Embodiment
For the ease of understanding the present invention, the present invention is described more fully below with reference to relevant drawings.In accompanying drawing
Give presently preferred embodiments of the present invention.But, the present invention can be realized in many different forms, however it is not limited to this paper institutes
The embodiment of description.On the contrary, the target for providing these embodiments is to make the understanding to the disclosure more thorough
Comprehensively.
For example, a kind of advertisement delivery device based on hand-car, including:Playing module, memory module, update module, prison
Control module and communication module, the playing module is connected with the update module and the memory module respectively, it is described more
New module is connected with the memory module, and the update module and the monitoring module are connected with the communication module respectively;
The communication module is used for and server communication;The update module is used to obtain from the server by the communication module
Play parameter and advertisement video, and the play parameter and the advertisement video are stored to the memory module;It is described
Memory module is used to store the advertisement video and the play parameter;The playing module is used to obtain broadcast event, rings
The broadcast event is answered to obtain the advertisement video and the play parameter from the memory module, according to the play parameter
Play the advertisement video;The monitoring module is used to obtain broadcast event, and generates broadcast information according to the broadcast event,
The broadcast information is sent to the server by the communication module.
In the present embodiment, update module obtains advertisement video from server in real time by communication module so that playing module
The advertisement video of broadcasting can obtain real-time update so that advertisement video it is ageing higher, in addition, monitoring module by play believe
Breath is sent to server so that operation personnel can know the broadcasting situation of advertisement in real time, be conducive to adjusting advertisement video
It is whole to deliver, it is easy to safeguard advertisement video, and then cause result of broadcast more preferably, be conducive to improving advertisement benefit.
In one embodiment, as shown in Figure 1 there is provided a kind of hand-car 10, the hand-car is included based on the wide of hand-car
Delivery device 20 is accused, the advertisement delivery device 20 includes:Playing module 210, memory module 220, update module 230, monitoring mould
Block 240 and communication module 250, the playing module 210 respectively with the update module 230 and the memory module 240
Connection, the update module 230 is connected with the memory module 220, the update module 230 and the monitoring module 240
It is connected respectively with the communication module 250.
The communication module is used for and server communication.The update module is used for by the communication module from the clothes
Business device obtains play parameter and advertisement video, and the play parameter and the advertisement video are stored to the storage mould
Block.The memory module is used to store the advertisement video and the play parameter.The playing module, which is used to obtain, to be played
Event, responds the broadcast event and obtains the advertisement video and the play parameter from the memory module, according to described
Play parameter plays the advertisement video.The monitoring module is used to obtain broadcast event, and is generated according to the broadcast event
Broadcast information, is sent the broadcast information to the server by the communication module.
For example, the communication module is wire communication module, for example, the wire communication module includes network interface card, network interface card tool
There are RJ45 interfaces, the RJ45 interfaces are used to connect twisted-pair feeder, by twisted pair line connection to network, for example, the communication module passes through
Access in radio Internet of Things, is connected by Internet of Things with server, and for example, for example, the communication module is by wire accessing interconnected network,
Be connected by internet with server, in order that access network it is more convenient, for example, the communication module be radio communication mold
Block, for example, the communication module is 3G/4G wireless communication modules, so, the communication module can be connect by mobile communications network
Enter to Internet of Things, and then be connected with server so that hand-car also has access to Internet of Things out of doors so that hand-car access network
Network is more convenient.It should connect, either access in radio or wireless access, the communication between communication module and server
Agreement uses Internet of Things fidonetFido, and the Internet of Things fidonetFido is not burdensome description in prior art, the present embodiment.And in other reality
Apply in example, the communication module is used to be connected with server by internet, and communication module is connected by internet with server, is made
It must access more flexible.
Specifically, advertisement video is played in the time before hand-car startup, for example, as shown in Fig. 2 hand-car 10
Controller 110 and driver 120 are provided with, controller 110 is connected with playing module 210 and driver 120 respectively, for example,
The controller 110 is used for after enabling signal is received, and the driver 120 of control hand-car 10 starts, for example, the controller
110 are additionally operable to send enabling signal to playing module 210, for example, the enabling signal triggers broadcast event, for example, the control
Device 110 is used to trigger broadcast event according to enabling signal, and for example, and the controller 110 is used to play letter according to enabling signal generation
Number, play signal is sent to playing module, so, controller sends play signal to playing module, equivalent to triggering
Broadcast event, then playing module responds the play signal and plays advertisement video, and carries out advertisement video according to play parameter
Broadcasting.The play parameter can be understood as play rules, and the playing module carries out the broadcasting of advertisement video according to play parameter,
The broadcasting of advertisement video is enabled more to meet demand, and it is ageing higher so that and the result of broadcast of advertisement video is more preferably.
For example, the playing module include display screen, for example, the playing module also include loudspeaker, for example, the display screen and
Loudspeaker may be contained within hand-car, and the display screen is used for the video pictures for playing advertisement video, and the loudspeaker is used to play wide
The audio of video is accused, for example, the playing module has decoding function, can be to lattice such as mp4, avi and rmvb in memory module
The video file of formula is decoded and played, for example, memory module includes memory, for example, the memory module includes hot plug
Memory, for example, the hot plug memory is USB flash disk (USB flash disk, USB flash drive), USB flash disk has read or write speed fast,
The characteristics of supporting hot-swappable, the storage by USB flash disk to play parameter and advertisement video can not only improve the reading of advertisement video
Take and storage efficiency, additionally it is possible to enable USB flash disk to obtain advertisement video from external device, and need not move through renewal mould
Block downloads acquisition from server.For example, the memory module is additionally operable in computer obtain advertisement video, in such manner, it is possible to so that
The acquisition modes of advertisement video are more flexible.
Monitoring module is used to monitor broadcast event, and then generates broadcast information, and monitoring module will be played by communication module
Information is sent to server so that operation personnel can know the broadcasting situation of the advertisement on hand-car in real time.
In order that the broadcasting for obtaining advertisement video is more flexible, in one embodiment, the broadcast event refers to including broadcasting
Order;The playing module is used to obtain the play instruction, responds the play instruction and obtains described wide from the memory module
Video and the play parameter are accused, the advertisement video is played according to the play parameter.
Specifically, the play instruction in the present embodiment can be that controller inside hand-car is given birth to according to enabling signal
Into for example, referring to Fig. 3, the hand-car 10 also includes coin-freed arrangement 130, and the coin-freed arrangement 130 is connected with controller 110, the coin
Device 130 is used for when detecting coin event, generates enabling signal, and enabling signal is sent to controller 110.For example, the control
Device 110 is used for after enabling signal is received, and generates play instruction, the play instruction is sent to playing module 210, this
Sample, user can cause hand-car to start by coin, and also cause the display screen on hand-car to play advertisement video.
And in a further embodiment, play instruction can also be generated by controller timing, for example, the controller is also used
The play instruction is sent to playing module in timing, so, advertisement video is not only played when user starts hand-car, also
It can realize that timing is played, and be to play out at any time so that the broadcasting cover time section of advertisement video is more
Extensively, so cause advertisement dispensing it is better.And in order to avoid playing advertisement when user is using hand-car, such as, it is to avoid
Advertisement is played when children play on hand-car, it is to avoid influence children play, the controller is used to detect current drive
State, when detecting the state of current drive in operation, then to suspend to playing module transmission play instruction, works as detection
State to current drive is the free time, then timing sends the play instruction to playing module.So, when children are swaggering
When playing on car, then stop playing advertisement video, it is to avoid play to children and impact, and when hand-car is in idle condition
When, then advertisement video is played, to improve the cover time section of advertisement so that pass by or can watch advertisement in other user
Video so that advertisement delivery effect is more preferably.It should be understood that in the present embodiment, not under hand-car idle condition not
The broadcasting advertisement video of interruption, but playing advertisement at fixed time video in an idle state, on the one hand, advertisement video can be avoided
Excessively frequently play, repeat playing and cause user uncomfortable, on the other hand, then the game sound of hand-car is inserted between advertisement video
It is happy, attract children to play, in such manner, it is possible to further improve the benefit of hand-car.
In order that obtaining playing module can play out according to demand, for example, the play parameter includes video labeling, broadcast
Put duration and broadcast sound volume.Specifically, the video labeling is the unique identifier of advertisement video, is stored in server and deposits
The advertisement video of storage in a storage module has multiple, and each advertisement video has unique identification marking i.e. video labeling, uses
In distinguishing each advertisement video, so, playing module can get the video for needing to play according to video labeling, during the broadcasting
The long time span for being used to controlling or limiting the broadcasting of advertisement video, and broadcast sound volume is used to controlling or limiting advertisement video
The volume of broadcasting, so, operation personnel can set different play parameter according to hand-car local environment, stream of people's situation, and
The update module of each hand-car is issued to by server, so, the hand-car in different regions can play different types of
Advertisement video, such as, play the advertisement video of mother and baby's class product, and for example, plays the advertisement video of toys product, and for example, broadcasts
Put the advertisement video of foodstuff product.
In addition, broadcast sound volume can adapt to hand-car local environment, and it can also be adjusted according to the time, for example,
The less position of flow of the people, the broadcast sound volume of advertisement video is smaller, it is to avoid influence periphery crowd, and in the more position of flow of the people
Put, the broadcast sound volume of advertisement video is larger, to enable the user using hand-car to receive the audio sound of advertisement video,
For the hand-car of same position, also differed in the broadcast sound volume of the advertisement video of different time sections, for example, during the day,
Surrounding enviroment are more noisy, and broadcast sound volume is larger, and at night, crowd is less, and environment is more quiet, then to play sound
Amount is smaller, it is to avoid disturb residents.
In order that the INVENTIONBroadcast video obtained on hand-car plays more flexible, for example, the playing duration in the play parameter
And broadcast sound volume can be default or real-time regulation generation, specifically, the operation personnel of server end can be with
Playing duration and broadcast sound volume are set, playing duration and broadcast sound volume can also be set to according to the current ring of hand-car
Border parameter setting, for example, ambient parameter includes current time, current location and current flow of the people.For example, the playing module
It is additionally operable to obtain current time, broadcast sound volume is adjusted according to current event, so so that volume can be adjusted according to event
It is whole, it is to avoid to disturb residents, and there are when flow of the people is more preferable advertising results.
For example, as shown in figure 4, the advertisement delivery device 20 based on hand-car also include infrared induction module 260, for example,
The infrared induction module 260 includes infrared inductor, for example, the infrared induction module 260 is connected with playing module 210, it is described
Infrared induction module is used for the motion for detecting sensing human body, and the infrared induction module is used for the basis in preset time and detected
The number of times of human motion, which is calculated, obtains current flow of the people, for example, the playing module is used to be examined according to the infrared induction module
The current flow of the people surveyed, obtains correspondence and the broadcast sound volume of current flow of the people, and advertisement video is played according to broadcast sound volume.Specifically
Ground, because infrared induction module can detect the motion of human body, and then can detect the presence of human body, and then can detect
By the number of hand-car in unit interval, so, current flow of the people can be obtained, and when flow of the people is larger, playing module
Advertisement video is then played with larger broadcast sound volume, when flow of the people is smaller, then advertisement video is played with less broadcast sound volume,
And then make it that the broadcasting of advertisement video is more flexible.
In order to further such that the result of broadcast of advertisement more preferably, for example, the play parameter also include play brightness.This reality
Apply in example, the broadcasting brightness in the play parameter is real-time regulation generation, specifically, the operation personnel of server end can be with
Brightness is played in setting, can also will be played brightness and is set to according to the current ambient parameter setting of hand-car, for example, being based on swaggering
The advertisement delivery device of car also includes brightness impression module, for example, the brightness impression module includes brightness impression device, for example, should
Brightness impression module is connected with playing module, and the brightness impression module is used to detect induced environment brightness, for example, described play
Module is used for the ambient brightness detected according to the brightness impression module, and brightness is played in adjustment.In such manner, it is possible to so that advertisement video
Broadcasting brightness can adapt to current environment brightness, it is to avoid brightness is too high or too low, it is to avoid cause the eye of user and children
Eyeball is uncomfortable so that the result of broadcast of advertisement is more preferably.
In order to obtain the play parameter after updating in time, taken for example, update module is additionally operable to detect at interval of preset time
Whether business device has fresh information, when detection service device has fresh information, obtains play parameter on the server and/or wide
Accuse video.The fresh information is corresponding with play parameter, for example, the fresh information is updates sequence number, for example, respectively updating sequence number correspondence
One play parameter, update sequence number value it is bigger, then the renewal time of the play parameter represent more rearward, then it is corresponding play ginseng
Number is newer, for example, update module is additionally operable to whether be more than storage mould at interval of the renewal sequence number on preset time detection service device
The corresponding renewal sequence number of play parameter on block, is to obtain the play parameter and/or advertisement video on the server.Such as,
The renewal serial number 2.01 of newest update module on hand-car, and renewal serial number 2.02 newest on server, then service
Renewal sequence number value on device is bigger, and the newest corresponding play parameter of renewal sequence number is newest on server, therefore, updates mould
Block obtains the newest corresponding play parameter of renewal sequence number from server, and replaces the renewal sequence number in memory module.Again
Such as, the fresh information is renewal time, each play parameter one renewal time of correspondence, and renewal time is more rearward, then corresponding to broadcast
Put parameter newer.So, by contrasting the fresh information in fresh information and server in memory module, so that more
New module can obtain newest play parameter, and then the play parameter that can upgrade in time, and cause the broadcasting of advertisement video
It is ageing higher.
It should be understood that video file is larger, acquisition advertisement video is such as downloaded from a server every time, efficiency is more
Lowly, in order to improve renewal efficiency, for example, the update module is used for by obtaining play parameter, parsing from the server
Whether it is stored with the play parameter acquisition video labeling, the detection memory module corresponding with the video labeling described
Advertisement video, if it is not, then obtain corresponding with the video labeling advertisement video from the server, and by the advertisement
Video is stored to the memory module.In the present embodiment, update only update play parameter every time, due to being stored in memory module
Multiple advertisement videos, therefore, playing module can obtain it according to play parameter from multiple advertisement videos in memory module
In one play out, and have updated every time after play parameter, playing module then can select another advertisement according to play parameter
Video is played out, or adjusts playing duration or broadcast sound volume according to play parameter, without every time from server
Upper download obtains advertisement video, only when the corresponding advertisement video of the video labeling for not having the play parameter in memory module, more
New module just downloads from a server the corresponding advertisement video of acquisition.In the present embodiment, update only to update first every time and play ginseng
Number, the data volume of play parameter is smaller, is conducive to improving renewal efficiency, additionally it is possible to saving network flow, and work as server
In increased newly and define that update module is just from clothes when needing to play the newly-increased advertisement video in advertisement video, and play parameter
The advertisement video is obtained in business device, and if there is the advertisement video in memory module, then need not download from a server acquisition,
Avoid frequently being downloaded advertisement video acquisition.
It should be understood that in order that operation personnel knows the result of broadcast of advertisement, it is necessary to broadcasting to advertisement video
Situation is collected and counted, so that advertisement putting trade company pays expense according to the situation of broadcasting.In one embodiment, it is described to broadcast
Putting information includes reproduction time and broadcasting time.Specifically, due to the broadcast information that monitoring module is obtained according to broadcast event, because
This, what monitoring module monitoring was obtained is situation corresponding with the broadcasting advertisement video of playing module.For example, reproduction time includes broadcasting
Amplification module is played the specific time of advertisement video every time, and broadcasting time is that playing module plays advertisement video within the unit interval
Number of times, such as, broadcasting time are the number of times that playing module played advertisement video in one day, and for example, and broadcasting time is broadcasting mould
Block plays the number of times of advertisement video in one week or in one month, because in one embodiment, the playing module is basis
Broadcast event triggering, and broadcast event is triggered according to the startup of hand-car, therefore, broadcasting time of advertisement video etc.
In the number of starts of hand-car, the statistics of reproduction time can also cause operation personnel to understand that shaking within that period
The number of starts of larry is more, so that operation personnel can set different play parameter in correspondence different time sections, makes
Obtain advertising results more preferably, and expense classification is paid to the advertisement of each period, and then improve ad revenue.And in others implementation
In example, the different types of the advertisement video of each broadcasting of playing module, are according to current location, current time or the current stream of people
Depending on amount, therefore, pass through the statistics to broadcast event and broadcasting time so that operation personnel can know that each advertisement is regarded in time
The broadcasting situation of frequency, and advertisement putting trade company can also be caused to pay expense according to broadcasting situation so that disbursement and sattlement is more closed
Manage and accurate.
In order that obtaining, broadcast information is more perfect, for example, the monitoring module is additionally operable to monitor the broadcast state of playing module,
Generate broadcast information.For example, when monitoring module is used to detect playing module in broadcast state, generating broadcast information, and lead to
Cross communication module to send to server, so, server can obtain the broadcast state of any hand-car of synchronization, and can
Advertisement video is being played to count how many platform hand-car of synchronization, is being easy to the management and maintenance of operation personnel.
Obtain broadcast information in detail in order to more accurate, for example, for example, the broadcast information also include user profile,
For example, user profile include child age, children's gender and children's preference, for example, children's preference include children's preference cartoon,
Children's preference food and children's preference toy, in order to obtain above-mentioned user profile, for example, the advertisement putting dress based on hand-car
Putting also includes payment module, and the payment module is used for the payment information for receiving mobile client, for example, the payment module is used to connect
The payment information of mobile client scanning Quick Response Code generation is received, and user profile is received from the mobile client, for example, paying
Module is connected by communication module with controller, and payment module is received after payment information, and generation enabling signal is sent to control
Device, so, user are paid after hand-car expense by mobile client, can equally start hand-car.For example, payment module with
Monitoring module is connected, and payment module is used to send user profile to monitoring module.
Specifically, in the present embodiment, user is scanned by mobile client to the Quick Response Code on hand-car, Jin Erxiang
Payment module is paid, and then sends payment information, for example, the mobile client includes tablet personal computer, mobile phone, personal digital assistant
Or portable computer.Application program (APP) for being communicated with payment module is installed, user passes through in the mobile client
The application scan Quick Response Code carries out the reimbursement of expense of hand-car, it should which connection, the application program can be independent
Application program or social networking application, meanwhile, the application program also sends user profile to payment module, as mobile visitor
Family end complete hand-car reimbursement of expense after, start hand-car, equivalent to broadcast event is triggered, then monitoring module respectively from
Playing module and payment module obtain broadcast information, and the broadcast information that monitoring module is obtained from payment module is believed including user
Breath, so, monitoring module will be sent to service when playing module plays advertisement video comprising the broadcast information of user profile
Device, and then cause the operation personnel of server end to know the information such as child age, children's gender and children's preference, and then being capable of pin
Play parameter is adjusted to user profile so that the advertisement video of broadcasting has specific aim, and then causes advertising results more preferably.
For the efficiency of the acquisition that improves user profile so that user profile obtains more flexible, in further embodiment
In, the payment module is used for the payment information for receiving mobile client scanning Quick Response Code generation, and responds the payment information,
User profile upload request is sent to the mobile client, so, mobile client receives the upload request, then by answering
User profile is uploaded onto the server with program, and then causes user profile is obtained more direct, obtains more flexible, and cause
User can independently decide whether to upload so that user perceives more preferably.
In one embodiment, the advertisement delivery device based on hand-car also includes accounting module, the accounting module point
It is not connected with the playing module and the monitoring module, the accounting module is used to play thing according to payment information generation
Part, and the broadcast event is respectively sent to the playing module and the monitoring module.For example, the accounting module is used for
It is connected with payment module, the accounting module is used to receive payment information and the user profile that the payment module is sent.This implementation
In example, payment information is handled by accounting module, generation broadcast event is sent to the playing module and the monitoring
Module, triggering playing module carries out the broadcasting of advertisement video, in addition, the monitoring of triggering monitoring module, monitoring module, which is obtained, to be played
Time, broadcasting time is counted, and obtain user profile, and letter is played according to the generation of reproduction time, broadcasting time and user profile
Breath is sent to server.
For example, the accounting module is used to carry out payment information a point account processing according to default processing protocol, and generate a point account
Information is sent to server, and specifically, the default processing protocol includes default point of account agreement, for example, the default point account agreement is
Default point of account ratio, because the income of hand-car need to divide account, gives the investor, partner and offer place of hand-car respectively
Trade company, in the present embodiment, accounting module obtains payment to parsing payment information, to the payment of user according in advance
Point account rule first set carries out point account, and point account information after point account is sent to server, and then makes the processing of score account more
To be timely, a point account efficiency is improved, and make score account more accurate.
Perceived to improve user so that user is easier to receive advertisement video, for example, the playing module is additionally operable to display
Advertisement video skips prompt message, after the control instruction that refusal is skipped is received, the extension signal of generation extension playtime,
The extension signal is sent to controller, the controller is used for after extension signal is received, the drive to current drive
The dynamic time is extended.This, which skips prompt message, is used to inform that user advertising video can be skipped, and is directly entered game picture, if
User does not skip the advertisement video, then can obtain the reward of playtime extension, such as, the driving time extension of hand-car,
So as to encourage user not skipped advertisement video, and then user is caused to be easier to receive advertisement video.
A kind of advertisement delivery device based on hand-car in hand-car, including any of the above-described embodiment.
In each embodiment, advertisement delivery device includes processor and storage medium, and the processor is stored in for execution
Computer program in the storage medium.It should be understood that playing module, infrared induction module in the various embodiments described above,
Payment module, accounting module, memory module, update module and monitoring module partial function or repertoire can be by holding
The computer program that row is stored in memory is realized.
It should be noted that in said system embodiment, included modules are simply drawn according to function logic
Point, but above-mentioned division is not limited to, as long as corresponding function can be realized;In addition, each functional module is specific
Title is also only to facilitate mutually distinguish, the protection domain being not intended to limit the invention.
In addition, one of ordinary skill in the art will appreciate that realizing all or part of step in the various embodiments described above method
It can be by program to instruct the hardware of correlation to complete, corresponding program can be stored in read/write memory medium.
Each technical characteristic of embodiment described above can be combined arbitrarily, to make description succinct, not to above-mentioned reality
Apply all possible combination of each technical characteristic in example to be all described, as long as however, the combination of these technical characteristics is not deposited
In contradiction, the scope of this specification record is all considered to be.
Embodiment described above only expresses the several embodiments of the present invention, and it describes more specific and detailed, but simultaneously
Can not therefore it be construed as limiting the scope of the patent.It should be pointed out that coming for one of ordinary skill in the art
Say, without departing from the inventive concept of the premise, various modifications and improvements can be made, these belong to the protection of the present invention
Scope.Therefore, the protection domain of patent of the present invention should be determined by the appended claims.