Social Science & Medicine 228 (2019) 240–251
Contents lists available at ScienceDirect
Social Science & Medicine
journal homepage: www.elsevier.com/locate/socscimed
Words hurt: Political rhetoric, emotions/affect, and
psychological well-being among Mexican-origin youth
T
Leo R. Chaveza,∗, Belinda Camposb, Karina Coronac, Daina Sanchezd, Catherine Belyeu Ruize
a
Professor, Department of Anthropology, University of California, 3151 Social Science Plaza, Irvine, CA 92697-5100, USA
Professor, Department of Chicano/Latino Studies, University of California, 3151 Social Science Plaza, Irvine, CA 92697-5100, USA
c
Graduate Student, Department of Psychology and Social Behavior, University of California, 4201 Social and Behavioral Sciences Gateway, Irvine, CA 92697-7085, USA
d
Graduate Student, Department of Anthropology, University of California, 3151 Social Science Plaza, Irvine, CA 92697-5100, USA
e
Undergraduate Research Assistant, Department of Anthropology, University of California, 3151 Social Science Plaza, Irvine, CA 92697-5100, USA
b
A R TICL E INFO
A BSTR A CT
Keywords:
Psychological health and political rhetoric
Media representations and immigrants
Mexican-origin youth and political rhetoric
Emotions and political rhetoric
Subjective health
Perceived stress
Subjective well-being
We examined the effect of political rhetoric on the targets of that rhetoric. Drawing from scholarship on antiMexican and anti-immigrant rhetoric found readily in various media and scholarship on emotions, we tested four
hypotheses. Hypotheses 1 and 2 predicted that positive and negative political rhetoric would increase and decrease positive and negative emotions, respectively. Hypotheses 3 and 4 then predicted that emotional responses
to positive or negative political rhetoric would influence perceived stress, subjective health, and subjective wellbeing. Data collection occurred between August 2016 and June 2017 at a university in California. A sample of
280 Mexican-origin youth, defined broadly as having at least one ancestor born in Mexico or the participant
themselves born in Mexico, participated in an experiment where they were randomly assigned to one of three
study conditions: viewing (1) positive or (2) negative political rhetoric about immigrants and Latinos in general,
or (3) neutral rhetoric as a control condition before providing qualitative responses to open-ended questions and
completing measures of positive and negative affect, perceived stress, subjective health, and subjective wellbeing. Qualitative responses indicated that negative and positive political rhetoric elicited a range of negative
emotions and positive emotions, respectively. Quantitative analysis with independent samples t-tests, ANOVA,
and linear regression models found that negative political rhetoric elicited higher negative affect than positive
and neutral rhetoric, and positive rhetoric elicited higher positive affect than negative and neutral rhetoric.
Negative emotional responses, in turn, were associated with participants’ higher perceived stress, lower subjective health and lower subjective well-being. Conversely, positive emotional responses were associated with
lower perceived stress, higher subjective health, and higher subjective well-being. Positive political rhetoric, by
eliciting positive emotions, can have a salubrious effect. Altogether, these findings suggest that political rhetoric
matters for the targets of that rhetoric.
In June 2018, a White woman in Running Springs, California, approached Esteban Guzman, a U.S. citizen, and his mother who were
gardening and told them to “go back to Mexico” and unleashed other
anti-Mexican rants.
rapist, an animal, and drug dealer. You don't know what it feels like
to be hated so much.”
Sarah Mervosh (2018).
1. Introduction
Guzman asked, “Why do you hate us?”
She replied, “Because you're Mexicans.”
He said, “We're honest people.”
The woman laughed, and said, “You're rapists, drug dealers. Even
the President of the United States says you're a rapist.”
Guzman: “Thanks to him (Donald Trump) everywhere I go I am a
This article examines the experience of being a target of the hurtful
rhetoric uttered so readily by some politicians and pundits, which has
become so pervasive in the media. The 2016 U.S. presidential campaign
was notable for its negative rhetoric directed at Mexicans, Muslims, and
undocumented immigrants in general. Mexican-origin people, of whom
Corresponding author. Department of Anthropology, University of California, 3151 Social Science Plaza, Irvine, CA 92697-5100.
E-mail addresses: lchavez@uci.edu (L.R. Chavez), bcampos@uci.edu (B. Campos), kcorona1@uci.edu (K. Corona), dainas@uci.edu (D. Sanchez),
catherine.belyeu.ruiz@gmail.com (C.B. Ruiz).
∗
https://doi.org/10.1016/j.socscimed.2019.03.008
Received 7 July 2018; Received in revised form 5 March 2019; Accepted 6 March 2019
Available online 11 March 2019
0277-9536/ © 2019 Elsevier Ltd. All rights reserved.
Social Science & Medicine 228 (2019) 240–251
L.R. Chavez, et al.
(Chavez, 2017; Kim et al., 2017; Rappeport, 2015). Nor was he alone.
For example, Steve King, Republican Representative from Iowa, suggested that Latino children are a threat to the nation's future: “Culture
and demographics are our destiny. We can't restore our civilization with
somebody else's babies” (Schleifer, 2017) [emphasis added]. This
rhetoric drew a clear distinction between “us” (legitimate members of
the nation) versus “them” (those who don't belong) that casts Latinos,
especially those of Mexican-origin, as “others” whose belonging in the
nation is questionable (Garcia, 2017).
Scholars have argued that media shapes our world and the way we
live in it (Haynes et al., 2016; Tuchman, 1978; Zengotita, 2005). Research suggests that media representations of race and ethnic stereotypes influence issues of identity, perceptions of discrimination, and
intergroup relations (Bleich et al., 2015, 857; Brader et al., 2008;
Valentino et al., 2013). Less studied are the effects of inflammatory, and
often hyperbolic, political rhetoric about immigration on the targets of
that public discourse (Hatzenbuehler et al., 2016). “Regrettably, much
less is known about the impact of exposure to unfavorable racial/ethnic
media messages on racial/ethnic minority audiences themselves. Although theory would suggest that consuming negative images of one's
in-group would have a harmful effect on self-concept, esteem, and intergroup perceptions, few empirical studies have explored this relationship” (Lacayo, 2017, 10).
Coverage on Latinos in news coverage of immigration often outpaces that of other groups, and increases ethnocentrism toward Latinos,
who are represented stereotypically as despised out-group members
and threats to the security of the larger society (Chavez, 2013; Cisneros,
2008; Dreby, 2015; Light and Iceland, 2016; Massey & Sánchez R.,
2012; Ortiz, 2015). Repeated depictions, even those that stretch the
truth, in public discourse can lead to internalization and acceptance of
larger narratives as “true” (Cherwitz, 1980). Bondy and Pennington
(2016), 1) observed that, “Representations as illegal immigrants,
criminals, hypersexual, and/or refusing to learn English also shape
ways of knowing about Latin@ youth for non-Latin@s, as well as influence our relationships with one another and our understanding of
citizenship.” Whites often make no distinctions among Latinos by national origin, status, or generation (Lacayo, 2017). The media representations so prevalent in anti-Latino rhetoric reinforce social attitudes toward Latinos in general, with little differentiation, as perpetual
outsiders who are unable to assimilate.
When communications with hateful intent appear to be sanctioned
by society by the frequent use of anti-immigrant and anti-Latino
rhetoric in political discourse in the media, it can wound or hurt the
targeted group in various ways, including having a negative effect on
the targeted groups’ health and well-being (Leets, 2002; Leets and Giles,
1999; Yakushko, 2009). For example, in a study of Asian American
university students, Boeckmann and Liew (2002), 356) found that insulting speech that targets Asian Americans elicits extreme emotional
responses and effects collective self-esteem. Building upon Boeckmann
and Liew (2002), this study focuses on another ethnic group, MexicanAmerican university students, and their responses to both negative
political rhetoric and positive political rhetoric to get a more complete
sense of their emotional responses and to examine how those emotional
responses influence perceived stress, subjective health status, and subjective well-being.
there were about 35.76 million residing in the United States in 2016
(USCB, 2018), were the direct targets of much of that rhetoric. How
does the current political climate, with its pervasive xenophobia and
discriminatory rhetoric, impact the psychological health and well-being
of those it targets? Xenophobia is understood here as a form of attitudinal, affective, and behavioral prejudice toward immigrants and ethnic
groups perceived as foreign (Higham, 2002 [1955]).
Political rhetoric as part of the social and cultural environment can
elicit strong emotions. In 2016, the American Psychological Association
conducted a survey to measure the stress caused by what it considered
an intensely adversarial presidential election and its daily media coverage. The APA found that a majority (52%) of Americans reported that
the election was a very or somewhat significant source of stress (APA,
2016). Such concerns were echoed by over 3000 mental health therapists, who signed a petition in 2016 declaring then candidate Donald
Trump's incendiary rhetoric, with its scapegoating, xenophobia, intolerance, and sexism, to be a “threat to the well-being of the people we
care for” (Sheehy, 2016).
Despite such observations, a neglected area of research is the mental
health impact of the overall public discourse environment, especially
anti-immigrant and anti-Mexican rhetoric. As Heide Castañeda and her
colleagues have noted, “These factors are likely very important in the
experiences and health outcomes of immigrants and should receive
more research and political attention” (Castañeda et al., 2015, 384).
Our research attempts to help fill this gap in knowledge by examining
how Mexican-origin, defined broadly as having at least one ancestor
born in Mexico or the participant themselves born in Mexico, college
students respond emotionally to political rhetoric, and how those
emotions then influence perceived stress, subjective health and subjective well-being.
2. Anti-Mexican rhetoric
Political rhetoric consists of speech acts and image acts that often
rely on emotion-laden messages to “accuse, denounce and actually
harm people. They can also flatter, promote, and benefit those same
people” (Bakewell, 1998, 22; Bloch, 2016). Over the last 50 years,
immigrants and their children have increasingly become the targets of
negative media coverage in the United States (Chavez, 2001). Media
representations of immigrants have fluctuated between affirming their
place in a society that considers itself a “nation of immigrants,” on the
one hand, and viewing them as a threat to society, on the other hand.
However, news media representations of immigrants have become
more alarmist and less affirmative since the 1970s, with increasing
discursive and visual allusions to floods, broken borders, over-population, crime, over-use of social services, and an alleged inability to integrate socially and culturally. In contrast, positive news media representations about immigration were common in the 1970s, but there
were relatively fewer such affirmative stories in the 1980s and 1990s
and beyond (Chavez, 2001; Massey and Pren, 2012; Massey & Sánchez
R., 2012; Santa Ana, 2013).
Media representations of Mexican immigrants, and Latinos in general, have been consistently negative (Chavez, 2001; Massey & Sánchez
R., 2012). Political rhetoric has represented Latinos as a threat to the
nation, alleging inability to learn English and assimilate or acculturate,
a propensity for crime, overuse of social services and medical care, high
fertility rates, and high levels of immigration that supposedly fuel a
demographic take-over, invasion, and re-conquest of American territory
(Aguirre et al., 2011; Chavez, 2013; Coutin and Chock, 1995; Romero,
2011; Rumbaut, 2009; Santa Ana, 2002; Inda, 2000).
Decades of such negative rhetoric gave Donald Trump fertile ground
to draw upon during his presidential campaign, which he began on
June 16, 2015 by calling Mexican immigrants drug dealers, criminals,
and rapists (TIME, 2015). Candidate Trump also targeted Americans of
Mexican origin by using the term “anchor babies” and questioning the
fairness of a judge because his parents were Mexican immigrants
2.1. Emotions and political rhetoric
At least since Aristotle, theorists have been interested in human
emotions as reflecting experiences with pain and/or pleasure (Pakaluk
and Pearson, 2011). Our study continues this interest in emotions, or
affect, defined as the conscious subjective aspect of an emotion considered apart from bodily changes (Russell, 2003). An early theory, the
James-Lange theory of emotion, suggested that events and experiences
stimulate emotional reactions (Cherry, 2017). Contemporary psychologists have been critical of early emotion theory, emphasizing the social
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having participants produce drawings or participate in focus groups,
our study participants were shown statements and images reflecting
current political rhetoric related to immigration and were asked to
provide their written reactions. They then responded to questions about
emotions, stress, subjective health, and subjective well-being. In addition to negative rhetoric, we included positive immigration-related
political rhetoric as a way of examining the potential for positive
rhetoric to favorably affect its targets (Zautra et al., 2005). Research
suggests that positive emotions can lead to greater resilience to stress
(Folkman and Moskowitz, 2000; Tugade and Fredrickson, 2004), increased physical health (Tugade et al., 2005; Veenhoven, 2008), and a
greater sense of well-being (Fredrickson, 1998; Lyubomirsky et al.,
2005). The advantage of our approach is that it focuses on emotion as
mediating between political rhetoric and stress, health, and well-being.
3. The current study
Fig. 1. Model of political rhetoric and emotions.
We were interested in understanding the effects of political rhetoric
on its targets’ emotional responses, which in turn may affect their
perceived stress, subjective health, and subjective well-being. The targets in this case were students of Mexican-origin in a public university
in Southern California. We were interested in the emotions or affect
elicited by negative rhetoric, which is the focus of much of the literature, and rightly so. We contribute to this concern by also examining
positive rhetoric, that which complements and provides affirmative
representations of immigrants and/or Latinos. We examined four hypotheses:
functions of emotion (Keltner and Haidt, 2001). We follow this latter
approach, which is especially relevant in the context of the prevalence
of media rhetoric on immigration (Cherry, 2018). Rather than providing an exhaustive review of the research on emotions, we follow
Sara Ahmed's theoretical intervention, “So rather than asking ‘What are
emotions?‘, I will ask, ‘What do emotions do?’” (Ahmed, 2004, 4).
Ahmed examined immigration-related discourse produced by hate
groups in England and how those emotion-laden statements elicited
bodily sensation. Building on this approach, we examine political
rhetoric and how its targets respond emotionally and then, in turn, how
these emotions affect perceptions of stress, subjective health and subjective well-being. Similar to Ahmed, we draw on both psychology and
anthropology in our framing of emotions, stress, health and well-being.
Anthropologists have long stressed the importance of the social and
cultural environment on emotions (Beatty, 2014; Lutz, 1986; Lutz and
White, 1986). The model we propose, as represented in Fig. 1, builds
upon the interaction of emotions and the social/cultural environment.
Political rhetoric disseminated so widely and so pervasively through
media is part of our social and cultural environment. Exposure to political rhetoric can affect emotions, the valence of those emotions depending on the positive or negative messages conveyed by political
rhetoric. Emotional responses to political rhetoric can, in turn, we hypothesize, influence its targets perceptions of stress, their subjective
health, and their subjective well-being.
Stress, especially in relation to prejudice and discrimination, is increasingly considered a key factor affecting health (Chae et al., 2012;
Garcini et al., 2017; Szaflarski and Bauldry, 2019). Or, as Karen L.
Suyemoto and her co-authors (2017) put it, “We may feel fearful, anxious, hurt, threatened, or angry. We might ‘check out,’ withdraw,
freeze, or confront the perpetrator with outrage or aggression. These
are natural, automatic, human responses to potential threat” (Brown,
2015; Flores et al., 2010; Garcini et al., 2017; Gulbas and Zayas, 2017;
Liu and Suyemoto, 2016).
Studies have found that immigration is a topic that elicits strong
emotional responses (Suarez-Orozco, 1995). Recent research has found
that the stress of growing up undocumented in the United States has
been linked to emotional and mental health (Gonzales et al., 2013;
Real, 2019). Similarly, Salas, Ayon and Gurola interviewed Mexican
immigrant families in focus groups and found they expressed feelings of
traumatization, powerlessness, and other mental health issues related
to anti-immigrant sentiments and policies (Salas et al., 2013). Silvia
Rodriguez Vega examined Mexican-American first and 1.5 generation
children's drawings in Maricopa County, Arizona during a period of
heightened apprehensions and deportations (Rodriguez Vega, 2018).
The children's artistic expressions, Rodriguez Vega argued, reflect how
anti-immigrant policies, rhetoric, and media representations affect the
children's daily lives, and their emotional and physical well-being.
Our approach differs in that rather than a close reading of texts, or
H1 Political rhetoric, both visual and discursive, that negatively
represents immigrants and Latinos will elicit higher negative emotions (affect) than positive and neutral representations.
H2 Political rhetoric, both visual and discursive, that positively represents immigrants and Latinos will elicit higher positive emotions
(affect) than negative and neutral representations.
H3 Negative emotions (affect) will:
H3a increase stress compared to positive emotions;
H3b decrease subjective health compared to positive emotions;
H3c decrease subjective well-being compared to positive emotions.
H4 Positive emotions (affect) will:
H4a decrease stress compared to negative emotions;’
H4b increase subjective health compared to negative emotions;
H4c increase subjective well-being compared to negative emotions.
4. Research design
The study used a three-group posttest-only randomized experimental
design. Participants in the groups in our study were randomly assigned,
so “we can assume that the [three] groups are probabilistically
equivalent to begin with and the pretest is not required” (Trochim,
2006). In the posttest only design we were interested in whether the
three study groups were different after exposure to positive, negative,
or neutral rhetoric. We used t-tests or one-way Analysis of Variance
(ANOVA) to compare outcomes across these groups. In short, this design allowed for comparisons across conditions that directly tested
whether it was the rhetoric or the act of general study participation that
accounted for our findings. It has been noted that, “The posttest-only
randomized experimental design is, despite its simple structure, one of
the best research designs for assessing cause-effect relationships”
(Trochim, 2006).
5. Methods and data collection
Data collection occurred between August 2016 and June 2017 at a
large Southern California university, with 21.4 percent Mexican242
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L.R. Chavez, et al.
American students (OIR, 2018). Undergraduate students from across
the campus were recruited through the university's research participant
pool, most of whom received extra credit for their participation and a
few preferring $10 gift cards to the campus bookstore. The criteria for
participation was to be of Mexican-origin. We limited the study to
Mexican-origin youth because of the history of anti-Mexican political
rhetoric.
The University of California, Irvine's Institutional Review Board
approved all study material and procedures. Participants completed a 1hour, online questionnaire administered in a lab using Qualtrics, an
online survey platform. Informed consent was obtained via a study
information sheet presented on the first page of the survey. Participants
indicated their consent by continuing with the survey. Participants
undertook the experiment in a lab administered by a research assistant
who did not know the purpose or goals of the study.
The study successfully recruited a sample that consisted of 280
Mexican-origin undergraduates. However, participants are not a
random sample drawn from the student population nor are they intended to be representative of general society. Demographic information on the university's students is provided below for comparison
purposes. Rather, the power of our research design is the experimental
method that allowed us to randomly assign participants to one of three
study conditions that systematically varied in terms of the rhetoric
presented and included a control condition.
feelings and emotions. Please indicate the extent to which you generally
feel that way, that is, how you feel on the average.” The question was
repeated for each word.” Words in the positive affect scale were interested, excited, enthusiastic, alert, strong, active, determined, attentive, proud, and inspired. Negative affect scale words were upset, embarrassed, distressed, angry, scared, hostile, irritable, guilty, afraid, and
nervous. Reliability, as indexed by Cronbach's alpha coefficient
(α = 0.86), indicated a high level of consistency. Higher scores indicated higher levels of positive and negative affect, respectively.
Perceived Stress Scale (PSS). This 10-item scale measured subjective
perceptions of stress in the past seven days (Cohen et al., 1983). This
measure is widely used and has been previously validated in college
and Mexican-origin samples (Ramírez and Hernández, 2007; Roberti
et al., 2006). Participants were asked for each stress indicator: “In the
last seven days, how often have you …” followed by the ten stress
items: “been upset because of something that happened unexpectedly?”; “felt you were unable to control the important things in
your life?”; “felt nervous and stressed?”; “felt confident about your
ability to handle your personal problems?”; “felt that things were going
your way?”; “found that you could not cope with all the things you had
to do?”; “been able to control irritations in your life?”; “felt you were on
top of things?”; “been angered because of things that happened that
were outside of your control?”; “felt difficulties were piling up so high
that you could not overcome them?” Participants rated their perceived
stress using 5-point Likert scales (1 = never; 2 = almost never;
3 = sometimes; 4 = fairly often; 5 = very often). After reversing scores
for questions 4, 5, 7, and 8, higher scores reflect the perception that
one's personal resources are overwhelmed. Reliability, as indexed by
Cronbach's alpha coefficient (α = 0.89), indicated a high level of internal consistency.
5.1. Procedures
The 280 participants were randomly assigned to one of the three
study conditions using the randomizer element in Qualtrics. Qualtrics
randomly assigned participants to either view a control block of
images/quotes (i.e. neutral) or an experimental block of images/quotes
(i.e., positive or negative). Study Group A (N = 92) was shown two
positive statements and two positive images about immigration, Study
Group B (N = 95) was shown two negative statements and two negative
images about immigration, and Study Group C (N = 93) was shown two
neutral statements and images about the color of university buildings, a
topic unrelated to immigration. The order of the images and statements
within each block were randomized as well (Please see Appendix A for a
description of the stimulus materials).
All participants were asked to respond to two open-ended questions
about their reactions and feelings in response to the rhetoric. Upon
finishing the open-ended responses, participants completed measures of
Positive and Negative Affect (PANAS) (Watson et al., 1988), perceived
stress (Cohen et al., 1983), subjective health (Manor et al., 2001), and
subjective well-being (Pavot and Diener, 1993), followed by questions
concerning sociodemographic characteristics, family migration and
nativity, and use of news media.
5.3. Subjective health
Two items were used to measure participants’ perceptions of their
health as compared to other people their age. The items were “How
would you characterize your health?” and “Your health is ______ compared with others your age (and gender)?”. Participants rated their
health on a 5-point Likert-type scale (1 = poor; 5 = excellent). The items
were averaged to create a scale score, where higher scores indicated
higher subjective health. Self-reported health is known to be predictive
of objective health outcomes such as mortality and specific health
problems (Manor et al., 2001; McGee et al., 1999).
5.4. Subjective well-being scale (SWB)
This 5-item scale measures satisfaction with life (Pavot and Diener,
1993). Participants rated each item (e.g., “In most ways my life is close
to ideal” and “The conditions of my life are excellent”) on a 5-point
scale (1 = strongly agree and 5 = strongly agrees). This measure is
used in research in the U.S. and across the world (Diener et al., 2018).
Reliability, as indexed by Cronbach's alpha coefficient (α = 0.83), indicated a high level of consistency.
5.2. Measures
A) All participants were asked to write their responses to the following
two open-ended questions:
What did you think as you read the quotes and saw the images?
How did you feel as you read the quotes and saw the images?
B) All participants answered questions related to scales assessing:
Positive and Negative Affect Scale (PANAS). Participants reported
on their positive and negative affect immediately after viewing positive,
negative, or neutral rhetoric using the 20-item version of the Positive
and Negative Affect Scale (PANAS (Watson et al., 1988). This widely
used measure provided an index of positive and negative emotions felt
at a specific time; in this case the PANAS measured how participants
felt after viewing the rhetoric to which they had been experimentally
exposed. Participants used a Likert scale ranging from 1 (not at all) to 5
(extremely) to indicate their feelings at the moment of scale completion. Participants were told: “The words listed below describe different
5.5. Short acculturation scale for Hispanics (SASH)
This 5-point scale is an effective measure of acculturation, especially
among our targeted population (Marin et al., 1987). The five questions
asked about language used at home as a child, language(s) spoken at
home now, language usually thought in, language(s) spoken with
friends, and language(s) spoken at work (e.g., In general, what language
(s) do you read and speak?; What was the language(s) you used as a
child?). Cronbach's alpha coefficient (α = 0.70), was acceptable.
Higher scores indicated greater acculturation to U.S. culture.
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5.6. Perceived socioeconomic status
study, at least one other study found that Trump's election was associated with significantly greater loss of attention control among firstgeneration Latina/o college students (Vasquez-Salgado et al., 2018). We
include the election variable as a control variable in regression analyses
(0 = on or before the date of the election, November 8, 2016; 1 after
the election, November 8, 2016).
Of the 280 participants, 10 were not included in the regression
analyses, including three participants who indicated “non-binary” to
the gender question, which we left as missing rather than imposing a
gender category, one missing value on the acculturation scale, and five
missing values on the perceived socioeconomic status scale.
We examined perceived socioeconomic status using the MacArthur
Scale of Subjective Social Status. Participants were asked to indicate
their socioeconomic status relative to others in the United States using a
visual method developed by Adler et al. (2000). This widely used
measure asked participants to think of this ladder as having 10 steps:
“representing where people stand in the United States. At the TOP of
the ladder are the people who are the best off—those who have the
most money, the most education, and the most respected jobs. At the
BOTTOM (step 1) are the people who are the worst off—those who have
the least money, least education, and the least respected jobs or no job.
The higher up you are on this ladder, the closer you are to the people at
the very top (step 10). The lower you are, the closer you are to the
people at the very bottom. Where would you place yourself on this
ladder, compared to all the other people in the United States? Please
place a large “X” directly on the rung where you think you stand.” The
social ladder provides a way of evaluating perceived socioeconomic
status and has been validated for use among youth of various backgrounds (Goodman et al., 2008). This measure allows individuals to
locate themselves in relevant social hierarchies where relative position
may itself be a risk factor (Singh-Manoux et al., 2005).
In addition, participants provided information on their year in
school, where they and their parents were born, family's migration
history and education, their self-stated ethnic background, and time
spent monitoring the news either on TV, print media, or internet and
social media.
6. Preliminary results
6.1. Participants’ characteristics
Table 1 presents the demographic characteristics of the 280 study
participants. All the participants were of Mexican-origin. We did not
select for gender, but 89.6 percent of the participants were female.
Though high, there were more female Mexican-American undergraduate students (59%) than males (41%) at the university in 2017
and there is a pattern of gender imbalance that is frequently observed in
campus-based studies (Dickinson et al., 2012; OIR, 2018).
Participants were college students with a mean age of 20.8, which is
about the same as the mean age for Mexican-American undergraduates
(mean 20.6) at the university in 2017 (OIR, 2018). Most participants
were not married (95%). Their sources for news and current events
were mainly online (80%) through the internet and social media, which
they checked regularly.
About three-quarters (78.2%) of the participants were born in the
United States. A high proportion of Mexican-American students on
campus were also U.S.-born (92% in 2017) compared to the 67.7 percent of Mexican-Americans born in the United States generally in 2016
(OIR, 2018; USCB, 2018). Of the 61 foreign-born participants, most
(82%) were of the 1.5 generation, that is, they came to the United States
as children (14 years old or younger).
Participants overwhelmingly lived in families close to the immigrant experience, with most having at least one parent being foreignborn and with the Spanish language a part of their lives. The Short
Acculturation Scale for Hispanics mean score (3.5 out of 5) reflected
their bicultural lives and the transnational nature of their families.
These patterns of language, culture, and family composition are similar
to Mexican-Americans generally (Gonzalez-Barrera and Lopez, 2013).
The participants’ family dynamics, the likelihood they lived in families
of mixed immigration status, would add to their interest in immigration-related political rhetoric, and be a source of concern given increasingly harsh immigration, detention, and deportation policies.
Participants generally indicated they were just below the middle of
the perceived socioeconomic status scale (mean 4.8 out of 10). This
corresponds with the proportion university's Mexican-American students (56.2%) who were low-income in 2017, and the U.S. Census
2015, 2016 income data, which indicated that Mexican-American family households' income was about 54.8 percent of all U.S. family
households (Gomel and Zamora, 2007; OIR, 2018; Semega et al., 2018).
Despite random assignment of participants in the study conditions,
males and females, and U.S.-born were not equally distributed among
the three experimental groups, thus we include these variables as
control variables in regression analyses. Having parents or grandparents who speak Spanish also was not equally distributed among the
three experimental groups, but this variable was not included in regression analyses because language use is included in the SASH index.
There were significant differences in the PANAS positive emotion
and PANAS negative emotion scales across the three study groups,
which are discussed below under hypothesis testing.
5.6.1. Data analysis plan
Open-ended responses were coded for words indicating emotional
states, feelings, affect, attitudes, and opinions. Following Johnny
Saldaña (2015), 4, “A code in qualitative inquiry is most often a word or
short phrase that symbolically assigns a summative, salient, essencecapturing, and/or evocative attribute for a portion of language-based or
visual data.” Word frequencies were created using the MaxQda 2018
text management program. Since we are not generating hypotheses in
this analysis, using word frequencies is appropriate to begin an analysis
or contribute to an analysis of our hypotheses by indicating if the
rhetoric elicited emotion-laden words (Bernard, 2002, 505). Quotes
were chosen as “exemplars” of responses to the rhetoric because they
contained one or more of the frequently used words and provided wellstated observations that show the word or words were used in context.
All descriptive and multivariable analyses were conducted using
IBM SPSS, version 23. Chi-square tests were used to assess the probability of association or independence of the observed distribution between each social characteristic and the three experimental groups:
positive rhetoric, negative rhetoric, and neutral rhetoric. Means were
compared using independent samples t-test and ANOVA as appropriate.
Linear regression analysis was used to examine five main outcome
variables: mean responses to the Positive PANAS scale, the Negative
PANAS scale, the Perceived Stress scale, subjective health scale, and
subjective well-being scale. The experimental group variables were
coded as follows: a) Positive Rhetoric (value = 1) and the referent
group all other responses (value = 0); and b) Negative Rhetoric
(value = 1) and the referent group all other responses (value = 0).
With 280 cases, and an approximate N = 90 in each study category,
we kept the variables in the regressions to a minimum to avoid overfitting and under-powering the model. Regression analyses included the
following control variables: gender, age categories, U.S.-born/foreignborn, perceived socioeconomic status, the short acculturation scale for
Hispanics, and before and after the 2016 presidential election.
Although the November 8, 2016 presidential election was not the
focus of this research project, data collection began before the election
and continued after election day, which afforded us the opportunity to
compare the outcomes of pre-election participants with post-election
participants. While the timing of the election was serendipitous for this
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L.R. Chavez, et al.
Table 1
Social characteristics of participants, percentages and means. N = 280).
Social Characteristics
Positive Rhetoric N = 92%
Negative Rhetoric N = 95%
Neutral Rhetoric N = 93%
All Participants N = 280%
69.6
30.4
81.1
18.9
83.9
16.1
78.2*
21.8
72.8
25.0
2.2
20.9 (4.29)
76.8
22.1
1.1
20.5 (2.57)
89.2
10.8
0.0
20.9 (3.03)
89.6*
9.3
1.1
20.8 (3.36)
33.7
41.3
16.3
8.7
37.9
40.0
14.7
7.4
33.3
43.0
10.0
12.9
35.0
41.4
13.9
9.6
17.4
20.7
30.4
31.5
20.0
25.3
26.3
28.4
21.5
19.4
34.4
24.7
19.6
21.8
30.4
28.2
97.8
2.2
93.7
6.3
93.5
6.5
95.0
5.0
85.9
0
92.6
0
89.2
1.1
89.3
0.4
12.0
0
12.6
0
8.6
3.2
11.1
1.1
87.0
96.8
97.8
93.9**
96.7
95.8
95.7
96.1
10.9
80.4
8.7
15.8
80.0
4.2
8.6
79.6
11.3
11.8
80.0
8.2
1.1
15.2
12.0
38.0
33.7
83.7
4.8 (1.54)
2.1
10.5
6.3
50.5
30.5
83.2
4.8 (1.48)
1.1
20.4
10.8
38.7
29.0
82.8
4.8 (1.53)
1.4
15.4
9.6
42.5
31.1
83.2
4.8 (1.51)
3.4 (0.69)
3.5 (0.68)
3.5 (0.60)
3.5 (0.66)
3.71 (0.79)
1.87 (0.76)
3.36 (0.86)
2.26 (0.79)
3.18 (0.78
1.98 (0.71)
3.42ˆˆˆ (0.82)
2.02ˆˆ (0.79)
a
Nativity
U.S.-born
Foreign-born
Gendera
Female
Male
Other (missing)
Age - Mean (SD)
Age categoriesa
18–19
20–21
22–23
24+
Year in college
1st year
2nd year
3rd year
4th year +
Marital status
Single
Other
Parent 1
Foreign-born
Don't know
Parent 2
Foreign-born
Don't know
Parents or Grandparents speak Spanish
Yes
Participant speaks Spanish
Yes
How Participants Access News Coverage
Newspaper/TV/radio
Online
Family/friends/other
How often check the news?
Never
Not very often
Once a week
Every couple of days
Multiple times a day
Participated after 2016 electiona
Perceived socioeconomic status (10-point scale)a
Mean (SD)
Short acculturation scale for Hispanics (5-point scale)a
Mean (SD)
PANAS positive emotion
PANAS negative emotion
P values calculated using chi-square test or ANOVA across all response categories.
Chi-square *p = < 0.5; *p = < 0.01; ***p = < 0.001.
One-way ANOVA ˆp = < 0.5; ˆˆp = < 0.01; ˆˆˆp = < 0.001.
a
Independent variables in regression analyses.
6.2. Preliminary analysis: political rhetoric and emotions
were born in the U.S.”
Her comment vividly describes the experience of despair and alienation that Americans of Mexican background can feel after reading
and viewing negative rhetoric.
Participants who viewed positive rhetoric used words such as proud,
contribute, good, happy, community, benefit, work, success, empower,
and help. For example, this 19-year-old woman who was born in the
U.S. said:
“As I read the quotes and see the images, I think that individuals
that come to America should be welcomed. Parents that are not citizens
but have children that are US citizens encourage their children to be
successful and make them proud and it is clearly shown. There is sufficient evidence that “immigrants” contribute to society and I believe
that individuals should be more accepting of foreigners because they
arrive to the U.S. with the goal to persevere and be successful. As a
Mexican-American, I feel proud reading the quotes and seeing the
We first examined whether or not positive, negative, and neutral
rhetoric elicited emotional responses from the participants. Table 2
summarizes the most frequent emotion-laden words by each type of
rhetoric. A clear pattern emerges in the emotions elicited. Participants
exposed to negative rhetoric most frequently used words such as racist/
racism, stereotype, sad, angry, upset, ignorant, offended/offensive,
unfair, hate, discrimination, and hurt. For example, a 24-year-old
Mexican-American woman who viewed negative rhetoric said:
“Anger, rage, frustration, impotence are just some of the words that
come to mind, but I have so much to say that I am not able to properly
articulate what I am trying to say, much less express myself in a healthy
manner. These types of aggressions are not new to me, so I know what
it’s like to have these words and images being shouted at you, and
making you feel out of place, ashamed and inferior, even though you
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L.R. Chavez, et al.
emotionally affirming.
Neutral statements and images did not elicit emotionally-laden
words similar to the positive and negative rhetoric. In fact, participants
mostly re-stated information from the prompts, with words such as
neutral, soothing, relaxing, and calm. The neutral rhetoric was about as
stimulating as watching paint dry, which was, of course, the objective.
Participants’ commentaries on the rhetoric they viewed provides
prima facie evidence in support of Hypotheses 1 and 2, that positive and
negative political rhetoric will elicit positive and negative emotions,
respectively.
Table 2
Frequencies of key words in participants’ open-ended responses to rhetoric.
KEY WORDS
POSITIVE
IMAGES
NEGATIVE
IMAGES
NEUTRAL
IMAGES
N = 92%
N = 95%
N = 93%
Racist/racism
Stereotype
Sad
Angry
Upset
Ignorant/ignorance
True
Offen(ed)(sive)
Unfair
Anger
Bad (feel)
Hate
Discrimination
Hurt
1.1
7.5
14.0
2.2
3.2
4.3
5.4
0
1.1
2.2
6.5
1.1
2.2
4.3
30.9
23.4
27.7
23.4
18.1
21.3
16.0
21.3
13.8
12.8
11.7
9.6
9.6
9.6
0
0
0
0
0
0
15.1
0
0
0
0
0
0
0
Proud
Contribute
Good
Happy
Community
Benefit
Work
Success
Empower
Give
Help
Prove
55.0
35.5
26.9
3.1
20.4
20.4
17.2
16.1
12.9
4.3
11.8
10.8
5.3
3.2
5.3
0
8.5
5.3
22.3
2.1
0
11.7
4.3
4.3
1.1
0
3.2
4.3
0
2.2
0
0
0
3.2
6.5
0
Neutral
Soothing
Relax
Calm
0
0
0
0
0
0
0
0
33.3
25.8
23.7
21.5
7. Hypotheses testing
Hypotheses 1 and 2 predict the influence of political rhetoric on
emotions. We used the Positive and Negative Affect Scale (PANAS) as
the dependent variable to formally examine Hypotheses 1 and 2. First,
the distribution of each predictor variable was examined for outliers
and normality among positive, negative, and neutral groups. Then
means, standard deviations, and intercorrelation matrices for all variables used in the regression were examined. There were no high intercorrelations among the control variables. Skewness and kurtosis were
under 1 for all variables in the regressions, indicating no problems with
normality, except for gender and foreign/U.S.-born, both of which had
kurtosis scores under 1 but skewness over 1 because there were more
females than males and more U.S-born than foreign-born in the sample.
Table 3 presents the correlation matrix for the dependent variables used
in the regression models.
We then examined the mean differences for positive and negative
PANAS scales by positive political rhetoric (n = 92), negative political
rhetoric (n = 95), and neutral rhetoric (93) groups. One-way ANOVA
found a statistically significant difference between groups for both
positive (F = 10.39; p < 0.001) and negative PANAS (F = 6.18;
p < 0.01) scales. A Tukey post hoc test revealed that PANAS positive
emotion was significantly higher after participants viewed positive
rhetoric (p < 0.01) and neutral rhetoric (p < 0.001) compared to
negative rhetoric. PANAS positive emotion was significantly lower after
participants viewed negative rhetoric (p < 0.01) compared to positive
rhetoric.
Another one-way ANOVA also found that PANAS negative emotion
was significantly lower when participants viewed positive rhetoric
(p < 0.01) and neutral rhetoric (p < 0.05) compared to negative
rhetoric. On the other hand, PANAS negative emotion was significant
higher after participants viewed negative rhetoric (p < 0.01) compared to positive and neutral rhetoric.
We tested the effect of political rhetoric on emotions (Hypotheses 1
and 2) using linear regression analyses. Table 4 presents coefficients for
the independent variables with positive PANAS and negative PANAS as
dependent variables. As Model 1 indicates, in comparison to exposure
to negative and neutral rhetoric, exposure to positive rhetoric was associated with greater positive affect (b = 0.48, p < 0.001). Similarly,
Model 2 indicates that in comparison to exposure to positive and neutral rhetoric, exposure to negative political rhetoric was associated with
higher negative affect (b = 0.27, p < 0.05).
Greater acculturation was significantly associated with lower
Percentage of participants using a key word at least once.
images. I feel very emotional because in the present-day individuals
discriminate not only against immigrants but their children. I am glad
to see that we are contributing to society and I wish Americans could
see that. I wish that they can see we are not harming “their” country; we
are helping it grow.”
Participants who viewed positive or negative rhetoric sometimes
used similar words frequently, such as work and sad. However, their
use of these words differed by context. Take “work” for example. In
response to positive rhetoric, participants pointed to work as evidence
of their positive values and contributions to America:
“I, myself, came to this country undocumented. My parents were
honest, hardworking people but needed to provide a better life for us,
their children. It was the best thing that happened to us. Most of my
brothers and sisters are professionals, US citizens and making this
country great!”
In response to the negative rhetoric, “work” is often used in a positive way to counter negative opinions. For example:
“I did feel slightly offended because I am Mexican and basically
according to the quotes and images, I do not deserve to be called an
“American” because my parents had me here. I also feel slightly angry
and frustrated at whoever said those quotes and created those images …
I want to snap back and show them all of the hardworking families who
work long hours for minimal pay in order to support their families and
the young people who want to strive for a better future and go to college but are denied that access because they are not American.”
As these quotes indicate, participants often took negative political
rhetoric as a personal affront and as an attack on themselves and their
families. Their responses showed their indignation and hurt feelings.
Their responses to positive rhetoric, on the other hand, were
Table 3
Means, standard deviations, and intercorrelation matrices (N = 280).
Variable
M
SD
1
2
3
1
2
3
4
3.42
2.04
3.00
3.24
0.82
0.79
0.70
0.95
.08
-.19**
.27**
.50**
-.29**
-.39**
4.52
1.22
.28**
-.28**
-.55**
Positive PANAS
Negative PANAS
Perceived Stress
Subjective
Health
5 Subjective Well-Being
*p = < 0.05 **p < 0.01. ***p < 0.001.
246
4
.33**
5
Social Science & Medicine 228 (2019) 240–251
L.R. Chavez, et al.
The participants’ PANAS positive emotion was significantly associated with lower perceived stress (b = −0.18, p < 0.001), higher
subjective health (b = 0.30, p < 0.001), and higher subjective wellbeing (b = 0.39, p < 0.001). These findings support Hypothesis 4, that
positive emotions (affect) will (H4a) decrease stress compared to negative emotions; (H4b) increase subjective health compared to negative
emotions; and (H4c) increase subjective well-being compared to positive emotions.
In addition, higher perceived socioeconomic status was significantly
associated with greater subjective well-being (b = 0.13, p < 0.01).
Also, those participating in the study after the 2016 election of Donald
Trump had higher perceived stress (b = 0.20, p < 0.05) and lower
subjective well-being (b = −0.43, p < 0.05) than those who participated in the study prior to the election of Donald Trump.
Table 4
Effect of positive, negative, and neutral rhetoric on positive PANAS and negative PANAS (n = 270).
Parameter
Females
Ref: Males
Age
Perceived Socio-economic Status
U.S.-born Ref: Foreign-born
Short Acculturation Scale for Hispanics
Post 2016 presidential Election Ref:
Election day and earlier
Positive Rhetoric Ref: All other responses
Negative Rhetoric Ref: All other responses
Constant
Positive PANAS
Model 1
Negative PANAS
Model 2a
b coefficient
b coefficient
(SD)
(SD)
0.01 (0.12)
- 0.03 (0.12)
0.09 (0.05)
0.07 (0.03)*
−0.18 (0.12)
−0.16 (0.08)*
−0.11 (0.13)
−0.17 (0.05)**
−0.05 (0.03)
−0.13 (0.12)
0.01 (0.07)
0.19 (0.12)
0.48 (0.12)***
0.20 (0.12)
3.50 (0.35)***
−0.09 (0.12)
0.27 (0.11)*
2.49 (0.34)***
8. Discussion
Heightened anti-immigrant and anti-Latino political rhetoric over
the last few years led us to investigate the effect of this rhetoric on its
targets, in this case Americans of Mexican-origin. We compared negative political rhetoric with positive political rhetoric, and neutral
rhetoric (as a control), the latter on the topic of the color of university
buildings. Our goal was to contribute to a gap in the scholarship on the
effects of political rhetoric, especially as experienced through the
media, on the emotional or affective perceptions of those it targets. We
were also interested in political rhetoric's effect on perceived stress,
health and well-being, which were highlighted as requiring additional
research in our review of scholarship. This analysis extends previous
research showing how political rhetoric effects emotions, which in turn
influence stress, subjective health, and subjective well-being (Gonzales
et al., 2013; Rodriguez Vega, 2018; Salas et al., 2013).
Qualitative responses underscored the power of rhetoric to elicit
emotional sentiments, feelings, and opinions. Participants responded
strongly to both positive and negative political rhetoric, with a clear set
of emotion-laden key words frequently presented in their responses.
Mexican-origin youth perceived negative rhetoric as hurtful and untrue
representations of themselves and their families. Participants perceived
positive political rhetoric as affirming their understanding of personal
and familial values as part of the community and as contributing
members of society.
Regression analyses supported Hypotheses 1 and 2. Negative political rhetoric elicited lower positive and higher negative affect than
positive and neutral rhetoric. Positive political rhetoric elicited higher
positive affect and lower negative affect than negative and neutral
rhetoric. Hypotheses 3 and 4 were also supported by regression analyses. The participants’ emotions, as reflected in the negative and positive PANAS scales, influenced how they perceived stress, their subjective view of their health and their subjective well-being.
Negative political rhetoric was associated with higher negative
*p < 0.05. ** p < 0.01. *** p < 0.001.
positive affect in Model 1 (b = −0.16, p < 0.05). This finding corresponds with research that finds that more acculturated Latinos are more
aware of discrimination than less acculturated Latinos (NPR et al.,
2017). Higher perceived socioeconomic status was associated with
higher positive affect (b = 0.07, p < 0.05) compared to those of lower
socioeconomic status. Having higher socioeconomic status may mean
more positive emotions overall, a finding which corresponds with
higher socioeconomic status also being associated higher subjective
well-being in Table 5. Getting older was associated with lower PANAS
negative affect (b = −0.17, p < 0.01).
Linear regression results support Hypotheses 1 and 2, that positive
and negative political rhetoric affects emotions. Regression analyses
found that positive political rhetoric is significantly associated with
higher positive emotions and negative political rhetoric is significantly
associated with higher negative emotions. The next step in the analysis
examined Hypotheses 3 and 4, which posit that the respondents’ negative
and positive emotions/affect after viewing political rhetoric will influence their perceived stress, subjective health, and subjective well-being.
Table 5 presents coefficients for the independent variables with
perceived stress, subjective health, and subjective well-being as dependent variables (Hypotheses 3 and 4). The participants’ PANAS negative emotion was associated with significantly higher perceived stress
(b = 0.44, p < 0.001), lower perceived health (b = −0.36,
p < 0.001), and lower subjective well-being (b = −0.39, p < 0.001).
These findings support Hypothesis 3, that negative emotions (affect)
will (H3a) increase stress compared to positive emotions; (H3b) decrease subjective health compared to positive emotions; and (H3c)
decrease subjective well-being compared to positive emotions.
Table 5
Effect of positive and negative PANAS scales on perceived stress, subjective health, and subjective well-being (n = 270).
Females Ref: Males
Age
Perceived Socioeconomic Status
U.S.-born
Ref: Foreign-born
Short Acculturation Scale for Hispanics
After 2016 Presidential Election
Ref: Election day or earlier
Positive PANAS
Negative PANAS
Constant
Perceived Stress
Model 1 b (SE)
Subjective Health
Model 2 b (SE)
Subjective Well-Being
Model 3 b (SE)
0.13 (0.09)
−0.02 (0.04)
−0.04 (0.02)
−0.02 (0.09)
−0.25 (0.14)
−0.01 (0.06)
0.06 (0.04)
−0.09 (0.13)
0.28
0.01
0.13
0.11
−0.03 (0.06)
0.20 (0.10)*
0.01 (0.08)
−0.19 (0.14)
−0.09 (0.11)
−0.43 (0.18)*
−0.18 (0.05)***
0.44 (0.05)***
2.94 (0.31)***
0.30 (0.07)***
−0.36 (0.07)***
2.86 (0.46)***
0.39 (0.09)***
−0.39 (0.09)***
4.00 (0.58)***
*p < 0.05. ** p < 0.01. *** p < 0.001.
247
(0.17)
(0.08)
(0.05)**
(0.17)
Social Science & Medicine 228 (2019) 240–251
L.R. Chavez, et al.
creating divisions that reinforce systems of prejudice and inequality.
One the other hand, a final implication of this study is that moderating political rhetoric could have a salutatory effect not just on the
targets of that rhetoric but for the nation as a whole. Rhetoric that is
positive and affirming elicits positive feelings and emotions/affect,
which in turn lowers stress and increases perceptions of health and
well-being. Thus, positive rhetoric can be integrative, enhancing a sense
of community and belonging, and easing stress about one's relationship
to the larger society.
emotions/affect which, in turn, was associated with increased perceptions of stress, and decreased subjective health, and subjective wellbeing (Hypothesis 3). These findings suggest that negative political
rhetoric about immigrants and Mexican-origin people adversely affected the emotions and the mental health of the targets of the rhetoric.
Such rhetoric elicits feelings of hurt, anger, distress, and anxiety. The
findings also help explain the participants’ higher perceived stress and
lower subjective well-being after the 2016 presidential election.
These results also speak to issues raised in previous studies. For
example, they support Yakushko's (2009) argument for the need to
examine the detrimental influence of xenophobia on its targets. We did
find a detrimental effect on the participants who experienced negative
political rhetoric, which also supports the American Psychological
Association's (2016) finding that incendiary political rhetoric poses a
threat to the psychological health of its victims. And similar to Karen L.
Suyemoto et al. (2017), we found negative political rhetoric can make
its targets fearful, anxious, hurt, threatened, or angry. Whether or not
political rhetoric reaches the level of hate speech, political rhetoric can
construct its targets as threatening and dangerous as Cowan and Hodge
(1996) argue. The targets of such speech, such as our participants, can
experience elevated levels of anxiety and emotional distress (negative
affect), which has consequences for their sense of well-being, supporting Boeckmann and Liew's (2002) and Leets' research (2002).
Importantly, positive political rhetoric elicited positive emotions,
which in turn were associated with lower stress, higher subjective
health, and higher subjective well-being (Hypothesis 4). These findings
affirm the importance of studying both positive and negative political
rhetoric and support the research on the consequences of positive
emotions (Folkman and Moskowitz, 2000; Tugade et al., 2005;
Veenhoven, 2008; Fredrickson, 1988; Lyubomirsky et al., 2005).
A limitation of this study was that it sampled one ethnic group.
Although Mexican-origin people are a key focus of political rhetoric, a
future study could examine these issues across a broader set of sample
groups, including White Americans, Asian Americans, Middle Eastern
Americans, Muslim Americans, and African Americans. Also, participants were university students whose reactions may or may not be the
same as those of the general population. Our sample was also majority
women and although we did not find a significant gender difference, we
cannot know if the same pattern would have been observed if our
sample included more men. Men often have their own distinct patterns
of emotional responding and the work of Carlos Navarrete et al. (2010)
suggests that men experience intergroup conflict differently than
women. Future studies should also focus on men's experience with
rhetoric. A future research direction would be a longitudinal test to
examine the effects found here over time.
The 2016 election was not a part of the research design, which
meant an ex post facto inclusion of a pre-election post-election variable
resulted in an uneven distribution of participants in each category. The
inclusion of the election as a control variable, while suggestive, is not
meant to be a definitive.
The study's strengths include drawing from actual political rhetoric in
the experimental design. Also, we used an experimental method that held
many aspects of the rhetoric constant. Finally, we examined multiple
aspects of well-being, including perceived stress and subjective health.
Acknowledgements
Funding for this research was provided by the UC Irvine School of
Social Sciences' School Research Committee (CORCL). The authors
would like to thank the anonymous reviewers for their generous comments and suggestions. We are also grateful to the School of Social
Sciences for material support. Finally, we would like to thank Edward
D. Lowe and Koji Chavez for their comments on earlier drafts of this
paper.
Appendix A. Experiment Methods
Study Group A
Participants were randomly presented two positive statements and
two positive images about immigration [See Kahan et al. (2016) for a
study that also used visual and discursive stimuli.].
“Today, there are hundreds of thousands of students excelling in our
schools who came as undocumented immigrant children. They were
brought by their parents through no fault of their own. They grew up as
Americans and pledge allegiance to our flag. They've lived a good life.
They've proven themselves. They've beaten the odds. They are talented,
responsible young people who could be staffing our research labs or
starting a new business, and who could be further enriching this nation.”
“Immigrants contribute to our society in a number of ways. Cities
and neighborhoods with greater concentrations of immigrants have
much lower rates of crime and violence than comparable nonimmigrant
neighborhoods. Evidence also shows that immigrants contributed an
estimated $115.2 billion more to the Medicare Trust Fund than they
took out in 2002–09. Undocumented immigrants nationally will add
$276 billion to social security over next 10 years but cost only $33
billion.”
9. Conclusion
If our findings among Mexican-origin youth can serve as a guide,
words do matter. In practical terms, how we speak about people in our
public and political discourse affects how people view themselves and
their mental states. Political rhetoric may inflame the public and result
in votes or audiences for talk shows, but negative portrayals of particular groups question their belonging and legitimacy as full-fledged
members of society. Being the targets of negative political rhetoric
raises stress levels and negative feelings of oneself and the larger social
environment. When words wound, they tear at the body of the nation,
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Social Science & Medicine 228 (2019) 240–251
L.R. Chavez, et al.
“The color of paint for university buildings is important for promoting a studious and yet friendly academic environment. People may
not think a lot about the importance of the color of paint, but colors that
are beige or another neutral tone are very soothing and work well on
college campuses. Soothing colors are preferred on college campuses
throughout the United States and these colors are also being used on
college campuses in other countries now too.”
“College campuses throughout the country have similar architectural designs and styles, especially when it comes to the color of
buildings. Typically, university buildings are designed to have neutral
colors, such as the grey of cement, earth colors, and a variety of offwhite colors that are often seen in natural environments. These colors
are soothing and promote a relaxed social environment that is good for
studying.”
Study Group B
Participants were randomly presented two negative statements and
two negative images about immigration.
“When Mexico sends its people, they're not sending their best.
They're sending people that have lots of problems, and they're bringing
those problems with them. They're bringing drugs. They're bringing
crime. They're rapists. For every illegal alien raised in the United States
who's a valedictorian, there's another 100 out there that weigh 130
pounds and they've got calves the size of cantaloupes because they're
hauling 75 pounds of marijuana across the desert.”
“Each year, thousands of women enter the United States illegally to
give birth, knowing that their child will thus have U.S. citizenship.
Their children immediately qualify for a slew of federal, state, and local
benefit programs and cost taxpayers millions of dollars. When the
children turn 21, they can sponsor the immigration of other relatives,
becoming “anchor babies” for an entire clan. So, these children may be
citizens, but they don't deserve to be citizens.
”
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