Andrew Ledwidge
An ambitious, creative marketing/advertising professional passionate in brand strategy
with exceptional leadership and communication skills. Highly effective in collaborative
team environments with a results-driven mindset to exceed project deliverables.
AndrewLedwidge@gmail.com (586) 804 - 3116 Detroit-based; open to relocation
Education Skills / Certifications
Michigan State University (2015-2020) Adobe Creative Cloud
Bachelor of Science (B.S.) | Advertising Management Illustrator
Experience InDesign
CarNova Photoshop
Marketing Executive (2019-2020) Premier Pro
• Developed marketing strategies across multiple platforms Google
to increase brand awareness and advance business G Suite
development
My Business
• Designed innovative mobile experiences and dynamic ads
Analytics Certified
using Facebook catalog manager and events manager
Ads Certified
• Conducted A/B testing campaigns across social media
paltforms to identify and measure KPIs Hubspot
• Engaged with clients by using CRM software to follow Inbound Marketing Certified
up on leads, manage appointments, create automated Content Marketing Certified
response systems and track ROI and attribution
Microsoft Office
National Roller Hockey League
Salesforce
Social Media Marketing Specialist (2020)
Selly Automotive
• Crafted distinctive brand identities and established a
social media presence for each of the four teams in the Social Media
league across Facebook, Instagram and Twitter Facebook
• Formulated engaging posts and interactive content to Certified Creative Strategy
draw in followers and generate ticket and merchandise Professional
sales
Certified Digital Marketing
Spartython (MSU Dance Marathon Club) Associate
Head of Marketing (2018-2020) Instagram
• Directed a team to develop fundraising marketing Twitter
campaigns across social media, digital platforms and print,
that brought awareness to Sparrow Children’s Center and Yelp
raised over $45,000 each year Webflow
• Acquired 10 new vendors and maintained exisiting Hobbies / Interests
relationships with over 20 clients as sponsors for our event
Quoting Will Ferrell movies
• Organized events and used guerilla marketing tactics
across campus to recruit dancers and receive donations Waiting for Detroit sports
teams to become good again
Protek Dealer Services
Falling for my dog’s tricks and
Account Executive (2018-2019) giving him human food
• Identified and pursued new business opportunites through Cheesecake
cold calling, research and networking
Hiking
• Secured high-value accounts by consultative selling of
warranty plans and financing options to small to medium Car Karaoke
sized automotive dealerships across Southeastern Michigan Hockey