Session Details

Pubcon Agenda: [Build Your Show Itinerary]


Monday October 14, 2019
08:00a	Masters Group Workshops and Training - Platinum Pass Required Registration opens Breakfast

Tuesday October 15, 2019
07:30a 02:00p	Registration Open Location: General Session
08:00a	Coffee, Tea, WiFi, PowerUp Breakfast
08:30a 09:15a	Morning Keynote - Julia McCoy Location: Salon A
09:35a 10:20a	Google Quality Rater Guidelines and Google Updates Location: Salon A
	Content Generation: Topic Ideation Location: Salon B
	Mastering Local/Global PPC: Data-Driven Strategies for Success Location: Salon C
	SEO on a Shoe-String Budget Location: Salon D
10:30a 11:20a	SEO Strategy : Where Do We Go From Here? Location: Salon A
	Influencing AI Narratives: Leveraging Existing Authority Location: Salon B
	Local SEO 2024 - Tracking Local Chaos Location: Salon C
	Navigating Marketing Challenges in Investor-Driven Environments Location: Salon D
11:30a	Pubcon Labs Opens Location: Pubcon Labs
11:30a 12:20p	Head Rush : Keeping up with The Rapid Pace of Change Location: Salon A
	Custom ChatBOTs (GPTs) for SEO Content Generation Location: Salon B
	Advanced PPC Tactics Location: Salon C
	Newsworthiness: What Makes Content Go Viral Location: Salon D
12:20p 01:20p	Lunch Time Keynote with Cindy Krum
01:20p 02:00p	Entities, EEAT, and SEO Location: Salon A
	SGE - AI Overviews - Chaos Location: Salon B
	The Evolution of PPC & LSA Ads Location: Salon C
	Site Reviews: Organic Focus Location: Salon D
02:15p 3:05p	SEO Audits Location: Salon A
	AI-Assisted Thought Leadership: Unearthing the Limitations & Potential for GPT-Aided Brilliance Location: Salon B
	Accelerating B2B SaaS Growth with Paid Media and Paid Click Location: Salon C
	SearchGPT: The Final Search Engine Location: Salon D
	Finding New Customers Through Localization Location: Salon D
3:20p 4:10p	All About International SEO and Global Websites - From basic to advanced, even AI! Location: Salon A
	Harnessing Intelligent Automation and No-Code Tools to Transform Search and Social Strategies Location: Salon B
	Local SEO Location: Salon C
	Navigate Disruption Quickly to Increase Brand Visibility Location: Salon D
4:15p 5:00p	Understanding and Mastering The new Era of Generative Search and AI Location: Salon A
	Outcome Driven SEO Strategies Location: Salon B
	PPC and AI - Auditing the Fully Baked PPC AI Ad Stack Location: Salon C
	Site Reviews: Paid Focus Location: Salon D
5:00p 6:30p	A Conference to Remember : Networking Reception Location: Salon A

Wednesday October 16, 2019
08:00a 02:00p	Registration Open
08:00a	Coffee, Tea, WiFi, Momentum Building Breakfast Location: General Session
08:15a	Location: Keynote Area
08:30a 09:15a	Keynote: Wil Reynolds Location: Keynote Area
09:15a 09:35a	Expo Break Location: Exhibit Hall
09:35a 10:20a	Technical SEO - Website Replatformings and Migrations Location: Salon A
	Maximizing SEO and Visitor Engagement with WordPress AI Plugins Location: Salon B
	InHouse - Getting Buy in from Decision Makers Location: Salon C
	Site Reviews: Local Focus Location: Salon D
10:30a 11:20a	Future-Proof Your SEO: Link Building Strategies for the Age of AI Location: Salon A
	Content Repurposing and Content Generation Location: Salon B
	The Challenges of Going Global Location: Salon C
	Email Marketing - Stuff That No One is Talking About Location: Salon D
11:30a	Pubcon Labs Opens
11:30a 12:20p	Backlinks for Rankings: What Works and What Hurts Location: Salon A
	GA4 Ramp Up Location: Salon B
	In-House SEO: Navigating the C-Suite and Overcoming Challenges Location: Salon C
	Site Reviews: Organic Focus Location: Salon D
12:20p 01:20p	Lunch
01:20p 02:00p	Keynote: Microsoft Bing and the New Age of AI Location: Keynote Area
02:00p 02:15p	Exhibitors Bingo Drawing Location: Keynote Area
02:15p 3:05p	Mastering LLMs: From Prompt Engineering to Real-World Application Location: Salon A
	Content Knowledge Graphs Location: Salon B
	In-House SEO Leadership and Team Building Location: Salon C
	Site Reviews: Open Call Location: Salon D
3:20p 4:10p	The Google API Exposure - The Leak Location: Salon A
	Integrating SEO and Paid Search Strategies Location: Salon B
	Amazon Ads for Local Businesses Location: Salon C
	Local Services Ads and Google Business Profile Location: Salon D
4:15p 5:00p	How to use Reddit for SEO Location: Salon A
	AI Tools and Services - Make and Zapier Location: Salon B
	Online Reputation Management in the Age of AI Location: Salon C
	Site Reviews: PPC Focus Location: Salon D
07:00p 09:00p	Pubcon at 25 - Pub Conference
[Build Your Show Itinerary]

Note: Pubcon Inc. reserves the right to make required changes to this program. Our best efforts will be given to keep sessions as currently represented. However, circumstances may result in changes to presentation topic or speakers involved.

Pubcon Inc. reserves the right to use photographs of any attendee for future promotions.

Audio and/or Video Taping is prohibited without the prior permission of the organizers.

Session Details

Monday October 14, 2019

Tuesday October 15, 2019

Wednesday October 16, 2019

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