The article considers the search queries containing the phrase “what does dream mean” (or similar phrases) which were made by Internet users from Poltava region (the material for the analysis was obtained using a tool “Keyword Planner” in...
moreThe article considers the search queries containing the phrase “what does dream mean” (or similar phrases) which were made by Internet users from Poltava region (the material for the analysis was obtained using a tool “Keyword Planner” in Google AdWords). In the light of the hypothesis that cultural notions about the rules of dream interpretation influence how a user formulates a web search query about meaning of a dream, the content of search queries has been compared with the records of interviews (oral dream books and prophetic dream narratives) conducted in the same region (2012–2018). In the article are revealed correlations and discrepancies between texts of web search queries (frequently searched items) and popular symbols of oral dream books or frequently recorded motives of prophetic dreams narratives.
