Sukhobrishti Affordable LIG and MIG Housing Project

Soumendra Majumder Ananya Chanda

 Overview
Shukhobrishti in New Town, Kolkata; the largest mass housing project in the country
today which attempts to provide affordable homes to all.

The project is initiated by West Bengal Housing Infrastructure Development Company

Ltd. (WBHIDCO) - a Government owned company, set up for the state infrastructure
development with a focus on New Town, Kolkata.

Shukhobrishti, the largest mass housing project in the country is developed by Bengal
Shapoorji Housing Development Pvt. Ltd. - a group company of Shapoorji Pallonji And
Co. Pvt. Ltd., one of the biggest names in construction and real estate industry in the
country today.

Developed on 150 acres of land, the township Shukhobrishti, aims to provide

affordable homes with facilities usually associated with high-end residential
complexes.

There are 20,000 apartments built exclusively for low and middle income group of
the society. Shukhobrishti has set a new benchmark in terms of quality and design
for the affordable housing segment. Keeping in view the aspirations of our
customers, a new 3BHK apartment is being introduced in this phase - again a very
first for the affordable housing segment in Kolkata.

Shukhobrishti once completed will be home to nearly 1,00,000 people. As per Urban
Ministry norms, this can be termed as a "B" class municipality. The first 5 phases of
Shukhobrishti are now complete, and is already home to about 7,000 families. And
now booking for the 6th phase is in progress.

With 73% of its area open to the sky, Shukhobrishti promises to be an abode like no
other. And with the Shapoorji Pallonji stamp of quality and trust, it is truly a dream
home.
Location
E1/E2, Action Area III,
Newtown, Kolkata,
West Bengal 700135
Government Policy
Sukhobrishti Model of Affordable Housing and New Townships
THE GENESIS OF THE SUKHOBRISHTI PROJECT
WBHIDCO advertised for an expression of interest (EOI) from companies in 2005 to develop an area of 150 acres in Rajar Hat for
mass housing. The EOI published by the WBHIDCO mentioned that SPVs or JVCs could apply provided they had an average annual
turnover of Rs 200 crore or more in the relevant field during the last four years.
Out of the companies who applied, Bengal Shapoorji Housing Development Pvt. Ltd., the highest scoring bidder was selected.
Bengal Shapoorji is a part of the Shapoorji Pallonji group, a leading construction company in the country.

MODEL SPECIFICATIONS
The Left Front Government of West Bengal allotted the 150acre plot to the Shapoorji-Pallonji Group on a cross-subsidization
scheme in which WBHIDCO decided that the preferred bidder for the project would be offered 50 acres of land in the New Town
at a sub-market price.
The contractor would be free to engage in any profit-making real-estate business in this land subject to the condition that he
would not wait to generate profits from here before starting the construction of Sukohbrishti.
Work on Sukhobrishti would have to run concurrently. Bengal Shapoorji plans an IT/ ITES industry in the 50 acre complex that was
given as an incentive to them. This is a combination of a cross-subsidization and a public leverage model wherein the
construction company is incentivized to use the revenues generated from the 50 acres given for real estate development to
cross-subsidize the LIG and MIG units.
By giving Bengal Shapoorji the 50-acre land at a rate lower than the market price, the government has used public funds as a
mode of subsidy. The timescale of operations is medium term, and closed-ended. In this case IT/ ITES industry, a focus of the
Government of West Bengal also benefits from this strategy.
By doing this, the government has encouraged and induced private sector decision makers to align with public policy goals. Public
leverage has a particular significance in regeneration strategies for disadvantaged communities, and the WBHIDCO has
appropriately used Bengal Shapoorji as the means for realizing the goal of low-cost housing for the masses.
The Sukhobrishti model demonstrates a viable strat-egy by which state governments can build new townships without incurring
huge costs and provide housing complexes with civic amenities at prices affordable to emerging middle class families.
Shukhobrishti is well connected from the
other parts of the city by several AC and
Non AC Bus services.
Existing Bus-routes are as follows:
AC-4A Parnasree (Behala)-Shapoorji
AC-12 Howrah-Shapoorji
ST-7 Ultadanga-Shapoorji
DN-2/1 Dakshineshwar-Shapoorji
KB-16 Bangur-Shapoorji
KB/22 Sealdah-Shapoorji
ST-12 Baruipur-Shapoorji

Shukhobrishti is very conveniently located

from:
Airport 12 Kms
Salt Lake 09 Kms
E.M. Bypass Chingrihata 12 Kms
Connector
Dalhousie / BBD Bag 23 Kms
Sealdah Railway Station 18 Kms
Howrah Railway Station 27 Kms
Legends
1. Spandan Blocks (1 BHK)
2. Sparsh Blocks (2 BHK)
3. Spriha Blocks (3 BHK)
4. Recreational Facility
5. Commercial Complex
6. Location for School
7. Amphitheatre
8. ESS (33 KV)
9. Health Centre

Proposed Master Plan

Spandan [ 1 BHK ] For people of income group Rs.15000

LIG 1BHK Flats Priced at Rs.4.81 Lakhs

Carpet Area = 320 sq.ft.

Ground (Parking) + 4 upper floors with walk-up stairs.

4 Apartments per floor.

Ample sky gardens to serve as community space for

residents.

Corner shops for daily necessities.

Each building is suitably designed to withstand seismic load.

Landscaped greens, children's play area.

Amphitheatre.

Community Centre.
Sparsha [ 2 BHK ] For people of income group Rs.25000

MIG (L) 2BHK Flats Priced at Rs.9.92 Lakhs

Carpet Area = 480 sq.ft.

Ground (Parking) + 14 upper floors.

6 apartments per floor in each core served

with 2 staircases & 2 lifts.

Sky garden in each building to serve as

community space.

Each building is suitably designed to

withstand seismic load.

Extensive fire safety measures.

DG power supply backup for fire lift & lobby

lighting.

Landscaped greens.

Grass pavers for open parking.

Spriha [ 3 BHK ] For people of income group Rs.40000

MIG (U) 3BHK Flats Priced at Rs.19.96 Lakhs.

Carpet Area = 690 sq.ft.

Ground (Parking) + 14 upper floors.

6 apartments per floor in each core served

with 2 staircases & 2 lifts.

Sky garden in each building to serve as

community space.

Suitably designed building to withstand

seismic load

Extensive fire safety measures.

Backup DG power supply for fire lift & lobby

lighting

Landscaped greenery.

Grass pavers for open parking.

Spandan
Block
Gallery
Sparsha
& Spriha
Block
Gallery
 Interior of a
1 BHK
Spandan
Flat
Entrance Lobby

Living Room [Hall]

Living Room [Hall]

Kitchen

Toilet

Balcony

Bed Room

Interior of a 1 BHK
Spandan Flat
Structural Specifications
Foundation Windows
Spandan (G+IV): RCC Footing Aluminum sliding windows.
Sparsh (G+XIV): RCC Pile Foundation Aluminum louvers for toilets.
Spriha (G+XIV): RCC Pile Foundation
Flooring
Superstructure Ceramic tiles for all rooms, toilets
RCC Frame structure with brick infill.
Kitchen
Internal Wall Kudappah stone counter with stainless steel sink.
Plaster of Paris over plastered surface.
Toilet Fixtures
External Wall European style ceramic WC with PVC cistern
Acrylic paint over plaster. Taps and fittings: CP

Doors Electrical
Flush doors with timber frames. Concealed conduits with plastic moulded switches.
Infrastructure
Basic Infrastructure

Well defined road network.

Covered and open parking

spaces for cars & two -
wheelers.

Extensive Landscaping.

Central water body.

Completely underground
water supply, electricity,
drainage, sewerage and
telecommunication network.

Close circuit television in

entry gate location.

33 KV receiving substation &

11 KV distribution
substations.
Infrastructure
Sports & Leisure

Recreational Facility.

Amphitheatre.

Play area for children.

Social Infrastructure

Health Centre.

Primary School.
Infrastructure

Commercial facilities
Shopping Arcade of about 5

lakhs sq.ft.

Speciality retail stores

Low and high end shopping

facilities

Corner Shops
Other Features
1. Nearby water-bodies include a centralised artificial lake within the complex, Keshtopur canal, East Kolkata Wetlands, etc. and
a WBHIDCO water reservoir.
2. 1 water tank for each 4 storeyed building, 3 ( 1 large, 2 small ) for each 14 storeyed building

3. Tapan Oil Group of India Petrol Pump is located just beside the complex plot.
4. Shapoorji bus & auto-rickshaw terminus provides direct link to the metropolis, but lacks abundant routes
5. Regular eatery/hotel in the bus stand, outside complex

6. Primary school within the complex under construction, nearest institutions include UEM & Rabindra Bharathi Global School.
7. Nearby building projects include Uniworld City, Rosebud Plaza, Elita Vista, DLF New Town Heights, etc.

8. Covered parking (ground floor),uncovered parking space adorned with grasscrete.

9. Lateral vegetation patches all around the buildings
10. Internal green traffic circles, decorated with sculptures

11. Floor height is 3.5m

12. Flats are sold on Carpet Area basis
13. Intermediate fire-refuge terraces

14. Internal Roads are 12.5m wide and intermediate distance between consecutive buildings is 5.5m.
Durga Puja Pandal Green-Parking Zones

Shaded Avenues Traffic-Circle Sculpture

Conclusion
Since Shukhobrishti is still under completion, it is hoped that
it will be an ideal model for future housing & development
projects.

And as per our opinion, the Government of West Bengal along

with Shapoorji-Pallonji Co. should take steps towards habita-
ting the EWS part of the society and make Sukhobrishti for
everyone.

Thank You :)