23.06.

2024 21:23

Reģ.Nr.90000068977, Ķīpsalas iela 6A, Rīga, LV-1048, Latvija

Tālr.:67089999; Fakss:67089710, e-pasts:rtu@rtu.lv, www.rtu.lvwww.rtu.lv

Study programme "Entrepreneurship and Management"

Main attributes
Title Entrepreneurship and Management
Identification code ICU0
Education classification code 42345
Level and type Professional Bachelor (First Cycle) Studies
Higher education study field Management and Administration, Real Estate Management
Head of the study field Inga Lapiņa
Department responsible Faculty of Engineering Economics and Management
Head of the study programme Līga Kamola
Professional classification code 2631 02
The type of study programme Full time, Extramural
Language Latvian, English
Accreditation 26.05.2021 - 27.05.2027; Accreditation certificate No 2022/35
Volume (credit points) 240.0
Duration of studies (years) Full time studies - 4,0; Extramural - 5,0
Degree or/and qualification to be obtained Professional bachelor degree in entrepreneurship and management / enterprise manager or finance
manager, or marketing manager, or personnel manager
Qualification level to be obtained The 6th level of European Qualifications Framework (EQF) and Latvian Qualifications Framework (LQF);
the 6th level of professional qualification
Programme prerequisites General or vocational secondary education

Description
Abstract The study programme prepares specialists for the functional manager profession with the possibility of
three specializations. The study programme is developed in a way that gives students an opportunity to
learn core economics and management concepts in the first two study years and dedicate the last two years
to mastering study courses designed for each specialization.
The curriculum contains economic and management theory, chosen specialization, information technology,
humanitarian study courses and foreign language.
The study programme provides the opportunity to specialize in one of the four fields:
• Business management;
• Financial management;
• Marketing management;
• Human Resource management.
In English, the study programme is being implemented only as full-time intramural studies.
Aim The aim of the study programme is to prepare internationally competitive and dynamic business, financial,
management and human resources management specialists, to build students’ understanding of
professional ethics and socially responsible management, to extend the field of vision, as well as to create a
basis for further studies at a higher level to acquire knowledge and competence.
Tasks General objectives of the study programme:
- to provide students with comprehensive knowledge in the selected specialisation, to build competencies
of a functional leader in accordance with the selected specialisation and the requirements formulated by the
labour market;
- to ensure improvement and development of the content of the study programme, the study process,
scientific research work in accordance with current development trends and needs of the national economy;
- to promote the interest of students in further professional improvement, supplementing of academic
knowledge and further studies, to develop research work skills and promote their use;
- to arouse the interest of students in the processes ongoing in society, to stimulate the development of
students into a positive, modern, responsible, ethical person capable of acting, who is able to act and adopt
decisions independently;
- to develop research work of academic staff and students and practical use of the obtained results in
business management;
- to stimulate the development of students into positive, modern, socially responsible person capable of
acting, who is able to act independently and adopt decisions independently;
- to promote international mobility and involvement of students in scientific research work, including in
different projects.
Learning outcomes Graduates of the study programme (for all specializations):
- are able to analyse the business environment, prepare reviews on factors of the external and internal
environment, to justify them using quantitative methods;
- are able to develop development plans for an organisation or an organisational unit, to set goals in
accordance with the strategy and policy of the organisation;
- are able to identify the resources necessary for the achievement of goals, to determine risks;
- understand the impact of the structure of the organisation for the achievement of set goals and are able to
offer suggestions to increase the efficiency of internal processes;
- are able to lead an organisational unit in a functional area, reach the set goals and control the use of
resources;
- know the legal regulations of the functional area, are able to comply with the requirements of regulatory
enactments;
- know how to effectively communicate own beliefs, are able to organise and lead communication in a
professional environment, observe principles of professional and general ethics;
- use scientific research methods to justify own opinion, are able to conduct research with added value;
- understand and are able to use information technology tools for the achievement of the goals of the
organisation;
- are able to freely communicate in the professional environment at least in one foreign language.

Additional graduates of the study programme:

Specialization “Business management”:

- are able to plan, organise and manage the work of the company in accordance with the company's
strategy, mission and objectives in the interests of the owners and the public;
- are able to monitor performance, motivate staff and communicate with stakeholders.

Specialization “Financial management”:

- are able to manage the finances of an organisation based on ethical management principles and best
practices in financial management, including at the international level;
- are able to analyse economic and financial market situations, forecast and model future financial
performance patterns, and understand the financial situation of the organisation;
- are able to ensure financial planning and control and risk management appropriate to the strategic
objectives of the organisation.

Specialization “Marketing management”:

- are able to develop short- and long-term marketing strategies to promote products on the market and to
promote the image of the organisation;
- are able to carry out market research and analysis, organise the search for new market segments for the
organisation's products, analyse target audiences, and apply marketing measures according to the target
audience and market situation;
- are able to organise the development and implementation of the organisation's marketing communication,
including the development and implementation of product promotion activities, visual/audio/video
advertising and visual design of products, and selection of the most effective means and media.

Specialization “Human Resource management”:

- are able to develop an organisation's hr management strategy, policies and objectives in line with the
organisation's goals;
- are able to develop, analyse, evaluate and improve the organisation's hr management system;
- are able to plan and forecast the organisation's human resources, develop and adapt remuneration systems
according to the organisation's specific activities;
- understand and promote employee engagement, create and maintain an organisation's hr development
system, and organise and manage the work of the organisation's HR department.
Final/state examination procedure, Mastering of the study programme ends with a state examination, which includes a defence of the
assessment Bachelor’s thesis.
Description of the future employment Graduates can develop their careers at various business entities, state and municipal bodies, banks,
manufacturing and trade enterprises, tourist agencies, auditing and insurance companies, as well as they
can establish and manage their own enterprises.
Special enrollment requirements -
Opportunity to continue studies Graduates may continue education at the professional master and academic master study programmes
“Entrepreneurship and Management” and “Economics”, or at any other master study programme
implemented by the Faculty of Engineering Economics and Management at RTU, as well as at the master
study programme and professional study programme at other universities, which enrol students with a
bachelor’s degree.
Courses
No Code Name Credit points
A Compulsory Study Courses 114.0
A1 General Education Study Courses 18.0
1 IV0165 Work Environment and Ergonomics 3.0
2 IV0210 New Product Design and Development Methodology 6.0
3 IV0311 Research in Business 6.0
4 IV0145 Civil Defence 2.0
5 IV0016 Introduction to the Study Field 1.0
A.2 Field-Specific Theoretical Basic and IT Study Courses 54.0
1 DE0143 Mathematics 8.0
2 IV0002 Statistics 4.0
3 IV0098 Business Intelligence Technologies I 5.0
4 IV0304 Business Intelligence Technologies II 3.0
5 IV0152 Economics 6.0
6 IV0315 Information Technologies in Business and Personnel Management 6.0
7 IV0294 Enterprise Management 6.0
8 IV0300 Entrepreneurship 3.0
9 IV0316 Entrepreneurship (study project) 3.0
10 IV0288 Social Responsibility and Business Ethics 6.0
11 IV0035 International Economic Relations 4.0
A.3 Field-Specific Professional Study Courses 42.0
1 IV0106 Marketing 5.0
2 IV0223 Business and Labour Law 6.0
3 IV0029 Basics of Quality Management 4.0
4 IV0314 Fundamentals of Finances 6.0
5 IV0290 Business Etiquette and Communication 6.0
6 IV0265 Accounting and management approach analysis 6.0
7 IV0305 Process Analysis and Control 3.0
8 IV0163 Personnel Management (basic course) 3.0
9 IV0189 Project Management 3.0
B Compulsory Elective Study Courses 60.0
B1 Field-Specific Study Courses 48.0
Business management 48.0
1 IV0292 Management System Analysis 6.0
2 IV0203 Consumer Behavior 3.0
3 IV0030 Coaching and Team Management 4.0
4 IV0319 Managerial Psychology 3.0
5 DE0390 Methods of Statistical Analysis 3.0
6 IV0293 Startup Development 3.0
7 IV0310 Startup Development (study project) 3.0
8 IV0321 E-Commerce and Marketing 6.0
9 IV0229 Public Speech and the Culture of Latvian Language 6.0
10 IV0036 Taxes and Duties 4.0
11 IV0149 Fundamentals of Logistics 3.0
12 IV0320 Enterprise Management (study project) 3.0
Financial management 48.0
0 IV0313 Managerial Accounting 6.0
1 IV0095 Business Forecasting 5.0
2 IV0322 Financial Reporting and Analysis 6.0
3 IV0298 Financial Management 6.0
4 IV0307 Financial Management (study project) 3.0
5 IV0297 Computer-based Accounting 9.0
6 IV0285 Assurance and Audit 6.0
7 IV0051 Financial Instruments 4.0
8 IV0291 Financial Instruments Portfolio Management (course project) 3.0
Marketing management 48.0
0 IV0023 Marketing Research 4.0
1 IV0203 Consumer Behavior 3.0
2 IV0302 Marketing Communications 9.0
 3 IV0303 Service Marketing 3.0
4 IV0193 Brand Management 6.0
5 IV0108 Marketing strategies 5.0
6 IV0296 Marketing and Product Planning (study project) 3.0
7 IV0324 Marketing Research (study project) 3.0
8 IV0205 Visual Communication 3.0
9 IV0192 Digital Marketing 3.0
10 IV0321 E-Commerce and Marketing 6.0
Human Resource management 48.0
12 IV0286 Labour Protection and Occupational Safety 3.0
13 IV0299 Career Management 6.0
14 IV0122 Personnel Management 8.0
15 IV0208 Personnel Management (study project) 3.0
16 IV0206 Personnel Records 3.0
17 IV0295 Personnel Policy and Planning 6.0
18 IV0287 Personnel Policy and Planning (Study Project) 3.0
19 IV0197 Economics of Human Resources 3.0
20 IV0194 Work Motivation Theories 3.0
21 IV0025 Managerial Psychology 4.0
22 IV0292 Management System Analysis 6.0
B2 Humanities and Social Sciences Study Courses 6.0
1 DE0309 General Sociology 3.0
2 DE0254 Business Etiquette 3.0
3 DE0263 Organizational Psychology 3.0
4 IV0323 Business and Social Dialogue 6.0
B6 Languages 6.0
1 DE0315 Business English 6.0
2 DE0314 Business German 6.0
C Free Elective Study Courses 9.0
D Practical Placement 39.0
1 IV0317 Internship 39.0
2 IV0309 Internship 39.0
3 IV0312 Internship 39.0
4 IV0301 Internship 39.0
E Final Examination 18.0
1 IV0306 Bachelor Thesis 18.0
2 IV0318 Bachelor Thesis 18.0
3 IV0308 Bachelor Thesis 18.0
4 IV0289 Bachelor Thesis 18.0