Are you planning to start your own poultry farm?

If so, then
you should enter the business well prepared by considering
all of its aspects. Right from setting up some basic equipment
to raising the birds and marketing your business, you have to
take every step wisely. Do not forget that there are many
other poultry businesses. You will be competing with them.

However, if you conduct your business carefully, chances are that it will grow fast.
The demand for poultry products is increasing by each day. So, there is a lot of scope
for fast growth of your poultry farm despite a tough competition provided you follow
some basics of the business. Your return on investment will be quick.

Wondering how to start a chicken farm? Here are some awesome guidelines for you.
Follow these rules for a successful poultry business.

9 Rules For Starting Your Own Poultry Farm

01. Choose Your Poultry Sector

Poultry farming is a wide industry. Basically, there are two types of the farming you
can choose from – broilers and layers. Broilers are chicken that you raise for meat.
Layers are chicken that you raise for eggs. Then, there is the business of incubating
eggs and raising chicks.
 Usually chicken farming business operates in multiple sectors. So, decide if you want
to operate in all sectors or you want to restrict your business to just one or two sectors
of your choice specially in the beginning.
Following are the niches you can choose from.

 Meat production (Broilers breeding)

Poultry farm owners rear many types of birds. Your small poultry farm may start by
focusing on two to three birds and then include more birds later as the business grows.
Mostly, poultry farms raise birds such as domestic fowl or chicken as broilers and
layers, duck, goose, quail, guinea fowl, turkey, pigeon, and peacock.

You should also determine whether to rear broilers or layers. This is basically the
choice to start farming for meat production or egg production.
03. Create Your Farm Logo

While starting a chicken farm, you have to name it properly. You may find lots of
farm name ideas. However, pick the one that suits your type of farm the best. Get a
web page design for your farm right after you are done choosing the name.

Another essential step you should take is to have a unique poultry farm logo for your
business. Your logo will be everywhere on your farm products when you market
them. The logo will also be on your marketing material such as visiting cards,
websites and many other places. Therefore, make sure that your logo becomes a tool
to show that you run a professional poultry farming business.

Crowdsourcing site Designhill can help you to design a logo at a very low price.
Many talented logo designers will read your design brief to create your logo with new
concepts. Designhill is an outstanding platform for bringing together business owners
and graphic designers to create design products.
04. Set Farm Location

You should think of setting your poultry farm at the most appropriate location. It is
important that the location has all the necessary facilities. Try to build your poultry
farm a little away from the town so that you can have the land and labor at a cheaper
cost.
However, setting up the farm too far away from the nearest town will be a mistake.
Remember that you need to approach a town more often to target your consumers
Moreover, a location too away from city may cost you more on transportation.

05. Get Financial Help

You may not be having much money at hand when starting your own farm. But
setting up a poultry farm needs sufficient funding. You will be buying a lot of
equipment such as feeders, drinkers, perches, lighting system, incubators, heaters or
brooders, and many more. Most importantly, you need a huge amount of funds to
purchase land. You will put facilities to enhance your productivity.

Moreover, you require funds also to pay salaries of your staff/laborers. So, analyse
your financial requirements. Then, apply for a bank loan or try some other sources of
financing your farming business.
06. Spread A Word For Your Farm

You meet many people on daily basis. Tell them about your plans to start your own
poultry business. Start from talking to your friends and neighbors. Visit events related
to poultry farming and try to make friends with as many people as you can. You may
meet some of your potential clients. Make all of them aware of your farming plans
and take their advice.

When you contact people and clients, present your business card to them. This is a
professional way to introduce your business. The business card design must include
your contact details like your phone number, fax number, and website address. They
will keep your card and many of them will contact you whenever they need your
poultry products. They will remember your poultry business whenever they will have
a requirement.
07. Hire Professionals

Many aspects of poultry farming are such that they should be handled only by
experienced people who know the nuances very well. So, hire only professionals who
have many years of experience in the farming. But farming is not labor intensive, if
you can involve technology.

However, you will also need an administrative officer or manager to keep a close eye
on your day to day affairs of the business. Hire a manager who can double as your
account also to save cost on staffing.
08. Put Your Business On The Web

Most of your potential clients search and shop poultry products online. If your clients
are looking for poultry farms around a town, they will first use search engines to
locate such businesses. If your farm is not on the web, you are missing on a plethora
of business opportunities. Therefore, make it a point to have a dedicated website for
your poultry business.

When users visit your poultry website, it should make a positive impact on them by its
elements of colors, typeface, images, and relevant information. Create a website
design that is easily navigational, loadable, and user-friendly.
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 09. Market Your Farm Products

When starting your poultry business, one of the significant things to keep in mind is
the aspect of marketing. Without having a marketing plan, it is hard to achieve your
business goals. To market your products, make sure that you have properly analysed
the demand and supply situation for your products in your niche market. Know your
target consumer also to pinpoint consumer profile.

Recommended Reading:

 Top 5 Tips To Take Your Logo Design To The Next Level

 Top 10 Environment & Green Logo Designs That Never Fail To Inspire

 Use Of Warm And Cool Colors In Logo Design

You should then adopt cheaper means of reaching to your consumers. For example,
create and distribute flyers, which are one of the cheapest means of marketing your
poultry products to masses. A creative flyer design will draw attention of the
recipients immediately and many of them will think of buying your farm products.
your poultry farm business can thrive if you take right steps from the beginning. Pick
right poultry sector that you are interested in, choose the type of birds you want to
rear, find a perfect location for your farm, get sufficient funds, hire a manager and
staff, and market your products.

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