Business Ethics SLM 3 Paul Anthony Frugalidad 1
Business Ethics SLM 3 Paul Anthony Frugalidad 1
Subject Area
Quarter 4 – Module 3:
The Different Models and Frameworks of Social
Responsibilities
SELF-LEARNING MODULE
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Business Ethics
and Social
Responsibility
Quarter 4 – Module 3:
The Different Models and
Frameworks of Social
Responsibilities
SELF-LEARNING MODULE
This learning resource hopes to engage the learners into guided and
independent learning activities at their own pace and time. Furthermore, this also
aims to help learners acquire the needed 21st century skills while taking into
consideration their needs and circumstances.
In addition to the material in the main text, you will also see this box in the
body of the module:
As a facilitator you are expected to orient the learners on how to use this
module. You also need to keep track of the learners' progress while allowing them
to manage their own learning. Furthermore, you are expected to encourage and
assist the learners as they do the tasks included in the module.
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For the learner:
The hand is one of the most symbolized part of the human body. It is often
used to depict skill, action and purpose. Through our hands we may learn, create
and accomplish. Hence, the hand in this learning resource signifies that you as a
learner is capable and empowered to successfully achieve the relevant
competencies and skills at your own pace and time. Your academic success lies in
your own hands!
This module was designed to provide you with fun and meaningful
opportunities for guided and independent learning at your own pace and time. You
will be enabled to process the contents of the learning resource while being an
active learner.
What I Need to Know This will give you an idea of the skills or
competencies you are expected to learn in
the module.
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What I Can Do This section provides an activity which will
help you transfer your new knowledge or
skill into real life situations or concerns.
1. Use the module with care. Do not put unnecessary mark/s on any part of
the module. Use a separate sheet of paper in answering the exercises.
2. Don’t forget to answer What I Know before moving on to the other activities
included in the module.
3. Read the instruction carefully before doing each task.
4. Observe honesty and integrity in doing the tasks and checking your answers.
5. Finish the task at hand before proceeding to the next.
6. Return this module to your teacher/facilitator once you are through with it.
If you encounter any difficulty in answering the tasks in this module, do not
hesitate to consult your teacher or facilitator. Always bear in mind that you are
not alone.
We hope that through this material, you will experience meaningful learning
and gain deep understanding of the relevant competencies. You can do it!
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What I Need to Know
Objectives:
This module is self-instructional. You can read, analyse concepts and ideas
presented and reflect on them. The activities will help you assess your progress as
you go through in this module.
What I Know
Before we start with our new lesson, let us first assess your prior knowledge about
responsibility and accountability of an entrepreneur.
Instruction: Read each question carefully and choose the best answer. Write only
the letter of your choice.
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_____ 2. This refers to the duty or obligation to satisfactorily perform or complete
an assigned task.
a. Responsibility
b. Obligation
c. Accountability
d. Respect of Duty
_____ 5. The observance of business ethics, where business and industry look out
for their stakeholders, assures this advancement except?
a. Safe and affordable products and services for customers
b. Honest wages for employees
c. Reasonable returns for investors and owners
d. Loyalty
_____ 6. Which of the following is not a feature the economic development of the
country?
A. optimistic economy
b. creation of jobs
c. poverty alleviation
d. economic change
_____ 8. Which of the following statements is NOT correct about responsibility and
accountability of the entrepreneur?
a. Responsibility and accountability should not work together.
b. Manager tells you to be responsible and accountable at work.
c. Your ability to be responsible and accountable is a direct result of the
tasks you are assigned.
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d. Your ability to be responsible and accountable is a direct result of
your personal work ethic when you take ownership of your work
product.
_____ 9. When you are hired for a job, your manager provides you a list of your
duties, also known as,
a. Responsibilities
b. Accountabilities
c. Work Assignments
d. Work schedules
_____ 10. Which is correct when your manager had provided you the list of your
duties at work?
a. She'll tell you that it is your job to ensure the tasks on the list are
completed when due.
b. Leave you at your post
c. You can be assigned a variety of responsibilities
d. You'll place the blame on someone else for the project's failure.
_____ 11. The following are essential laws that explain legal responsibilities
of the Philippine enterprise, except?
a. Minimum Wage Law
b. Environmental legislation
c. Consumer Act of the Philippines (R.A. 7894)
d. People’s Republic
_____ 14. Which of the following statements is NOT correct about accountability?
a. When you refuse to be accountable, you'll place the blame on
someone else for the project's failure.
b. A person who demonstrates accountability takes the hit if she
doesn't complete the task on schedule.
c. While you can be assigned a variety of responsibilities, whether or
not you are accountable depends on your character.
d. Habitually non-compliant on the task assigned.
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d. obedience to irrelevant essential laws
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Lesson The Different Models and
2 Frameworks of Social
Responsibility
What’s In
Well, since we already know the salient character of the term responsibility, I
would say that having a mind-set and clear understanding of its principle is
essential. By the way, a person or an entity regardless of its status with high
regards to its core principle is a representation of character. Person or entity
should behave responsibly.
We will be unlocking ideas what assumed as your responsibilities as a
business individual should you have your own business in the future. It is very
clear that anyone who wish to put up business especially entrepreneurs should
follow the laws and other business’s undertakings.
Let’s perform the following activity for you to know more about business
undertakings. �
Activity 1. Create your own simple Business Perspective (BP outline). You
as the owner – an entrepreneur, simply think of your business name, product/s,
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business size, workers (qualification requirements), salaries and benefit, technology,
marketing, financial status, government compliance and others.
What’s New
Today’s topic embodies essential knowledge that should allow you to think
what it takes to be a responsible business, not just by doing simple business but it
takes more, its responsibilities and accountabilities towards its stakeholders.
(Allow the learners to see themselves in a business perspective)
What Is It
I. Economic Model
Profit-Based Social Responsibility aka Economic Model: Milton Friedman's 1970
New York Times article "The Social Responsibility of Business Is to Increase Its
Profits" is perhaps best known as an argument for this profit-based social
responsibility of business.
Economically a business is an institution that exists to produce goods and
services demanded by society and by doing this business creates jobs and wealth
that benefit society further.
The law created corporations because it was thought that business firms could
be more efficient in raising the capital necessary for producing goods services jobs
and wealth by legally limiting the liability of those individuals engaged in the
creation of corporations.
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Economic Model of CSR: holds that business' sole duty is simply to fulfill the
economic functions businesses were designed to serve.
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IV. Integrative Model
Integrative Model: firms bring social goals into the core of their business model
and fully integrate economic and social goals. There is a growing recognition that
some for-profit organizations also have social goals as a central part of the strategic
mission of the organization.
In two areas in particular social entrepreneurship and sustainability we find for-
profit firms that do not assume a tension between profit and social responsibility.
Firms that make environmental sustainability as central to their mission such
as Interface Corporation are an example of sustainability.
Even defenders of the narrow economic model of CSR such as Milton Friedman
would agree that owners of a firm are free to make the pursuit of social goals a part
of their business model. They would just disagree that these social goals should be
part of every business's mission.
It certainly would be too much to expect every business to adopt the principles of
social entrepreneurs and devote all their activities to service of social goals. At best
social entrepreneurs demonstrate that profit is not incompatible with doing good
and that one can do good profitably. But there are some who would argue that the
ethical responsibilities associated with sustainability are relevant to every business
concern.
What’s More
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Framework of Socially Responsible Businesses
1. Top 100 Socially Responsible Businesses
“The annual Global RepTrak® 100 spotlights the companies that truly
understand what they stand for and how to reinforce the emotional bond with
their stakeholders across all the markets they serve”, said Michele Tesoro-Tess,
RI executive partner. “This year’s Top 10 companies come from different sectors:
reputation is a cross-industry asset and companies continuously invest on it
because their leadership finally recognized its impact on business
performance.”
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products. The company’s diversification includes its original products, such as
Google Search, as well as recent products like Google Glass and Google Fiber
Internet and cable television service. The firm’s stakeholders come from different
groups impacted through these varied businesses. To maintain its leadership as
an innovative technology firm, Google must address the interests of its
stakeholders through suitable corporate social responsibility (CSR) policies. The
company’s current CSR efforts are comprehensive and satisfactory, based on
international standards and expectations. Still, there is room to improve these
CSR efforts to make Google a stronger contender in the international arena.
1. Users
2. Employees
3. Advertisers and other customers
4. Investors
5. Governments
6. Communities
B. Employees
Employees are the second priority among Google’s stakeholders. Employees
are interested in proper compensation and a rewarding experience in working for
the company. For example, many workers want to work for Google because the
company is perceived as one of the best firms to work for. This stakeholder
group is important because they define the company’s capabilities, such as the
capability to innovate rapidly.
Google’s CSR efforts address the interests of its employees as a major
stakeholder group through competitive compensation and a fun workplace
design. The company’s compensation strategy includes high salaries and various
incentives and benefits, such as free meals and flexible workflows. Google’s
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facilities are also fun workplaces where workers can exercise, play games and
enjoy sharing ideas with each other. Also, the company indirectly addresses the
working conditions of suppliers’ employees through the Google Supplier Code of
Conduct, which covers concerns on employment practices and occupational
health and safety. Thus, Google’s CSR efforts effectively satisfy the interests of
employees as stakeholders in the business.
D. Investors
Since it went public in 2004, Google now considers investors as a major
stakeholder group influencing CSR activities. Investors are interested in
ensuring that Google grows its profits. Investors are important stakeholders
because they determine the availability of capital that the company uses in its
business.
Google’s CSR efforts generally focus on providing useful products. While
these efforts satisfy stakeholders like users and advertisers or customers, they
also satisfy Google’s investors. The usefulness of these products makes them
popular, widely used, and profitable. In addition, Google’s research and
development strategies can be considered as part of the firm’s holistic approach
to its corporate social responsibilities. These R&D strategies aim to provide
useful products that are profitable.
E. Governments
Governments are a major stakeholder group. They affect Google through
regulations. The company deals with many governments because its business is
global. As stakeholders, governments are interested in ensuring Google’s
regulatory compliance. These stakeholders are important because they can
approve or prohibit Google’s business operations in their jurisdictions.
Google’s holistic CSR approach involves an emphasis on following the law. The
company’s business philosophy states: You can make money without doing evil.
To follow this philosophy, the firm ensures that all of its business activities
comply with regulatory requirements. Thus, Google’s CSR policies satisfy the
interests of governments as stakeholders.
F. Communities
Communities are also stakeholders in Google’s business. Communities are
interested in direct or indirect benefits that they get from the company.
Theoretically, firms can benefit communities through charity programs,
philanthropy, and related activities. Communities are important stakeholders
because they can affect customers’ perception and response to Google’s products.
Google’s CSR efforts include charity programs through Google.org, which has
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already provided more than $100 million in grants and investments. Google.org
aims to address climate change, global public health, and global poverty. In
addition, to address the stakeholder group of communities, Google also includes
international environmental standards and ethics in its Supplier Code of
Conduct. These efforts also relate to the firm’s philosophy: You can make money
without doing evil. Thus, the company’s CSR efforts have considerable
effectiveness in satisfying the interests of the stakeholder group of communities.
a. Economic responsibilities:
The first criterion of social responsibility is economic responsibility. The
business institution is, above all, the basic economic unit of society. Its
responsibility is to produce goods and services that a society wants and to
maximize profit for its owners and shareholders. Economic responsibilities,
carried to the extreme, are called profit maximizing view; it was advocated by
Nobel economist Milton Friedman. This view argued that a company should be
operated on a profit-oriented basis, with its sole mission to increase its profits so
long as stay within the rule of the game.
b. Legal responsibilities
All modem societies lay down ground rules, laws and regulations that
businesses are expected to follow. A legal responsibility defines what society
deems as important with respect to appropriate corporate behavior. Businesses
are expected to fulfill their economic goals within the legal framework. Legal
requirements are imposed by local councils, state and federal governments and
their regulating agencies. Organizations that knowingly break the law are poor
performers in this category. Intentionally manufacturing defective goods or
billing a client for work not done is illegal. Legal sanctions may include
embarrassing public apologies or corporate 'confessions'.
c. Ethical responsibilities
Ethical responsibility includes behavior that is not necessarily codified into
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law and may not serve the organization's direct economic interests. To be ethical,
organization's decision makers should act with equity, fairness, and impartiality,
respect the rights of individuals and provide different treatments of individual
only when differences between them are relevant to the organization's goals and
tasks. Unethical behavior occurs when decisions enable an individual or
organization to gain expense of society.
d. Discretionary responsibilities
Discretionary responsibility is purely voluntary and guided by an
organization's desire to make social contributions not mandated by economics,
laws, or ethics. Discretionary activities include generous philanthropic
contributions that offer no payback to the organization and are not expected.
Discretionary responsibility is the highest criterion of soda' responsibility
because it goes beyond societal expectations to contribute to the community’s
welfare.
Now that you’ve learned a lot from our lesson, let’s assess your understanding of
our topic by filling in the blanks with the appropriate word or phrase.
______________________________ 1. This is purely voluntary and guided by an
organization's desire to make social contributions
not mandated economics, laws, or ethics.
______________________________ 2. This includes behavior that is not necessarily
codified into law and may not serve the
organization's direct economic interests.
______________________________ 3. It defines what society deems as important with
respect to appropriate corporate behavior.
_____________________________ 4. Carried to the extreme, this is called profit
maximizing view.
______________________________ 5. Interested in direct or indirect benefits that they
get from the company.
______________________________ 6. The company deals with many governments
because its business is global.
______________________________ 7. Interested in ensuring that Google grows its
profits.
______________________________ 8. Are the main source of the company’s revenues.
______________________________9. Interested in proper compensation and a
rewarding experience in working for the company.
______________________________10. These stakeholders do not necessarily pay the
company.
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What I Can Do
Activity 4. Give five (5) locally established business entities that practice social
responsibilities.
Name their major stakeholders that play important roles in business
operations.
Assessment
Good job! Let's test what you've learned from our lesson. Now, Read carefully and
answer the questions below.
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_____ 4. The following are correct statements about Philanthropic Model except?
a. Environmental Legislation
b. business is free to contribute to social causes
c. local businesses as donors or sponsors
d. charity is a good thing to encourage business to contribute to society
_____ 6. All members of a society business must conform to the normal ethical
duties and obligations.
a. Social Web Model
b. communities
c. investors
d. governments
_____ 7. Integrative Model firms bring social goals into the core of their business
model and fully integrate economic and social goals.
a. some for-profit organizations also have social goals
b. Economic and society
c. Employees safety
d. Employees and investors
_____ 10. In general, these stakeholders do not necessarily pay the company.
a. Business and industry
b. Government
c. investors
d. users
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_____ 12. These stakeholders are interested in getting effective services, such as
effective online advertising campaigns.
a. investors
b. users
c. governments
d. Advertisers and Other Customers
_____ 13. Are important stakeholders because they determine the availability of
capital that the company uses in its business.
a. users
b. governments
c. customers
d. investors
_____ 15. Which is TRUE about Governments are a major stakeholder of Goggle
CSR Framework ?
a. interested in ensuring that Google grows its profits
b. they determine the availability of capital
c. makes them popular, widely used, and profitable
d. The company deals with many governments because its business is
global.
Additional Activities
Congratulations! You've come this far. I know that you've learned a lot from
this module. But wait, here’s more! For your additional activity, you are going to
make a Reflection Paper.
Looking at the different models and theories of Corporate Social Responsibility
discussed in the Module, discuss which one you think is best. Will your answer be
different if a company operates or uses suppliers outside the country? Explain your
answer.
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Assessment
1. A 17
2. A
3. A
4. A
5. A
6. A
7. A
8. D
9. D
10.D
11.D
12.D
13.D
14.D
15.D
What I Have Learned What’s More What I Know
1. Discretionary 1. 1. C
responsibilities 2. 2. A
2. Ethical responsibilities
3. Legal responsibilities 3. 3. D
4. Economic 4. 4. D
responsibilities 5. 5. D
5. communities 6. D
6. governments
7. investors
7. A
8. advertisers and other 8. A
customers 9. A
9. employees 10.A
10. users 11.D
12.B
13.A
14.D
15.D
Answer Key
References
Text Book:
Orjalo V.G, Frias S.A, Pefianco E.C (2016) Chapter 2, page 17-36, Business Ethics
byPhoenix Publishing House
Online Sources:
Abughosh, S. (2015) Certified Financial Risk Professional (CFRP®),
https://www.linkedin.com/pulse/responsibility-accountability-should-work-
together-really-abu-ghosh-5993785093456408576
Jerusalem, V., Palencia M, & Palencia J. (2017). Business ethics and social responsibility:
concepts, principles, & practices of ethical standards. Manila, Philippines:
FASTBOOKS Educational Supply, Inc.
Orjalo, V. & Frias S. (2016). Business ethics and social responsibility: principles, policies,
programs, and practices. Quezon City, Philippines: The Phoenix Publishing House,
Inc.
Cortez, F. (2016). Business ethics and social responsibility. Quezon City, Philippines:
Vibal Group, Inc.
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DISCLAIMER
This Self-learning Module (SLM) was developed by DepEd – Division of
General Santos City with the primary objective of preparing for and
addressing the new normal. Contents of this module were based on DepEd’s
Most Essential Learning Competencies (MELC). This is a supplementary
material to be used by all learners in General Santos City in all public
schools beginning SY 2020-2021. The process of LR development was
observed in the production of this module. This is version 1.0. We highly
encourage feedback, comments, and recommendations.
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