SPOTTING A TREND
TRENDS, NETWORKS, AND CRITICAL THINKING IN THE 21ST CENTURY
JORDAN B. ESPIRITU
SHS TEACHER
Activity 1:
“Complete Me!”
DIRECTIONS
COPY AND COMPLETE THE TABLE AS
SHOWN IN THE NEXT SLIDE.
Me: Place your work in a ½ crosswise.
You: ½ crosswise, sir?
Me: Yes!
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TREND FAD
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MOST ESSENTIAL
LEARNING
COMPETENCY
Explain the process on how to spot
a trend
TRENDSETTER
• A person who starts a trend.
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The individual’s act or the event has attracted attention,
earned acceptance, and created strong interest and
influence on people whose number keeps increasing as
days go by. The act or event is something different from
what is currently going on and it becomes “the next big
thing”. It demonstrates an accelerated spread among
various sectors and areas and creates a deep and wide
scope of influence on people, sectors, and the environment.
It leads to change. (Urgel, 2017)
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In 1986, the Philippines became very popular to the world because
of the Edsa People Power Revolution which, as described by
historians, a perfect example of a successful peaceful revolution.
However, if we will still go a few more decades back, similar
peaceful revolution has also become very popular in India by the
leadership of Mohandas (Mahatma) Gandhi which eventually
brought India’s independence in 1947.
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QUESTION:
What could have been that trend which developed
and evolved overtime?
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TRENDSPOTTING
• According to futurists Rehn and Lindkvist (2013),
trendspotting refers to the study of trends and the way
they develop and affect society.
• According to them, this should be differentiated from
cool- hunting which is a hunt for those things that will
become popular before they are popular.
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SPOTTING A TREND
According to Rehn and Lindkvist (2013), the
following are the characteristics that a trendspotter
should possess.
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SPOTTING A TREND
Adopt a beginner’s mind.
Know how to unlearn things, as if
everything is new and strange.
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SPOTTING A TREND
Know why and what are you looking for
Ascertain first the reason why you are
looking for trends. Only then can you focus
on what kinds of trends to spot and how to
specifically look for them.
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SPOTTING A TREND
Move and search in many places
Look beyond what and where others are
looking for and searching in. Do not remain
in your comfort zone.
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SPOTTING A TREND
Beware of the obvious
Do not join the bandwagon of the obvious –
the flashy things (the peacock). Things are
less visible (the pigeons) effect changes in
culture and society. A trend spotter should
be able to see the many pigeons instead of a
single peacock.
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SPOTTING A TREND
Never judge something as good or bad
Set aside your biases and be objective in
looking for trends.
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SPOTTING A TREND
Be sensitive in looking for signals
Study how trends gain momentum. Not all
things new and novel can become a trend,
but may sometimes do.
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SPOTTING A TREND
Look for shifts rather than novelties
Observe for changes in how things are done
or in people’s behaviors when something
new is introduced. An undergoing shift is a
good sign of a developing trend.
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SPOTTING A TREND
Spot for combinations of things
Do not think of trends as a singular
evolution or development of things. They
come as a combination of shifts or
individual spots.
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SPOTTING A TREND
Find the reason for something
By understanding the reasons behind things,
behaviors, changes, and shifts, you can get a
better understanding of an emerging trend.
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TREND ANALYSIS
• It is based on trendspotting but it extends this into
developing future scenarios and so they say that to
follow a trend, one must not only be conscious of
what is currently happening but be wise enough to
predict the future. (Urgel, 2017).
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Activity 2: “100 –
Word Essay”
DIRECTIONS
Choose one (1) from any of the lines as presented in
the next slide and give your own opinion.
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DIRECTIONS
A. Which Fad or Trend Shall I accept or Reject?
B. How Do I accept or Reject a Trend?
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THANK YOU
Jordan B. Espiritu
SHS Teacher
