FEASIBILITY STUDY FORMAT
Paper:
• Font style – Arial
• Font size -12
• Space – 1.5
• A4 Bond Paper
• Soft Bound (Light Blue with Black print)
• Margin 1 inch per side/ top 1.5 inches /bottom 1 inch
• With Official Letterhead
Pre-Body
• Title Page
• Approval Sheet
• Executive Summary
• Table of Contents
• List of Tables
• List of Figures
• List of Acronyms
I. Management/ Organizational Feasibility Study Components:
A. Introduction
B. Description of your business structure/ Type of Organization
C. Company Vision, Mission and Values
D. Company Logo
E. Company Goals and Objectives (per Department)
F. Key Business Operation
G. Description of your organizational structure (organizational design) H.
Internal and external principles and practices of the business (based on your
Vision, Mission and Values)
I. Professional skills and Job descriptions
J. Salaries and Benefits
K. Recruitment Process
L. Gantt Chart to start the company
II. Operational Feasibility Components:
A. Introduction
B. Product Prototype and Description
C. Production and Operation Process
D. Raw materials Requirement
E. Production Supplies and Inventory
F. Machinery and Equipment
G. Packaging
H. Unit Cost Breakdown
i. Variable cost
ii. Fixed cost
iii. Unit Cost
I. Quality Control System
J. Safety Measures
K. Waste Disposal
III. Marketing Feasibility Study Components
A. Introduction
B. SWOT Analysis
C. Market Description and Assumptions
D. Market Segmentation
E. Target Market
F. Proposed Marketing Strategies
i. Value strategy
• Product value
• Unique selling proposition
ii. Promotional Strategy
iii. Pricing Strategy
• Unit Cost, Mark up to Price per unit
• Discounts
• Sales Promotion
iv. Distribution Strategy
v. After Sales Strategy
G. Demand Analysis (Historical Demand Data and Projected Demand Data)
H. Supply Analysis (Historical Supply Data and Projected Supply Data) I.
Demand and Supply Gap and Analysis
J. Current Market Condition
K. List of Competitors and their Products and Prices
IV. Financial Feasibility Study Components
A. Introduction
B. Financial Assumptions
C. Sources of Financing
D. Break Even Analysis
E. Current Financial Statements
i. Balance Sheet/Financial position
ii. Income Statement
iii. Cash Flow
F. Projected Statement of financial position
G. Projected Income statement
H. Projected Cash flow
V. Corporate Social Responsibility
A. Introduction
B. CSR Objectives
a. Contribution to Phil. Economy
b. Social desirability
c. Environment
d. Community
Post-Body/Appendices
Sample BIR Application Form
Sample Certificate of registration (Business permit and
license) Sample Certificate of Business Name registration
Sample Sanitary Permit to operate
Curriculum Vitae of the Team