Electric charging
station
PROBLEM
Distance covered by electric
vehicles.
Only in big cities.
Not for long distances travels.
Availability on high ways.
SOLUTION
To provide intermediary points for charging your electric
bikes and cars.
Covers towns joining big cities.
All stations will be located on highways
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PRODUCT
WHAT NEED IS PRODUCT SATISFYING?
• To make electric bikes and • To make facility of
cars more reliable in long electric charging
high trips. available in small
cities.
PRODUCT DETAILS
To have 60 – 40 Focus is to have
charging station at
partnership with big
big towns/small cities
restaurants on highways
which plays important
to place electric role in joining big
charging stations. cities through
highways.
MARKET
CUSTOMER BASE.
Customers-
1)one who is having electric bikes and cars in area of
charging station.
2)vechiles passing through highways travelling long
distance.
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MARKET: COMPETITION
Primary compition- Secondary compition-
1)Charge point.
From oridinary
2)ABB
vechiles driven by
3)BP
petrol an disel.
4)Shell
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PROJECTED
REVENUE
REVENUE HEADS
IN-APP PURCHASE CONTENT
PROJECTED
EXPENSE
EXPENSE HEADS
PRODUCT TEAM PROMOTION
1)Technicians
1)5 types of charger 2)Site maintenance staff
ADVERTISING
2)Transformer
3)Cabling SOCIAL MEDIA
CONTENT
4)Panel, breaker, energy LEAD GENERATION
ADVERTISING
meters
5)EVSE management software. PARTNERSHIP
SOCIAL MEDIA
LEAD GENERATION
DIGITAL MARKETING
MONTHLY COST
HEAD TOTAL (In Rs.) DETAILS
Technicians salary 25000 1 technician required at each station.
Site maintenance staff 15000 Salary of maintenance worker.
EVSE management 10000 Software usage fee.
software fee
Electricity bills 50000 –75000 Bills generated depending on usuage.
Advertising 5000 Social media ,print media
1,05,000 -
MONTHLY COST 1,35,000
FUNDING NEED
Asking Amount RS. 1,50,00,000/-
Burn out period
18-20 MONTHS
Equity Offered 20%
PLAN FOR SPENDING INVESTMENT
o 1.3 crore for buying equipments for 4 charging stations.
o 10 lacs for promotion
o 10 lacs for working capital.
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