V
I Earnings Per Equity Share 18 (5.1)

(Face value `2/- per share

Basic (in `) 42.48 22.15
Diluted (in `) 42.35 22.09
24
 Significant Accounting Policies and Notes to
Accounts 17 & 18

Balance Sheet
As at 31 March, 2022
(` in Thousands)
As at 31-03- As at 31-03-
  Schedule No. 2022 2021
Capital and Liabilities
Capital 1 61,39,496 61,27,497
Employees' Stock Options Outstanding 14,85,957 -
1,00,99,02,6
Reserves & Surplus 2 1,14,41,15,119 05
6,97,98,52,9
Deposits 3 8,21,72,09,051 01
1,42,87,31,5
Borrowings 4 1,85,13,38,631 97
Other Liabilities and Provisions 5 53,14,92,834 44,33,61,706
9,86,79,76,3
Total   11,75,17,81,088 06
Assets
Cash and Balances with Reserve Bank of India 6 94,03,45,056 51,80,85,592
Balances with Banks and Money at Call and Short Notice 7 16,95,26,229 9,92,12,618
2,26,11,96,2
Investments 8 2,75,59,72,009 13
6,14,39,93,9
Advances 9 7,07,69,59,511 79
Fixed Assets 10 4,57,23,503 4,24,50,264
Other Assets 11 76,32,54,780 80,30,37,640
9,86,79,76,3
Total   11,75,17,81,088 06
10,52,65,88,
Contingent Liabilities 12 12,92,10,45,727 107
Bills for Collection 66,94,74,382 50,37,52,658
Significant Accounting Policies and Notes to Accounts 17&18

25
 Cash Flow Statement
For the year ended 31 March, 2022
(` in Thousands)

Year ended 31-03- Year ended 31-03-

  2022 2021
Cash flow from operating activities
Net profit before taxes 17,38,25,547 8,80,58,457
Adjustments for:
Depreciation on fixed assets 1,00,83,656 94,81,530
Depreciation on investments -26,44,815 1,32,90,824
Amortisation of premium on Held to Maturity investments 82,37,790 59,21,192
Provision for Non- Performing Assets (including bad
debts)/Restructured assets 7,54,96,147 12,19,10,961
Provision on standard assets and other contingencies 2,17,66,659 3,37,61,516
Profit/(loss) on sale of land, buildings and other assets
(net) 48,759 68,553
Loss on repayment of capital by subsidiary 2,37,436 -
Dividend from Subsidiaries -8,86,524 -5,83,500
Employee Stock Options Expense 14,85,957 -
  28,76,50,612 27,19,09,533
Adjustments for:
(Increase)/Decrease in investments -24,18,90,632 -18,96,84,607
(Increase)/Decrease in advances -1,00,46,17,060 -63,54,85,404
Increase /(Decrease) in deposits 1,23,73,56,150 67,20,11,428
(Increase)/Decrease in other assets 3,54,61,396 4,69,79,953
Increase/(Decrease) in other liabilities & provisions 6,63,36,262 -1,19,65,037
Direct taxes paid -4,07,84,074 -1,79,39,424
Net cash flow from operating activities 33,95,12,654 13,58,26,442
Cash flow from investing activities
Purchase of fixed assets -1,34,38,848 -90,16,560
(Increase)/Decrease in Held to Maturity investments -25,83,03,790 -53,26,99,292
Increase in investment in Subsidiaries -39,94,637 -67,000
Decrease in investment in Subsidiaries 12,73,010 -
Proceeds from sale of fixed assets 61,400 1,31,382
Dividend from Subsidiaries 8,86,524 5,83,500
Net cash used in investing activities -27,35,16,341 -54,10,67,970

26
 (` in Thousands)
Year ended 31- Year ended 31-
03-2022 03-2021

Cash flow from financing activities

Proceeds from issue/(Repayment) of subordinated debt, Additional Tier
I instruments (net) -2,37,74,500
Increase/(Decrease) in borrowings (other than subordinated debt,
Additional Tier I instruments (net) 44,63,81,534 -5,08,09,733

Proceeds from issue of share capital 11,998 4,84,141

Proceeds from share premium (net of share issue expenses) 27,58,544 10,09,11,847

Net cash generated from financing activities 42,53,77,576 5,05,86,255

Effect of exchange fluctuation translation reserve 11,99,186 -7,29,320

Net increase in cash and cash equivalents 49,25,73,075 -35,53,84,593

Cash and cash equivalents at the beginning of the year 61,72,98,210 97,26,82,803

Cash and cash equivalents at the end of the year 1,10,98,71,285 61,72,98,210

Notes to the Cash Flow Statement:

1. Cash and cash equivalents includes the following

Cash and Balances with Reserve Bank of India (Refer Schedule 6) 94,03,45,056 51,80,85,592
Balances with Banks and Money at Call and Short Notice (Refer
Schedule 7) 16,95,26,229 9,92,12,618

Cash and cash equivalents at the end of the year 1,10,98,71,285 61,72,98,210

2. Amount of Corporate Social Responsibility related expenses spent

during the year in cash
`113.40 crores (previous year `85.06 crores)

• Above balance-sheet shows that the liability of the bank in last Two
years.
• This is indicating the growth of the private banking sector is very
fast.
• Net worth of the axis is increasing every year .
• The banking is improving themselves as well as their sector also.
• There is some positive amount of NET CURRENT ASSETS.

27
 7. SWOT ANALYSIS

This analysis use to study the strength, weaknesses, opportunities and

threats of axis bank. This analysis is helpful to the bank to understand the
favourable factors for the bank.

STRENGTH:
o Fastest growth in private sector banks.
o Excellent management.
o Good faith of customer
o This bank has a good image among urban population.
o It has been showing good growth in banking industry
sector.
28
o Huge portfolio of customer.
o It is among the largest bank in India which is
providing agriculture loans.
o Axis bank is among the top three positions with respect of
fastest growth in private sector banks.

WEAKNESSES:

o High Bank Service Charges.

o Less Credit Period.
o This branch doesn’t provide education loan facility.

OPPORTUNITIES:

o Expansion in rural areas.

o Going to foreign markets and exploring the new
economies.
o Banking Insurance services.

THREATS:

o New banking licenses issued by the reserve bank of India.

o Foreign banks.
o Competition
o Decentralized Management

29
 8. FINDINGS

• It was found that the working nature of the axis bank is under
discipline, the employee of the bank follows all the rules and
regulations of the bank, employee starts the work on exact time
when the bank is open till the closing time of the bank.
• It was also found that the axis banks functions helps to the all
the customer for the future growth of the bank.
• It was found that Axis bank always helps to the all customer
or account holder of the bank, they always shown all the
facilities to the customer. Debit card, credit card, cheque book
facilities, easy loan, and 24 hrs ATM facilities.
• I found that Axis bank provide a multiple services to their
customers, like mobile banking , internet banking, mobile
application, free fund transfer from inter banking (only axis
bank transaction).
• It was found that Axis bank is growing in very large scale;
multiple branches are opening in various places.

30
 9. CONCLUSION

Axis bank has developed many fold is short period of time due to
facilities and service provide to their customer and this growth rate can be
keep it up. In last couple of years they have open new branches and they
should open many more the working staffs are very co-operative in nature
and due to that the bank will also get good benefit axis bank has provided
their customer net banking facilities and due to that transactions are done
fast charges at axis bank are on lower side when we compare it with
others bank.

• Axis bank has differentiated itself very well on the bases of high
level service and product quality.
• They have successfully implemented the change and due to this
their market share is increased only despite of tough competition
prevails.
• In this study I found that the bond of axis bank with it is customer is
very strong because axis bank mainly focuses on retailing their
customer.
• This study finds that however axis bank is not the leading private
sector bank but it is waste range of products and availability and
opens of options make it one of the better banks of India.

31
 10. BIBLIOGRAPHY

www.axisbank.com
www.moneycontrol.com/company-management
www.bankifsccode.com/AXIS-BANK

REFERENCE BOOKS & MAGZINES

1. Annual magazine of axis bank

2. Booklet
3. Hand book / Record Book

32