Department of Management Studies –MBA
Provisions in Academic Regulations
Every student is required to work on a project in the area of his/her specialization and prepare
a dissertation report under the supervision of a Faculty Guide Prior to the actual work, the
students are required to submit a synopsis of the dissertation incorporating the statement of
problem, objectives and methodology to be followed and submit the same to the Directive
Head of Institution. The dissertation must preferably be organization specific but not a macro
study.
The dissertation duly signed by the guide and certified by the Principal/Director is to be
submitted in a bound copy and a soft copy to the university at the end of the fourth semester
before the commencement of the semester examination. The dissertation shall be evaluated
for 200 marks by two examiners (One of them will be the faculty member who has guided the
work and other will be the external examiner appointed by BOE). A minimum of 100 marks
is required for a pass in the dissertation work. There shall be a viva-voce examination for 50
marks on the dissertation work. Viva-voce will be conducted by the Board of Examiners /
Examiners authorized by Chairman of BOE. A minimum of 25 marks is a must for pass in the
viva-voce examination. Student has to work for not less than 45 days on full time basis on the
dissertation. There will be no classes during this period.Specific guidelines for the same are
given below:
Guidelines
It is a practical, in-depth study of a problem, issue, opportunity, technique or procedure – or
some combination of these aspects of business. Typically, the student will be required to
define an area of investigation, carve out research design, assemble relevant data, analyze the
data, draw conclusions and make recommendations. The dissertation should demonstrate
organizational, analytical and evaluative skills, and, where appropriate, an ability to design a
suitable implementation and review procedure.
The students are required to submit a copy of registration forms, synopsis, and progress
reports which will be sent to Registrar Evaluation BNU.
The objective of the dissertation is to help the student develop research ability to apply multi-
disciplinary concepts, tools and techniques to solve the organizational problems.
1. Under this programme, every student is required to undertake a dissertation for a period of
Eight weeks during IV semester under the guidance of a recognized Faculty Guide.An
executive in the host organization could guide as co- Guide.It must be individual based but
not as group project.
2. The dissertation report can be classified into two major categories
(a) Organization research: The students are required to work full time in the organization
under the guidance of an executive who will be the co-guide for the dissertation. The
dissertation must include a certificate from the organization duly signed by the co-guide on
the organization letterhead mentioning the successful completion of dissertation.
(b) Academic research: The students can take any micro problem based on their
specialization stream in consultation with the guide. The topic selected by the students must
be approved by the principal of respective college and UNIVERSITY. The college must take
the responsibility of maintaining the quality and authenticity of such dissertation and issue a
certificate in college letterhead mentioning the successful completion of dissertation.
3. On the completion of dissertation, the student is required to submit a report on the work
done to the Head of the Institution through the Faculty Guide.
4. Satisfactory completion of dissertation, obtaining 100 out of 200 marks for a report and 25
out of 50 marks in Viva Voce examinations are essential requisites for completing MBA
programme.
5. The student’s needs to study a problem/ issue purely based on the specialization stream
chosen. They are allowed to undertake dissertation work anywhere in India or abroad.
6. The students are required to submit synopsis to the UNIVERSITY with minimum of 7-10
pages as per the format (Appendix 2) duly signed by the respective guides and forwarded by
the director/Principle of colleges for approval.
7. The students need to submit fortnightly progress reports.(Appendix 3) . At the time of
presentation, the report should reflect the time and date of submission which is duly signed
by guide and student. The online report should not be sent as an attachment but as a mail
message.
8. The progress report submitted by the student duly signed by the guide will be reviewed by
the POE (Panel of Expert ) constituted by BOE .The POE will review progress reports and
draft of Dissertation, provide feedback, observation and recommend the dissertation for
submission .
9. Any exceptions to the guidelines have to be ratified by BOE on a written request by the
Head of the Institution.
10 The registration of topic, submission of synopsis, Progress report presentation, dissertation
period and submission of Final Dissertation must be completed as per calendar of events.
11. Students shall have regular interaction with the Faculty Guide in order to ensure better
Quality of dissertation. The Faculty Guide shall necessarily approve the research design, tool
for Data Collection etc., He/She is authorized to reject the dissertation if it does not meet
his/her expected standard quality or the guidelines. The Guides should take the responsibility
of maintaining the quality and authenticity of the dissertation and issue of certificate of
originality.
12. Any attempt to copy from another (Present or Previous) student or to copy large chunks
from academic or other sources without approximately referencing those sources will trigger
the full weight of plagiarism procedures. University will initiate stern action.
13. In order to avoid plagiarism, the students are required to produce a certificate of anti-
plagiarism from the authority recommended by POE. Similarity index of 25% is allowed.
All the material that relates to the dissertation, including completed questionnaires or tapes
from interviews, should be shown to the guide and be kept by the students until the
University has declared the results. Students are advised not to throw the material away once
their dissertation is submitted, as they might be asked to present it as part of the viva voce
before their Dissertation results are declared.
14. One hardbound copy of dissertations along with soft copy [CD] has to be submitted to
Bengaluru North University. This has to be uploaded on the website of the institution after
the completion of Viva -Voce Examination
15. The body of the dissertation report must be organized in the following manner.
Cover Page with Title and other details
Certificate of originality from the Student and Faculty
Certificate by Head of the Institution
Acknowledgements
Abstract [Should not exceed 150 words with five key terms]
Table of Contents
List of Tables
List of Figures
Project report should not be less than 75 pages and not exceed 150 Pages with
12 point Times Roman New Font with 1.5 line spacing.
References
Appendices
16. The chapters may broadly be divided into five as follows:
Chapter CONTENTS % of Total
Length
1 Introduction 15%
2 Review of literature and Research design 10%
3 Profile of the Selected Organization and Respondents 20%
4 Data Analysis and Interpretation 40%
5 Findings, conclusions and Recommendations 15%
Bibliography
Annexures
The Chapters mentioned above should have the following subdivisions:
Chapter 1: Introduction: Introduction includes
Industry Profile
Theoretical background of the study
Importance of the topic
Need to study the topic
Chapter 2: Review of Literature and Research Design
Review of Literature and Gaps
Statement of the Problem
Scope of the Study
Objectives of the Study
Hypotheses (if any)
Sampling
Tools for Data Collection
Data Analysis
Limitations of Study
Chapter 3: Profile of the Selected Organization and Respondents
Chapter 4: Data Analysis and Interpretation
Chapter 5: Summary of Findings, Conclusions and Suggestions
Summary of Findings
Conclusion
Suggestions to the Organization
Format of Synopsis
The synopsis should have minimum of 250 words
The first page carries the Name of the student, Registration Number, and Title of
dissertation.
The subsequent pages should contain:
Title of the study
Need for the Study
Statement of the problem
Objectives
Sampling
Sources of Data
Tools for data collection
Plan of Analysis
The synopsis should be neatly typewritten in A4 Size paper with 1 inch margin on all the
sides.
This has to be signed by the student and Faculty Guide
MBA Dissertation
PROGRESS REPORT II
Sl. No. Particulars
1 Name of the Student
2 Registration Number
3 Name of College Guide
4 Name and contact no of the Co-
Guide/External Guide
(Corporate)
5 Title of the Dissertation
6 Name and Address of the
Company/Organization where
dissertation undertaken with Date
of starting Dissertation
7 Progress report : A brief note
reflecting ,Number of meeting
with Guides, places visited,
libraries visited, books referred,
meeting with persons, activities
taken up, preparations done for
collection and analysis of data
etc.,)
Date:
Signature of the Candidate Signature of the College Guide
COVER PAGE & TITLE PAGE
Title < Font size Arial Narrow 18-All caps & Bold>
Organization logo and Name
Dissertation submitted in partial fulfillment of the requirements for the
award of the Degree of<Font Size Arial Narrow 14>
MASTER OF BUSINESS ADMINISTRATION
of
BENGALURU NORTH UNIVERSITY
< Font size Arial Narrow 14-All caps &Bold>
By(Font Size 14-Italic)
Name<Font size Arial Narrow 14-Title Case)
Reg. No. …
Under the guidance of
Name of guide .<Font size Arial Narrow 14-Title Case)
Designation of guide <Font size Arial Narrow 12-Title Case)
Institution <Font size Arial Narrow 20-All caps& Color Bold)
Bengaluru North University
2022 -2024 (Font Size 14)
PREFATORY PAGES
DECLARATION BY THE STUDENT
I hereby declare that “Title of the project” is the result of the project work carried out by me
under the guidance of Name of the Guide in partial fulfillment for the award of Master’s
Degree in Business Administration by Bengaluru North University.
I also declare that this dissertation is the outcome of my own efforts and that it has not been
submitted to any other university or Institute for the award of any other degree or Diploma or
Certificate.
Place: Name :
Date: Register Number:
CERTIFICATE BY CO-GUIDE
[Under The Seal and Signature]
This is to certify that Mr/Ms…............................................................................of
……………………… College, has undertaken dissertation in our organization on the
topic ……………………………………… between …………. and.......................His/Her
Conduct and work is Not satisfactory/Satisfactory/Good/Excellent.
Signature
Seal
CERTIFICATE OF ORIGINALITY
(To be given by the Institution on its letterhead)
Date:
This is to certify that the dissertation titled”
------------“is an original work of Mr./Ms. ; bearing University Register Number
and is being submitted in partial fulfillment for the award of the Master’s
Degree in Business Administration of Bengaluru North University.The report has not been
submitted earlier either to this University /Institution for the fulfillment of the requirement of
a course of study .Mr./Ms………………… is guided by Mr./Ms. /Dr………………………..
who is the Faculty Guide as per the regulations of Bengaluru North University.
Signature of Faculty Guide Signature of Director / Principal /HOD
Date Date
Table of Contents
Chapter Particulars Page No.
1 Introduction 09
2 Review of Literature 46
LIST OF TABLES
Table No. Description Page No.
1.1 Types of products 09
2.1 Advertising gains 46
LIST OF FIGURES/GRAPHS
Figure No. Description Page No.
1.1 Map of India 08
Bibliography (System of Referencing)
References should be indicated in your dissertation in the following format:
Books
Abraham, K. (2001) The Dynamics of Economic Reforms (Economic Liberalisation and
Political Transformation), New Delhi: McGraw Publishers.
Edited Volume
Aharoni, Y. (2009) “On Measuring the Success of Privatisation”, in Ramamurthi, R. and
Vernon, R. (eds) Privatisation and Control of State Owned Enterprises. Washington, D.C.:
World Bank.
Journals
Boardman, D. and Vining, S. (1989) “Ownership in Competitive Environments: A Comparison
of the Performance of Mixed, Private and SOEs”, Journal of Law and Economics, April, Vol. 1,
No,32, pp.16-9.
Reports and Gazettes
Asian Development Bank (2008) India: Statistical Abstract 2008, April, 2008, Manila, ADB.
Newspapers and Magazines
Ahluwalia, M. (2003) ‘Some of the criticism directed at the IMF is not valid’, an exclusive
interview, D+C [Development & Cooperation], September, vol.30.
Websites
Ministry of Finance(2008) “Privatisation”, Viewed on 06/11/2003 in the MoF Website,
http://www.mof.in/~epa/Privatise/index.html.
Ram Mohan, T.T. (2004) “Privatisation in China: Softly, Softly Does it”, accessed on
02/10/2010 at http://www.iimahd.ernet.in/publications/public/Fulltext.jsp?wp-no=2004-09-
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