Hey Coach!

Are there really “magic words” that can get you

high-paying coaching or consulting clients?

Yes, there most certainly are!

What you say to a person you are speaking with can

make the difference between getting a client, or losing
them forever. So it’s important to know what to say (and
when) to sign up as many paying clients as possible for
your coaching.

Here are the most powerful words, phrases, and scripts

that I've learned for getting clients, qualifying clients,
and for helping them make the decision to buy
coaching from you.

I have collected and developed these scripts and

phrases over my 25-year coaching career, and in my
experience attracting over a million paying clients to my
online courses and companies.

2
When I began as a coach, I had a lot of fear and
nervousness around not only getting clients — I had
fear about even talking to clients. It took me a lot of trial
and error, a lot of study, and a lot of experience to
discover and combine these scripts into the system you
see here.

My intention with this script is to give you a simple,

conversational tool that feel natural when used in real
conversation with coaching clients. That’s the key.

From the client’s perspective, this all feels natural. And it

feels good. And the reason for this is… because it’s the
way that actual paying clients want to be treated!

These words and phrases are what I have actually said

and used in my own life and coaching practice to get
lots of clients, and it built the foundation for several very
successful companies that came after.

=> IMPORTANT: Once you learn this script, you’re going

to want to use it with real people to get more clients!

You'll do much better your first time if you get a direct

lesson from me on how to use it the right way.

3
I recorded a video lesson just for the people who
downloaded this book and I'll give you a pro tip - you
should watch it.

If you're the kind of person who likes to "get it right the

first time" and wants to hit the ground running with
success, then listen up.

I have paid experts and gurus thousands of dollars to

create scripts like these because I discovered they're
the difference between getting great clients with ease
and struggling with people who aren't ready and can't
afford your coaching.

It is more powerful to SEE and HEAR as you learn, and

you get access to this video training for free as a gift
with this report.

It's called The Client Getting Video Training and you can
watch it here:

=> Watch The Client Getting Video Training for Free

4
I’m looking forward to showing you how to get more
clients using even more scripts that I don't teach in this
report!

OK, let’s dive in and learn the client-getting script…

Use this to get more clients and help those clients

achieve success in their lives!

-Eben

5
 The Moment Every Coach Regrets…

Have you ever been speaking with someone who

would be a PERFECT coaching client for you, and you
wanted to offer to become their coach, but you just
didn’t know what to say?

So you just walked away, and felt bad because you

didn’t say anything…

…And then, a little while later (after you beat yourself up

about it) you thought of something that you could have
said to offer them your coaching services?

But then, the next time you talked to someone who

could be a perfect client, it happened all over again!?

Of course! We have all been there.

And they are hard, because these are the moments in

life that really count. They’re the moments in your
coaching business that really count.

6
They count because it is in these moments that you can
make or lose thousands of dollars, or tens of
thousands of dollars.

Before you’re a coach, you didn’t have to worry about

getting coaching clients. Most successful coaches
followed a natural progression in life: Going to school,
then getting jobs, then becoming a coach.

When we were in school, and when we had jobs, we

didn’t need to get clients for ourselves. The company
we worked for WAS our client.

Even if we worked in sales, marketing, or promotion, we

were usually getting clients for our company — not for
ourselves.

When you’re working in a job, most of the work is

typically pretty “routine” and not usually very “high
stakes.”

But when you’re a coach, there are a few special

moments that are much more important than most. And
those are the moments when you are talking to new
potential clients.

7
These moments are the ones that can mean making
$5,000 or $10,000 or $25,000 or more. Most of us are
not used to having regular conversations that have
these kinds of implications.

And this is the key piece. As we were growing up, and

going to school, and working in our jobs, no one was
teaching us how to get clients.

Why not? Because it wasn’t a skill that we needed to

learn in those “school and work worlds.”

But then we become coaches.

We reach this stage of our lives and careers, and we

see that the world is changing, and we realize that
“coaching is our calling”... and we have the first big
moment of seeing how important it is to get paying
clients, so we can earn the high income that we want,
and have the lifestyle that we want.

And we have that moment that I just talked about,

when we are speaking with someone who would make
a perfect client, and we get nervous, or don’t know

8
what to say, and we don’t take the opportunity to sign
them up as a coaching client.

And we see five thousand… or ten thousand… or

twenty thousand dollars slip away.

And the real tragedy is that this person you were talking
to would have actually LOVED to invest in your
coaching, and would have received a HUGE amount
of benefit in their life from it!

They actually wish that we would have known what to

say, so that they could pay us… and so that they could
get the result they wanted in their lives!

The Coach Success Formula

When you’re a coach, success comes down to a simple

formula. We can call it “The Coach Success Formula.”

Here it is…

Your Success = How Many Successful

Clients You Have

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A lot of people want to be coaches. But most of them
don’t have clients.

You only become a truly successful coach when you

have many successful clients.

It’s those clients that give you the income, the

experience, and the freedom to live the “coaching
lifestyle” that is the hallmark of success of a coach.

(For the sake of this conversation, I’m speaking about

being a coach as meaning owning a coaching practice.
You can be a highly successful coach of a sports team,
or be a successful coach if you’re the leader of an
organization as well. In those cases, your team IS your
clients!)

OK, let’s see if I can do even better to prove that “your

success = how many successful clients you have.”

You might know me already, but there’s a good chance

that you don’t. I want to prove to you that I’m a good
coach, and that I can help you get coaching clients.

10
Now… I could brag to you about what a great coach I
am. Or I could tell you stories about making lots of
money. Or knowing famous people. Or having a nice
car. Or whatever…

But there’s a much better, and much faster way to

prove to you that I’m a good coach and teacher…

Here are some of the coaches who have been my

students in the Future Coach program and my other
courses:

11
12
Notice that this says two things about me, without me
really even needing to say them directly:

1.) I know how to get clients

2.) My clients are successful

I have lots of successful clients. And I feel like a very

successful coach.

Now, what made the big difference…

What was it that I learned that got me all these clients

(and many, many more)?

Getting Clients Is A Skill…

If there’s one thing to take away from this report, it’s that
getting coaching clients isn’t magic, and it’s not trickery.

Getting clients is A SKILL.

That’s it. It’s a skill.

13
It’s a learned skill.

It’s an important skill.

I mean, it’s THE important skill.

And like any other skill, you make the decision to learn
it, and then you go out and learn it.

But unlike most other skills, once you learn this one,
then everything else that happens in your professional
life goes to the next level.

A Financial Wake Up Call

And A Major Turning Point…

Learning how to get my own clients was the critical

turning point in my professional life.

I’d like to share a story from my own journey that might

help you understand what is possible.

When I was in my 20s, I was earning $10 per hour in my

manual labor job, and sometimes earning a little bit of

14
side income playing my guitar, and teaching guitar. I had
just moved into my first place on my own. It was a little
500 square foot trailer home from the 1950s, that I
traded for a guitar and $1,500 (true story!).

I knew nothing about how to succeed in the business

world, but I wanted to become successful, and have a
nice home, and a nice car (and a few nice guitars!).

But there was one little problem: I didn’t know anything

about making a high income. I didn’t even know where
to begin.

I knew exactly zero wealthy people, and I didn’t even

know anyone who knew anyone who had made a lot of
money.

So I thought about it. And I came up with this: Rich

people seemed to always be involved in real estate.

They either owned real estate or invested in real

estate… or developed real estate.

15
So I decided to get a real estate license, and see if I
could figure out this “making money” thing by going
into the real estate world.

(And besides, from the pictures in the real estate

magazines, it looked like every real estate agent drove
a Lexus and wore a nice suit. So hopefully the real
estate offices just give you a new car when you started!)

Well, it turned out to be quite the opposite. First off, you

had to pay to become a real estate agent, and you had
to buy your own car and clothing.

Oh, and one other little thing…

You had to get your own clients.

My first year in real estate, I made about $2,000 in total

(for the entire year). I sold one home, for $59,900. And
my broker had pity on me and let me help her sell one
of her small listings.

$2,000. For the entire year.

16
As I went through that first hard year, I began to read
books and listen to courses about how to get clients. I
learned about sales techniques, and marketing
approaches.

There were only two problems with these methods:

1.) They sounded horrible

2.) When I tried them, they didn’t work

Other than that, everything was great!

I tried running an ad.

Nothing.

No clients.

I tried mailing postcards.

Nothing.

No clients.

17
I tried handing out flyers. (Remind me to tell you that
story sometime!)

Nothing.

ZERO clients.

I only made my one sale in real estate that first year

because no one was willing to take the time and energy
to help this woman find and buy a house for $59,900
(and that resulted in a commission check to me for
about $900).

Then one day I found an audio course about sales, and

as I was listening to it, the trainer said that all I had to do
was pick up the phone and call people and ask them if
they wanted to sell their homes.

If I just called 50 people, one would say yes! And I’d

make thousands!

I can remember the day clearly.

18
I printed off my list of homeowners to call, and I sat
down at my desk. I looked at the list, and I looked at the
phone.

I got nervous.

I looked at the list again.

And I looked at the phone again.

It started to feel like someone put a giant rock in my

stomach. The surface of my skin became cold. The
moment stretched on for a painful eternity.

I kept looking at my list… and the phone.

Getting sicker and sicker.

Finally, I got up and drove home.

And went to bed.

And felt like a failure.

19
That was my low point. But it was also my turning
point.

The good news is that I didn’t give up. And there’s

another chapter to the story…

Fast-forward about two years, and I had moved to a

new city and state. I had gotten a great job working with
a new company. I had been studying methods of getting
clients in the meantime, and my new skills were about
to be tested by surprise.

Right after I moved, the owner of my company got a

new partner. The partner didn’t seem to like me, and
very soon I found myself fired, and on my own.

The only problem was that I didn’t live in a little trailer

anymore. Now I had a nice apartment, and a car
payment. And I had moved to Southern California,
which isn’t exactly “inexpensive” to live in!

I had two choices:

20
Move back home, and possibly even move back in with
my mom… or strike out on my own, and get some
clients.

I thought about that fateful day sitting down to try to call

people to ask them to become my clients, and how
nervous I got.

I started to get nervous again.

I knew that I was going to need to get clients. I knew

that I would need to talk to people.

But fortunately, there was one critical difference this

time.

I had been reading a book called “Spin Selling” by a

man named Neil Rackham. Inside, it explained that the
highest-income sales people were asking two very
specific types of questions, and that when they asked
these questions, it made their clients much more likely
to buy from them.

I had also recently read a book about something called

“consultative sales” - which said that you could get

21
more clients by being a trusted advisor, and avoiding
cheap sales techniques completely.

So I started reaching out locally to find coaching and

consulting clients. Within days, I had my first
appointments. And at my very first appointment, I
walked away with a signed coaching contract, and
$1,500 in advance for my first month!

And what I realized in that moment was that there WAS

A WAY to get clients, and have it feel GREAT… feel
NATURAL… and most importantly, feel like a “normal”
conversation.

I had learned the words, phrases, and scripts to turn a

conversation into a high-paying client.

And I never looked back.

Once I had my first client, I wanted another one. And so

I got another one. And then another. I quickly reached
the point where I was paying all my bills, and earning
$200-$300 per hour for my time.

This was the next turning point in my professional life.

22
Of all the things I learned how to do, getting clients was
the one that changed the game the most.

This was the one skill that gave me the biggest raise to
my income… the one skill that gave me the most
freedom… and the one skill that gave me the foundation
to build several successful companies… and even to
become a successful investor and coach to CEOs.

Before I knew how to get clients, I was basically afraid.

Because I wasn’t the master of my destiny. And I didn’t
feel successful.

After I knew how to get clients, I became so much more

confident, and so much more credible!

And let’s be direct: If you don’t have clients, or you only

have one or two clients, then it’s hard to feel successful.
You aren’t making the money you want, and you don’t
have the freedom you want.

This is the difference between "doing coaching” and

being a Coach.

23
 You Need To Know What To Say
& When To Say It

Knowing what to say to get a client is actually “a really

big deal.” It’s like knowing the combination to a lock, or
having the password to login to a website. If you know
what to say, and when to say it, and in what order to say
it, you can get a client. If you don’t know what to say,
you’re essentially locked out.

I can remember my first awkward conversations with

prospective clients. Before I was a coach, I tried being a
real estate agent. The first time I tried to talk to
someone about becoming a client, I was so nervous
that I was almost shaking.

Not only did I not know what to say, I didn’t even know
how to start the conversation. I didn’t know what to ask,
I didn’t know how to explain what I did, and I didn’t
know how to ask someone to become my client.

After many of these uncomfortable conversations, I

realized that if I was going to succeed at getting clients,
I was going to have to learn what to say, and how to say

24
it. This led me on a journey that has completely
changed my life.

At first, it was slow-going. I would learn a particular

phrase, or a particular question to ask, and I would try it.
And sometimes, they would work. I would start a
conversation with someone, and they would respond
positively. But whenever it came time to ask them to
become my client, I would “drop the ball.” I didn’t know
how to ask, and maybe more importantly, I didn’t want
to offend them, or risk losing them by coming on too
strong.

I listened to audio programs by sales trainers, and read

classic books about sales. They would recommend
techniques like the “assumptive close” or the
“alternative close.” Let’s say you were selling cars, and a
prospective customer was asking you about a particular
car model. You would ask them “would you like it in red,
or in blue?” - and if they answered one of the colors,
then it meant that they were going to buy it. Amazing!

But the problem was that most of the “sales techniques”

that I learned in the sales courses just felt wrong to
actually use in the real world. There was something that

25
felt artificial, and unnatural about basically all of them. I
needed to find something that worked, and that FELT
good to actually say.

Fortunately, I didn’t give up, and I eventually discovered

that there were other methods of getting clients, and
making offers, and doing more “consultative” sales
presentations… that not only felt better, but that actually
WORKED better.

Because I was starting literally from nothing, and I had

no teachers or mentors in the area of sales and
marketing, it took me a few years to find my way. But
once I did, and I started getting positive results, it
changed my life forever.

I can remember the first presentation I made based on

these new approaches that I was learning. I made a call
to one of the top real estate agents in San Diego,
California, and asked him a couple of questions on the
phone. Then I went to his office and met him in person,
and asked him another series of questions (notice here
that I didn’t say “I made him a sales pitch” - no! I said
that I asked him questions… which we’ll get to later).

26
After asking him these questions, and making notes of
what he answered, I then carefully repeated back what
he had told me. Then I made an offer to work with him,
and offered him a package of coaching and consulting
that was $1,500 per month. I left his office with a check
for $1,500 for the first month, in advance.

I was both shocked and relieved. And I was excited! It

worked!

But more importantly, I knew that I had discovered

something that was going to change my life. And it did.
From then on in my life, whenever I needed clients, I
knew how to get them. I built a successful coaching and
consulting business from scratch over the next few
years, earning $200-$300+ per hour, and working when
it fit into my schedule.

This created the foundation to build a successful online

teaching business, to create online courses and group
coaching programs, and much, much more. It all started
with learning how to get clients, and with coaching.

As a result of some of my success, I have been asked to

be on Larry King’s TV show, I have been interviewed by

27
Tony Robbins, and I have created the largest virtual
summit for coaches in the world (The Coach Expo).

Let’s Learn The Words To Get You

More Clients…

Coaches who are great at getting clients are excellent

at one thing: hearing when other people have needs,
and then following up on those needs with a coaching
session to help them solve or get the needs met.

Empaths (people who are good at sensing the emotions

of others and the needs of others) are good at noticing
when others have needs.

"Oh, are you hungry? Are you thirsty? Oh, do you need
some emotional support?"

It's mostly unconscious. Like a 6th sense.

As a coach or empathic person, you just notice when

others have needs.

28
And you might automatically begin doing the thing
that you believe the other person needs, even before
they ask for it.

Someone might be hungry: You make them some food.

Someone seems cold: You get them a blanket.

Someone seems sad: You give them a hug.

But guess what? This is NOT the way to get a

high-paying client!

Let me explain…

The Key Mindset Shift You Must Make

To Get Clients With This Script

There’s something unique that highly successful

coaches do in order to get paying clients.

Yes, successful coaches notice when others express

needs. But instead of automatically jumping in to DO

29
something for the other person, they have another
strategy.

Instead of going and actually doing the thing for the

person, the successful coach says, “I'd like to help you
do that thing,” and then they use a coaching script or a
coaching session to help that person get clarity, make a
decision, move through blocks, and then go and do the
thing.

The successful coach doesn’t do the work for the

client. They allow the client to do the work, so the
client builds the understanding, the confidence, and the
self-esteem.

Now stay with me here. This is a completely new way of

thinking for most people.

But if you follow me down this rabbit hole, it can change

the game completely for you, and help you get a lot
more clients!

The successful health coach doesn’t say “eat your

greens” - instead, they ask “which foods do you believe
would support your health and fitness best?”

30
And then they wait for their client (or prospective client)
to come up with the answer themselves.

The successful relationships coach doesn’t say “be

more empathic” - instead they ask “how do you think
your partner felt when you said that?”

And again, they let the client come up with the answer.

The successful career coach doesn’t write a resume for

their client - instead, they ask their client to write a
history of their professional accomplishments.

This takes longer, and it's more challenging in certain

ways. But what this approach does, is… it actually
empowers the other person (your client).

But much more importantly, this is the mindset shift

that allows highly-paid coaches to attract and get
high-paying clients.

Why is this? Ultimately, because you can’t get a

coaching client to pay you thousands, or tens of

31
thousands of dollars by “doing it for them.” They must
come up with the realization that they need to invest!

NOTE: This approach takes longer than just jumping in

and “doing it for” another person.

But if you really love people… and you truly care about
others… then even though this takes a little bit longer,
it’s worth it. This approach builds more confidence, self
esteem, and effectiveness in your clients.

And it GETS you a lot more clients.

So successful coaches are always watching and

listening. They are listening for needs.

When you approach getting clients this way, you begin

always listening in your community… in your social
circles... with your friends and your family… when you’re
in online groups.

You’re listening for when another person is having a

problem or they're having a challenge or they've run
into something that is blocking them… and they don't
really know how to get past it, or get to the next level.

32
Here’s how to use this to get clients…

Listen For “Change Of Life Or

Lifestyle”

You'll notice most of the people that invest in coaching

and make great coaching clients are going through a
change of life of some kind.

And this means that when you meet someone who is

going through a change of life or lifestyle, that they are
more likely to be a good prospect for your coaching!

Here’s what to do when you meet them…

33
As you're moving through the world and you're listening
to people who are going through changes, you'll hear
them say things like, “My company is closing down
and I'm going to need to find a new job.”

Or they'll say: “My kids are almost through high school

now and I’m starting to think about where they're
going to go to college, and I really want to make sure
that they get into a good school, but I don't even
know where to start.”

Or they'll say, “I'm feeling really low energy right now

and I need to lose some weight" or "I'm fighting with
my partner a lot.”

What these all have in common is that the other person

is going through a change.

Successful coaches are always listening for these life

change signals, because they are opportunities to be
supportive with coaching (and possibly get a paying
client that you can help tremendously).

When you notice that someone has a need, when you

notice that someone is going through a change,

34
particularly when they're talking about making a
change, make a note to yourself and then the next day,
follow up.

Not immediately, in the moment, by the way. Wait one

day and follow up and send them a message or write an
email to them to follow up.

When you follow up, keep it simple, and to the point...

“Hey, Jen. I heard you yesterday when you said that

you're going to need to find a new job. Let's do a call
and I'll help you make a plan to get that new job.”

35
“Hey, John. I heard you yesterday when you said that
you've been fighting with your partner a lot. Let's do a
call soon and I'll help you make a plan to stop fighting
so much.”

“Hey, Mary. I heard you yesterday when you said that

you want to lose 20 pounds and increase your energy.
Let's do a call soon and I'll help you make a plan to lose
the weight and to increase your energy.”

There's a magic formula here, however this will only

get you on a conversation and it isn't the 11 word
script that I use and teach to actually get clients.

However, when another person reaches out to them

and says, “Hey, I heard you yesterday when you said
you're having this problem”...

…that helps the person to realize, “Oh, yes, that's right,

I do have this problem.”

“I heard you yesterday when you said that you’re

fighting with your partner a lot. Let's do a phone call or
let's do a Zoom, and I'll help you make a plan to stop
fighting.”

36
Now, notice what it is not. I did not say:

“I'm a relationship coach and you should get some

relationship coaching from me.”

Why not?

Because who is THAT statement about? (Hint: It’s not

about them, or their situation!)

When you say “I’m a relationship coach” you’re not

talking about them, you’re talking about YOU.

This might seem like “semantics” or like something

trivial.

It is absolutely not trivial.

When you say “I’m a relationship coach” you are, by

definition, talking about you. You’re not talking about
them, and about their need, and about their situation.

And this is not what clients want.

37
One of the lessons I learned when I was studying
marketing and sales was that people who buy things
don’t actually want the thing they are buying. Instead,
they want what the thing will do for them.

They want the result, the payoff, the benefit of the thing.

You don’t buy a quarter-inch drill bit because you want a

drill bit. You buy a quarter-inch drill bit because you
want a quarter-inch hole!

You don’t buy a car so you can have a car. You buy a car
so you can drive somewhere.

You don’t buy food so you can have food. You buy food
so you can eat something…

You’re not buying the product or service, you’re buying

what it can do for you.

And ultimately, people don’t buy coaching.

They don’t actually want coaching.

Coaching takes time, and it costs a lot of money.

38
So what do they want?

They want to lose weight so they can be attractive. Or

they want to meet a romantic partner so they can start a
family. Or they want to get a better job.

And because coaching is the accelerator pedal for

success in life, people who want these things hire
coaches to help them achieve and realize these
dreams.

But the bottom line is the same: People don’t buy

COACHING. People don’t want coaching. Instead,
they want RESULTS!

39
The way you coach is the way you get clients. It can be
no other way.

What do I mean by this? I simply mean that if you want

to become great at getting clients, then you must
become great at coaching.

The most successful coaches, the ones who are

“client-getting machines” are the ones who
demonstrate in one coaching session that they can
really help the client get the result that they want.

I was speaking with our head sales coach, Donald

recently. I asked him how much of his work with our
clients is “coaching” and how much is “sales.” His
answer was “I coach 90% of the time, and do sales
10% of the time.”

That’s what you should expect when talking to

prospective clients!

40
 The Client Getting Script
and How to Use It

Have you ever met someone who needed your support

and coaching, and you tried to coach them for a while,
and then realized that they actually couldn’t afford to
pay you for your coaching?

Or have you ever met someone who you thought might

be a good coaching client, only to realize that they
weren’t actually motivated to take the action they
needed to take to get the results they wanted in their
life?

Or have you ever met someone who seemed to be

interested in coaching, but was always challenging you,
and didn’t respond well to the coaching dynamic?

Of course. We all have been in these situations.

When I was a real estate agent, I had a pretty big

learning. It turns out that there are a lot of people who
love to ride around in your car touring homes for sale,

41
and going to open houses and eating the snacks… but
they don’t have any money to buy a home.

If you’re going to succeed as a coach, and make the

kind of fees that will give you the income and freedom
you want… then you must work with clients who can
afford to pay you!

If you want to get real in-depth training on this I'd love

to help you learn the psychology of affluent clients,
because it is critically important that you find and work
with clients who are motivated, and who can afford to
pay you.

(This is simple math. If they are not financially

successful, then they can’t afford to pay you.)

When you signed up to get this ebook you also got

access to a wonderful video training module on how to
do this the right way. The important part is the delivery
of it - actually how you say the words - and I had to
record that for you.

==> Go Here To Watch The Training Video

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When you're talking to someone who's a prospective
client, you must learn how to do what is called
“qualifying” them.

In my definition, there are 3 steps to Qualifying.

The first step is simply: Make sure that your

prospective client is motivated.

I learned two things from the great sales trainer Bill

Brooks, that I’d like to share with you here.

High-income sales professionals, people who can sell

things for a lot of money, are better at two things:

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 1.) They are better at building trust faster
2.) They are better at qualifying the prospective
client better

They can build trust and qualify. That’s the bottom line.

My experience is that low-income coaches tend to be

ineffective at both of these things. Let’s discuss...

Qualifying a client means making sure that they are

qualified to be your client.

Most of the people that you walk by on the street are

not qualified coaching clients.

Most of the people in your social network are not

qualified coaching clients.

Why not?

Well first of all they are not motivated.

Now, they might become qualified at some point in

their lives. But that point is probably not today.

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Let's say that you are a health coach and you help
people lose weight. It's possible that most of the people
in your social network will be qualified to be your client
at some point in their lives, because they will maybe
gain weight, or they will get out of shape.

But they're not a qualified client right now. And you

can't waste time on folks that aren't qualified, because
then you won’t have time to work with the qualified
people and to get paid clients.

If you want to be a high-income coach, then you need

to get paid. And this means that you need to work with
people who are motivated, and who can afford to pay
you.

And this is where the powerful 11 Words to Get Clients

will help you a lot. I recommend that you ask these
questions early on in the coaching relationship.

The first part of The Client Getting Script

are these 11 words:

“On a scale of 1-10, how motivated are you...?”

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Examples might be:

“On a scale of 1-10, how motivated are you to lose the

20 pounds?”

“On a scale of 1-10, how motivated are you to get the

new job?”

“On a scale of 1-10, how motivated are you to stop

fighting with your partner?”

And I like asking this as soon as I can, early in the

conversation.

Some people just want to “talk about” their problems.

But some people want to DO SOMETHING about their
problems. These are the good clients.

The qualified client is motivated. That's the key. To be a

qualified coaching client, they have to be motivated.

There are 2 more qualifying questions that you'll need

to learn but for now just focus on this first and most
important one.

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Now, if you're motivated to learn the other two
questions because you're motivated to get great clients,
then stick with me...

Because if you are getting positive answers to your

qualifying questions, you can begin to be more direct
about the money issue.

But remember that there is a right way and a wrong

way to finish the qualifying process.

And when you do it the right way, you’ll get the answer,
you won’t offend your client, and they will actually
THANK YOU for helping them see how important this
outcome is to them (seriously, they will thank you).

Now you've learned the magic 11 words to get high

paying clients to pay attention to you, let's talk about
another phrase that gets them to want to sign up…

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Another thing I learned from Bill Brooks is probably the
most magical 10-word phrase I've learned in my life...

Once you've fully qualified a client and with all 3 of the

qualifying questions (to learn the other two just watch
my video training here, it's free), you'll be ready to ask
them to sign up for your coaching.

For many coaches, it feels uncomfortable to make this

transition.

Have you ever been at that place where you're talking

to someone, you're having a great conversation...

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You’re saying to yourself: “This could be a great
coaching client”... but you just don't know how to
introduce the next step?

Most coaches go through this and unfortunately most

stop here because they never learn how to make this
transition.

Bill Brooks taught me that there are 10 words that can

help you cross that bridge smoothly.

I recommend that you learn these words, write these

down somewhere, because you’ll be using them over
and over and over again…

“Based on what you told me,

the next step is…”

It's a beautiful transition. It turns the most awkward and

nerve wracking part of getting clients into the most
valuable part of the conversation for your client.

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First, it shows them you've been listening to their
problems carefully. And it connects everything in a
natural way.

Then it says something else without saying it directly:

There’s a solution to their problem!

Most people who have a problem literally don’t know

what to do at all to solve it. And when you show them
that there's a solution they begin to have hope.

I learned that there is a way to easily show them that

the way to solve their problem is to sign up for your
coaching package!

Being a successful coach is all about navigating this

client-getting conversation well and there are the right
ways and the wrong ways to do it.

Luckily there's a whole bunch of these scripts that you

can use to navigate the entire process in the right way!

These simple scripts are words that can change your

life!

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And they can help you get a lot more clients.

If you want to learn what they are, then grab a notebook

and watch this Client Getting Video Training.

==> The Client Getting Video Training

Like I said at the beginning, if you’re the type of person

that doesn’t like to fumble around making mistakes for a
long time before getting it right, I can help you.

And if you want to learn even more scripts to finish

qualifying your clients, transition into signing them up,
and never do a single ounce of "sales" with them, then
you should learn the rest of the Client Getting Scripts.

You can learn more about what they are and how to use
them in the Client Getting Video Training.

Inside I’ll show you how to use these scripts and others
to turn your coaching practice into a thriving coaching
business - and even how to get clients to come to you
instead. I made it free for you.

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REMEMBER: It is more powerful to SEE me and HEAR
me when learning how to use this stuff to get clients.

Make sure you watch it while it's still up.

=> Click To Watch the Client Getting Video Training

Are you excited? Ready to get going? Click that link

above and I’m looking forward to showing you how to
get more clients!

-Eben

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