CN114158002B - Broadband service recommendation method, server, system, device and medium - Google Patents

Abstract

The present invention provides a broadband service recommendation method, server, system, equipment, and medium. The method includes: obtaining a public network IP address of a user terminal using WiFi to access the Internet during a specified time period; judging whether the public network IP address is the operator's broadband service provided by the service; if the public network IP address is not provided by the operator's broadband service, recommending the operator's broadband service to the user terminal. The present invention obtains the public network IP address of the user terminal using WiFi to access the Internet during a specified time period, and uses the public network IP address to determine whether the broadband service used by the user is the broadband service provided by the operator, thereby finding out the broadband services not provided by the operator. Business users, and push the operator’s broadband business marketing information to them, so as to solve the problem that the existing technology cannot push the operator’s broadband service marketing information for non-operator’s broadband users, achieve precise marketing and increase the operator’s broadband market share rate purposes.

Description

Broadband service recommendation method, server, system, equipment and medium

technical field

The present invention relates to the field of communication technology, in particular to a broadband service recommendation method, a broadband service recommendation server, a broadband service recommendation system, computer equipment, and a computer-readable storage medium.

Background technique

In order to increase broadband market share and user loyalty, operators usually bundle mobile phones with broadband, design preferential packages, and push relevant marketing information to mobile phone users of their own operators.

However, taking home broadband as an example, users usually register for broadband on a family basis. Maybe mobile phone users of this operator do not register for broadband, while other family members register for broadband of this operator or other operators. For families who have already registered for the broadband of the operator, it is meaningless to push broadband business marketing information to the mobile phone users of the operator, and it also causes harassment.

Therefore, accurately identifying the broadband operator used by mobile phone users, and then pushing marketing information to non-operator broadband users, can improve the accuracy of marketing, thereby increasing the operator's broadband market share.

Contents of the invention

The technical problem to be solved by the present invention is to provide a broadband service recommendation method, server, system, equipment and medium for the above-mentioned deficiencies of the existing technology, so as to solve the problem that the existing technology cannot push the broadband service of the operator to the broadband users of the non-operator. Questions for business marketing message.

In a first aspect, the present invention provides a broadband service recommendation method, which is applied to a broadband service recommendation server, and the method includes:

Obtain the public network IP address of the user terminal using WiFi to access the Internet during the specified period and the area where the user terminal is located during the specified period;

Judging whether the public network IP address is provided by the operator's broadband service and whether the area where the user terminal is located is covered by the operator's broadband service;

If the public network IP address is not provided by the operator's broadband service, and the area where the user terminal is located is covered by the operator's broadband service, recommend the operator's broadband service to the user terminal.

Preferably, the obtaining of the public network IP address of the user terminal using WiFi to access the Internet during a specified time period is specifically:

Obtain the public network IP address of the user terminal using WiFi to access the Internet during the specified period provided by the device management DM server;

Wherein, the user terminal is an operator-customized machine, and a device management DM program is pre-installed in the operator-customized machine, and the public network IP address is obtained by the DM server through the DM program.

Preferably, the judging whether the public network IP address is provided by the operator's broadband service is specifically:

Determine whether the public network IP address is provided by the operator's broadband service by querying the operator's broadband access server BRAS.

Preferably, the obtaining the area where the user terminal is located during the specified time period specifically includes:

Obtaining information about mobile network base stations accessed by the user terminal during the specified time period provided by the DM server;

Wherein, the mobile network base station information is sent to the DM server by the DM program;

Querying the base station information database according to the mobile network base station information to obtain the coverage area of the base station corresponding to the mobile network base station information, and determining the coverage area of the base station as the area where the user terminal is located.

Preferably, the judging whether the area where the user terminal is located is covered by the operator's broadband service specifically includes:

By querying the operator's broadband service area coverage database, obtain the operator's broadband service coverage area;

Construct a map electronic fence according to the coverage of the operator's broadband service;

When the area where the user terminal is located is within the map electronic fence, it is determined that the area where the user terminal is located has broadband coverage of the operator, otherwise it is determined that the area where the user terminal is located is not covered by the operator's broadband.

Preferably, if the public network IP address is not provided by the operator's broadband service, the method further includes:

Obtaining the user identification information of the user terminal provided by the DM server;

Wherein, the user identification information is sent by the DM program to the DM server;

Querying the operator's service subscription server according to the user identification information to obtain the user mobile phone number corresponding to the user identification information;

The recommending the broadband service of the operator to the user terminal is specifically:

Recommend the operator's broadband service to the user's mobile phone number by means of mobile phone text message or telephone return visit.

In a second aspect, the present invention provides a broadband service recommendation server, including:

An acquisition module, configured to acquire the public network IP address of the user terminal using WiFi to access the Internet during the specified period and the area where the user terminal is located during the specified period;

A judgment module, connected to the acquisition module, for judging whether the public network IP address is provided by the operator's broadband service and whether the area where the user terminal is located is covered by the operator's broadband service;

A recommendation module, connected to the judging module, is used to send a message to the user when it is judged that the public network IP address is not provided by the operator's broadband service, and the area where the user terminal is located is covered by the operator's broadband service. The terminal recommends the broadband service of the operator.

In a third aspect, the present invention provides a broadband service recommendation system, including: a broadband service recommendation server and a user terminal;

The broadband service recommendation server is configured to implement the above broadband service recommendation method.

In a fourth aspect, the present invention provides a computer device, including a memory and a processor, wherein a computer program is stored in the memory, and when the processor runs the computer program stored in the memory, the processor executes the above-mentioned Broadband service recommendation method.

In a fifth aspect, the present invention provides a computer-readable storage medium, on which a computer program is stored, and when the computer program is executed by a processor, the broadband service recommendation method as described above is implemented.

The present invention provides a broadband service recommendation method, server, system, equipment, and medium. By obtaining the public network IP address and the area where the user terminal is located during a specified period of time when the user terminal uses WiFi to access the Internet, the public network IP address is used to determine the network address used by the user. Whether the broadband service is the broadband service provided by the operator and whether the area where the user terminal is located is covered by the operator's broadband service, so as to find out the non-operator's broadband service users covered by the operator's broadband service, and push this The operator's broadband business marketing information is used to achieve precise marketing and increase the operator's broadband market share.

Description of drawings

Fig. 1 is a schematic structural diagram of a broadband service recommendation system according to an embodiment of the present invention;

FIG. 2 is a flowchart of a broadband service recommendation method according to Embodiment 1 of the present invention;

FIG. 3 is a flow chart of another broadband service recommendation method according to an embodiment of the present invention;

4 is a schematic structural diagram of a broadband service recommendation server according to Embodiment 2 of the present invention;

FIG. 5 is a schematic structural diagram of a computer device according to Embodiment 4 of the present invention.

Detailed ways

In order to enable those skilled in the art to better understand the technical solution of the present invention, the implementation manner of the present invention will be further described in detail below in conjunction with the accompanying drawings.

It should be understood that the specific embodiments and drawings described here are only for explaining the present invention, rather than limiting the present invention.

It can be understood that, in the case of no conflict, each embodiment and each feature in the embodiment of the present invention can be combined with each other.

It can be understood that, for the convenience of description, only the parts related to the present invention are shown in the drawings of the present invention, while the parts irrelevant to the present invention are not shown in the drawings.

It can be understood that each unit and module involved in the embodiments of the present invention may only correspond to one physical structure, or may be composed of multiple physical structures, or multiple units and modules may also be integrated into one physical structure.

It can be understood that, under the condition of no conflict, the functions and steps marked in the flowchart and block diagram of the present invention may occur in a sequence different from that marked in the drawings.

It can be understood that the flowcharts and block diagrams of the present invention show the system architecture, functions and operations of possible implementations of systems, devices, devices, and methods according to various embodiments of the present invention. Wherein, each block in the flowchart or block diagram may represent a unit, module, program segment, or code, which includes executable instructions for realizing specified functions. Furthermore, each block or combination of blocks in the block diagrams and flowcharts can be implemented by a hardware-based system which performs the specified function, or by a combination of hardware and computer instructions.

It can be understood that the units and modules involved in the embodiments of the present invention may be implemented by means of software or hardware, for example, the units and modules may be located in a processor.

Example 1:

As shown in FIG. 1 and FIG. 2 , Embodiment 1 of the present invention provides a broadband service recommendation method, which is applied to the broadband service recommendation server 1 set in the broadband service recommendation system as shown in FIG. 1 .

Specifically, the broadband service recommendation system as shown in Figure 1 also includes: equipment management DM (DeviceManagement) server 2, user terminal 3, broadband access server BRAS (Broadband Remote AccessServer) 5, base station information base 6, broadband service Area coverage database 7 and service order server 8, the user terminal 3 is connected to the Internet through the wireless local area network WiFi (Wireless Fidelity) provided by the wireless router 4 of the user broadband, and a connection can be established between the user terminal 3 and the DM server 2, The BRAS5 assigns a public network Internet Protocol IP (Internet Protocol) address for user broadband, and the broadband service recommendation server 1 is connected to the DM server 2, the BRAS5, the base station information library 6, and the broadband service area coverage database 7. And the service order server 8.

As shown in Figure 2, the broadband service recommendation method performed by the broadband service recommendation server 1 includes the following steps:

S11. Obtain the public network IP address of the user terminal 3 using WiFi to access the Internet during a specified time period.

In this embodiment 1, step S11 is specifically:

Obtain the public IP address of the user terminal 3 using WiFi to access the Internet during the specified period provided by the device management DM server 2;

Wherein, the user terminal 3 is an operator-customized machine, and a device management DM program is pre-installed in the operator-customized machine, and the public network IP address is obtained by the DM server 2 through the DM program.

Specifically, in Embodiment 1, the broadband service is a home broadband service, and the broadband service recommendation server 1 is used to recommend the home broadband service of the operator to mobile phone users of the operator who do not use the home broadband service of the operator Business product information, the specified time period is the time when the user is at home. The time when the user is at home can be determined as 20:00-24:00 every day according to the living habits of ordinary people, or more specifically by analyzing the location of the user in different time periods such as weekdays and holidays The information determines the time period when the user is at home, the user terminal 3 is the mobile phone of the mobile phone user of the operator, and is specifically the customized machine of the operator with the DM program pre-installed, and the DM server 2 is the DM server 2 of the operator, for To identify whether the user’s home broadband is a home broadband service product provided by the operator, firstly, the operator to which the user’s home broadband belongs must be obtained. Therefore, the DM program is used to determine that the user terminal 3 is using WiFi to access the Internet within a specified period of time. , establish a communication connection with the DM server 2, and send information to the DM server 2, and the DM server 2 can obtain the user’s home broadband exit from the network request that the DM program sends information to the DM server 2 The principle of obtaining the public network IP address is that any TCP network request to access the server includes the source IP address of the visit. In this embodiment 1, this IP address is the public network IP address of the home broadband outlet used by the user terminal 3 , the server can read this IP address in the server program in a variety of ways, and can also obtain the public network IP address of its own broadband outlet through the DM program when the user terminal 3 is connected to WiFi for Internet access, and then use this public network IP address The address is sent to the DM server 2, and the DM server 2 provides the public network IP address to the broadband service recommending server 1 after obtaining the public network IP address.

Specifically, the broadband service recommendation system as shown in FIG. 1 is used to recommend home broadband service product information of the operator to non-operator home broadband users, and a corresponding broadband service recommendation method is shown in FIG. 3 . include:

Step S01, when the operator customizes the device management DM program pre-installed in the machine and determines that the user terminal 3 is using WiFi to access the Internet during a specified period of time, send user identification information and mobile network base station information to the device management DM server 2; The DM program in the machine determines the period when the user is surfing the Internet at home as the specified period and sends the collected information of the user terminal 3 to the DM server 2, and the information sent by the DM program to the DM server 2 may include the user identification information of the user terminal 3 , if the user terminal 3 is a user mobile phone, then send an International Mobile Subscriber Identification Code IMSI (International Mobile Subscriber Identification Number) for subsequent unique identification of user information, and may also include information about the mobile network base station accessed by the user terminal 3, such as the location of the base station The area code LAC (location area code) and the base station number CELLID are used to determine the area where the user terminal 3 is based on the location of the base station and its network coverage, and then determine whether the area is covered by the operator's home broadband service.

Step S02, the DM server 2 receives the user identification information and the mobile network base station information, and obtains the public network IP address of the user terminal 3 using WiFi to access the Internet according to the network request of the information sent by the DM program, and sends The public network IP address, the user identification information and the mobile network base station information are provided to the broadband service recommendation server; the network request that the DM program sends information to the DM server 2 includes the source IP address, and the DM The server 2 can obtain the real public network IP address of the user's home broadband outlet through a program, and the DM server 2 will combine the obtained public network IP address together with the received user identification information and the mobile network base station information Provide to the broadband service recommendation server 1.

Step S03, the broadband service recommendation server 1 receives the public network IP address, the user identification information and the mobile network base station information; so that the broadband service recommendation server 1 can subsequently obtain a specified time period from the received information The public network IP address of the user terminal 3 using WiFi to access the Internet, and the corresponding user identification information and mobile network base station information.

S12. Determine whether the public network IP address is provided by the operator's broadband service.

In this embodiment 1, step S12 is specifically:

Determine whether the public network IP address is provided by the operator's broadband service by querying the operator's broadband access server BRAS5.

Specifically, in Embodiment 1, the broadband service recommendation server 1 queries the home broadband access server BRAS5 of the operator, and the home broadband access server BRAS5 of the operator allocates The public network IP address can accurately determine whether the obtained public network IP address is provided by the operator's home broadband service by querying the home broadband access server BRAS5 of the operator.

Specifically, for the broadband service recommendation system as shown in Figure 1, as shown in Figure 3, a broadband service recommendation method further includes:

Step S04, the broadband service recommendation server 1 inquires the operator's broadband service access server BRAS5 according to the public network IP address; the broadband service recommendation server 1 obtains from the information received in step S04 that the user terminal 3 uses WiFi during the specified time period Internet access public network IP address, and then judge whether the user's broadband is provided by the operator by querying the operator's broadband service access server BRAS5, that is, determine whether the user is a home broadband service user of the operator.

Step S05, determine whether the user is a broadband service user of the operator; specifically, in Embodiment 1, the broadband service recommendation server 1 determines whether the public network IP address is a user of the operator's BRAS5 according to the query result of the operator. Provided by the operator's home broadband service, if the public network IP address is provided by the operator's home broadband service, it means that the user is a user of the operator's home broadband service, and there is no need to recommend the operator's broadband service to the user. At this point, just end the process directly. If the public network IP address is not provided by the operator's broadband service, it means that the user is not a user of the operator's home broadband service. The purpose of broadband users recommending the operator's broadband services.

In Embodiment 1, the broadband service recommendation method performed by the broadband service recommendation server 1 further includes the following steps:

Acquire the area where the user terminal 3 is located during the specified time period;

It is judged whether the area where the user terminal 3 is located is covered by the operator's broadband service.

In this embodiment 1, the acquisition of the area where the user terminal 3 is located during the specified time period specifically includes:

Obtaining the mobile network base station information that the user terminal 3 accesses during the specified time period provided by the DM server 2;

Wherein, the mobile network base station information is sent to the DM server 2 by the DM program;

Query the base station information database 6 according to the mobile network base station information to obtain the coverage area of the base station corresponding to the mobile network base station information, and determine the coverage area of the base station as the area where the user terminal 3 is located.

In this embodiment 1, the determination of whether the area where the user terminal 3 is located is covered by the operator's broadband service specifically includes:

By querying the operator's broadband service area coverage database 7, the situation of the operator's broadband service coverage area is obtained;

Construct a map electronic fence according to the coverage of the operator's broadband service;

When the area where the user terminal 3 is located is within the map electronic fence, it is determined that the area where the user terminal 3 is located has broadband coverage of the operator, otherwise it is determined that the area where the user terminal 3 is located does not have broadband coverage of the operator.

Specifically, in Embodiment 1, the operator's broadband service area coverage database 7 is the operator's home broadband service area coverage database 7, and the base station information library 6 may be the operator's base station information library 6, The base station information library 6 may also include base station information of other suppliers. Since the user terminal 3 is customized by the operator, the base station connected to it is usually the base station of the operator, but the present invention is not limited thereto.

Specifically, for the broadband service recommendation system as shown in Figure 1, as shown in Figure 3, a broadband service recommendation method further includes:

Step S06, the broadband service recommendation server 1 queries the operator's broadband service area coverage database 7 according to the mobile network base station information; in this embodiment 1, the broadband service recommendation server 1 obtains from the information received in step S04 The mobile network base station information is obtained by querying the base station information library 6 to obtain the coverage area of the base station corresponding to the mobile network base station information. The coverage area of the corresponding base station is the location where the user terminal 3 is located. It is the area where the user's home is located, and then the coverage area of the base station is determined to be within the coverage of the operator's broadband service by querying the operator's broadband service area coverage database 7, and the mobile network base station information is the LAC, CELLID, etc. of the base station.

Step S07. Determine whether the area where the user's home is located is within the coverage area of the operator's broadband service; In the service coverage area, that is, there is no broadband coverage of the operator in this area, there is no need to further analyze the user, and the process can be ended directly. The user recommends the home broadband service of the operator.

S13. If the public network IP address is not provided by the operator's broadband service, recommend the operator's broadband service to the user terminal 3 .

In this embodiment 1, step S13 specifically includes:

If the public network IP address is not provided by the operator's broadband service, and the area where the user terminal 3 is located is covered by the operator's broadband service, recommend the operator's broadband service to the user terminal 3 .

In Embodiment 1, if the public network IP address is not provided by the operator's broadband service, the method further includes:

Obtaining the user identification information of the user terminal 3 provided by the DM server 2;

Wherein, the user identification information is sent to the DM server 2 by the DM program;

Query the operator's service subscription server 8 according to the user identification information to obtain the user's mobile phone number corresponding to the user identification information;

The recommending the broadband service of the operator to the user terminal 3 is specifically:

Recommend the operator's broadband service to the user's mobile phone number by means of mobile phone text message or telephone return visit.

Specifically, in this embodiment 1, after judging that the public network IP address is not provided by the operator's broadband service, the operator's broadband service can be recommended to the user terminal 3, but in order to further improve marketing accuracy degree and user experience, and after determining that the area where the user terminal 3 is located is covered by the operator’s broadband service, the step of recommending the service is performed. Call back to realize one-to-one notification and give users more cost-effective home broadband service product recommendations.

Specifically, as shown in Figure 3, for the broadband service recommendation system, a broadband service recommendation method further includes:

S08. The broadband service recommendation server 1 queries the operator's service subscription server 8 to obtain the user's mobile phone number according to the user identification information; in this embodiment 1, the broadband service recommendation server 1 obtains from the information received in step S04 The user identification information is obtained by querying the operator's service subscription server 8 to obtain the user's mobile phone number corresponding to the user identification information, that is, through the IMSI to the operator's service subscription server 8 to query the mobile phone number corresponding to the IMSI user.

S09. The broadband service recommendation server 1 recommends the operator’s broadband service to the mobile phone number of the user through mobile phone text messages or return calls; in this embodiment 1, the broadband service recommendation server 1 automatically generates and sends mobile phone In the form of text messages or telephone return visits, recommend the operator's home broadband product information with higher cost performance to users, so as to achieve the purpose of precise marketing.

Example 2:

As shown in Figures 1 and 4, Embodiment 2 of the present invention provides a broadband service recommendation server, including:

Obtaining module 11, is used for obtaining the public network IP address that user terminal 3 uses WiFi to surf the Internet during specified period;

Judgment module 12, connected with the acquisition module 11, for judging whether the public network IP address is provided by the operator's broadband service;

The recommendation module 13 is connected with the judging module 12, and is used for recommending the broadband service of the operator to the user terminal 3 after it is determined that the public network IP address is not provided by the operator's broadband service.

Optionally, the acquisition module 11 specifically includes:

The first obtaining unit is used to obtain the public network IP address provided by the device management DM server 2 for the specified period of time that the user terminal 3 uses WiFi to access the Internet;

Wherein, the user terminal 3 is a machine customized by an operator, and the device management DM program is pre-installed in the machine customized by the operator, and the DM program sends a message to the DM server when it judges that the user terminal 3 is using WiFi to surf the Internet during a specified period of time. 2 to send information, the public network IP address is obtained by the DM server 2 from the network request of the DM program to send information to the DM server 2.

Optionally, the judging module 12 specifically includes:

The first query unit is configured to determine whether the public network IP address is provided by the operator's broadband service by querying the operator's broadband access server BRAS5.

Optionally, the acquisition module 11 is also configured to acquire the area where the user terminal 3 is located during the specified time period;

The judging module 12 is also used to judge whether the area where the user terminal 3 is located is covered by the operator's broadband service;

The recommendation module 13 is specifically used for:

When it is determined that the public network IP address is not provided by the operator's broadband service, and the area where the user terminal 3 is located is covered by the operator's broadband service, recommend the operator's broadband service to the user terminal 3 .

Optionally, the acquisition module 11 specifically further includes:

The second acquiring unit is configured to acquire the mobile network base station information provided by the DM server 2 during the specified time period that the user terminal 3 accesses;

Wherein, the mobile network base station information is sent to the DM server 2 by the DM program;

The second query unit is configured to query the base station information database 6 according to the mobile network base station information to obtain the coverage area of the base station corresponding to the mobile network base station information, and determine the coverage area of the base station as the area where the user terminal 3 is located.

Optionally, the judging module 12 specifically includes:

The third query unit is used to obtain the situation of the operator's broadband service coverage cell by querying the operator's broadband service area coverage database 7;

A construction unit, configured to construct a map electronic fence according to the coverage of the broadband service of the operator;

A judging unit, configured to determine that the area where the user terminal 3 is located is within the electronic fence of the map, then determine that the area where the user terminal 3 is located has broadband coverage of the operator, otherwise determine that the area where the user terminal 3 is located does not have the operator Broadband coverage.

Optionally, the acquisition module 11 also includes:

A third acquiring unit, configured to acquire the user identification information of the user terminal 3 provided by the DM server 2;

Wherein, the user identification information is sent to the DM server 2 by the DM program;

The fourth query unit is used to query the service order server 8 of the operator according to the user identification information to obtain the user mobile phone number corresponding to the user identification information;

Described recommendation module 13 specifically comprises:

The short message recommendation unit is used to recommend the broadband service of the operator to the mobile phone number of the user through the mobile phone short message;

The telephone recommendation unit is configured to recommend the operator's broadband service to the mobile phone number of the user through a return telephone call.

Example 3:

As shown in FIG. 1, Embodiment 3 of the present invention provides a broadband service recommendation system, including: a broadband service recommendation server 1 and a user terminal 3;

The broadband service recommendation server 1 is configured to execute the broadband service recommendation method as described in Embodiment 1.

Optionally, the user terminal 3 is a machine customized by an operator, and a device management DM program is pre-installed in the machine customized by the operator. When the DM program judges that the user terminal 3 is using WiFi to surf the Internet, the DM server 2 sends information;

The broadband service recommendation system also includes: a device management DM server 2, configured to obtain a public network IP address from the network request that the DM program sends information to the DM server 2, and provide the public network IP address to The broadband service recommendation server 1 .

Optionally, the broadband service recommendation system further includes: a broadband access server BRAS5 , a base station information database 6 , a broadband service area coverage database 7 and a service subscription server 8 .

Specifically, as shown in Figure 1, the broadband service recommendation system provided in Embodiment 3 further includes: a broadband service recommendation server 1, a device management DM server 2, a user terminal 3, a broadband access server BRAS5, and a broadband service area coverage Database 7, base station information base 6 and service ordering server 8, described user terminal 3 is connected to the Internet through the wireless local area network WiFi provided by the wireless router 4 of user broadband, and communicates with described DM server 2, and described BRAS5 is the user broadband distribution public Internet protocol IP address, the broadband service recommendation server 1 is connected to the DM server 2, the BRAS 5, the base station information database 6, the broadband service area coverage database 7, and the service order server 8.

Example 4:

As shown in FIG. 5 , Embodiment 4 of the present invention provides a computer device. The computer device includes a memory 10 and a processor 20. Computer programs are stored in the memory 10. When the processor 20 runs the memory 10 When storing a computer program, the processor 20 executes the method for recommending a broadband service as described in Embodiment 1.

Wherein, the memory 10 is connected with the processor 20, the memory 10 can be a flash memory or a read-only memory or other memory, and the processor 20 can be a central processing unit or a single-chip microcomputer.

Example 5:

Embodiment 5 of the present invention provides a computer-readable storage medium, on which a computer program is stored. When the computer program is executed by a processor, the method for recommending a broadband service as described in Embodiment 1 is implemented.

The computer-readable storage medium includes volatile or nonvolatile, removable or Non-removable media. Computer-readable storage media include but are not limited to RAM (Random Access Memory, random access memory), ROM (Read-Only Memory, read-only memory), EEPROM (Electrically Erasable Programmable read only memory, electrically erasable programmable read-only memory) , flash memory or other memory technology, CD-ROM (Compact Disc Read-Only Memory, compact disk read-only memory), digital versatile disk (DVD) or other optical disk storage, magnetic cartridges, tapes, magnetic disk storage or other magnetic storage devices, or Any other medium that can be used to store desired information and that can be accessed by a computer.

A broadband service recommendation method, server, system, device, and medium provided in Embodiments 1-5 of the present invention obtain the public network IP address of the user terminal 3 using WiFi to access the Internet during a specified time period, and use the public network IP address to determine the user's Whether the broadband service used is the broadband service provided by the operator, so as to find out the broadband service users who are not the operator, and push the broadband service marketing information of the operator to them, so as to achieve precise marketing and improve the broadband service of the operator. The purpose of market share.

A broadband service recommendation method, server, system, equipment, and medium provided by Embodiments 1-5 of the present invention also determine the area where the user terminal 3 is located at this time by obtaining the base station information that the user terminal is connected to during a specified time period, and determine whether the area is With the carrier's broadband service coverage, marketing information is only sent to users in the area covered by the carrier's broadband service, and the accuracy of the operator's broadband service coverage area is improved through map electronic fence matching. In addition, through IMSI The matching method determines the mobile phone number corresponding to the user terminal 3 to realize SMS or telemarketing. Through the above method, the marketing accuracy and user satisfaction can be simultaneously improved.

It can be understood that the above implementations are only exemplary implementations adopted to illustrate the principle 5 of the present invention, but the present invention is not limited thereto. For those skilled in the art, various modifications and improvements can be made without departing from the spirit and essence of the present invention, and these modifications and improvements are also regarded as the protection scope of the present invention.

Claims (10)

1. A method for recommending broadband service is characterized in that the method is applied to a broadband service recommendation server, and the method comprises the following steps:

acquiring a public network IP address of a user terminal accessing the Internet by using WiFi in a specified time period and an area where the user terminal is located in the specified time period;

judging whether the public network IP address is provided by the broadband service of the operator and whether the area of the user terminal is covered by the broadband service of the operator;

if the public network IP address is not provided by the broadband service of the operator and the area where the user terminal is located is covered by the broadband service of the operator, recommending the broadband service of the operator to the user terminal.

2. The method according to claim 1, wherein the obtaining of the public network IP address of the WiFi internet access used by the user terminal in the specified time period specifically comprises:

acquiring a public network IP address of a user terminal accessing the Internet by using WiFi at a specified time period, which is provided by a device management DM server;

the user terminal is an operator customizing machine, a Device Management (DM) program is preinstalled in the operator customizing machine, and the public network IP address is acquired by the DM server through the DM program.

3. The method according to claim 1 or 2, wherein the determining whether the public network IP address is provided by the broadband service of the operator specifically includes:

and inquiring a broadband access server BRAS of the operator to determine whether the public network IP address is provided for the broadband service of the operator.

4. The method according to claim 2, wherein the obtaining the area where the ue is located in the specified time period specifically includes:

acquiring the information of the mobile network base station accessed by the user terminal in the specified time period, which is provided by the DM server;

wherein the mobile network base station information is transmitted to the DM server by the DM program;

and inquiring a base station information base according to the mobile network base station information to obtain the coverage area of the base station corresponding to the mobile network base station information, and determining the coverage area of the base station as the area where the user terminal is located.

5. The method according to claim 4, wherein the determining whether the area where the user terminal is located has coverage of the broadband service of the operator specifically includes:

the condition that the broadband service of the operator covers a cell is obtained by inquiring a broadband service area coverage database of the operator;

constructing a map electronic fence according to the situation of the operator broadband service coverage cell;

and when the area where the user terminal is located is in the map electronic fence, judging that the area where the user terminal is located has the broadband coverage of the operator, otherwise, judging that the area where the user terminal is located does not have the broadband coverage of the operator.

6. The method of claim 2, wherein if the public network IP address is not provided by the broadband service of the operator, the method further comprises:

acquiring user identification information of the user terminal provided by the DM server;

wherein the user identification information is sent to the DM server by the DM program;

inquiring the operation business ordering server according to the user identification information to obtain a user mobile phone number corresponding to the user identification information;

the recommending the broadband service of the operator to the user terminal specifically comprises:

and recommending the broadband service of the operator to the mobile phone number of the user in a mode of mobile phone short message or phone return visit.

7. A broadband service recommendation server, comprising:

the system comprises an acquisition module, a display module and a display module, wherein the acquisition module is used for acquiring a public network IP address of a user terminal surfing the Internet by using WiFi at a specified time period and an area where the user terminal is located at the specified time period;

the judging module is connected with the acquiring module and is used for judging whether the public network IP address is provided by the broadband service of the operator and whether the area where the user terminal is located is covered by the broadband service of the operator;

and the recommending module is connected with the judging module and is used for judging that the public network IP address is not provided by the broadband service of the operator, and recommending the broadband service of the operator to the user terminal after the area where the user terminal is located is covered by the broadband service of the operator.

8. A broadband service recommendation system, comprising: a broadband service recommendation server and a user terminal;

the broadband service recommendation server is configured to perform the broadband service recommendation method according to any one of claims 1 to 6.

9. A computer arrangement comprising a memory and a processor, the memory having a computer program stored therein, the processor when executing the computer program stored in the memory performing the method of broadband service recommendation according to any one of claims 1-6.

10. A computer-readable storage medium, having stored thereon a computer program which, when executed by a processor, implements a broadband service recommendation method according to any one of claims 1-6.

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