I do not have enough information to answer those questions. The document is about Parle-G biscuits and does not mention any rural customer or details about their detergent usage.
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I do not have enough information to answer those questions. The document is about Parle-G biscuits and does not mention any rural customer or details about their detergent usage.
I do not have enough information to answer those questions. The document is about Parle-G biscuits and does not mention any rural customer or details about their detergent usage.
Copyright:
Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOCX, PDF, TXT or read online from Scribd
I do not have enough information to answer those questions. The document is about Parle-G biscuits and does not mention any rural customer or details about their detergent usage.
Copyright:
Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOCX, PDF, TXT or read online from Scribd
Download as docx, pdf, or txt
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biscuits, manufactured by Parle Products Pvt Ltd, are one of the most popular biscuits in India. Parle-G is one of the oldest brand names as well as the largest selling brand of biscuits in India. For decades, the product was instantly recognized by its iconic white and yellow wax paper wrapper with the depiction of a young girl on the front. Counterfeit companies have attempted to recreate and sell lower quality products of similar names with virtually identical package design.
The company's slogan is
. The name, "Parle-G", is derived from the name of the suburban rail station, Vile Parle which in turn is based on village Parle in olden days (there is also area called Irle nearby where the Parle Agro production factory is based).
This popular biscuit is primarily eaten as a tea-time snack.
Parle-G is the largest selling biscuit in the world. It has 70% market share in India in the glucose biscuit category followed by Britannia, Tiger (17-18%) and ITC's Sunfeast (8-9%). The brand is estimated to be worth over Rs 2,000 crore (Rs 20 billion), and contributes more than 50 per cent of the company's turnover (Parle Products is an unlisted company and its executives are not comfortable disclosing exact numbers). Last fiscal, Parle had sales of Rs 3,500 crore (Rs 35 billion). It also is popular across the world and is starting to sell in Western Europe and USA
In 1929, while India was under British rule, a small company by the name of Parle Products emerged. A small factory was set up in vile parle(east) the suburb of Mumbai to manufacture sweets and toffees(e.g. Melody,kachaa mango bite etc). A decade later it was upgraded to manufacture biscuits as well. Sinc In 1929 a small company by the name of Parle products emerged in British dominated India. The goal was to spread joy and cheer to children and adults alike, all over the country with its sweets and candies. Although, the company knew that it wouldn¶t be an easy task, they decided to take the brave step. A small factory was set up in the suburbs of Mumbai to manufacture confectionery products. A decade later this factory was upgraded to manufacture biscuits as well. Since then, the Parle name has spread in all directions and has won international fame. Parle has been sweetening the lives of people all over India and abroad.
Apart from the factories in Mumbai and Bangalore, Parle also has factories in Bahadurgarh, Haryana and Neemrana, Rajasthan. These are the largest biscuit and confectionery plants in the country. Additionally, Parle Products also has 10 manufacturing units and 75 manufacturing units on contract.
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Ëutside India, Parle-G is available in Europe, UK, USA, Canada, etc. In Canada, it is sold by Zehrs, Food Basics, Loblaws, etc for only 99 cents for a 418 gram pack. It also is popular across the world and is starting to sell in Western Europe and USA.
1. Name of the rural customer
- 2. Ëccupation in which she is involved. - 3. Where he/she lives? -
4. Does he/she use nirma detergent powder?
- 5.How much is the monthly usage if Nirma detergent powder what is the price and from where you buy it? -
6.Is it easily available in your area?
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7.Are you a loyal customer of Nirma or prefer any other brand as well? -
