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Abdelhady et al., 2020 - Google Patents

Impact of affiliate marketing on customer loyalty

Abdelhady et al., 2020

View PDF
Document ID
1808985748250954875
Author
Abdelhady M
Kamal N
Abd El Samie H
Publication year
Publication venue
Journal of the Faculty of Tourism and Hotels-University of Sadat City

External Links

Snippet

Customer loyalty is a vital issue for the success and sustainability of tourism industry. In addition, the concept of affiliate marketing internet business has become notable among online customers in the past years. Nevertheless, there is a few research examining …
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Classifications

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