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Avalara Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

3 months

Avalara Media

Avalara Demo - Avalara Portal Homepage
Avalara Portal Homepage
Avalara Demo - Avalara Portal Returns
Avalara Portal Returns
Avalara Demo - Avalara Portal Transactions
Avalara Portal Transactions
Avalara Demo - Avalara Portal Reports
Avalara Portal Reports
Avalara Demo - Avalara Portal Jurisdiction Details
Avalara Portal Jurisdiction Details
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Play Avalara Video
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Avalara Reviews (716)

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Reviews

Avalara Reviews (716)

View 3 Video Reviews
4.0
717 reviews

Pros & Cons

Generated from real user reviews
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Charity R.
CR
AP Accountant
Small-Business (50 or fewer emp.)
"Taxes went from a week long process to a half day."
What do you like best about Avalara?

My favorite part of using Avatax is that they are comprehensive. We no longer have to collect the data and upload it into a program or try to figure it out on our own. They figure the tax on each order, create reports at the end of every month and then file with each state and locality which we are registered with. I also like that we can easily add new items and they will be taxed correctly because of the detailed definitions on each tax code Avalara uses. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

I haven't really found anything that I dislike. Sometimes sorting out issues can be a challenge, but that is true of any program. Review collected by and hosted on G2.com.

Response from Celina Romera of Avalara

Thanks for the review, Charity! We’re happy to hear Avalara has helped simplify your process and free up more time for your team. We appreciate you sharing your experience.

Francis O.
FO
Internal Accountant
Retail
Small-Business (50 or fewer emp.)
"Streamlined Sales Tax Filing with Avalara"
What do you like best about Avalara?

I really appreciate how Avalara streamlines our sales tax filing, making the entire process much more efficient by saving a tremendous amount of labor. The system allows us to file our tax returns accurately and quickly across numerous jurisdictions, which is incredibly valuable for our business operations. This efficiency in managing sales tax responsibilities has had a positive impact on our business workflow. Additionally, I am pleased with how Avalara assists us in accurately billing our clients for sales tax and supports the preparation and filing of our sales tax returns in multiple jurisdictions. Given its excellent performance, I would easily give Avalara a top score of 10 out of 10, as it has proven to be the best product on the market for us. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

We do not have any problems with Avalara Review collected by and hosted on G2.com.

Response from Celina Romera of Avalara

Thank you for your positive feedback! I'm delighted to hear that Avalara has been able to provide you with a flexible and efficient solution for tax compliance. We appreciate your business and look forward to continuing to support your needs.

Keri B.
KB
Corporate Accountant
Mid-Market (51-1000 emp.)
"Leave compliance in the hands of the experts!"
What do you like best about Avalara?

I love that Avalara has experts to know all the state laws when it comes to sales tax. With the addition of economic nexus, our state collection requirements more than doubled and Avalara helped us to get compliant in all the states we needed to. They had a nice tracker and dashboard to make it easy and clear where and when we needed to get registered.

Don't forget about the ever changing tax rules like the retail delivery fees some states have added (with more along the way) and all the juristictional tax rate updates...they are on it and have the rules implemented for clean collection and filing. They have just saved us so much headache and hours of trying to keep up with all of it. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

Customer support could use some work. I understand there are thousands, if not more, of clients probably constantly reaching out for help so do understand the delays that can be had, but some of the responses we get are just the canned, "out of the handbook", responses that do not really offer any help. Yes, I can go to the Help Center and get the same response, but I went to support for a more personal touch, if you will. I do still get my answers, for the most part, but sometimes it takes a little while to get there. Review collected by and hosted on G2.com.

Response from Celina Romera of Avalara

Hi Keri, thanks for sharing your experience with our products. We work hard to stay on top of the ever-changing tax laws so that your team doesn't have to worry about it. We appreciate the feedback on our customer support process as we are continuously working to personalize this experience; I have passed your feedback along to our team. Thanks for being a customer!

Allison M.
AM
General Manager
Small-Business (50 or fewer emp.)
"So Thankful!"
What do you like best about Avalara?

I'm so thankful for the service Avalara provides. It has saved our accounting staff an incredible amount of time. I love that Avalara keeps us updated when we're nearing nexus in another state. It was easy to integrate into our Quickbooks software and quick to get started. One of our smartest decisions! Review collected by and hosted on G2.com.

What do you dislike about Avalara?

I do wish the callout to retrieve tax rates was a bit quicker but I understand they are working on that upgrade already. Review collected by and hosted on G2.com.

Response from Celina Romera of Avalara

Hi Allison, thanks for sharing your experience with Avalara. We are happy to take on the sales tax process for your team so you can save time. It's also great to hear the Quickbooks integration made set up easy! Thanks for the feedback.

Jea Nae R.
JR
Controller
Mid-Market (51-1000 emp.)
"Avalara Powers Rapid Expansion, But Some Specific Exemptions May Need Custom Rule Workarounds"
What do you like best about Avalara?

Avalara automates the determination of the proper sales & use tax rate based on what is being sold, and the location of where the sale is completed/work is preformed. The tax calculation is granular for each invoice item. This automation has allowed our company to expand into multiple states, all of which have diferent taxability rules and unique exceptions, as well as taxes at state and local levels. We would have never been able to expand at such a rapid pace had it not been for Avalara and automation of this process. The filing of the many required tax returns is just the cherry on top! Avalara also helps with all the various registrations required to expand into new states, and now offers a very affordable system to manage vendor W-9 forms and 1099 preparation and filing. We are looking forward to the time savings this will provide. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

Avalara is continually developing new product codes as customers bring new product offerings to the market. Our company does some work that is exempt from taxes in certain areas only due to very specific exemptions in the state & local tax codes. We find that the Avalara codes are not alwsy granular enough to address these specific unique exemptions, so custom rules and work arounds have to be developed. Review collected by and hosted on G2.com.

Response from Celina Romera of Avalara

Thanks for such a detailed review, Jea Nae. We're glad to hear Avalara has supported your team’s growth and helped simplify complex tax requirements across multiple states. We appreciate your note on unique exemption handling and the workarounds required. Insight like this is incredibly valuable as we continue improving.

Jacob S.
JS
Tax Director
Enterprise (> 1000 emp.)
"Avalara Sales Tax Solution"
What do you like best about Avalara?

The Avalara sales tax solution, AvaTax, is seamless, accurate and provides us with the reports we need for state sales tax compliance. Our company has been using AvaTax since 2018 and we've never had system or accuracy issues. AvaTax is fully integrated into our POS system and provides the customer with real time, accurate sales tax. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

When a need comes up, whether it is a specific report or a new tax, Avalara can be slow to implement changes until an industry need has been established. This is understandable from a business perspective, but can be a little frustrating from a user perspective. Review collected by and hosted on G2.com.

Response from Celina Romera of Avalara

Hi Jacob, thanks for taking the time to share your feedback with us. We're glad to read that Avalara has taken the worry out of your tax compliance needs, and we're grateful to have you as a customer!

Samantha C.
SC
Accounting Speciailist
Mid-Market (51-1000 emp.)
"Effortless Monthly Returns, But Adjustments for Past Periods Are Tricky"
What do you like best about Avalara?

I appreciate that Avalara is able to handle all of my sales tax returns for me each month. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

This could be a user-specific issue, but with Avalara, if you need to process a return for an order from a previous month, it's not straightforward to associate that return with the original month. Once a month has closed, Avalara's system no longer allows for easy adjustments related to that period. Review collected by and hosted on G2.com.

Response from Celina Romera of Avalara

Hi Samantha, thanks for the review. We’re glad to hear Avalara is helping take monthly returns off your plate and saving your team time across the board. We appreciate the feedback on past-period adjustments, and I've passed this note along to our product team.

CE
Owner
Small-Business (50 or fewer emp.)
"Convenient and Efficient Tool for Tax Management"
What do you like best about Avalara?

I love how Avalara has significantly simplified the process of collecting and issuing W-9 forms. The ability to have vendors fill out their W-9s online through Avalara's platform makes the process smooth and efficient, reducing the hassle of manual input. Additionally, the electronic handling of forms is incredibly beneficial, especially when it comes to issuing 1099s, by easing the January rush and eliminating the stress associated with mailing documents and managing reporting to the IRS and the state. Avalara’s interface is user-friendly, making it convenient for regular use. I also appreciate the excellent integration with QuickBooks Online, which further streamlines my workflow. The colleagues' recommendations and my positive experience with Avalara are such that I would rate it highly and have already recommended it to others, scoring it a perfect 10 for satisfaction and recommending it. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

I would like if there was a way for Avalara to automatically send an email when I set up a new vendor in QuickBooks Online. Currently, when I want to track 1099s for a vendor, it would be more efficient if Avalara could automatically send the vendor an email prompting them to provide a W-9. Review collected by and hosted on G2.com.

Response from Celina Romera of Avalara

Hi Christopher, thank you for taking the time to share your experience. We’re so glad Avalara has made tax season less stressful and your workflow smoother. We also appreciate the callout on vendor email automation and have shared that with our product team. Thanks again for being part of the Avalara community.

Verified User in Accounting
AA
Mid-Market (51-1000 emp.)
"Reliable, Scalable, and a True Time-Saver for Tax Compliance"
What do you like best about Avalara?

Avalara has been a game-changer for our organization’s indirect tax compliance. As a multi-entity, multi-state company, we needed a solution that could handle complex sales tax rules and rates accurately — and Avalara delivers. The integration with our ERP was seamless, and once set up, the system runs quietly in the background, ensuring every transaction is taxed correctly.

The biggest impact has been efficiency and peace of mind. We’ve reduced manual filing work significantly, improved accuracy, and eliminated countless hours spent researching state-by-state taxability rules. The reporting tools make audits and reconciliations much easier, and Avalara’s support team is knowledgeable and responsive whenever issues arise.

If your business deals with sales across multiple jurisdictions or has a complex tax profile, Avalara is absolutely worth the investment. It’s not just software — it’s like having an expert compliance partner built into your system.

Pros: Accurate tax calculation, seamless integrations, automated filings, great support. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

Cons: Initial setup can be time-consuming, but it pays off quickly. Review collected by and hosted on G2.com.

Response from Celina Romera of Avalara

Hi there, thanks for such a detailed and thoughtful review. We're glad to hear Avalara has helped reduce the manual lift and bring more consistency to your tax process. We appreciate you sharing how it's supported your team across jurisdictions.

CP
"Essential for Managing Sales Taxes"
What do you like best about Avalara?

I love how Avalara helps me with sales taxes, especially in understanding when I have reached certain conditions in different states without physical or team reasons, thus avoiding unnecessary payments and fines. I have been using Avalara for more than two years and it is essential for calculating taxes properly. I greatly appreciated the setup process which is super clear and self-explanatory. This platform enabled the easy upload of my clients' tax exemption certificates and provides a Nexus location map, all of which is extremely necessary in my daily routine. I also found it beneficial how Avalara integrates perfectly with other platforms like Quickbooks, Amazon, and Shopify, offering a seamless integrated experience. The continuous and helpful support provided by Avalara is one of the key reasons for my recommendation of this tool. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

I would like them to change the account managers less often. Now they keep the manager fixed for a longer time. Review collected by and hosted on G2.com.

Response from Celina Romera of Avalara

Hi Cristina, thanks for the review. We’re happy to help you stay compliant across states, and it’s great to hear the software works well with the platforms you need. Thanks for being a customer!

Pricing Insights

Averages based on real user reviews.

Time to Implement

3 months

Return on Investment

17 months

Average Discount

7%

Perceived Cost

$$$$$

How much does Avalara cost?

Data powered by BetterCloud.

Estimated Price

$$k - $$k

Per Year

Based on data from 53 purchases.

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Avalara Features
Reporting
Payment Methods
Sales Tax
VAT
GST
Integrations
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