1
British Journal of Social Psychology (2017)
© 2017 The British Psychological Society
www.wileyonlinelibrary.com
Normalizing trust: Participants’ immediately posthoc explanations of behaviour in Milgram’s
‘obedience’ experiments
Matthew M. Hollander1* and Jason Turowetz2
1
2
Department of Sociology, University of Wisconsin, Madison, Wisconsin, USA
School of Media & Information, University of Siegen, Germany
We bring an ethnomethodological perspective on language and discourse to a data
source crucial for explaining behaviour in social psychologist Stanley Milgram’s classic
‘obedience’ experiments – yet one largely overlooked by the Milgram literature. In
hundreds of interviews conducted immediately after each experiment, participants
sought to justify their actions, often doing so by normalizing the situation as benign,
albeit uncomfortable. Examining 91 archived recordings of these interviews from
several experimental conditions, we find four recurrent accounts for continuation, each
used more frequently by ‘obedient’ than ‘defiant’ participants. We also discuss three
accounts for discontinuation used by ‘defiant’ participants. Contrary to what a leading
contemporary theory of Milgramesque behaviour – engaged followership – would
predict, ‘obedient’ participants, in the minutes immediately following the experiment,
did not tend to explain themselves by identifying with science. Rather, they justified
compliance in several distinct and not entirely consistent ways, suggesting that
multiple social psychological processes were at work in producing Milgram’s
‘obedient’ outcome category.
Although many considered assessments of the ethics of Stanley Milgram’s classic and
controversial research on ‘obedience to authority’1 have been offered (Baumrind, 1964;
Kaufmann, 1967; Nicholson, 2011), little is currently known about how the hundreds of
research participants themselves oriented to the moral significance of their actions. With
the ongoing resurgence of interest among social psychologists in interpreting and
explaining social behaviour in Milgram’s experiments (Burger, 2009, 2014; Haslam,
Reicher, Millard, & McDonald, 2015; Haslam, Loughnan, & Perry, 2014; Haslam, Reicher,
& Birney, 2014; Hollander, 2015; Perry, 2012; Rochat & Blass, 2014; Russell, 2011, 2014a),
it is striking that so little is currently known about how participants justified their actions.
In one of twentieth-century social psychology’s most influential projects, Milgram had an
authority (the confederate ‘Experimenter’) direct a research participant (the ‘Teacher’
*Correspondence should be addressed either to Jason Turowetz, 132 State Street, Newburyport, MA 01950, USA (email:
jason.turowetz@gmail.com) or Matthew M. Hollander, 523 Wilson St, Madison, WI 53703, USA (email: mholland@
ssc.wisc.edu).
This paper is equally co-authored.
1
‘Milgramesque behaviour’ (our paper’s neutral term) may not result from a single social psychological process of ‘obedience to
authority’ (Reicher & Haslam, 2011). Although we below describe participants as ‘obedient’ and ‘disobedient/defiant’, we use
Milgram’s terms simply to refer to members of the two outcome categories, and do not mean to imply support for his
interpretation of their actions.
DOI:10.1111/bjso.12206
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Matthew M. Hollander and Jason Turowetz
subject) to deliver putative electroshocks to a peer volunteer (the confederate ‘Learner’).2
Operationalizing participants’ responses to this situation of constrained choice as
‘obedient’ or ‘defiant’ (‘disobedient’), Milgram (1963) claimed to demonstrate that
situational variables under experimental control can cause changed rates of obedience.
However, most commentators now agree that Milgram’s attempt to formulate a
comprehensive theory explaining the phenomenon – that of ‘agentic state’ (Milgram,
1974) – was unsuccessful (Blass, 2004). As Haslam et al. (2015) note, part of the problem
with this theory was its failure to ‘. . . provide[] any evidence that allows us to understand
how participants justified their behaviour or why they supported his research’ (p. 3). ‘To
get a clearer picture of participants’ reflections on their experiences, these therefore need
to be examined in the round rather than by looking [as Milgram (1974) does] at selected
statements in isolation’ (Haslam et al., 2015, p. 6). We wholeheartedly agree: Theories
seeking to explain Milgramesque behaviour must take into consideration how, in the
context of their situated involvement, participants themselves made sense of their
actions.
This study aims to provide just such an analysis of participant-produced accounts for
their conduct. We do so by exploiting a data source hitherto virtually untapped in the
Milgram literature: the hundreds of immediately post-experimental interviews from
Milgram’s archived audio recordings. In analysing accounts for their just-completed
experimental behaviour produced by 91 participants from both ‘obedient’ (n = 46) and
‘defiant’ (n = 45) outcome categories, we find that participants tended to explain
themselves in recurrent ways. Accounts for continuation come in four distinct types:
following instructions, Learner was not really being harmed, importance of the
experiment, and fulfilling a contract. Additionally, we find three accounts for discontinuation used by ‘defiant’ participants. After discussing the interview situation and the
seven accounts, we spotlight Learner was not really being harmed, a justification voiced
by most (33/46, or 72%) of the ‘obedient’ participants in our collection. These participants
claimed they continued because they did not think the electroshocks posed a danger of
injuring L, despite strong indications to the contrary. Given this account’s high frequency,
it offers an important clue towards better understanding Milgramesque compliance.
In addition to sheer frequency, we focus on the L not being harmed account for
another crucial reason. It illustrates particularly well this paper’s theoretical claim about
Milgramesque behaviour, one informed by our analysis of all the interview accounts for
(dis)continuation. Participants’ explanations often embody sense-making practices of
social interaction that sociologist Harvey Sacks (1984), student of Erving Goffman and
founder of conversation analysis, memorably termed ‘doing being ordinary’. Drawing on
Harold Garfinkel’s ethnomethodology (Turowetz, Hollander, & Maynard, 2016), Sacks
observed that the routine perception of living in a familiar and recognizable world can be
empirically shown to be an ongoing accomplishment by society’s members, one akin to an
active, ongoing ‘job’. The world usually seems ordinary because our non-conscious,
skilled practices are ceaselessly rendering it as such. Such practices constitute everyday
situations (driving to the store, seeing a movie with a date, participating in a psychological
study), which in turn reflexively act back on our ongoing practices for navigating these
situations as they develop. We perform constitutive practices as a matter of course, and
‘trust’ (Garfinkel, 1963) other people populating the situation to do the same.
2
Henceforth, we abbreviate the parties as ‘T’ (participant Teacher), ‘L’ (Learner receiving shocks), and ‘E’ (Experimenter directing
continuation).
Normalizing trust
3
Trust in this sense is action in accordance with the presumption that most situations
and people are basically as they appear to be (cf. Goffman, 1959) – that a traffic
intersection ‘really’ is such a situation, that salespeople and parents and scientists (such as
Milgram’s confederate playing the Experimenter role) ‘really’ are such persons. Culturally
competent social actors can only detect deception and illusion against the perceptual
background constituted by our everyday normalizing practices: Trust (certainty,
normality) is a condition of possibility of scepticism (doubt, abnormality). When
commonsensical expectations are not met – for example, your boss suddenly starts
treating you as a complete stranger – we perform interactional work to preserve our sense
of everyday reality, normalizing the disrupted situation as ‘ordinary after all’ – she was only
kidding (Garfinkel, 1967: ‘breaching tutorials’). In the Milgram setting, participants
initially displayed trust (in Garfinkel’s sense) by treating the experiment as a benign study
of learning for which they had volunteered. However, as interactional tension between L
(projecting discontinuation) and E (continuation) ratcheted up the ambiguity of the
situation, some participants came to experience it as one in which L ‘really’ was being
harmed. Of these Gestalt-switch participants, some resisted forcefully enough to stop the
experiment and earn Milgram’s ‘defiant’ categorization. Given the frequency of the L not
really being harmed account, we argue that everyday normalizing practices go far
towards explaining why many failed to take such decisive action.
Engaged followership
This paper builds upon, while also challenging, important recent contributions to
Milgram scholarship. For instance, Haslam et al. (2015) provide an incisive analysis of
Box 44 of the Yale archive, consisting of participants’ largely positive, mailed
questionnaire responses returned to Milgram in the weeks and months following
participation. These authors see these data as evidence supporting engaged followership,
a social identity theory (Reicher & Hopkins, 2001) currently widely accepted as
explaining Milgramesque behaviour. According to S. Alexander Haslam and Stephen D.
Reicher, its main authors (Haslam, Loughnan et al., 2014; Haslam, Reicher et al., 2014;
Reicher & Haslam, 2011; Reicher, Haslam, & Smith, 2012), ‘people are able to inflict harm
on others not because they are unaware that they are doing wrong, but rather because – as
engaged followers – they know full well what they are doing and believe it to be right’
(Haslam et al., 2015, p. 25). Such engagement involves social ‘identification with a
“noble” cause’ (p. 25) such as ‘science as a source of human progress and welfare’ (p. 23).
In the Milgram context, engagement is an attitude that, although compliance may be
difficult, the experiment is important, worthwhile, and/or scientifically or practically
valuable. In short, participants are motivated to overcome the difficulties of compliance
by E’s appeals to science.
In examining participants’ interview accounts, we too are using the Yale archive to
achieve more insight into Milgramesque behaviour and its real-world relevance.3 We see
this paper as directly responding to Haslam et al.’s (2015) important call for research
accomplishing ‘. . .a more structured analysis of the experiences reported by Milgram’s
participants which seeks to establish the relative merits of agentic state and engaged
followership explanations. It is here that the Milgram archive at Yale proves invaluable’
3
Gibson (2013a,b, 2014), though not necessarily accepting engaged followership, likewise uses Yale’s archived audio recordings
in his important research in discursive psychology on negotiation and knowledge work in T’s interactions with E.
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Matthew M. Hollander and Jason Turowetz
(p. 8). However, unlike these authors, we use as data participants’ accounts provided
immediately after the experiment. This is critical, insofar as the subsequent debriefing
process often changed participants’ minds about the experiment, as we discuss below.
Our findings thus bear directly on the theory of engaged followership, and we examine the
implications below.
Data and methodology
This paper examines Milgram participants’ immediately post-hoc accounting for their
experimental behaviour. As with all post-hoc reports about social behaviour, whether
immediate or not, such materials furnish, at best, only indirect explanations regarding the
actions described. Nevertheless, just as participants’ mailed questionnaire data, as used by
Haslam et al. (2015), illuminate (albeit indirectly) social psychological processes
occurring in the experiment, so too do participants’ interview accounts. And, insofar as
the interviews occurred immediately (vs. weeks and months) afterwards, and prior to
debriefing, this data source is even more indispensable for interpreting Milgramesque
behaviour. In studying the interactional production of interviewees’ accounts, as well as
their forms and general features, our theoretical and methodological orientation was
ethnomethodology. This paper should be seen as building on prior ethnomethodological
research on trust conditions and social practices for normalizing ‘disrupted’ situations
(Duck, 2015; Garfinkel, 1967; Jefferson, 2004; Liberman, 2013; Rawls, 2000; Sacks,
1984).4 Like conversation analysis, ethnomethodology is a research tradition that brackets
questions about ‘why’ a social action occurred, instead highlighting the detailed
accomplishment (the ‘how’, ‘just-this-ness’) of its production (Liberman, 2013). This
perspective helps us explicate just how participants made sense of their actions, which in
turn provides a circumstantial basis for explaining why they acted as they did.5
Accordingly, our data are 91 recordings from the Stanley Milgram Archive maintained
by the Manuscripts and Archives Department at Yale University Library.6 The recordings
document the experimental performances and immediately post-experimental interviews and debriefings of 91 different participants (46 ‘obedient’; 45 ‘defiant’). Owing to
circumstances such as the archive’s incompleteness and a limited budget for acquisition,
we first selected 117 recordings from the relatively complete Conditions 2 (‘Voicefeedback’), 3 (‘Proximity’), and 20 (‘Women as Subjects’) – as well as the less complete
Conditions 23 (‘Bridgeport’) and 24 (‘Relationship’) – that had already received
preparatory digitization and removal of participants’ names (Kaplan, 1996).7 Of these
4
In particular, this research shows that, when social expectations are violated, participants work to normalize or rationalize the
violation; indeed, even when they conclude that the situation is not ordinary after all, they nonetheless emphasize, in post-hoc
reports, how they initially tried to normalize it (Jefferson, 2004).
5
Thus, we draw on ethnomethodological insights and tools to explicate participants’ sense-making practices. Of course, this does
not provide a direct purchase on what occurred during the experiment – a limitation that all attempts to explain Milgramesque
behaviour face. Nonetheless, we believe it is possible, and necessary (given the constraints of available data), to make inferences
on the basis of post-hoc reports, particularly when such inferences are informed by an established body of research findings – for
example, identity theory (Haslam et al., 2015) or, in the present case, ethnomethodology.
6
Recording copies were purchased with U.S. National Science Foundation Grant #1103195.
7
Milgram ran 40 participants in each condition, with some exceptions: for example, Condition 24 (T and L have pre-existing
family or friend relationship) placed only 20 participants in the T role (Russell, 2014b). According to Haslam, Loughnan et al.
(2014), Haslam, Reicher et al. (2014) and Perry (2012), the total number of participants in all conditions was 780. Miller (1986)
summarizes the experiment: Conditions 2 (L and T in adjacent rooms) and 3 (in same room) vary the physical/psychological
proximity of T to L. Condition 20 uses women, whereas all other conditions use men. Condition 23 moves the setting from Yale to a
business office in Bridgeport, CT.
Normalizing trust
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117, seven featured recording problems with the interview (was not recorded, inaudible).
After identifying a further 19 cases in which participants provided no account for
experimental behaviour, we had 91 interviews featuring at least one account: 36 (of 40
total) participants from Condition 2, 17 (of 40) from Condition 3, 30 (of 40) from
Condition 20, 6 (of 40) from Condition 23, and 2 (of 20) from Condition 24.
To study accounting practices, we listened carefully at least once to each participant’s
entire experimental performance, and to the entire recording of each interview and
debriefing. During this process, we made detailed notes on each interview, paying
particular attention to accounts. We then listened again to the entire recording of each of
the 91 interviews featuring at least one account. During this process, we edited our notes
and refined our criteria for distinguishing account types.8 Our analytic strategy was thus,
first, to assemble a collection of as large a number of instances as possible of the same
interactional phenomenon – participants’ post-hoc accounts for experimental behaviour.
And second, to study the collection to gain insight into the interactional practice’s general
features (Maynard, 2013, p. 12). This research fills an important gap by contributing
insight into an area of the Yale archive largely overlooked by the Milgram literature: the
hundreds of post-experimental interviews preserved on Milgram’s audio recordings.
Milgram’s interview situation: Candid or self-exculpatory accounts?
The relationship of behaviour to post-hoc accounting for that behaviour is a classic topic
in the social sciences. Historians of the Holocaust, for instance, when examining
perpetrators’ post-war testimony, rightly treat such material with circumspection, acutely
aware of the possibility that it is self-serving rather than sincere (e.g., Hoess, 1996; for the
Soviet GULAG, see Mochulsky, 2010). Even when the behaviour of interest is not
ideologically or morally charged, and the time lapse between behaviour and account is
short, people may nevertheless consciously or non-consciously report about prior
behaviour in unreliable ways. Some scholars have recently raised this issue in the context
of the Milgram Experiment.9 For instance, Russell and Gregory (2011) argue that most
‘obedient’ participants knew they were engaged in wrongdoing, but that (after 150 V) it
was psychologically easier to continue than to stop. When members of this group later
seek to explain themselves, their justifications may be consciously self-serving, akin in this
respect to Holocaust perpetrator testimony.
After prolonged study of Milgram’s recordings, it seems to us that the interview
accounts of ‘obedient’ participants should not simply be dismissed as defensive or
evasive.10 It is not obvious that many of them clearly sensed that what they had done, in a
highly ambiguous situation, was wrong (pace Russell & Gregory, 2011). Rather, it seems
more accurate to say that as they conversed with E they were sincerely struggling, to a
greater or lesser extent, to make sense of what had happened since entering the laboratory
some thirty minutes previously. After all, the interviewer is almost always E himself
(occasionally it is Milgram or his assistant, Elms), the very man who – a few minutes back –
had been insisting they continue. They are alone with him and, unlike us, do not know the
interview is being recorded. Milgram’s interview situation thus stands in marked contrast
8
See below for criteria.
Cf. Orne and Holland (1968) and Rosenthal and Rosnow (1969) on ‘demand characteristics’: Social psychological participants
may produce the kind of behaviour they think is expected of them. For Milgram’s response, see Milgram (1972).
10
For example, in the ‘pie of responsibility’ question 7 (see below for interview schedule), asking about proportional ‘shares of
responsibility’ for L being shocked against his will, few ‘obedient’ participants assign themselves minimal blame.
9
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Matthew M. Hollander and Jason Turowetz
to paradigmatic Holocaust testimony, in which perpetrators – often in situations of
confinement and trial, knowing some type of punishment was likely – were interrogated
and cross-examined by their captors, representatives of Allied powers or of post-war
liberal states such as West Germany (e.g., Sobib
or trial, 1965–1966) and Israel (Adolf
Eichmann trial, 1961). We therefore think it reasonable to take participants’ selfjustifications seriously, while remaining aware of the possibility that not all are being
perfectly candid.
Participants’ post-hoc explanations
In our collection, participants justify themselves with seven distinct types of account.
Four of these account for continuation, and are more frequently used by ‘obedient’ than
by ‘defiant’ participants. Though defiant, members of the latter group commonly voice
explanations for why they continued as far as they did before stopping.11 The remaining
three account for discontinuation and are used by the defiant group (a few obedient
participants also use them, to account for reluctance to continue). In this section, we first
discuss the structure of the interview itself. Then, we present the seven accounts,
showing how the ‘obedient’ and ‘defiant’ groups differ in their use. Since this paper’s
concern is primarily with ‘obedience’ rather than ‘defiance’, we focus on the accounts for
continuation rather than discontinuation.
E performed the interview using the following series of questions and statements
composed by Milgram (Table 1).12
Interviews were highly structured; nevertheless, E allowed participants ample time to
voice reactions to the experiment. The interviews therefore ranged in length, with many
reaching over 20 min. The major differences between interviews in Conditions 20, 23 and
24 vs. Conditions 2 and 3 were that component 7 was dropped, and component 8
replaced 12; that is, the women in Condition 20 were the first to be told that L had not
actually received any shocks (Perry, 2013).13
E often directly asked interviewees why they continued or stopped. However,
participants also frequently voiced justifications while answering E’s other questions.14
Across both contexts (solicited vs. volunteered accounts), participants used seven types
of explanation.15 Their accounts for continuation appear in Table 2.
The most common ‘obedient’ explanation is L not being harmed, as 33 (of 46 total)
‘obedient’-outcome participants used it at least once (72%). Moreover, as our collection
includes all 40 interviews from Condition 2 (Voice-feedback; four participants provided
11
With ‘defiant’ participants, E tells them they continued for at least one shock after L indicated he wanted to be released. Their
accounts for continuation are thus for shocking L at least once against his will.
12
Table 1 is our reproduction of the series of questions Milgram instructed the actor playing E, John Williams, to ask, based on
what we hear in the audio recordings. It is not a paper document in the Milgram archive. Occasionally, Milgram or Alan Elms, his
psychology graduate student assistant, conducted the interview.
13
As E explained, for example, to subject 2006 (disobedient): ‘We’re giving much more elaborate uh dehoax, if you will, to uh the
women because we don’t want them going out of here panicked, you see. . . .Just the women. The men were never told’.
Nevertheless, the men in the later Conditions 23 and 24 received the same, fuller debriefing as the women in Condition 20.
14
Accounts often appear in interview components 1, 2, 7, and 8, but also in other components. For reasons of space and scope,
this paper refrains from more detailed discussion of accounts’ interactional context, and of many organizational features of talk-ininteraction displayed by the data excerpts below. Our primary goals are to document forms of participants’ accounts and discuss
implications for engaged followership theory.
15
Other account types are rare (used by no more than 3 of the 91 T’s), and are not included in the tables. For example, inability to
stop due to E’s pressure: 2035 claimed to be fearful of repercussions from E (obedient, 27:36): ‘I thought you’d h(h)it me if I st
(h)opped! ((laugh))’.
Normalizing trust
7
Table 1. Reconstruction of post-experiment interview schedule
(1)
(2)
(2a)
‘Explain to me what happened and why it happened, treating me as if I didn’t know’.
‘Tell me, did this experiment have any other purpose that you could think of?’
If ‘defiant’ outcome: ‘Do you recall when this experiment was supposed to come to an
end? What then do you propose I tell my supervisor, since we did not end when we were
supposed to?’
(3) Schoolroom picture featuring angry teacher, shamefaced boy, and onlooker. ‘Make up a story
about the picture. Who is the most likeable figure, and least likeable?’
(4) ‘Indicate with an x on this scale how painful was the sample shock you received’.
(5) ‘Indicate with an x how painful to the Learner were the highest shocks he received’.
(6) ‘Were you at all tense or nervous during the experiment? At the point when you were most
tense or nervous, how tense or nervous were you?’
(7) Pie of responsibility: ‘With the use of this pie, indicate the proportional shares of responsibility,
moral responsibility, that we three had for this man being shocked against his will’.
(8) Debriefing [Conditions 20, 23 and 24]: ‘Actually this man was not really being shocked’.
L enters room and restores relations with T. ‘We were actually interested in how you would
behave’.
(9) ‘All things considered, how do you feel about having participated in the experiment?’ Likert scale
ranging from very sorry to very glad.
(10) ‘What is your name? your age? your occupation? your marital status?’
(11) ‘Fill out this questionnaire’. Questions 6–18: more demographic questions including education,
military service, political party affiliation, etc.
(12) Debriefing [Conditions 2 and 3]: to ensure participants leave in a good frame of mind.
‘Before you leave I’d like to tell both you gentlemen [T and L] that this machine has previously
only been used to shock small animals like rats. Learner, the amperage is adjusted so the
shocks you received were only slightly more painful than the sample shock’.
Table 2. Accounts for continuation overall (91 accounting participants)
‘obedient’ outcome (n = 46)
‘defiant’ outcome (n = 45)
Total
Following
instructions
L not being
harmed
Importance of
experiment
Contract
Total
27
16
43
33
5
38
11
4
15
5
2
7
76
27
103
Interviewees may provide multiple types of account. Thus, the total of Tables 2 and 4, 167 (103 + 64),
does not equal 91, the total number of interviews. Also, if a participant provided the same type of account
more than once, we only counted it once.
no account), we can report the frequency distribution for this condition by itself. These
results are noteworthy due to the prominent role that Condition 2 has played in the
Milgram literature, as shown in Table 3.
Condition 2’s distribution is quite similar to that of the collection overall. Again, L not
harmed appears more frequently than does any other account in the ‘obedient’-outcome
interviews. Fifteen of 22 total (68%) ‘obedient’ interviewees use it at least once.
We also find three accounts for discontinuation (or for reluctance to continue, for
‘obedient’ participants) principally used by the ‘defiant’ group as shown in Table 4.
These participants portrayed themselves as unwilling to continue (e.g., to risk
harming L; for religious reasons; against L’s will; because L was suffering; to avoid
responsibility for harming L). Or as unable to continue (against L’s will; due to
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Matthew M. Hollander and Jason Turowetz
Table 3. Accounts for continuation in Condition 2 (36 accounting participants)
Following
instructions
L not being
harmed
Importance of
experiment
Contract
Total
12
5
17
15
4
19
6
2
8
4
1
5
37
12
49
‘obedient’ outcome (n = 22)
‘defiant’ outcome (n = 14)
Total
Table 4. Accounts for discontinuation overall (91 accounting participants)
Faulty design
Unwilling to continue
Unable to continue
Total
9
17
26
0
25
25
0
13
13
9
55
64
‘obedient’ outcome (n = 46)
‘defiant’ outcome (n = 45)
Total
nervousness; unable to make L suffer). Or they referred to the experiment’s faulty design
(criticizing the experiment as ineffective for studying learning). Having documented
these three accounts for discontinuation, we now resume our focus on the four accounts
for continuation and our criteria for distinguishing them.
Following instructions
Participants may justify compliance by pointing out that E kept telling them to continue,
and they merely followed his ‘instructions’ (‘orders’, ‘commands’, ‘requests’).16
(1) [0322, obedient, 55:38, component 7]17
1. T: Uh:, (0.4) You you were uh (.) >In other words< I would’ve
2.
3.
stopped if (anything
)
(1.2)
4. E: But you didn’t.=You were- (.) you [↑did go on:.
5. T:
[We:ll,
6. T: I go- I went ↑on.
7.
(0.5)
8. T: Because I was ↑told to go on.
L was not really being harmed
With this account (discussed at length below), participants indicate they continued
because they did not think the situation was dangerous, despite appearances to the
contrary (e.g., L’s pain cries and demands for discontinuation, E’s insensitivity to L’s well-
16
In broad terms, the ‘following instructions’ account resonates with Milgram’s agentic state explanation for participants’
behaviour. To the extent that this is so, it may provide some support for that explanation. Indeed, among obedient participants, the
‘following instructions’ account (59%) is more common than the ‘importance of experiment’ account (24%) – although neither is
as common as ‘L not being harmed’ (72%).
17
Excerpt heading refers to ‘0322, obedient’ (Participant 22, Condition 3, ‘obedient’ outcome), and ‘55:38, component 7’
(excerpt starts at 55 min and 38 s in the recording, in the context of the ‘pie of responsibility’ interview component; Table 1). See
above for Milgram’s experimental conditions, and see Hepburn and Bolden (2013) for transcription conventions. Some excerpts
contain more than one account type; the type under discussion appears in bold.
Normalizing trust
9
being). Such participants treat E as sufficiently competent to have kept L from harm. They
may distinguish ‘pain’ from ‘harm’ here, echoing E’s Special Prod 1 (‘Although the shocks
may be painful, there is no permanent tissue damage, so please go on’). However, they
give no indication of approving of the way E conducted the experiment, or of how it
investigates learning, or of how he handled L’s dramatic resistance. Other than the sheer
fact of continuation, participants show no sign of sympathizing with science or of
identifying with E’s goals.
(2) [0216, obedient, 56:49, component 7]
1
T: And uh:, (0.3) I felt that uh (1.3) when I saw that other (guy)
2
go out aheada me,=And then (0.5) Now: I figured (uh) geez there
3
must’ve been a hell of a lot ↑more that’ve been doin’ this same
4
↑thing.
5
(0.5)
6
E: There ↑have been.=°(Many more.)°=
7
T: =And uh:, (0.7) ↑there:fore what I am doing (1.3) uh:: is
↑probably alright.
8
9
(.)
10 T: As long as ↑you: were over there to- askin’ me to continue.
11
(.)
12 E: ↑I: see.
13 T: Because I: (0.8) didn’t (0.3) (eh) take ya to be an inhuman
14
$↑monster.$=Eh [heh!=.h heh!=Heh!
15 E:
[h(h)!
(3) [0221, obedient, 41:29, component 7]
1
E: Why do we share equally in in this man receiving (.) °uh shocks
against his will.°=In the responsibility for this man?
2
3
4
(1.3)
T: ↑Well I was (0.8) $>I(h) was just doin’ it$< cuz you ↑said
5
so?=And uh:=You heard him ↑yelling,=You coulda ↑sto:pped.=You
6
coulda stopped ↑me.
7
(0.6)
8
E: (Well) you could[ve stopped (
9
T:
10
)
[I figured if it wasn’t ↑serious?
(0.9)
11 T: If it was ↑THAT serious you woulda ↑stopped me.
12
(.)
13 T: (°D’ya see that?°)
Importance of the experiment
In contrast, some participants do orient to the importance of the experiment, or of science
more generally. Although continuation may have been difficult, they indicate that the
experiment was worthwhile or valuable in some way, even if they do not clearly
understand its purpose. In so doing, they may present themselves as engaged followers of
E’s leadership (Reicher et al., 2012). Due to this account’s relevance to engaged
followership theory, we construe the category very broadly. For instance, we include any
account that explicitly avows scientific values:
10
Matthew M. Hollander and Jason Turowetz
(4) [2024, obedient, 26:42, component 8]
1
E: ((E has dropped cover story)) Why ↑did you do it.
2
3
(1.2)
T: I don’t ↑know:.=As I said because: (0.2) I mean this is- (0.4) I
4
felt- (0.4) >In the back of the head< this is research and this
5
is important?=An’ .h=
6
E: =Mhm
7
8
(0.8)
T: And you were running the show,
9
(0.3)
We also include accounts in which T’s orientation to the importance of the experiment
or scientific values is more implicit:
(5) [0201, obedient, 53:02, component 5]
1
M: ((Milgram conducts interview)) Why did you listen to that man
2
((E)) rather than (.) the man who was getting hurt.
3
4
(0.9)
T: Apparently he knows what he’s ↑do:ing,
5
6
(0.7)
M: Well the man in there knows that he’s getting hurt.
7
(7.8)
8
T: Well ↑I was uh: $right in th(h)e ↑m(h)iddle$=I didn’t know which
9
way to (.) turn.=°I:° (5.2) I felt sorry for the man out↑side,
10
an’ (2.6) I thought the experiment (.) uh:: (0.5) depended on my
11
going a↑head.
12
(0.3)
13 M: Mhm.
And we include accounts indicating that T believed E had an important reason for
insisting on continuation, even if T did not know or understand the reason:
(6) [0207, obedient, 43:11, component 2]
1
E: And yet you continued in sp[ite of his uh [protest.
2
T:
3
[I (continued) [(
)
(.)
4
E: [((clears throat))
5
T: [Yeah
6
T: Well,=Eh the way I feel about it=I come here,=An’ yer $payin’ me
7
the m(h)oney,$ .h=For ↑my time, an’- (1.4) ((sigh)) There musta
8
been ↑some reason, (.) for ↑you: to want me to continue.
9
(1.4)
However, we exclude accounts in which T’s displayed attitude towards the
experiment or E is neutral.18 Despite our inclusiveness, importance of experiment
appears far less frequently than the first two accounts (Table 2). We find that, in word
searches of our detailed notes of both ‘obedient’ and ‘defiant’ interviews, relevant words
are rare: only six (of 91 total) participants mention ‘science’ or ‘scientific’; only four
18
For example, we categorized 0209 (obedient, 38:44) as following instructions: E: ‘Why did you proceed to the end’. T:
‘Because I wasn’t in charge of the experiment’.
Normalizing trust
11
mention ‘help’, ‘helpful’, or ‘cooperative’; three ‘value’ or ‘valuable’; one ‘important’ or
‘importance’; and one ‘research’.19
Fulfilling a contract
Finally, some participants indicate they continued out of a sense of contractual obligation
towards E. For instance, consider T’s account in Excerpt 6 above: “I come here, =An’ yer
$payin’ me the m(h)oney,$ .h=For ↑my time,.”
Normalizing trust
Participation in Milgram’s experiments was undoubtedly a confusing and often stressful
experience. Action centred on T delivering putatively real electroshocks while E calmly
directed continuation in the face of L’s increasingly vociferous resistance. This section
examines in more detail L was not really being harmed, the account for continuation
most frequently used by our ‘obedient’ participants (72%) to explain how they made sense
of this ambiguity – what E, in the interviews, repeatedly calls a ‘seemingly senseless
situation’. After briefly developing our theoretical discussion of everyday sense-making
practices, we show how these are exemplified by participants’ claims that, despite
appearances to the contrary, the shocks posed no danger to L.
As noted above, commonsensical practices for ‘doing being ordinary’ (Sacks, 1984)
embody ‘trust’ (Garfinkel, 1963), action in accord with the presumption that others will
cooperate in co-producing the social objects constitutive of our shared reality. Via trust,
members of society sustain the ‘natural attitude’ of everyday life (Sch€
utz, 1970). ‘For the
person conducting his [sic] everyday affairs, objects, for him as he expects for others, are
as they appear to be’ (Garfinkel, 1967, p. 50). Our compliance with trust conditions, then,
is a prerequisite for constituting the ‘natural facts of life’. And since, for society’s members,
these facts are ‘through and through moral facts of life’ (Garfinkel, 1967, p. 35), their
ongoing production is not simply a practical imperative, but a moral one. As Garfinkel
demonstrated in his classic breaching tutorials (Garfinkel, 1963, 1967, p. 38), violations of
trust produce confusion, distress, and anger. Faced with a breach, members of a shared
culture work to normalize the situation, often in emotionally laden ways. For instance, if
you tell people about your UFO abduction, they will hear you as ‘making a joke’; only if
such accounts fail (you persist, or UFOs take over the world) will they resort to ‘serious’
explanations, such as mental illness or the reality of UFOs. To put the point differently,
when facing a new situation, we make sense of it in terms of what we are already familiar
with. New situations are assimilated to familiar situations, populated with familiar types of
people and things acting in expectable ways. If such sense-making practices are put to the
test, we first try to assimilate what is happening to the ‘ordinary’, despite significant
appearances to the contrary. It is only when ordinary accounts fail us that we come to
experience the situation as radically different than what we at first presumed.
Milgram’s participants initially took for granted that the situation was ‘normal’. E was
who he appeared to be; the experiment was a benign study of a typical psychological
topic, learning and memory; and appropriate action would be taken if anything untoward
happened. However, the situation unfolded in unexpected ways that challenged these
19
Moreover, sometimes it was the same participant using more than one of these words, and sometimes not an obedient but a
defiant one. Word counts exclude a small number of instances of the word clearly deprecating the experiment’s importance. e.g.,
2425 (defiant, 30:35): T: ‘It may be important to you [E] but it ain’t important for me’.
12
Matthew M. Hollander and Jason Turowetz
presuppositions. Although participants’ numerous post-experimental claims that L was
not really being harmed all worked to make sense of the ambiguous situation, they did so
in different ways. Nevertheless, in none of them did participants display an orientation to
the importance of the experiment – by sympathizing with science, identifying with E’s
goals, or approving of E’s management of L’s resistance or of how the experiment studied
learning. Below, we analyse thematic differences among the L not really being harmed
accounts, which normalize the situation by (1) trusting E’s judgement, (2) treating L as
overreacting, and (3) doubting the cover story. Though contrasting in theme, these
accounts all justify T’s continuation in terms of the perception that L faced no serious
danger.
Trusting E’s judgement
Some participants accounted for continuation by claiming they had relied on E’s
judgement as to whether the experiment should continue. As 0223 (obedient, 48:10) put
it, ‘I am trusting your judgment to know when to stop’. As a presumably competent
scientist with ordinary (benign) motives and character, E was expected to be monitoring
L’s well-being. Participants reasoned, commonsensically, that had L ‘really’ been in danger
E would have stopped the experiment. Consider the following reports:
(7) [0204, obedient, 51:44, component 5]
1
T: °Uh° (0.3) He ((L)) acted as if they were: uh (0.6) extremely
2
(0.3) painful.
3
4
(0.7)
T: I assume they’re only ↑moderately painful.
5
6
(.)
E: Why do you assume they’re only moderately painful.
7
8
(0.6)
T: Well:,=I assume this because- ((swallow)) >t
there was no
9
hesitation upon your part< that we con↑tinue, (0.5) And because
10
also he was in .h (0.4) the roo:m without anybody being w:ith
11
him.
12
(0.3)
13 E: Mhm,
14
(0.2)
15 T: >And I knew that< uh I couldn’t see him, (0.7) An::d uh if there
16
was any question that this would affect his heart?=Or that he
17
would faint? (0.6) You wouldn’t have (0.4) allowed me to go o:n.
18
(0.4)
19 E: I see.
20 T: So I assume for ↑that reason that it was only ↑moderately
21
painful.
(8) [0218, obedient, 40:08, component 6]
1
E: Why did you then.=Why did you [go on.
2
T:
3
4
5
[.hh
(.)
T: Well,=I: used discretion in the sense that I didn’t think that
(0.7) eh::: (.) that this uh .hh experiment would be:: as you
6
said in the beginning nothing would- actually ↑come of it,=It
7
wouldn’t- leave the man .hh (.) with any extreme (.) e↑ffects of
8
it.=So [I (felt)
Normalizing trust
9
E:
[There would be no permanent [tissue damage.
10 T:
11
13
[No permanent tissue.=So I
thought (.) they were just sudden shocks,
(9) [2004, obedient, 27:55, component 6]
1
E: $Why did you think$ it was funny ((T’s name deleted))
2
T: Eh heh heh heh! .h (.) $I don’t know.$=I knew it wouldn’t ↑hur:t
3
4
5
6
7
8
9
him.
(.)
E: Uh huh,
(0.4)
T: ↑That was one thing.=That I knew it wouldn’t hurt him.
(0.8)
E: Well they’re not dangerous,=No:.=
Because I knew you ↑wouldn’t give it to us if it was.
10 T: =No:.=B
These participants normalized the experiment’s ambiguity by highlighting E’s
professional judgement and downplaying the importance of L’s resistance. In Excerpt
7, participant 0204 notes that E displayed ‘no hesitation. . .that we continue’ (lines 8–9)
and that L was alone and unmonitored in the other room (lines 10–11). Based on such
observations, he claims that the shocks must not have been dangerously painful. Likewise,
in Excerpt 8, participant 0218 relies on E’s judgement (‘as you said in the beginning’: lines
5–6) that L is not in danger. And in Excerpt 9, 2004 claims to know that the shocks were
not harmful, explicitly basing this judgement on the conviction that E would not have
exposed participants to danger.
Note that participants 0204 (line 17) and 2004 (line 10) use reasoning-by-hypotheticals
in accounting for their situated judgements. If L had been in danger, E ‘wouldn’t’ have
allowed the experiment to go on, or have performed it in the first place. From the facts that
E did perform the experiment and allow it to continue in the face of L’s resistance, it
follows that L was not ‘really’ in danger. This commonsensical argument depends, of
course, on the belief that E’s professional judgement guarantees his participants’ wellbeing. Relatedly, participant 0218 expresses trust in E by claiming to ground his own
account for continuation in something E had said. He interrupts himself (‘experiment
would be. . .’: line 5) to insert a report of E’s speech (‘. . .as you said’: lines 5–6). This
interactional move, which conversation analysts call an insertion repair (Schegloff, 2013),
shows T orienting to what E said as grounds for his reasoning; that is, this participant’s use
of ‘discretion’ (line 4) is largely grounded in E’s perceived trustworthiness.
Treating L as overreacting
Other participants, in claiming that L was not really being harmed, asserted that L’s
distress indicated not harm but rather overreaction to the shocks. According to these
accounts, something about L made him overly sensitive to shocks that were, ‘in reality’,
only moderately painful.
(10) [0203, obedient, 49:26, component 5]
1 ((Elms conducts interview in role of E’s
00
assistant0 0 ))
2 T: And I imagine that (.) it may nos- not necessarily have been
3
all: ↑painful except maybe somewhat- in his ((L’s)) mi:nd (.)
4
thoughts.
14
Matthew M. Hollander and Jason Turowetz
(11) [0215, obedient, 1:01:30, component 12]
1
L: [(
2
T: [((to L)) In other words you were already building and (.) and
)
3
an:- an↑ticipating something greater (0.5) that what you were
4
ac- actually receiving.=
5
E: =Well actually he did.=He: he started I guess to anticipate
6
7
mo[re (
L:
)
[↑Ah:=I was just nervous.
These participants suggested that L experienced the shocks as more painful than they
‘really’ were. 0203 and 0215 identify L’s mental state as the source of the trouble: He was
anxiously ‘building and anticipating’ (Ex. 11, lines 2–3) something worse than he
received, or the pain was simply ‘in his mind’ (Ex. 10, line 3).20
Doubting the cover story
Finally, a handful of participants explained themselves via L was not being harmed
because they doubted E’s cover story. Although Milgram went to great lengths to
maximize experimental realism, he was not entirely successful with every participant. Clearly, the gestalt of the situation was altered for strong doubters, and with it
the implications of their actions. Like many other interviewees, they justified
themselves to E in terms of L not being harmed; however, the sense they made of
E’s ‘seemingly senseless situation’ differed from those who displayed no doubt.
Nevertheless, doubting was not an all-or-nothing affair of total credence versus total
scepticism.21 Rather, of those who displayed suspicion of some aspect(s) of the
cover story (often near the beginning of the interview), nearly all believed other
aspects: That L had indeed received the lower-level shocks, that the experiment’s
purpose was indeed to study learning and memory through punishment, that L’s
cries were spontaneous and not pre-recorded, or that E was in fact a research
scientist. In cases of scepticism, E defended the cover story or, by sidestepping the
issue, avoided confirmation of doubts.22 These strategies usually succeeded, it seems
to us, in preventing doubts from crystalizing into hardened certitude of total
deception.
Ex. 12 below illustrates both E’s tactics for handling doubt and participants’ practices
for making sense of situational ambiguity. E had previously asked T to assess how painful
to L were the highest shocks he received (interview component 5). At 44:34, T prefaces
his suspicion that L had not actually received shocks with the ‘honesty phrase’ (Edwards &
Fasulo, 2006) ‘Well, to be extremely candid’, suggesting that the forthcoming response is
contrary to appearances or expectations.23 Several minutes later, E reasserts the cover
story:
20
Similarly, a female participant (2030, obedient, ff. 19:28) proposed L’s male gender as a reason he overreacted to the shocks.
She argued that women are more capable than men of withstanding pain, using as an example childbirth.
21
That is, when T’s express doubt in the cover story, it is typically far from clear how certain they are of deception. For this reason,
we do not exclude doubters from our collection of 91 interviews.
22
Moreover, in doubting the cover story, participants displayed trust in the benign character of the experiment – that is, they
assumed that E would not really allow L to get hurt, even if this meant constructing a fictitious cover story (which, incidentally, is not
uncommon in ordinary experiments).
23
Cf. 0205 (obedient, 46:40): T: ‘Well to be perfectly frank I don’t believe the intensity of the shock (.) uh:: of any of those was any
greater than the one I received’. Here, the prefacing honesty phrase is ‘to be perfectly frank’.
Normalizing trust
15
(12) [0225, obedient, 47:20, component 5]
1.
E: Well he actually was receiving shocks.=Now you uh (0.7)
2.
indicated to me I (.) I believe uh: (0.6) two: or three
3.
times=At least ↑once that you did not want to con↑tinue
4.
5.
(0.7)
E: If you (.) believed that he was not getting shocked °uh° why
6.
did you continue
7.
8.
(1.7)
E: Or if you (re-) if you believe that uh (1.5) °uh:° (0.3) these
9.
shocks were not painful or:: (0.3) whatever
10.
(1.5)
11. T: Why did I wanna stop,
12. E: Yeah.=Why did you: uh: (0.7) wanna stop at that point
13.
(2.6)
14. T: Um:, (1.6) Well uh
15.
(0.3)
16. E: (And//I mean) I don’t understand the ↑reason.=
17. T: =>And [I I-< There’s a sort of a threshold.=
18. E:
[(I don’t)
19. E: =((clears throat))
20.
(0.8)
21. T: Or a twilight zone where uh (0.8) uh: (1.4) although I- I felt
22.
>I had a< good- (0.3) idea that
that per↑haps he (wasn’t)=>
23.
perhaps he wasn’t receiving the shock. (0.6) Uh (3.2) That
24.
there was a bare possibility. (0.2) That he was. (0.7) An:d
25.
(.) if there was no (0.6) physical response from him (in a way
26.
of) (0.6) just leaving the roo:m,=Or pulling out the wires or
27.
what have you, (0.9) and then (0.4) on your command I was to
28.
continue I would go ahead until I had passed that threshold.
29.
(0.6) of: (0.2) doubt
30.
(0.4)
31. E: Hm:
32.
(0.5)
33. T: At a certain point,=When >I dunno maybe about three hundred
34.
an’ (1.2) some uh (0.7) volts °I was° (0.4) pretty contin (0.3)
35.
convinced that uh (0.9) he wasn’t receiving anything ↑th:at
36.
(1.1) strong:. (0.7) Or I would be getting a (3.2) uh::: (4.7)
37.
different type of response.=A more uh (0.6) uh::: (1.2) more
38.
violent (0.4) response.
Participant 0225 orients to the discrepancy between his expectation of how an
ordinary person would respond to shocks and L’s response. As people would normally
react in a ‘more violent’ way than L did to 300 volts of electricity, he reasons that this
feature of the cover story is false. In contrast, another participant accounting for
continuation with L not really being harmed (2304, obedient, 23:07) claims that ‘when
he [L] stopped hollerin’ I didn’t know what happened. . . I just figured that somebody had
let him out’. Both 0225 and 2304 are normalizing the ambiguity of L’s reactions to the
shocks. But whereas 0225 decides that L is not actually receiving shocks – and thereby
calls into question the cover story – 2304 arrives at the less sceptical conclusion that L has
been released.
Discussion: Implications for engaged followership
Our empirical ‘. . .structured analysis of the experiences reported by Milgram’s participants’ (Haslam et al., 2015, p. 8) has important implications for the engaged followership
16
Matthew M. Hollander and Jason Turowetz
model of Milgramesque behaviour. Engaged followership is rightfully one of the leading
contemporary Milgram theories, with substantial plausibility and empirical support.
However, our extensive study of Milgram’s experimental sessions and post-experimental
interviews has led us to dissatisfaction with it in its current version. The Milgram literature
has always faced a ‘black box’ problem: wanting to see the phenomenon of compliance
comprehensively explained, but having relatively little access to published, primary data
sources. As more researchers open the black box of the Milgram archive, theorizing
becomes increasingly grounded in the relevant primary data. Here, we discuss two of our
findings seemingly at odds with engaged followership – call them ‘engagement’ and
‘debriefing’.
Engagement
As we have seen, this paper offers little empirical support for the claim that participants
generally understood themselves as engaged followers of E’s leadership. In our collection,
only 24% (11/46) of ‘obedient’ participants used importance of the experiment to explain
continuation. In Condition 2 by itself, this figure is only slightly higher (6/22, or 27%). In
contrast, much larger proportions of ‘obedient’ participants explained themselves in
terms of L not really being harmed (33/46 = 72%) or following instructions (27/
46 = 59%); that is, while some participants certainly do seem to have identified with the
experiment, the majority do not appear to have continued out of commitment to science.
One challenge for engaged followership is to explain why so many participants in our
collection displayed low engagement.
Debriefing
It is apparent in listening to the interviews that the debriefing process especially the fuller
debriefing provided to the participants in Conditions 20, 23 and 24 improved many of
their attitudes about the value of the research. As we have seen, relatively few participants
prior to debriefing displayed orientations to the experiment as important or worthwhile.
More commonly, attitudes displayed in the interviews, towards E and the way the
experiment used punishment to study learning, ranged from polite neutrality to
disillusionment, alienation, and hostility. For instance:
0203 (obedient, 51:10): T: ‘. . .I might have had a tendency to stop when I heard the man not
willing to go on. . . I felt there was no use possibly in going ahead. . .’
2001 (obedient, 28:55): T: ‘To me it was punishment that wasn’t serving any purpose’.
2003 (obedient, 33:34): T: ‘I saw no reason why I should painfully shock this poor man. Just
simply because he didn’t have the ability to put two words together’.
2006 (defiant, 17:10): T: ‘(I don’t belie:ve) in punishment, I’ll tell you that, I think this is: quite
ineffective’.
However, debriefing (‘Actually, this man was not really being shocked’) appears to
have improved many participants’ views of the experiment’s importance. Most
participants responded positively to E’s final interview question (‘All things considered,
how do you now feel about having participated?’). In the light of the way debriefing
improved attitudes, the challenge for engaged followership is to explain the relationship
of positive attitudes after debriefing to more negative attitudes during the experiment and
Normalizing trust
17
interview; that is, when Haslam et al. (2015) describe ‘. . .the sense of fulfillment that
participants experienced from participating in a scientific study that they considered to be
extremely important’ (p. 17), they are referring of course to debriefed participants,
veterans of a taxing study of obedience to authority. But we are primarily interested in
how participants viewed the experiment prior to debriefing, the putative study of
learning and memory. After all, engaged followership is a theory about compliance itself,
not behavioural or attitudinal proxies subsequent to the experiment (whether expressed
immediately afterwards in the interview or several weeks later in the questionnaire).
Engaged followership is currently a global or comprehensive theory of Milgramesque
behaviour. To make sense of variation in that behaviour, it overestimates, we think, the
identification (esprit de corps) with E that was actually experienced by many participants.
A more adequate explanation would allow a middle ground between maximal ‘defiance’
(principled and firm rejection of continuation) and maximal ‘obedience’ (principled
compliance owing to the experiment’s importance). Close examination of the interviews
suggests that many, if not most, ‘obedient’-outcome participants were only minimally so:
grudgingly willing to go through the motions of compliance, and afterwards displaying
alienation from E and the experiment. After all, their pre-participation ideological
commitment to, training in, or experience with experiments of this type (violent,
performed against L’s will) is typically nil. There is, of course, an important difference
between engaged followers willing to perform a difficult task in the service of values in
which they believe, and compliant followers going through the motions of commitment.
Although the Milgram outcome is the same (L suffers in either case), the behavioural
explanation should take this difference into consideration. Otherwise, theorizing may
overlook differences that participants claimed were important to understanding why they
acted as they did.
Conclusion
This article has introduced ‘normalizing trust’ as an innovative means of gaining insight
into the behaviour of many of Milgram’s participants.24 Our analysis uses a data source
hitherto virtually untapped in the Milgram literature: the hundreds of immediately postexperimental in-depth interviews. In examining the accounts for their just-completed
experimental behaviour produced by 91 of Milgram’s participants of both outcome
categories, we have documented four recurrent accounts for continuation: following
instructions, L was not really being harmed, importance of the experiment and
fulfilling a contract. After discussing in detail how ‘obedient’-outcome participants use
the L not being harmed account more frequently than any other explanation (33 of 46
participants, or 72%) to make sense of their just-prior actions, we drew on these findings to
point out limitations of engaged followership theory in comprehensively explaining
Milgramesque behaviour.
Perhaps future scholarship will satisfactorily resolve the challenges, as we see them,
that are raised for engaged followership by the interview data. However, we would like to
end on a note of caution. It may well be that the goal of identifying a single psychological
process – whether ‘obedience to authority’ or ‘agentic state’ (Milgram), or ‘engaged
followership’ (Haslam and Reicher) – exhibited by Milgram’s experiments, and
24
We would like to emphasize that this paper has not proposed a comprehensive theory claiming to explain Milgramesque
behaviour as such.
18
Matthew M. Hollander and Jason Turowetz
responsible for causing his results, is illusory (Brannigan, Nicholson, & Cherry, 2015). As
Staub (2014) avers, in Milgram’s laboratory ‘[i]t is unlikely that a single psychological
process led to either continued compliance/cooperation, or refusal to cooperate. Varied
processes can arise from the interaction of situation and personality’ (p. 508). And, in the
context of the Holocaust, ‘. . .any analysis of why they [perpetrators] behaved the way
they did must rely on a variety of explanations rather than a generic core’ (Overy, 2014, p.
515). The findings of this paper, showing that many of Milgram’s participants provided
several kinds of account for continuation, likewise suggest that multiple social
psychological processes (and/or organized interactional practices) may have produced
Milgram’s ‘obedient’ outcome category: of which ‘normalizing trust’ is a particularly
prominent one. We have provided compelling evidence of this complexity not only across
our five experimental conditions, but also within particular conditions such as 2 (Voicefeedback). ‘Certainly, all the evidence suggests that Milgram’s participants were “happy to
have been of service”’ (Haslam et al., 2015, p. 26). To the contrary, an essential and
hitherto neglected body of evidence – the interviews – suggests that the puzzle of
Milgramesque behaviour is more complex than engaged followership at present allows.
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Received 1 December 2016; revised version received 29 April 2017