Evolution of

Traditional to
New Media
Presentation by Group 1
Table of Contents
01 Ages of Media
and Information 03 Internet of
Things

Roles of Media
Traditional vs.
02 New Media 04 in a Democratic
Society
Definition of
05 Terms
2
 01
Ages of Media and Information
Media and Information is described into 4 ages:

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 Pre-Industrial Age
(Before 1700s)
People discovered fire,
developed paper from
plants, and forged weapons
and tools with stone,
bronze, copper, and iron.

4
 Papyrus
Egypt (2500 BC)

Papyrus is a material
similar to thick paper
that was used in ancient
times as a writing
surface.

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It was made from the pith of
the papyrus plant, Cyperus
papyrus. 6
 dibao
China (2nd Century)

A type of publications
issued by central and
local governments in
imperial China.

7
Woodblock printing
China (220 ad)
A relief print technique in
which images, designs, or
words are carved in reverse
onto a block of wood using
wood carving tools. The
image is then inked and
printed onto paper, cloth,
or other materials. 8
 Acta Diurna
rome (130 bc)
In English, Daily Acts,
recorded official
business and matters of
public interest. Under
the empire and the
prototype of the
modern newspaper.
9
Codex
Mayan region
(5th century)
Folding books written by
the Pre-Columbian Maya
civilization in Maya
hieroglyphic script on
Meso american bark cloth

10
 Industrial Age
(1700s-1930s)
People used the power of
steam, developed machine
tools, established iron
production, and the
manufacturing of various
products.
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 Printing press for mass production
(19th century)

Steam-Powered
Cylinder Press

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The London Gazette
(1640)

One of the official journals

of record of the British
government, and the most
important among such
official journals in the
United Kingdom.
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 Typewriter
(1800)
Invented by
Christopher Latham
Sholes. It is a
mechanical or
electromechanical
machine for typing
characters.
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Telephone
(1876)
Invented by Alexander
Graham Ball.

The needle was connected

by wire to the battery, and
the battery was connected
by wire to a receiver.
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Motion picture
photography/projection
(1890)
William Dickson
announced the invention
of the Kinestoscope, a
machine that could project
the moving images onto a
screen.
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 Commercial motion pictures
(1913)
Using Kinetograph an
innovative motion picture
camera with rapid intermittent,
or stop-and-go, film
movement, to photograph
movies for in-house
experiments and, eventually,
commercial Kinetoscope
presentations.
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motion picture with
sound
(1926)
Enter the 1926 film Don Juan,
directed by Alan Crosland.
This motion picture premiered
at the Warner Theater in New
York. And it was the first to
feature a synchronized music
score and sound effects.
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 Vitaphone used a
sound-on-disc system
which means the
soundtrack was housed
separately on phonograph
records. The turntable that
played the discs and the
film projector ran off the
same motor at the same
speed.
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Wireless Telegraph (1987)
A telegraph works by
transmitting electrical signals
over wires. A telegraph has both
a transmitter and a receiver. The
transmitter is the telegraph or
transmission key. Wires connect
the transmitter and receiver.
 Punch cards by Herman Hollerith
(1890)
Data is stored on the card
by punching holes, which
represent letters or
numbers, in specific
column locations that
relate to the information
being recorded.
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 Electronic age
(1930s-1980s)
The invention of the transistor ushered
in the electronic age. People harnessed
the power of transistors. In this age,
long distance communication became
more efficient.
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 Transistor radio
(1954)

A transistor radio is a small

portable radio receiver that
uses transistor-based
circuitry.

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Large electronic computers (1949)
EDSAC, in full Electronic Delay Storage Automatic
Calculator, the first full-size stored-program
computer. The EDSAC is a large-scale electronic
calculating machine in which ultrasonic delay
units are used for storage of orders and numbers.
It is serial in operation and works in the scale of
two. Punched tape is used for input and a
teleprinter for output.
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25
Large electronic computers (1951)

The UNIVAC I (Universal Automatic Computer I)

was the first general-purpose electronic digital
computer design for business application
produced in the United States.

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27
Personal computers (1968)

The Hewlett Packard (HP) 9100A was the first

scientific calculator by the modern definition, i.e.,
capable of trigonometric, logarithmic (log/ln), and
exponential functions, and was the beginning of
Hewlett-Packard's long history of using Reverse
Polish notation (RPN) entry on their calculators.

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29
Personal computers (1976)

The Apple 1 was originally a do-it-yourself kit

which didn't even come with a case. Even so, as
the first all-in-one microcomputer that, once
hooked up to a keyboard and monitor, didn't
require extra circuitry to display text, it was a giant
step forward over the competition.

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31
Television (1941)

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 Mainframe computers (1960)
The IBM 704 Data Processing System was a
large-scale computer designed for
engineering and scientific calculations. Its
predecessor was the 701, and its sister
computers were the 702 and 705 Data
Processing Systems, designed primarily for
commercial applications.
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34
 Projectors (1971 & 1853)

An LCD projector uses a liquid crystal display

to project an image, while an overhead
projector uses a transparent film or
transparency to project an image.

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37
 New information age
(1900s-2000s)

The internet paved the way for faster

communication and the creation of the
social network. Moreover, voice, image,
sound, and data are digitalized. We are
now living in the information age. .

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 Web browsers (1990-Present)

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Social
networks
(2002-2018)
Social
networks
(2003-2013)
Social
networks
(2004-present)
Social
networks
(2005-present)
Video chat
(2003-present)
Video chat
(2013-present)
Search engines
(1996-present)
Search engines
(1995-present)
blogs
(1999-present)
 Search engine (1992-present)

49
Cloud & big data (2006-present)

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microblogs
(2006-present)
microblogs
(2007-present)
Wearable
technology
(1970-present)
 Portable computers (1980s-present)

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Portable computers (2008-present)

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 Portable computers (1993-present)

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 02
Traditional vs. New Media
The differences of traditional & new media:

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 Traditional
● Media experience is limited
● One-directional.
● Sense receptors used are very specific(
i.e., print media-sight, radio- hearing, TV
and films-sight and hearing)

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 New Media
● Media experience is more interactive.
● Integrates all aspect of old media.
● It includes social networking sites, blogs,
podcasts, wikis, and virtual worlds.
● Audience are more involved and can response
simultaneously.
● It is much more of a two-way affair, and it
allows consumers and users to get more
involved
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 03
Internet of Things
Mobile networks already deliver connectivity to a broad
range of devices, enabling the development of
innovative new services and applications.

61
Internet of Things
The Internet of Things (IoT) describes the
network of physical objects—“things”—that
are embedded with sensors, software, and
other technologies for the purpose of
connecting and exchanging data with other
devices and systems over the internet.

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 Features of IoT
1. The Internet of Things can enable the next
wave of life-enhancing services across
several fundamental sectors of the economy.

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Features of iot
2. Meeting the needs of customers may
require global distribution models and
consistent global services.

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 Features of IoT
3. The Internet of Things presents an
opportunity for new commercial models to
support mass global deployments.

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Features of iot
4. The majority of revenue will arise from
the provision of value-added services, and
mobile operators are building new
capabilities to enable these new service
areas.

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 Features of IoT
5. Device and application behaviour will
place new and varying demands on mobile

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 04
Roles of Media in a Democratic Society
Media fulfills several roles in our democratic society,
including the following:

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 Channel
It provides opportunities for
people to communicate, share
ideas, speculate, tell stories and
give information.
watchdog
It exposes corrupt practices of the
government and the private
sector. Creating a space wherein
governance is challenged or
scrutinized by the governed. It
also guarantees free and fair
elections.
 Resource center
It acts as a gateway of information
for the society's consumption.
Also, it becomes a keeper of
memories of the community,
preserver of heritage and source
of academic knowledge.
Advocate
Through its diverse
sources or formats, it
bridges the gap of digital
divide.
 Media act as a catalyst for democracy and
development, helping to make public
participation meaningful. If media is honest and
committed in its job, democracy is bound to
function more efficiently and the loopholes
present in any democratic system can certainly
be plugged to the fullest satisfaction of the
people.
On the contrary, if media is biased, corrupt and
favors only a particular party or few individuals,
it can prove to be very dangerous for the
smooth functioning of democracy.
 05
Definition of Terms

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 Definition of Terms
● Electronic Age
It began when electronic equipment including
computers came into use.

● Industrial Age
People used the power of steam, developed
machine tools, established iron production, and
manufactured various products.

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 Definition of Terms
● New Media
Refers to content organized and distributed on
digital platforms.

● New (Information) Age

An idea that the current age is characterized by
creating a knowledge-based society surrounded
by a high-tech computerization. It is also known
as the Computer Age, Digital Age, or
New Media Age.
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 Definition of Terms
● Traditional Media
Refers to the traditional means of
communication and expression that have
existed since before the advent of the Internet.

● Pre-Industrial Age
Time before there were machines and tools to
help perform tasks.

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Thank You!

End of Presentation