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WatchESPN was a branding of the Internet television website and mobile application operated by ESPN Inc., a joint venture between The Walt Disney Company (which operates the network, through its 80% controlling ownership interest) and Hearst Corporation (which holds the remaining 20% interest).

WatchESPN
Type of site
Sports broadcasting
OwnerESPN Inc.
Revenueunknown
URLwww.espn.com/watch/
LaunchedOctober 25, 2010; 14 years ago (2010-10-25)
Current statusDefunct (selected territories); functionality transferred to ESPN.com, ESPN app, ESPN+ and ESPN Player

The service provides streaming simulcasts of ESPN, ESPN2, ESPNU, ESPNews, ESPN Deportes, ACC Network, Longhorn Network, SEC Network, ESPN Goal Line and ESPN Buzzer Beater for select cable television subscribers in the United States; it also serves as the exclusive platform for broadcasts from ESPN3, which until 2011, had operated as a separate website with a similar functionality to WatchESPN. The service is only available to subscribers of participating cable, IPTV and satellite television providers, and was not offered as a standalone internet-only subscription service available to those who do not have a pay television subscription.

On July 1, 2019, ESPN officially discontinued the WatchESPN app and branding, redirecting users to the ESPN app (which had been updated in 2015 to add integrated streaming functionality) and ESPN.com streaming.[1]

Since the launch of the over-the-top companion service ESPN+ in 2018, ESPN has increasingly preferred paywalling new or renewed content acquisitions on that service instead of ESPN3. It is a standalone subscription product and does not require a separate television subscription.[2][3]

History

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As ESPN Networks

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ESPN Networks logo used from 2010 to 2011.

WatchESPN originally launched on October 25, 2010, when Time Warner Cable became the first cable television provider to offer ESPN Networks, which provided subscribers to ESPN an online simulcast of the channel through a dedicated website.[4] Bright House Networks (for which Time Warner Cable handles distribution agreements) began offering ESPN Networks on November 22, 2010.[5] On January 25, 2011, ESPN Networks added streaming simulcast feeds of ESPN2 and ESPNU, as well as out-of-market sports packages ESPN Goal Line and ESPN Buzzer Beater to the website, accessible only to subscribers of those services.[6] Verizon FiOS began providing access to streams on the ESPN Networks website on February 17, 2011.[7]

As WatchESPN

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On April 7, 2011, ESPN released a mobile app called WatchESPN on the App Store for Apple devices, using the same subscriber authentication functionality to allow access to simulcasts of the available ESPN channels on the service via the iPhone, iPad and iPod Touch; the app was released on the Android Market (now Google Play) on May 9, 2011.[8][9] The ESPN Networks website was subsequently rebranded under the WatchESPN name on August 31, 2011 (the "Watch" branding would later be extended to other TV Everywhere services from ESPN co-owner Disney–ABC Television Group, including those for ABC, Disney Channel/XD/Junior and Freeform; the apps for Disney's children's networks were later merged into a single app branded as DisneyNow),[10][11][12][13]

On May 8, 2012, Comcast began allowing authenticated Xfinity TV customers access to WatchESPN's streams via the app, as part of a deal in which the streams available on WatchESPN would also be made available on Xfinity's 'watch now' website.[14] On August 28, 2012, Midco began allowing access to WatchESPN's simulcasts for its customers.[15] Charter added access to the service in mid-February 2013.[16] Dish Network, the first satellite provider to provide access to WatchESPN, announced it had added the service on April 1, 2014.[17]

Longhorn Network and SEC Network programs were added to the service upon SEC Network's launch on August 14, 2014 (Longhorn Network was contractually limited to Big 12 states, and not available nationwide through WatchESPN). ESPN Classic was never made available on WatchESPN due to a lack of live sports rights and licensing limitations, along with a general move to a video on demand model.[18]

In 2015, ESPN began to integrate streaming functionality into its main mobile app. In August 2017, ESPN began to significantly downplay the WatchESPN brand in favor of promoting the ESPN app, including an advertising campaign coinciding with college football season and the US Open.[19] ESPN withdrew the WatchESPN app from the App Store and Google Play on July 1, 2019, and redirected the web presence of WatchESPN to an equivalent section on ESPN.com.[1]

Distribution

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Simulcasts of the ESPN channels available on the WatchESPN app and website (including ESPN Goal Line and ESPN Buzzer Beater) were available through TV Everywhere subscription authentication through a number of providers which expanded through the years after new carriage agreements were negotiated. In 2015, as part of a new agreement with The Walt Disney Company, DirecTV (the largest holdout among major pay TV providers) added authentication rights to WatchESPN for its subscribers.[20] Two major IPTV providers, Dish's Sling TV and PlayStation Vue, also offered authentication to WatchESPN.

ESPN3, a similar service that had operated separately from WatchESPN until it was integrated into the service in 2011, is available through many other cable providers including those listed above. In all cases, a TV Everywhere login (or other login code for university and military customers) through a customer's service provider is required to access the services; ESPN3 is also accessible without login if the user's IP address can be traced to a participating ISP.

Channel simulcasts

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Internet-only channels

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Platforms

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Website

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The WatchESPN.com website allowed viewers to view and switch between up to 20 events in a main viewing window, along with on-demand access after an event's end. The WatchESPN player additionally features four modules: Featured Events (which shows viewers highlights of live and upcoming events available on WatchESPN), Stats (which features statistics from the streamed event), the Chat 140 section (which allowed fans to discussion the events with other fans; this was later withdrawn as ESPN removed commenting functionality), and Facebook connect (which connects fans to their Facebook profile and allowed them to both post about the event that they are watching on their wall and discuss the event with other Facebook fans; this was also removed when ESPN removed commenting functionality).

Mobile devices

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WatchESPN was available through the ESPN app for Android and iOS, and the WatchESPN app for Windows Phone. In December 2015, WatchESPN's streaming features were integrated directly into the main ESPN app for Android and iOS, with the standalone WatchESPN app deprecated on these platforms.[21]

Digital media players

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On June 19, 2013, the service became available through Apple TV. WatchESPN became available on Roku streaming players on November 12, 2013.[22] Chromecast support was added to the Android and iOS apps as part of an update released on June 3, 2014.[23] Eventually, these apps became known as the ESPN app over time and added other functionality.

Windows 8/10

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The WatchESPN app became available for download for compatible Windows 8 and Windows 8.1 devices from the Windows Store in February 2014, a version also compatible with Windows 10.[24] Support for the app was withdrawn on June 30, 2017.

Video game systems

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The WatchESPN service is available for download for the PlayStation 4 and Xbox One. The ESPN app for Xbox 360 was discontinued on March 23, 2016.[25]

See also

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References

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  1. ^ a b Spangler, Todd (1 July 2019). "WatchESPN App Is Officially Dead". Variety. Retrieved 1 July 2019.
  2. ^ Murschel, Matt (28 April 2019). "AAC leader Mike Aresco touts new media rights deal, addresses ESPN+ criticism". Orlando Sentinel. Retrieved 2019-05-03.
  3. ^ Theisen, Lauren. "ESPN's New $4.99-A-Month Service Is Taking Away Some Programming On ESPN3". Deadspin. Retrieved 2018-04-03.
  4. ^ Phillips, Amy (2010-10-22). "Time Warner Cable Customers Can Now Watch ESPN and ESPN3.com On Their Computer". ESPN Inc. Retrieved 2012-09-06.
  5. ^ Krodel, Brooke (2010-11-22). "Bright House Networks Customers Now Have Access to ESPN3.com and ESPNnetworks.com". The Indianapolis Star. Archived from the original on January 26, 2013. Retrieved 2012-09-06.
  6. ^ Phillips, Amy (2011-01-25). "ESPN2, ESPNU and Buzzer Beater Now Available Online". ESPN Inc. Retrieved 2012-09-06.
  7. ^ Phillips, Amy (2011-02-17). "Verizon FiOS to Offer Live Online Streaming of ESPN, ESPN2, ESPNU and Buzzer Beater". ESPN Inc. Retrieved 2012-09-06.
  8. ^ Phillips, Amy (2011-04-07). "ESPN Launches New 'WatchESPN' App for iPad, iPhone and iPod touch". ESPN Inc. Retrieved 2012-09-06.
  9. ^ Chong-Adler, Kristie (2011-05-09). "'WatchESPN' App Now Available on Android Devices". ESPN Inc. Retrieved 2012-09-06.
  10. ^ Spangler, Todd (2017-09-28). "Disney Unifies Kids' Cable Channels in 'DisneyNow' App". Variety. Retrieved 2017-09-30.
  11. ^ Steinberg, Brian (28 February 2017). "As 'Kids' Upfront' Kicks Off, Disney Woos Madison Avenue". Variety. Retrieved 28 September 2017.
  12. ^ Perez, Sarah. "Disney releases DisneyNow, a new app that combines live TV, on-demand, games and music". TechCrunch. Retrieved 2017-09-30.
  13. ^ Nagle, Dave (2012-01-06). "ESPN, Inc.: 2011 in Review". ESPN Inc. Retrieved 2012-09-06.
  14. ^ Phillips, Amy (2012-05-08). "WatchESPN Now Available to Comcast Xfinity TV Customers Through WatchESPN App and Soon on XfinityTV.com". ESPN Inc. Retrieved 2012-09-06.
  15. ^ Hudak, Kristen (2012-09-28). "WatchESPN Now Available to Midcontinent Customers". ESPN Inc. Retrieved 2012-09-06.
  16. ^ Press release (31 December 2012). "The Walt Disney Company and Charter Communications Announce New Distribution Agreement". The Futon Critic. Retrieved 1 January 2013.
  17. ^ "WatchESPN Participating Providers". Archived from the original on September 25, 2011. Retrieved March 11, 2023.
  18. ^ "ESPN Classic becomes on-demand channel on Dish Network".
  19. ^ Ourand, John (August 29, 2017). "ESPN Making Stronger Push For App With New Promos, Branding, Ad Campaign". Sports Business Journal. Archived from the original on April 15, 2024. Retrieved 2019-10-27.
  20. ^ "DirecTV and Disney Sign Long-Term Agreement; Adds WatchESPN and Longhorn Network".
  21. ^ "Updated ESPN app won't make you install WatchESPN to stream live sports". The Verge. 2015-12-03. Retrieved 30 December 2015.
  22. ^ "ESPN, Disney Channels Land on Roku Internet Set-Tops". Variety. November 12, 2013.
  23. ^ "Google brings WatchESPN, MLS and more to Chromecast". Engadget. June 3, 2014.
  24. ^ "WatchESPN App Now Available for Windows 8". 2014-02-11.
  25. ^ "Xbox 360's ESPN App Going Dark Soon". GameSpot. CBS Interactive. Retrieved 19 March 2016.
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