Title text Here

Store Manager Basic Training

Guidelines
 Produce Department

Operation Team

Total Strength 15 Team Members

Supervisor Vast Experienced
Title text Here 01
Sales Man & Merchandising
Opening Shift 7AM TO 5PM
Sales Man & Merchandising
Closing Shift 5PM TO 2AM
 Produce Source Category

Local Fresh Fruits & Jumeriah Imports

Local Fresh Vegetables & Jumeriah
Imports Title text Here
 Halaga Dry Fruits & Packed Assortment
Halaga Fresh Leaves & Herbs
B&D Non Food Cross Merchandising New
Arrival’s
 Top Supplier Produce

Sharbatly Halaga
Delmonte Jumeriah
Global Star 
Title text HereRabya Trading

Suleiman Francises
Lena
RTV Approved & Non Approved
Suppliers
RTV Suppliers NO RTV
Delmonte Jumeriah
Global Star 
Title text Here(Imports)

Suleiman Sharbatly
Halqa Francises
Rabya Trading
 WIBIT & Golden Rule

Would I Buy IT !! Produce Quality Check

WIBIT Quality Check Timing 9Am- 1Pm-
5Pm-10Pm
Title text Here
20 Minutes Golden Rules (Goods Storage)
MOC ( Moment of Certainty)- 9AM-5PM
WAGJLL- What a Good job Look Like
ABC Routine & Daily Record Keeping
Produce Availability & Ordering

DSD - Direct Halaga / Imports

Supply Global star
Sharbatly 
Title text HereGreen Leaves
Francis Thamart AlTaif
Rabiya Al Jumeriah
Delmonte
RTV & 1-1 Exchange Process Flow
 Stock Segregation Quality & Supplier Wise segregation
 Halaga Code Wise Posting Damages Only
 Replacement Damaged Stock with New stock (Supplier
Compensation) on daily basis with their Fresh deliveries
 RTV Forms verified by finance Mr. Adams Enter in System
through IT DepartmentTitle text Here
with Pre approval from BM .
 Imports 100% Damages requested by Head Office Ismael
Jundiai
 Daily wastage store use meeting @ 12 TO 1PM
 100 % Disposal through Compactor
Leadership & Management

Mr.Shiekh Tamir ( HOD)

Mr. Shiekh Siraaj ( Manager F & V )
Mr.Sadiq Alnoor (Halaga
Title text Here Purchasing Mgr)

Mr.Khalid Saleem (Local Purchasing Mgr)

Mr. Taha ( Team Leader Supervisor)
 Produce KPI ( SAS)

Department Sales = 45K TO 50K SR

Gross Margins = 24% TO 35%
Availability of Top Selling SKU In Department = 90%
Stocks Days On HandTitle= 3textDays
Here

Department Wastage / Store Use = 0.75%

 Standards = 8
Sales = Availability = Standards !!
Feed Back & Improvement
 Merchandising Category wise and product family
Planogram implementation One Standard .
 Weekend special activity (Customer delight )
 Fresh Orange Juice Machines ( Zumex Pro Citrus )
 Seasonal Fruit ( Bulk Gondola
Title text HereDisplay ) Mango Festival

 Customer Service Meet & Greet with suggestive selling

during peak hours
 Fresh Fruit Salad Packing Ready to Serve
 Addition of Product Assortment Category Wise
 Meat Department

Operational Team

Total Strength 6 Team Members

Supervisor Split Shifts with Vast Experienced
Title text Here

Butchers & Merchandising Opening Shift 7AM

To 5PM
Butchers &Merchandising Closing Shift 5PM
To 3AM
 Assortment Category

 Supplies with Local & Frozen Imports for Lamp / Mutton

 Supplies with Local & Frozen Imports for Beef – Veal
 Supplies Fresh Warm Chicken & Marinated Chickens
 Rabbit ,Quail & Camel MeatTitleAvailable
text Here ( Selected Stores )

Chicken-16 Sku Lamp – 27 Sku Beef – 33 Sku

 Local - Baladi Chicken  Local – Baladi  Baladi Veal – 12 Sku

 Imports (frozen)-Brazil  Imports Lamps  Australia Beef
 Warm Chicken & Chill  Australia Organic Lamps  Holand Beef
 British Lamps  Brazil Beef
Fast Moving & High Margin

Title text Here

 Meat Supplier Details

Chicken Local Chicken Imports Mutton Local Mutton Imports Beef Local Beef Imports

 Chicken  Chicken  Swakhani,  Australia –  Brazil  Holland

Frozen  Naeemi  Wamco  Fursan  Mondellize
Warm   British  
Hari
Title text Here Jannah Tender line
 Alyoum,  Chicken  Arzag  Sakhwani  Veal -Ekro
 Watinia, Frozen Meat  Australian
 Radwah, imports from  Angus
 Albashir, Brazil for  Wagyu
 Faqi marinating  Australian
recipes Organic
Meat Product Source

Title text Here

 Availability & Ordering
• Operational Supervisor What-App Group
• Central ordering of region Order updates What-App Group
• As per stocks availability local and imports ordering
suggested and posted after coordination with Category Buyer
• Local Supplier lead time with same
Title text Here day or next day delivery
(Department Discretion & as per selling Trend)
• Imports from Brazil and Holland required at least 2month
Lead time from origin to destination
• Local Supplier with international brands One Day Lead time
Supplier's RTV & Store Use

• Chicken all local supplier 100% RTV &

Exchange policy in place on daily Basis
• Fresh Store Use Meeting at 12pm
Title text Here
• Quail and Rabbit also have RTV
• Local Mutton & Beef – No RTV
• Imports Mutton & Beef – No RTV
• Average Wastage or Store Use SR 500 per week
Leadership & Management

Mr.Shiekh Tammar ( HOD)

Mr. EHAD ( Manager Meat )
Mr. Salah (Purchasing Manager)
Title text Here

Mr. Jihad ( Operation Manager)

Store Supervisor ( Store Operations )
 Meat KPI ( SAS)
• Department Sales = 60K TO 100K SR
• Gross Margins = 24% TO 30%
• Availability of Top Selling SKU In Department = 90%
• Stocks Days On Hand = Import 1 To 2 Month Days (by
Sea /Air) Title text Here

• Stocks Days On Hand = Fresh Meat 1To 2Days (Daily

Supply)
• Department Wastage / Store Use = 0.75%
• Standards = 8
• Sales = Availability = Standards !!
 Feed Back & Improvement
 Merchandising Meat Imported and local segregation
 Customer Service Excellence ( 1stcome 1st Serve Information signage )
 Cleaning and Hygiene (Air Cutter's , Dustbin Cleaned )
 Top Seller Meat Branding in department for customer convenient
 Pest Control and Vendor Cleaning visits Daily marking sheets pasted
inside department ( Check List ) text Here
Title
 Implementation of food Safety, Sanitation and personal hygiene in
department , Meat Thermometer , freezers Chillers temperature
monitoring and reading record keeping.
 Develop And follow FIFO System for counter product displays Or
freezer Storage area
 Awareness of HACCP ( Hazard Critical Control Point ) Food Safety
 Nuts & Dates Department
Operational Team
Total Strength 04 Team Members
Supervisor Vast Experienced 01
Supervisor & Sales
Title textMan
Here Opening Shift
6Am To 5Pm
Sales Man & Merchandising Opening
Shift 4Pm TO 2Am
Nuts & Dates Assortment Category

• Dry Fruits ( Local & Imports )

• Dates (Locally & B&D )
• Species Open & Packing
Title text Here

• Pluses & Herbs

• Locally & Imported Chocolates , Candies
• English Coffee, Arabic Coffee, Turkish Tea
Fast Moving & High Margin Assortment

• Almonds • Dates Sukkary Al Qassem

• Cashew nuts • Maamol Dates Cookies
• Walnuts
• Ojibwa Al Madina
• Golden Raisins
Title text •Here
Arabic Coffee (D.M.L)
• Mix Nuts
• Sunflower Seeds • White Beans Redell
• Pistachio • Mongo Beans
• Roasted Peanuts • Turkish (D.M.L)
• Pine nut
• Pumpkin Seeds
• Qamer-Aldeen Dried
Top Supplier Nuts & Dates

 Species Supplies  Dates Supplies

 Astra  Siyafah
 Takufo  Lena
 Saad Title text  Badiya
Here

 Nuts supplies  Victoria

 Halwani Bros  Arjun
 Halwani & Tani  Aseel
 Rashid Al Jameel  Tamara
 Jumiarah
Supplier's RTV & Store USE

Title text Here

Availability & Ordering

Title text Here

Leadership & Management

Title text Here

 Nuts & Dates KPI ( SAS)

Department Sales = 10K - 15K SR (Seasonal Sales) 30K

Gross Margins = 28% TO 40% (Dates, Nuts, Sweets )
Availability of Top Selling SKU In Department = 90%
Title text Here
Stocks Days On Hand = Import 30 To 60 Days (Imports )
Department Wastage / Store Use = 0.75%
 Standards = 8
Sales = Availability = Standards !!
 Feed Back & Improvement
• Merchandising Planogram implementation product displays
category wise.
• Customer Service Staff Availability in department all the times
• Plastic Boxes in use Broken & Damage with Poor price signage
communication .
• Store Cabinets are broken and needs
Title text Here replacement

• Category defined Branding in department for customer convenient

• Good Quality Assortment Addition in English & Arabic Coffee
range for Customer shopping convenient in department
• Remodeling & Merchandising Of Dry Fruits Assortment for
prominent displays for up selling in department
 Fish Department

Operational Team
Total Strength 04 Fisher Man
Supervisor VastTitleExperienced
text Here 01
Supervisor & Fisher Man Opening
Shift 6Am TO 5Pm (Display Readiness @ 7AM)
Fisher Man & Merchandising Closing
Shift 5Pm TO 4AM
Fish Assortment Category

Title text Here

Fast Moving & High Margin
 Sea Fish

Farm Fish

 Salmon  Sea Bass

 Shahour  Talapia
 Mackrel Title text  Shrimps
Here

 SultanIbrahim  Lobster (Wild Catch)

 MilkFish - Sardine  Crabs (Wild Catch)
 Hardeed - SamakMosa
 Zubeidi - Tuna
 Squid
 Top Supplier -Fish Section

• Alshaad Co – Frozen Fish Articles

• Gulf Centre – Salman Fish only - Frozen
• Iswal Yahya Abu Ali- Fresh
Title text Here Fish - Sea Bass
Shrimps
• Muhammad Ali Aljddani – All fresh fish
• Tabouk Fishery – Denes fish
 Availability & Ordering

• Store Supervisor What's app to Mr. Moin Or Mr.Usman for Re

Ordering Fish articles As per OSA (On Shelve Availability)
• Ordering Format paper must be used and what's app
• before 03pm on daily basis for next day delivery.
• Also Coordination with Head Title text Here
Office Re ordering of Imported
Stocks as per shelve availability with Category Buyer
• Availability of stock on display is up to 2 days ,however on day to
day basis fish stock ordering practice is in place.
• Frozen Fish Stock storage in chillers kept with considering FIFO
and as per seasonal selling trend & delivery lead time.
Supplier's RTV & Store USE

Title text Here

Fish Receiving Process

Title text Here

 Leadership & Management

 Mr. Tammar ( Head Of Department )

 Mr. EHAD ( Manager )
 Mr. Usman ( Buying Manager)
Title text Here
 Mr. Moin (Buying Manager)
 Mr. Jihad ( Operation Manager)
 Store Supervisor Mr .Umer
 FISH KPI ( SAS)

• Department Sales = 8k to 10K SR (Seasonal Sales) 20K

• Gross Margins = 23% TO 30%
• Availability of Top Selling SKU In Department = 90%
• Stocks Days On Hand =Title02textdays
Here

• Department Wastage / Store Use = 0.75%

• Standards = 8
• Sales = Availability = Standards !!
 Feed Back & Improvement

 Addition to the existing Assortment range for customers convenient

 Customer Service Staff Availability in department all the times
 Ice Making machine need to be replaced on immediate basis
 Merchandising Planogram implementation with attractive and creative displays
with WOW feelings and space optimization
Title text Here
 For Customer attractions , commercial Aquarium placement ,Selling brands
product information, benefits of having Fish
 Own Brand Cross merchandising Stocks required and refilling all the time for
Impulse sales.
 Hygienically, Water Pressure Gun in Preparation area , Tools sanitizers and
fumigation & cleansing daily and hourly schedule implementation
 Delicatessens Department

Operational Team
 Total Strength 10 Team Members
 Supervisor Vast Experienced 01
Title text Here
 Sales Man & Merchandising Opening Shift
 6 Am To 5Pm
 Sales Man & Merchandising Opening Shift
 4Pm To 2Am
 Deli Assortment Category
 Local & Imported vast range of Olives, Pickles, Marble Jams ,
Yoghourt, Cheese
 Local Olive are supplied from around the world, Palestine , Lebanon
, Turkey , Morocco, Tunis , Greek , Spain, Egypt , Syria
 Import Soft Cheese from France , Italy, Spain , Holland ( Supplied
International)
Title text Here
 Mostly Mortadella are supplied from local supplies , are Americans ,
Halwani , Senior , Beebe , Dannie
 Meat Ready Eat , with Vegetables , Olives , Red Peppers
 Smoked Turkey , Smoked Chicken , Peperoni , Salamis , Pastrami
Or Basturma ( Air Dried cured beef)
 Customer Special Order's ( Deli Platters ) prepared with selected
product range for occasionally Party, Dinners , Cuisines Salad
and decoration from available range .
Fast Moving & High Margin
 Olives , Kalamata , Ann Al Jamal , Maghreb Green Olives
 Pickles, Mango, Bergan (Makdus) , Mix Pickles
 White Cheese, Hungarian , Haloumi ,Halwani, Philpevso,
Soft Cheese (Imports Special )
 Yoghourt , Full Crème, Turkey Pinar , Ulkar Halwani
Title text Here
 Marble Jams , Strawberry, Black Beery, Apricot
 Mortadella , Turkey Halwani , Roast Beef , Turkey
Americana ,
 Cheddar, Kaskawan , Edam Bull, Gouda
 Olive 43 SKUS , Pickles 29 SKU , Cheese 47 SKUS,
Mortadella 40 SKU
 Top Supplier Deli & Cheese

 Halwani Brothers  International Or Gulf

 America no Center
 Gulf West  Multi Brand
 Salmon Cheddar  Frico ( Gooda , Adams )
Title text Here
 Shuamaari  Talaja Makkah ( Cheese )
 Al ManaJum (Zaitoon,  Seniyora
Muzaerrla )  Telmiahya
 Tamween Al Arabi
Availability & Ordering

Title text Here

Deli Receiving Process

Title text Here

Supplier's RTV & Store USE

Title text Here

 Leadership & Management

 Mr. Abdul Razzaq Bin Dawood ( Innovation with

Business Analysis & Consultation)
 Mr. Ahmed Bin Dawood ( Head Of Department )
 Mr. Dawood Bin Dawood ( Internationl
Title text Here )
 Mr. Hassan Ghraib ( Head Of Buying)
 Mr. Abdul Kadir (Category Buying Manager)
 Mr. Salam Ba Abdullah (Assistant Buying Manager)
 Store Supervisor Mr. Abdul Salaam
 Deli & Cheese KPI ( SAS)

 Department Sales = 10k to 13K SR (Seasonal Sales)

Highest Sales 139K
 Gross Margins = 34% TO %37
 Availability of Top Selling
Title SKU
text HereIn Department = 80%
 Stocks Days On Hand = 10 days
 Department Wastage / Store Use = 0.75%
 Standards = 8
 Sales = Availability = Standards !!
 Feed Back & Improvement

• Implementation Customer Feedback forms for suggestion,

Complaints Or Improvement in department
• Needs replacement of Acrylic price standees , mostly are
damaged
• Required new counter windows for Foods Safety & to give
Title text Here
professional looks of display counters
• In Use of Old refrigerator with Malfunctions & Low
temperature, needs replacement to maintain freshness of
goods and improve product shelve life
• Staff training for customer service & suggestive selling for
improving sales in department is essential
 Bakery Department

Operational Team
Total Strength 29 ( Sales Man & Barkers Production )
Supervisor Vast Experienced 01
Title text Here
Bakery Production House 18 + 1 House Keeping
Sales Man 06 & Sales Lady 02
In House Bakery Production Supervision by
Supervisor Bakery Department
 Bakery Products Category

Bread Specialized Central Fresh

Store Live Bakery Cream Cakes &
& Internal Pastries
Title text Here
Production Local Suppliers Dis.
Hamdaniya Danube Imports &
Regional Bakery International
Production & Selected Bakery
Distribution Products
 Bakery Assortment Range
House Of Live Breads
 Arabic bread Brown  French Baguette
 Chapatti Bread  Burgers Brain / Milk
 Egyptian Bread / Fateera  French Baguette Brown
Title text
Here
 Saaj / Manganese / pizza Samolli Milk / Raisin/Plain
Own Recipe Special  Samolli Nukhala
 Lebanese Bread / Brown  Samolli Plain
 Rurak Masri  German Bread / Milano
 Shami Bread/ Brown  Smit, Pop Corn Trami
Bread
 Shawarma Bread / Brown
Bakery Availability & Ordering

Title text Here

Bakery Availability & Ordering
Local Suppliers Hamdaniya Central Bakery In Organic Arabic Bread International Bakery
Bakery Charge Production Report Products

All bakery SKUS Store Supervisor Mr. Shehaab Operated from Salaam Import Officers
being ordered at added in Mr. Ahmed Mall & Store regular visits to Stores
store level with Ordering What's Nasuheh Supervisor fill order for purposed Or any
daily company App group with Responsible for request form with 9 issue related to import
supervisor close daily Production SKU Numbers, with Stocks .
coordination and coordination & and Distribution Quantity required as
visits with communication at storeTitle
leveltext
and Here
per OSA (ON Shelve
consideration of with Head dispatch Ready Availability)
their selling trend Bakers and goods as per Store
and product production requirement &
availability on department and Ordering
shelve after FIFO Supply Chain for
implementation on time
deliveries.
Bakery Receiving Process

Title text Here

Bakery Supplier's RTV & Store USE
 End Of shift (Store Closing @ 3AM One dedicated Staff from department is
assigned for CODE CHECKING All Stocks available in selling area and
separate them in designed RTV area , for Supplier pick up and Morning Shift
Follow up .
 All Local Suppliers are aligned for RTV ( Return To Vendors ) after validation its
Best before Date Or Expiry , with Collection of stocks from designate area after
documentation & verification from finance department & IT department data
entry Title text Here
 International (Imported Products ) Code Checking & Tracking with Short Expiry
Stocks being Mark Downs requested ( In Store Promotions ) Or Transfer
Requests to Other Stores with Expired stocks pre approval from Head of Bakery
and cross verification of finance & IT Department data entry .
 Fresh Cream Cakes Damage Report = All stocks being double code checked in
both shifts ( Day End & Opening Shift ) after filling the Damage forms Stocks
being disposed off Accordingly with Documentation & Record Keeping .
Bakery Leadership & Management

Title text Here

 Bakery KPI ( SAS)
• Department Sales = 30K to 50K SR
• (Seasonal Sales) 100K
• Gross Margins = 45% TO %65
• Availability of Top Selling SKU In Department = 90%
• Stocks Days On Hand =Title4text
daysHere
( Fresh Bread 1 Day)
• Department Wastage / Store Use = 1% VS Sales
• Standards = 8
• Sales = Availability = Standards !!
 Feed Back & Improvement

 Customer suggestive selling & Customer service interaction needs

improvement ( Meet & Greet )
 Staff hygiene & Sales Counters needs daily & fortnightly cleaning
schedule with sign Off by Duty Manger
 Daily accuracy of Fresh products Re Ordering & with considering FIFO
Title text Here
implementation will reduce department shrinkage & damages
 Category wise stocks displays & merchandising is essential part of
business, indefinite helps to improve Customer Sales in department
 Need improvement in Promotion products Highlights & Shelve price
points completion
 For Customer convenient, needs suggestions Or complaint forms
placement in department
 Bags & Office Stationery

Orientation - Office Category

 Managed by House Hold Supervisor & Department
 One Cashier is Trained for Merchandising and Face up and
fixing price point in department also Local supplier coordination
for Reordering as per OSATitle
(Ontext Here
Shelve Order Availability)
 Customized Layout with 4 (Height 1.3 Meter Aisles with 3 Racks .
 Drawing & Coloring, School Bags , News Papers ,
Entertainment Magazines , writing Adhesives , Writing Pads,
Calendar Dairies , Ball Points Markers .
 Play & Learns Stationery, Clays , Drawing Boards
 Office Assortment Category

Play & Learns, Clays, Drawing Boards

Pencil Pouches , Fancy Pencils Cases, Fancy Pencils
& Erasers , Rulers, Sharpeners
Party Supplies , Gift Bags
Title text/ Here
Wraps , Birth day Caps
Art &Craft With Educational Books & Story Books &
Basic Kids Learning books
Stocks Availability & Reordering
 Mostly Own B&D Brand Assortment is added in all categorize
, Registers , Writing Pads , Pencils , Ball Points , Writing
adhesives , Office Supplies
 Local Supplier named Al Bass-am & Abn Abbas is
contributing in all category assortment adding stocks as per
Title text Here
Shelve availability
 Al Khairat are mainly for Schools Bags, Pencils and School
Stationery
 Lovely Kids , Schools Bags & Pencils , Ball Points , Erasers
 Quality Company = Art &Craft products Seizer s , Charts
Papers , Clays
Office Supplies RTV & Store Use
 Limited stocks available with controlled Inventory build in
deportment
 Local Suppliers Stocks are Ordered in B2B (Back TO School)
Seasonal promotions , after End of season all remain stocks
are Returned to vendor .
Title text Here
 Seasonal Promotions Kick Off After Hajj Holidays in Mid of
AUG 2019 & Last till October Mid Week . 2 months duration
of Promotions
 Damages & Store Use for B&D stocks, needs pre approval
from Mr. Ismael Junaidi before disposal and cross verify by
BM & Store Fiancé and IT Department.
House Keeping Department Orientation

• Source with Materiel & Usage

• Machine Operator
• Coverage area &Titlescheduling
text Here

• Man Power & Section Allocation

• Department Checking ABC ( Always Be
Clean )
House Keeping Department Orientation

• Source with Materiel & Usage

• Machine Operator
• Coverage area &Titlescheduling
text Here

• Man Power & Section Allocation

• Department Checking ABC ( Always Be
Clean )
House Keeping Department

Man Power In Store

Contact Peron for all Supplies
Mr. Muhammad Barkie
Total Strength 15 TeamTitle text Here
Members
Supervisor Vast Experienced 02
Clearing Machines Operator
House Keeping Staff ( Morning Team 08)
House Keeping Staff ( Closing Team 07 )
 House Keeping Allocation
Section Allocation
Opening Shift 6Am TO 5Pm Closing Shift 5Pm TO 6Am
 Cleaning Machine Operator & Team  Cleaning Machine Operator & Team Leader
Leader Supervisor Supervisor
 House Keeping Staff Covered Area  House Keeping (ONE Back Up Staff )
 Front Cash Counters, Deli Section, Meat
Title text 
Here
Front Cash Counters, Deli Section, Meat &
& Fish Departments Fish Departments
 Produce & Frozen Counters  Produce & Frozen Counters
 Edible Grocery Section (Main Corridors  Edible Grocery Section (Main Corridors &
& Aisles ) Aisles )
 House Hold , Linen , Garments ,  House Hold , Linen , Garments , Electronics
Electronics , Back Cash Tills, Accessories , Back Cash Tills, Accessories Section
Section  Ware House 1st Floor & Basement
 Ware House 1st Floor & Basement  Goods Receiving's Area + Ware House
 Goods Receiving's Area + Ware House  Employee Wash Rooms
 Employee Wash Rooms
Cleaning Materiel

Title text Here

Source Of Materiel & Usage
• Janitorial Usage Items • Monthly Consumptions
• Tissue Rolls • 50 Boxes
• Garbage Bags (Small & Big Size)
• 10 Bags
• Dettol Liquidate
• Glass Cleaners • 05 Boxes
• Vipers For Cleaning • 10 Pieces
Title text Here
• Dust Mop • 12 Pieces
• Mop • 12 Pieces
• Dust Pan & Brush
• 05 Pieces
• Apron
•
• 05 Boxes
Rana Soap
• Plastic Gloves ( For Customers & • 20 Boxes
Department )
• Tissue
Head Office Management HR

Title text Here

Offer Management (OM)

Title text Here

Red Sea Store Management

Title text Here

SAS Store Operations

Title text Here