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10 Basic Principles in Graphics and Layout PDF

The document discusses basic principles of graphics and layout. It explains that layout is the process of planning and arranging graphics or text on a page. A good layout should have balanced elements and alignment. Specific principles covered include using symmetrical or asymmetrical design, ensuring text is legible and flows well, using high quality proportionate images with captions, arranging elements with proximity and harmony while avoiding clutter, maintaining consistency of theme across pages, incorporating color and shape variety for interest, and emphasizing one point of interest per page.

Uploaded by

Mark Edralin
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306 views12 pages

10 Basic Principles in Graphics and Layout PDF

The document discusses basic principles of graphics and layout. It explains that layout is the process of planning and arranging graphics or text on a page. A good layout should have balanced elements and alignment. Specific principles covered include using symmetrical or asymmetrical design, ensuring text is legible and flows well, using high quality proportionate images with captions, arranging elements with proximity and harmony while avoiding clutter, maintaining consistency of theme across pages, incorporating color and shape variety for interest, and emphasizing one point of interest per page.

Uploaded by

Mark Edralin
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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8/5/2019

GOOD DAY!
Empowerment Technologies

1
8/5/2019

Basic Principles
in Graphics and Layout
Layout:
Basic Principles in It is the process of planning and
Graphics & Layout arranging graphics or text in a page or
book.
A good layout should have a
balanced make up and alignment of
elements.

Photo by
Alan McFadyen
Basic Principles
in Graphics and Layout
1. Symmetrical:
There should be equal
weights or elements on both
sides of the page.

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8/5/2019

Basic Principles
in Graphics and Layout
2. Asymmetrical:
It may be asymmetrical
when there is an artistic and
different intensity on one side of
the page.

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Basic Principles
in Graphics and Layout
3. Text - The text type should be:
• Legible
• Appropriate font face
• Left justified, Right justified, or centered
• The flow of text should be easy to read.

Legible? Appropriate?

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Alignment Flow of Text

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Which one is….


2
Basic Principles
in Graphics and Layout
4. Image - The image should be:
• Proportionate
• Sharp in color
• With high resolution
• With appropriate captions 3
1
PROPORTIONATE?

Which one is….

3
1 2
PROPORTIONATE?

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Basic Principles
in Graphics and Layout
5. Proximity and Harmony:
The elements should be close together
and scattered and arranged apart from each
other. Elements should not be cluttered and
not compete with each other.

Basic Principles
in Graphics and Layout

6. Consistency:
There should be uniformity of theme on
each page.

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Basic Principles
in Graphics and Layout
7. Color and Shape:
Use color to create interest by
providing variety in the design (color
contrast and shapes).

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Basic Principles
in Graphics and Layout
8. Emphasis:
There should be one point of interest in
a page. The elements to be emphasized
should have a different size, color, shape, or
background.

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