Gribbins et al., 2002 - Google Patents
E-commerce retailing strategies for small businesses: IT barriers and strategic deliberationGribbins et al., 2002
View PDF- Document ID
- 4722831773989075999
- Author
- Gribbins M
- King R
- Publication year
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Snippet
Compared to their larger counterparts, small retailing businesses face different barriers and constraints when dealing with e-commerce issues. The objective of this case is to analyze these constraints as these businesses adapt their brick-and-mortar operations to embrace …
- 239000004570 mortar (masonry) 0 abstract description 7
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