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Daniel Yesilonis Resume

Daniel Yesilonis has experience in marketing and strategic planning. He currently works as a Marketing Assistant at Temple University Press where he assists with email marketing, audience research, and event promotion. Previously he held an internship at Tierney Communications where he conducted research and created marketing plans for various clients. Yesilonis also participated in Temple University's National Student Advertising Competition, conducting research and developing a brand strategy plan. He is expected to graduate from Temple University in May 2016 with a Bachelor's degree in Advertising and a concentration in Research and Strategy.

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111 views1 page

Daniel Yesilonis Resume

Daniel Yesilonis has experience in marketing and strategic planning. He currently works as a Marketing Assistant at Temple University Press where he assists with email marketing, audience research, and event promotion. Previously he held an internship at Tierney Communications where he conducted research and created marketing plans for various clients. Yesilonis also participated in Temple University's National Student Advertising Competition, conducting research and developing a brand strategy plan. He is expected to graduate from Temple University in May 2016 with a Bachelor's degree in Advertising and a concentration in Research and Strategy.

Uploaded by

api-315875336
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Daniel A.

Yesilonis
2241 N. Camac Street. Philadelphia PA 19133.
717.576.8009 daniel.yesilonis@gmail.com

Experience:

Temple University Press


Philadelphia, PA
Marketing Assistant
February 2016 Present
Assist Marketing team in promoting University Press titles using email and direct marketing tactics
Develop target audience for titles by conducting comprehensive online research
Help market titles at promotional and public relations events
Tierney Communications
Philadelphia, PA
Strategic Planning Intern
January 2015 December 2015
Created competitive analysis documents for AmerisourceBergen, American Public
University and PECO
Prepared comprehensive background research about potential clients for new business team.
Conducted secondary research for Fine Wine & Good Spirits, AmerisourceBergen and
Independence Blue Cross providing relevant consumer insights to Account Management
and Strategy departments
Led team in creating an integrated brand awareness campaign for Summer Intern
Project
Assisted with reception desk providing excellent communication and customer service skills
Temple University National Student Advertising Competition (NSAC)
Philadelphia, PA
Research and Strategy Team Member
August 2014 April 2015
Planned and conducted primary research projects including in-depth interviews, focus groups, and
observational ethnographies
Collaborated with a team to create and analyze an extensive secondary research report
Worked with team to develop comprehensive brand strategy from research insights
Team finished in second place in the Mid-Atlantic region, the highest in school history

Education:

Temple University: School of Media and Communication


Bachelor of Arts in Advertising
Research and Strategy Concentration
GPA: 3.91
Deans List: Spring 2013 - Present

Computer Skills:
-

Adobe Photoshop CS6


Microsoft Office 2013
Social Media (Facebook, Twitter, Instagram)

Business Writing
Communication
Creative Writing
Leadership
Public Speaking
Primary Research
Secondary Research

Skills:

Philadelphia, PA
Expected Graduation: May 2016

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