Statista Consumer Market Outlook
Market: Beauty & Personal Care
Region: India
Currency: INR (₹)
Link: https://www.statista.com/outlook/cmo/beauty-personal-care/india?cu
MARKET DEFINITION
The Beauty & Personal Care market is defined here as consumer goods for cosmetics and body care. Included are be
care products, fragrances and personal care products such as hair care, deodorants and shaving products. Excluded
hairdressers, professional products and electric personal care products. Products that primarily serve medical purpo
shown as part of the OTC Pharmaceuticals market. All shown sales values refer to the retail value and include sales t
IN-SCOPE/OUT-OF-SCOPE
In-scope
■ Decorative cosmetics
■ Skin care
■ Personal care
■ Hair care and styling products
■ Perfume and eaux de toilette
Out-of-scope
■ Professional products & services
■ Electronic personal care products (hair dryers, shavers)
REPORTS
Beauty & Personal Care Report 2020
Cosmetics Report 2020
Skin Care Report 2020
personal-care/india?currency=INR
y care. Included are beauty cosmetics for the face, lips, skin
ng products. Excluded are beauty services, such as
ly serve medical purposes are also excluded here but
alue and include sales taxes.
Market: Beauty & Personal Care, Region: India, Currency: INR ( ₹)
REVENUE BY SEGMENT in million INR (₹)
2012 2013 2014 2015 2016 2017 2018 2019
Cosmetics 233447 249689 267605 286993 307705 329938 353146 377503
Fragrances 13255 14160 15065 15970 16875 17780 18685 19590
Personal Care 471047 501306 533877 568955 606748 647488 691423 738828
Skin Care 317504 337165 358236 380823 405041 431014 458876 488775
Total 1035253 1102320 1174783 1252740 1336368 1426219 1522130 1624696
Statista
Sources Statista
REVENUE CHANGE BY SEGMENT in percent
2013 2014 2015 2016 2017 2018 2019 2020
Cosmetics 7.0 7.2 7.2 7.2 7.2 7.0 6.9 -2.4
Fragrances 6.8 6.4 6.0 5.7 5.4 5.1 4.8 -4.3
Personal Care 6.4 6.5 6.6 6.6 6.7 6.8 6.9 -1.9
Skin Care 6.2 6.2 6.3 6.4 6.4 6.5 6.5 -2.5
Total 6.5 6.6 6.6 6.7 6.7 6.7 6.7 -2.3
Statista
Sources Statista
AVERAGE REVENUE PER CAPITA in INR ( ₹)
2012 2013 2014 2015 2016 2017 2018 2019
Cosmetics 184.43 194.94 206.55 219.05 232.31 246.47 261.08 276.27
Fragrances 10.47 11.06 11.63 12.19 12.74 13.28 13.81 14.34
Personal Care 372.14 391.39 412.07 434.27 458.09 483.68 511.16 540.70
Skin Care 250.84 263.24 276.50 290.67 305.80 321.97 339.24 357.71
Total 817.88 860.62 906.75 956.18 1008.95 1065.39 1125.30 1189.02
Statista
Sources Statista
2020 2021 2022 2023 2024 2025
368459 401343 436363 473556 512193 540251
18742 20007 21319 22679 24112 25055
724554 790269 865002 947410 1038329 1113812
476335 519189 566158 617654 674133 720017
1588090 1730808 1888843 2061299 2248767 2399135
2021 2022 2023 2024 2025
8.9 8.7 8.5 8.2 5.5
6.7 6.6 6.4 6.3 3.9
9.1 9.5 9.5 9.6 7.3
9.0 9.0 9.1 9.1 6.8
9.0 9.1 9.1 9.1 6.7
2020 2021 2022 2023 2024 2025
267.00 288.03 310.22 333.57 357.56 373.87
13.58 14.36 15.16 15.98 16.83 17.34
525.04 567.15 614.95 667.35 724.86 770.80
345.17 372.60 402.49 435.07 470.61 498.28
1150.79 1242.14 1342.81 1451.97 1569.87 1660.29
Market: Beauty & Personal Care, Region: India, Currency: INR ( ₹)
ONLINE REVENUE SHARE in percent
2017 2018 2019 2020 2021 2022 2023 2024
Offline 95 94 92 88 87 86 86 86
Online 5 6 8 12 13 14 14 14
Statista
Sources Statista
Market: Beauty & Personal Care, Region: India, Currency: INR ( ₹)
REVENUE COMPARISON in million INR (₹)
2012 2013 2014 2015 2016 2017 2018 2019
Albania 11094 11222 11316 11438 11466 11576 11658 11741
Algeria 113444 118240 122034 125414 128488 130834 133285 136159
Angola 87804 89561 97284 104203 113433 115386 121653 128442
Argentina 205579 214074 222964 232269 242012 252216 262908 274113
Armenia 10152 10813 10882 10945 10636 10679 10691 10792
Australia 300696 310261 320144 330179 340379 350563 360730 371093
Austria 108659 110314 112005 113735 115506 117320 119178 121082
Azerbaijan 28912 30260 31335 32600 33671 33973 34824 35963
Bahrain 9027 9147 9821 9926 10258 10510 11160 11800
Bangladesh 419091 434507 441486 448450 456555 462865 470073 477969
Belarus 32603 34122 35344 35960 35721 35337 36045 36673
Belgium 133560 135797 138105 140485 142937 145464 148067 150748
Belize 1288 1340 1382 1410 1458 1505 1540 1580
Benin 24969 26143 26908 27760 28518 29568 30425 31303
Bhutan 2153 2190 2414 2398 2481 2467 2517 2575
Bolivia 32673 33982 35132 36159 37022 37405 38435 39468
Bosnia and Herzegovin 14171 14211 14172 14245 14360 14515 14601 14700
Botswana 7688 8127 8457 8576 8930 9165 9474 9781
Brazil 1227113 1276715 1317414 1361012 1398439 1441432 1485711 1531054
Brunei Darussalam 1913 2041 2110 2100 2163 2122 2180 2234
Bulgaria 31516 32040 31502 31827 32225 32720 32957 33070
Burkina Faso 41213 43286 44718 46054 47426 48803 50259 51783
Burundi 22750 23885 24684 25531 26388 27191 28148 29129
Cambodia 40257 41611 42388 43242 44236 45247 46098 46942
Cameroon 57678 60408 62267 64238 66231 68011 69920 72089
Canada 424748 432807 441092 449571 458285 467229 476408 485830
Central Africa 202416 209556 221881 232573 245589 250169 260467 271497
Chad 33248 34773 35993 37252 38087 39004 40178 41296
Chile 108517 112997 117711 122675 127908 133425 139245 145387
China 2262635 2376904 2501989 2638342 2789337 2953659 3137271 3339038
Colombia 141593 147046 152773 158796 165138 171822 178878 186333
Costa Rica 24523 25370 25675 26437 27247 28059 28744 29527
Croatia 24133 23801 23461 23155 23240 23623 23907 24186
Cuba 48966 50258 50174 50388 51442 51976 52492 52969
Cyprus 9343 9267 8875 8926 9094 9323 9685 9729
Czechia 70784 71548 72340 73161 74011 74893 75807 76754
Denmark 79757 80992 82350 83733 85180 86669 88184 89743
Dominican Republic 34127 35345 36622 37961 39366 40841 42391 44022
Ecuador 62581 64761 66587 67657 67568 66783 68082 69255
Egypt 267991 289195 296951 306894 313656 318867 329215 340836
El Salvador 22990 23559 23876 24019 24302 24503 24813 25102
Equatorial Guinea 4348 4662 5140 5302 5408 5601 5880 6159
Estonia 8112 8378 8545 8733 8891 9061 9173 9366
Ethiopia 230228 242532 249928 257529 266108 272875 280642 288973
Fiji 3166 3228 3284 3361 3408 3466 3524 3582
Finland 71139 71822 72544 73305 74106 74947 75827 76748
France 885091 894391 903973 913844 924008 934475 945252 956350
Gabon 6254 6605 6926 7190 7402 7566 7799 8035
Gambia 4540 4736 4914 5082 5267 5396 5562 5735
Georgia 13253 13534 13457 13560 13537 13496 13667 13837
Germany 959589 977017 994955 1013425 1032449 1052052 1072260 1093099
Ghana 71741 76022 80201 80731 83032 85265 87813 90290
Greece 73788 72258 70889 69695 68707 67875 67165 66573
Guatemala 60561 62780 64432 65989 67844 69378 70985 72671
Guinea 29679 30783 31535 31886 32620 33832 34634 35382
Guyana 2864 2994 3101 2980 2825 2838 2857 2851
Haiti 27830 28375 28700 29088 29167 29589 29774 30016
Honduras 26461 27435 28014 28499 29136 29853 30468 31075
Hong Kong 103422 106524 109370 111243 114206 115492 119438 123101
Hungary 50937 50608 50592 51448 52500 53544 54804 56075
Iceland 5210 5325 5337 5537 5735 6057 6311 6586
India 1035253 1102320 1174783 1252740 1336368 1426219 1522130 1624696
Indonesia 306280 322502 339819 358288 377964 398899 421142 444742
Iran 279023 281146 279587 283641 282139 287630 292682 294710
Iraq 110955 122945 137886 142893 137713 142768 148604 154884
Ireland 56550 57296 58059 58841 59641 60462 61304 62168
Israel 86896 90402 93912 97426 100945 104470 108000 111536
Italy 667088 669933 673093 676554 680303 684331 688629 693191
Ivory Coast 57099 60022 61730 63973 66580 69011 71100 73321
Jamaica 11915 11986 11982 11974 11936 11956 11990 12014
Japan 2066935 2110766 2156041 2202816 2251149 2301102 2352739 2406126
Jordan 31454 33260 34784 35351 36898 37723 38416 38816
Kazakhstan 65689 70040 77034 77735 80751 81916 82987 85626
Kenya 60397 63438 66661 70079 73709 77569 81676 86053
Kuwait 27504 29645 30940 32109 32825 33365 33754 34097
Kyrgyzstan 15125 16024 16464 16779 16857 17091 17484 17854
Laos 18051 19426 19811 20315 20831 21076 21503 21934
Latvia 11447 11664 11989 12065 12227 12402 12497 12688
Lebanon 31101 32766 32709 34162 34940 34242 33681 33129
Lesotho 5732 5919 6042 6106 6184 6271 6371 6470
Lithuania 16365 16925 17502 18099 18711 19333 19968 20619
Luxembourg 8870 9064 9230 9401 9671 9870 9931 10068
Madagascar 56006 58330 59826 61350 63091 64758 66394 68048
Malawi 37875 39739 40975 42082 43354 44606 45926 47274
Malaysia 122004 129018 134385 139572 144411 149280 153961 158783
Malta 3222 3219 3276 3324 3451 3521 3673 3714
Mauritius 6683 6861 6965 7068 7215 7368 7503 7645
Mexico 405566 421992 438972 456518 474635 493325 512587 532416
Moldova 12233 12472 12640 12762 12631 12662 12735 12786
Mongolia 8581 9105 9493 9723 9909 9811 10076 10304
Montenegro 2956 2907 2926 2964 3004 3083 3101 3142
Morocco 60836 63421 66131 68971 71947 75065 78333 81758
Mozambique 63109 66481 68451 70353 72498 74581 76783 79043
Myanmar 130092 133583 135443 136933 138664 141099 142807 144503
Namibia 8167 8647 9094 9419 10067 10597 10970 11515
Nepal 71683 74065 75050 76140 77219 78126 79168 80265
Netherlands 212050 214459 216937 219485 222104 224798 227568 230417
New Zealand 50779 52106 53484 54915 56403 57950 59560 61237
Nicaragua 17234 17770 18024 18326 18643 19032 19349 19664
Niger 43287 45852 47631 49529 51527 53583 55706 57898
Nigeria 204993 213658 222200 230086 238409 247193 256738 266810
North Macedonia 7884 7893 7944 8026 8178 8276 8382 8483
Norway 76848 78461 80128 81852 83635 85481 87391 89369
Oman 18185 19008 19892 21032 21792 22290 22654 23025
Pakistan 250099 260137 270894 282429 294805 308091 322363 337703
Panama 18997 19865 20804 22059 22708 23182 24157 25157
Papua New Guinea 20149 20854 21321 22099 22340 22663 23188 23714
Paraguay 22380 22942 23642 24429 24683 25120 25642 26180
Peru 82831 86885 91193 95773 100646 105833 111357 117244
Philippines 300838 313819 321856 329440 338918 349273 356281 365855
Poland 235950 242724 249719 256948 264423 272156 280162 288454
Portugal 102554 103452 104442 105624 106978 108434 109946 111488
Qatar 17497 18910 20656 22075 23607 24629 25635 26663
Republic of the Congo 13084 13547 14271 14388 15028 14602 15037 15475
Romania 90297 91472 92185 93702 95972 98389 100927 103592
Russia 801458 832019 861446 888413 914717 942169 971519 1002646
Rwanda 27399 28688 29427 30326 31375 32019 32906 33782
Saudi Arabia 202004 210732 219835 229333 239248 249605 260432 271758
Senegal 36303 38085 39189 40423 41599 42896 44102 45343
Serbia 26171 26729 27307 27906 28528 29174 29845 30543
Seychelles 503 535 485 559 549 565 580 591
Sierra Leone 17057 17890 18935 19208 19393 19711 20124 20568
Singapore 57075 58487 59741 61453 64357 65117 66601 68007
Slovakia 34195 34272 34105 34349 34886 35607 36383 36609
Slovenia 16543 16426 15980 16155 16366 16795 17084 17043
South Africa 168635 174566 180727 187123 193763 200658 207817 215251
South Korea 556834 578369 600822 624246 648658 674140 700710 728454
Spain 481188 483501 486898 491394 496455 501840 507522 513530
Sri Lanka 68235 69934 71544 72816 73809 73768 75111 76511
Sudan 98520 103077 105591 107560 111445 111369 114261 117178
Suriname 1663 1756 1804 1771 1971 1891 1899 1925
Sweden 115406 117699 120065 122508 125030 127636 130332 133121
Switzerland 148030 148810 149632 150499 151412 152372 153382 154443
Tajikistan 20891 22071 22686 23245 23212 23694 24286 24828
Tanzania 125663 131692 136772 140469 144701 150203 155006 159893
Thailand 193890 202374 211241 220469 230108 240140 250607 261571
Timor-Leste 3085 3219 3301 3382 3447 3546 3641 3737
Togo 17293 17996 18487 19088 19635 20242 20774 21319
Tunisia 36168 37405 38047 38824 39515 40213 40968 41727
Turkey 245839 260614 275751 291386 307476 324041 341059 358503
Turkmenistan 14618 15465 15622 15883 16098 16397 16739 17055
Uganda 91081 96654 99554 103095 106950 110472 114253 118255
Ukraine 137531 142093 145199 142934 134706 134923 134885 133457
United Arab Emirates 94847 86073 89678 95712 82995 83556 81434 78750
United Kingdom 861722 879769 898526 918023 938298 959387 981330 1004170
Uruguay 23772 24625 25346 26041 26124 25892 26519 27123
Uzbekistan 75100 78517 80231 82659 84738 86893 88994 91100
Vietnam 99508 104377 109518 114932 120615 126590 132855 139420
Zambia 39586 41415 42890 44163 45139 46416 47848 49283
Zimbabwe 38868 41702 42346 43096 44807 45143 46415 47620
Statista
Sources Statista
2020 2021 2022 2023 2024 2025
10618 11078 11550 12022 12090 12158
126315 133157 140295 147623 150536 153450
125316 135579 146644 158372 166260 174183
258424 274938 292836 311841 332026 353467
9983 10374 10780 11194 11297 11401
366561 385153 400489 413220 424203 435387
118088 121584 125280 129088 131260 133494
34517 36137 37842 39544 40423 41299
11379 12179 12952 13703 14107 14504
453972 471739 490318 509272 517319 525370
33855 35613 37473 39411 40145 40884
148465 152797 157390 162136 165242 168443
1396 1509 1628 1753 1797 1842
29957 31543 33213 34943 35879 36818
2466 2581 2704 2833 2903 2972
36727 38889 41135 43432 44429 45425
13646 14105 14581 15062 15154 15247
9101 9720 10371 11046 11368 11690
1444298 1531892 1624879 1697584 1772985 1825510
2181 2269 2361 2454 2509 2565
30912 31742 32689 33572 33708 33840
50816 53161 55637 58204 59871 61543
27790 29502 31307 33183 34225 35270
44497 46333 48236 50167 50971 51775
68560 72640 76989 81560 84057 86565
464616 483929 504398 525565 536305 547337
261983 280001 299266 319567 332190 344866
38630 40992 43482 46068 47302 48538
137437 148492 160516 173404 181443 189930
3304627 3619737 3974116 4369547 4698591 5062479
177682 190854 205214 220624 230614 241246
27806 29422 31138 32936 33834 34735
19548 21403 23314 25260 25534 25807
50393 51879 53429 54998 55520 56041
8928 9203 9494 9794 9830 9867
73277 75671 78211 80830 81970 83153
84704 88434 92342 96389 98216 100109
42245 45077 48143 51412 53533 55774
64293 67369 70533 73728 74827 75922
326594 347311 369628 393391 407506 421714
23659 24491 25357 26236 26526 26815
6319 6625 6937 7260 7541 7822
8623 9123 9652 10204 10425 10646
284185 296996 310598 324778 334170 343598
3442 3559 3680 3802 3857 3911
74240 76312 78505 80773 81910 83096
906298 937234 969750 1003138 1015981 1029209
7686 8119 8581 9064 9335 9608
5653 5909 6178 6456 6642 6829
12646 13216 13796 14374 14497 14618
1086040 1117509 1149341 1182304 1206755 1232042
85132 90013 95145 100454 103062 105675
56569 59271 62050 64830 64521 64246
67983 71685 75568 79575 81348 83123
35903 36782 37686 38612 39449 40289
2467 2587 2708 2829 2823 2818
27258 28486 29764 31066 31347 31628
28960 30409 31919 33463 34068 34673
120291 125661 131190 136803 140276 143805
53150 55838 58695 61682 63242 64864
6432 6866 7335 7837 8173 8512
1588090 1730808 1888843 2061299 2248767 2399135
448215 480692 515746 553236 584434 617424
247872 265341 283064 300772 302136 303481
150163 159911 170258 181087 187898 194732
58634 60919 63327 65806 66801 67826
103494 110563 117969 123516 129191 132768
644223 666228 689505 713316 719171 725294
70137 74195 78527 83083 85669 88267
11054 11388 11730 12068 12080 12092
2394493 2471761 2551978 2635992 2698904 2763823
35920 37167 38373 39541 39640 39733
80918 86057 91556 97364 100488 103628
87418 93312 99724 106637 112744 119293
33392 34113 34888 35685 36117 36552
16690 17520 18380 19253 19600 19947
21198 21971 22771 23581 23992 24402
11589 12148 12727 13317 13477 13637
28462 29184 29815 30367 29628 28886
6318 6492 6673 6856 6953 7051
19234 20538 21911 23343 24068 24811
9485 9860 10255 10660 10818 10975
65458 68477 71658 74944 76728 78517
46519 48547 50683 52889 54340 55794
152929 161105 169709 178597 183690 188790
3630 3702 3775 3845 3875 3905
6879 7316 7775 8252 8413 8575
507107 541682 578349 608292 639548 663050
11801 12173 12552 12927 12958 12990
9863 10281 10709 11138 11340 11541
2693 2899 3114 3337 3389 3442
77665 83708 90187 97094 101428 105979
77531 81032 84728 88559 91031 93509
117292 128268 139572 151085 152751 154416
10935 11951 13078 14320 15099 15887
77148 79576 82121 84712 85858 87004
218263 225949 234071 242418 245704 249089
58131 61421 64930 68619 70687 72849
18590 19334 20106 20894 21205 21516
55452 59205 63214 67437 69945 72463
256363 274008 293158 313758 327660 342576
7799 8146 8504 8866 8962 9057
87741 90956 94376 97940 100316 102786
21825 22597 23340 24053 24249 24440
330375 355016 381968 411249 433428 457352
23841 25564 27356 29227 30263 31301
22960 23881 24846 25836 26379 26923
24654 25860 27128 28439 29027 29617
110381 120827 132342 144850 152997 161707
356187 370939 386319 402179 411494 420827
274430 290130 306897 324487 334459 344831
91380 99921 108828 117998 119773 121602
25880 27450 29105 30821 31894 32969
15473 16045 16633 17242 17695 18149
95927 102065 108623 115537 118935 122503
929152 995421 1066062 1140786 1179731 1220459
31122 33091 35151 37274 38160 39047
278303 292411 306991 322305 336566 351524
43506 45722 48051 50456 51770 53087
28639 30204 31865 33604 34461 35357
470 523 578 635 646 657
18864 19977 21139 22334 22783 23233
65719 68029 70347 72638 73704 74762
33471 34783 36136 37498 37726 37953
15822 16247 16683 17117 17136 17155
204519 218022 232507 247791 256825 266236
733858 770921 810131 851389 885826 921813
452352 470645 490356 511100 532886 555830
73431 76338 79424 82631 84258 85891
103132 111446 120197 129288 132411 135540
1912 1947 1981 2015 2037 2059
125121 131477 138185 145174 148519 151999
146055 150194 154591 159103 160466 161902
24434 25268 26112 26964 27493 28021
160263 166720 173389 180249 185513 190790
256999 273450 291362 310346 324048 338389
3296 3563 3844 4138 4243 4347
20716 21625 22580 23563 24139 24717
38169 40259 42423 44624 45345 46065
344328 372006 401207 431896 451470 471564
16731 17243 17756 18270 18564 18858
116933 122741 128887 135283 139719 144169
115206 119477 123772 127983 126688 125399
69315 69266 69315 69420 67329 65264
938046 990398 1046091 1104392 1132468 1161780
25536 26798 28113 29459 30048 30637
89758 92914 96097 99306 101329 103349
137984 147581 157887 168840 177138 185840
47936 50276 52748 55313 56878 58448
42527 45793 49214 52754 54056 55357
