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Delivering email marketing knowledge, resources, and strategy to drive business growth.
The ANA Email Excellence Center is designed to help you use email more effectively to grow, engage, and retain your customer base. Email is the single most utilized marketing communications tool in business today. Whether your company is B2C, B2B, DTC, or a combination of all, we have the resources to help you succeed.
The Center provides "thought leadership in action,” with the goals of:
- Building your brands and businesses
- Sharing the latest industry trends on demand through insightful and timely surveys
- Producing the most trusted global industry conference, where you will learn from industry experts
- Developing a leadership committee that drives practical, applicable insights to use in your business
- Programming can’t-miss webinars with the latest techniques and tactics in email marketing to help you drive email excellence
The ANA Email Excellence Center is proud to recognize the best and brightest in the email marketing industry through our prestigious awards. We invite you to submit your nominations by August 25.
Get Inspired
With the latest intelligence from brands and experts using email to drive growth.
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Research Reports
ANA Response Rate Report, 2022
Before sending any commercial emails, review the whitepapers below, which provide general guidance on how to ensure your marketing efforts are compliant with both national and regional laws and regulations.
Connect with the ANA Community
A range of national and regional events keeping you at the forefront of marketing.
At the 2023 ANA Email Evolution Conference, attendees heard from leading brands and subject matter experts on how to leverage email to grow their business, engage with customers, and expand their knowledge.
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Email Training at the ANA
Learn how to develop effective emails and get the skills you need to advance your career, increase the capabilities of your team, and enhance your brands.
September 4 |
Powerful Email Marketing - Virtual Virtual Workshop (Eastern Time) |
November 5 |
Advanced Email Marketing - Virtual Virtual Workshop (Eastern Time) |
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Email Excellence Center Committee
Learn the latest trends and techniques and connect with experts, thought-leaders, and peers in your field from across the globe.
December 10 |
Email Excellence Center Virtual Committee Meeting |
January 15 |
B2B Email Marketing for Thought Leadership and Education Virtual Meeting (Eastern Time) |
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Email Excellence Webinar Series
October 30th |
30 Holiday Email Tips in 30 Minutes - Your Last-Minute Quick Wins for 2024 into 2025 30 Minutes |
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Members Only One-Day Email Conferences
September 25 |
Email Evolution Conference – One Day Immersive (In-Person Only) New York |
Contact the Email Excellence Center to learn more about how you can get involved with the practice.