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MBA - Case Analysis Rubric

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CASE DISCUSSION RUBRIC

Criteria A B C
Clear and
comprehensive
description of the
Central Problem: Clear Wrong problem
problem. When
and Concise Definition Vague or incomplete definition, describing
applicable, linking the
of the Problem in the definition of the symptoms instead of
problem to the
Situation. problem the problem, or no
symptoms the
10% problem definition
company is
exhibiting.

Situation Analysis: Partial analysis of the


Complete analysis of
Identifying the proper situation or ignoring Wrong analysis or
the situation, using
tools and concepts to some potential tools unfit tools and
proper tools and
analyze the case. and concepts from concepts for analysis
concepts
20% the course
Alternative Strategies:
Incomplete
Identify all possible Incomplete
Completely Identification of
alternative strategies to identification of
identifying alternative alternatives (missing
cope with the problem alternatives (missing
strategies more than two
defined. a max of two)
strategies)
20%
Choosing a logical
Course of Action. Choosing an
course of action that Choosing a wrong
incomplete course of
reflects an informed course of action.
40% action.
evaluation of the case.

Successfully
reformulates available
Successfully
ideas, claims,
reformulates Little or no
questions, formats,
available ideas, reformulation of
etc. in novel ways to
Connecting, claims, questions, available ideas,
create unique insights,
Synthesizing, formats, etc. in claims, formats and
arguments,
Transforming novel ways to questions to create
conclusions and
10% create unique new insights,
suggestions. AND
insights, arguments,
extends them to create
arguments, conclusions and
new ideas, solutions
conclusions, and suggestions.
or knowledge that
suggestions.
crosses boundaries

“If he is indeed wise he does not bid you enter the house of his wisdom, but rather leads you to the threshold of your own mind.” KG
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“If he is indeed wise he does not bid you enter the house of his wisdom, but rather leads you to the threshold of your own mind.” KG
Page 2

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