JPH05233656A - News item interlocking type electronic-ordering method - Google Patents

Abstract

PURPOSE:To automatically execute an ordering processing by designating an advertisement in a news item, actuating a written ordering procedure corresponding to each advertisement by a user's terminal, and only inputting its order contents. CONSTITUTION:A news item sent from a news item sending means 1 in the center 7 is displayed by a user's terminal 9, and when a specific advertisement is designated from therein, information which can specify this advertisement ID and a user ID of the terminal 9 are sent to a written ordering procedure extracting means 4 in the center. This extracting means 4 specifies the advertisement ID, based on information from the terminal, and fetches a written ordering procedure corresponding to the advertisement ID from an accumulating means 3. A written ordering procedure sending means 5 fetches user information from the accumulating means 3 to its order slip, based on the user ID, embeds information of an ordering person, and sends the written ordering procedure to the terminal 9. The terminal 9 actuates an ordering program, and when the order contents are inputted in accordance therewith, the order contents are written in an order slip and sent to the center 7. This order slip transfer means 6 sends the order slip to an order receiving means 10 of an advertiser, and executes an ordering processing.

Description

Detailed Description of the Invention

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a method of ordering processing by sending a newspaper article via a communication network and designating an advertisement in the sent newspaper article.

[0002]

2. Description of the Related Art Conventionally, a method using telephone shopping is known as a method for ordering products or the like by viewing advertisements in newspaper articles. In this method, an order is placed by first looking at the telephone number of the ordering party in the advertisement article, calling the ordering party, and notifying the product number, quantity, address of the orderer, name, and telephone number in the advertisement.

[0003]

However, in the conventional ordering method, the orderer himself / herself calls the orderer to place an order, and therefore the telephone number may be incorrect. If the orderer has a small number of lines. There are some problems, such as when you are busy and you do not get a call right away, you need a receptionist for the ordering party, the reception hours are limited, and it is difficult to obtain detailed product information.

In order to solve such a conventional drawback, the present invention activates an ordering procedure manual corresponding to each advertisement in a user terminal by designating an advertisement in a newspaper article, and according to the ordering procedure manual. It is an object of the present invention to provide a newspaper article-linked electronic ordering method in which ordering processing is automatically performed simply by inputting order details.

[0005]

In order to achieve the above-mentioned object, the present invention displays a newspaper article sent from an article sending means in an electronic newspaper service center on a user terminal, and identifies from this newspaper article. When the advertisement of the specified advertisement is specified, the information that can specify the advertisement ID of the specified advertisement and the user I of the user terminal are specified.
D is sent to the ordering procedure sheet extracting means in the electronic newspaper service center, the ordering procedure sheet extracting means identifies the advertisement ID based on the information sent from the user terminal, and the ordering procedure sheet accumulating means sets the advertisement ID to the advertisement ID. Take out the corresponding ordering procedure. Then, the ordering procedure sheet sending means extracts the user information from the user information accumulating means based on the user ID sent from the user terminal to the order slip of the ordering procedure sheet, and after embedding the orderer information, Send the ordering procedure to the user terminal. Furthermore, when the ordering program of the ordering procedure manual is started on this user terminal and the order contents are input according to the ordering program, the ordering program writes the order contents on an order slip and sends it to the electronic newspaper service center, The order processing is performed by sending the order slip to the order acceptance means of the advertiser described in the order slip by the order slip transfer means in the electronic newspaper service center.

[0006]

Therefore, according to the present invention, if the user clips an advertisement displayed on the user terminal with a mouse or the like, the electronic newspaper service center sends an ordering procedure sheet corresponding to each advertisement, and the ordering procedure sheet is sent. Since the order processing according to is started, it is possible to perform the order processing easily and surely while confirming the ordered products in detail and selecting or inputting the necessary items.

[0007]

1 is a block diagram of an embodiment of the present invention.
3 is a diagram showing an outline of the flow of order processing, and FIG. 3 is a diagram showing the flow of processing steps of the embodiment. Hereinafter, FIG. 1 and FIG.
An embodiment of the present invention will be described with reference to FIG.
Note that the relationship between each step in FIG. 3 is shown in parentheses.
As shown in FIG. 1, the electronic newspaper service center 7 includes an article sending means 1 for sending newspaper articles, a user information storage means 2 for storing user information for each user ID, an order slip and an ordering program. Ordering procedure document storing means 3 that stores the ordering procedure manual including the ordering procedure manual, ordering procedure manual extracting means 4 that extracts the ordering procedure manual corresponding to the advertising ID from the ordering procedure manual storing means 2, and place an order to the user side. An ordering procedure manual sending means 5 for sending a procedure manual and an order slip transferring means 6 for transferring an order slip to a designated transfer destination are provided. This electronic newspaper service center 7 is located on the side of the reader of the newspaper via the communication network 8 to display the newspaper articles, to specify advertisements by the user, and to execute the ordering program, and the advertiser. It is connected to the order receiving means 10 located on the side for receiving the order slip.

First, the article sending means 1 in the electronic newspaper service center 7 sends the newspaper article display data to the user terminal 9 via the communication network 8 as shown in FIGS. 2 and 3 (step 101). ). At this time, user information is stored in the user information storage means 2 for each user ID. For example, as the user information, the address, name, and
Store phone numbers etc. Further, the ordering procedure manual storage means 3 stores the ordering procedure manual for each advertisement ID. This ordering procedure manual includes order slips, ordering programs, and the like. The order slip already describes the transfer destination to the order receiving means 10 corresponding to the advertiser (order slip A).

The user terminal 9 displays it on the CRT display based on the sent newspaper article display data (step 201). When the user specifies an arbitrary advertisement article with a mouse or the like (step 202), the advertisement I of the specified advertisement is displayed.
The information capable of identifying D and the user ID of the user terminal are sent to the electronic newspaper service center 7 (step 203). The ordering procedure document extracting means 4 identifies the advertisement ID based on the information sent from the user terminal 9 (step 102). There are various methods for obtaining the advertisement ID corresponding to the advertisement specified on the terminal side. For example, the following method can be used.

A method for obtaining this advertisement ID is shown in FIGS. 4 and 5.
Will be described. In advance, the position of each advertisement article is represented by the absolute coordinates in the entire newspaper article, and a correspondence table between the coordinates and the advertisement ID is created in advance (step 30).
1 and 501). When displaying a part of the entire newspaper article on the user terminal 9, the relationship between the coordinates on the screen and the absolute coordinates of the entire newspaper article is managed. When the user specifies any advertisement article with a mouse, etc.,
Obtain the specified position on the screen (steps 401 and 6)
01). The position on the screen is converted into absolute coordinates in the entire newspaper article (steps 402 and 602).

Next, using the correspondence table, the absolute coordinates are converted into the advertisement ID. There are the following two methods depending on where the correspondence table is referred to. Method 1: When the correspondence table is sent to the user terminal 9 in advance (FIG. 4), it is converted into the advertisement ID at the user terminal 9 (step 40).
3), the advertisement ID is sent to the ordering procedure document extracting means 4 (step 404). In this case, the advertisement ID is directly assigned to the user terminal 9
Sent from.

Method 2: When the correspondence table is held only on the side of the center 7 (FIG. 5) The absolute coordinates are sent from the user terminal 9 to the side of the center 7 as information for specifying the advertisement ID (step 603). The ordering procedure document extraction means 4 converts the absolute coordinates into an advertisement ID (step 502). In this case, the coordinate data is sent from the user terminal 9 and converted into the advertisement ID on the side of the center 7.

Next, the ordering procedure document extracting means 4 retrieves the ordering procedure document corresponding to the advertisement ID from the ordering procedure document accumulating means 3 as shown in FIGS. 2 and 3 (step 1
03) Further, the ordering procedure sheet sending means 5 sends the ordering procedure sheet to the user terminal 9 having the user ID (step 1).
04-106). At this time, the user information is extracted from the user information storage means 2 based on the user ID (step 10
4), address, name, telephone number, etc. are written in the order slip and sent (order slip B) (steps 105 and 106). Note that the information on the advertiser side (ordering party) is already embedded as described above.

At the user terminal 9, the ordering procedure document sending means 5
The ordering program in the ordering procedure manual sent from is started (step 204), and detailed product information is displayed and order processing is performed according to the user's response. The ordering program incorporates various programs that can be used in ordering processing, such as a program for displaying detailed product information and a product selecting program for selecting a favorite product while selecting a menu.

The user looks at the detailed product information as necessary and decides whether or not to place an order. In order processing,
You can easily enter the ordered products by selecting menus,
Since the user's address, name, ordering party, etc. are all automatically embedded in the order slip, the user need only enter the quantity of the product or the like. When the order details are determined (step 205), the information entered in the order slip is written (order slip C) (step 206). When the order processing of the user terminal 9 is completed, the order slip is sent to the electronic newspaper service center 7 (step 207). The order voucher transferring means 6 in the electronic newspaper service center 7 sends the order voucher to the order receiving means 10 corresponding to the ordering party described in the order voucher (step 107).

In the above embodiment, the method of activating the ordering program in the ordering procedure manual on the user terminal 9 has been described.
A method of starting at the electronic newspaper service center 7 may be used. FIG. 6 is a diagram showing the flow of processing when the electronic newspaper service center 7 activates the ordering program, and operates as follows.

That is, instead of sending the ordering procedure document to the user terminal 9 and activating the ordering program in the ordering procedure document at the user terminal 9, the ordering procedure document is held in the electronic newspaper service center 7, The ordering program is activated in the electronic newspaper service center 7 as shown in FIG. 6 (step 701). By exchanging information between the user terminal 9 and this ordering program via the communication network 8, the order contents are received (step 702) and the order contents are converted into an order slip in the electronic newspaper service center 7. By writing (step 703), an order slip is created and sent to the order receiving means 10 of the advertiser (step 107). Therefore, also in this embodiment, the same effect as the above-mentioned embodiment can be obtained. The same reference numerals in the drawings indicate the same or corresponding parts.

[0018]

As described above, according to the present invention, an ordering procedure manual including an order slip and an ordering program in which known information is written is sent to a user terminal in synchronization with an advertisement in a newspaper article, The order processing is performed according to the sent order procedure manual to create an order slip, and the created order slip is automatically sent to the order receiving means corresponding to each advertiser. For this reason,

(1) It is not necessary for the user to call the ordering party by himself / herself, and the labor of making a call is saved. (2) There is no need to wait because the supplier is busy. (3) You can order immediately after seeing the advertisement in the newspaper. (4) It is possible to easily obtain detailed product information that cannot be obtained by advertising alone. (5) It is not necessary for the ordering party to have a telephone receptionist, and labor can be saved. (6) Trouble due to misunderstanding of order contents is reduced. The effect is obtained.

[Brief description of drawings]

FIG. 1 is a configuration diagram illustrating an embodiment of the present invention.

FIG. 2 is a diagram showing an outline of a flow of ordering processing of the present embodiment.

FIG. 3 is a diagram showing a flow of processing steps of the present embodiment.

FIG. 4 is a diagram showing an example of a method for obtaining an advertisement ID in this embodiment.

FIG. 5 is a diagram showing another example of a method for obtaining an advertisement ID in this embodiment.

FIG. 6 is a diagram for explaining another embodiment of the present invention and is a diagram showing a flow of processing when an ordering program is activated in the electronic newspaper service center.

[Explanation of symbols]

 1 Newspaper Article Sending Means 2 User Information Accumulating Means 3 Ordering Procedure Manual Accumulating Means 4 Ordering Procedure Manual Extracting Means 5 Ordering Procedure Manual Sending Means 6 Order Voucher Sending Means 7 Electronic Newspaper Service Center 8 Communication Network 9 User Terminal 10 Order Accepting Means

Claims (4)

[Claims] 1. Article sending means for sending newspaper articles,
A user information storage means for storing user information for each user ID, an order procedure manual storage means for storing an order procedure manual including an order slip and an order program for each advertisement ID, and an order procedure manual corresponding to the advertisement ID. An ordering procedure manual extracting means for extracting from the ordering procedure manual storing means, an ordering procedure manual sending means for sending the ordering procedure manual to the user side, and an order slip transfer means for transferring the order slip to a designated transfer destination. An electronic newspaper service center provided, a user terminal for displaying newspaper articles, specifying advertisements by users and executing ordering programs, and an order slip at the advertiser side In the ordering system connected via the communication network, the order receiving means for receiving the article sends the newspaper article to the user terminal by the article sending means, and displays the newspaper article on the user terminal. Then, when the user specifies a specific advertisement from the newspaper article, the user terminal sends information specifying the advertisement ID of the specified advertisement and the user ID of the user terminal to the electronic service center, The ordering procedure document extracting means identifies the advertisement ID based on the information sent from the user terminal, retrieves the ordering procedure document corresponding to the advertisement ID from the ordering procedure document storing means, and uses the ordering procedure document sending means. Based on the user ID sent from the user terminal in the order slip of the ordering procedure, the user information is taken out from the user information accumulating means, the orderer's information is embedded, and then the ordering procedure is used. When the ordering program of the ordering procedure manual is started on this user terminal and the order contents are input according to this ordering program, the ordering program writes the order contents into an order slip. And send it to the order slip transfer means in the electronic newspaper service center, and the order slip transfer means sends the order slip to the order acceptance means of the advertiser described in the order slip, so that the user terminal An electronic ordering method linked to newspaper articles, characterized by performing ordering processing according to designated advertisements. 2. The newspaper article interlocking electronic ordering method according to claim 1, wherein when the article sending means sends the newspaper article to the user terminal, the absolute coordinates representing the position of each advertising article in the entire newspaper article and the respective A correspondence table that describes the relationship of advertisement IDs corresponding to advertisement articles is sent to the user terminal, and the user can determine the position on the screen where the advertisement is displayed from the newspaper articles displayed on this user terminal. If specified, on the user terminal, convert the position on the screen to absolute coordinates,
The electronic newspaper service center obtains the advertisement ID of the advertisement specified by the user by converting the advertisement ID using the correspondence table and sending the advertisement ID to the electronic newspaper service center. Type electronic ordering method. 3. The newspaper article linked electronic ordering method according to claim 1, wherein a correspondence table describing a relationship between absolute coordinates indicating a position of each advertisement article in the entire newspaper article and an advertisement ID corresponding to each advertisement article is created. When the user has the electronic newspaper service center and specifies the position on the screen where the advertisement is displayed from the newspaper articles displayed on the user terminal, the user specifies the position on the screen with this user terminal. Convert the absolute coordinates to an electronic newspaper service center and send the absolute coordinates to the electronic newspaper service center. At the electronic newspaper service center, the absolute coordinates are converted to an advertisement ID using the correspondence table, and the advertisement ID of the advertisement specified by the user is converted. An electronic ordering method linked to newspaper articles, characterized by being obtained by an electronic newspaper service center. 4. The newspaper article linked electronic ordering method according to claim 1, instead of sending an ordering procedure document to a user terminal and activating the ordering program in the ordering procedure document on the user terminal, the ordering procedure Keep the book in the electronic newspaper service center, activate the ordering program in the electronic newspaper service center, and exchange information between the user terminal and the ordering program via the communication network to place an order. An electronic ordering method linked to newspaper articles characterized by creating a slip.