Visitor Viewing Siamang Exhibit, Hall of Primates (1965) by Alex J. Rota, American Museum of Natural History Library.
This picture represents a scene of modern quarantine, museological objectivation and ontological engineering. In the following rather sketchy and schematic notes, I try to follow the intertwined threads of two questions that haunt this image. First,
how does the medium of the exhibition mediate between the
naked eye of the spectator and the glass eye of the animal? And
what does this technological mediation suggest about the very
genre of exhibition, including the experience afforded by the
exhibition of art?
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NOTES ON THE EXHIBITION AS ONTOSCOPY BY VINCENT NORMAND
1.
In this image, the animal is
mobilized as a figure inscribing a limit in the space of
natural history; it is installed
in the modern cosmography
of taxonomy. Put to death, it
has been uprooted, “de-animated” and denaturalized.
But it is also stufed, inscribed in the logico-spatial
order of the museological
device, and therefore has
been “reanimated,” naturalized. A dialectical reversal is
imprinted on the life of the
animal: the museological
device has objectified and
de-animated the animal by
isolating it from its milieu,
yet also re-animated it by
projecting it simultaneously
in verisimilitude (taxidermy),
in a continuous semiotic
order (taxonomy), and in a
restricted field of attention
(scenography). The crucial
aspect of the museum, as
with other exhibition formats such as the zoological
garden, is its relation to the
undiferentiated surrounding environment. It objectifies specimens in the world,
intensifying the visibility of
the former without sacrificing the vitality of the latter. It
is a tool of epistemological
conviction that makes the
original milieu of the object
absent, while inscribing it in
the denaturalized space of
the institution.
2.
If Walter Benjamin did not
see any diference between
the optical experience of
a museum, a botanical
garden, and a casino, it
is because the identity of
the modern museum is inscribed in a series of technological, epistemological
and anthropological scripts
shared by many modern
technologies of the gaze
and cultural practices that,
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taken together, define modernity as a reformation
of vision. Here, the vitrine
enclosing the animal is
an optical technology that
formalizes the ontological
matrix against which the
museum has historically
unfolded. The glass screen
separating man from animal
is a materialization of what
we could call, borrowing
from French anthropologist
Philippe Descola’s system
of four ontologies, the “naturalist rift”: the dichotomy
between nature and culture that characterizes the
cosmography of Western
modernity, the ontological
fissure that has historically
crossed through the modern world, distributing subjects and objects on either
side. The anthropological
machine at work in modern
naturalism has carved a radical separation between the
figure of man and the backdrop provided by a unified
concept of nature, emancipating the subject from the
ancient hierarchical closed
world and organizing his
entry into a democratic
boundless universe, giving
man the role of world-maker. In this naturalist “Copernican” reorientation of the
subject, we can recuperate
the central aspirations of
the project of reason in
Western modernity: the
symmetrization of “subject”
and “world”; the decoding and dismantlement,
stratum by stratum, of the
world of appearances; the
systematic transformation
of implicit background conditions into explicit themes
of relection; the extraction
of the modern subject from
nature; the attribution of
a transcendent aspect to
subjectivity via the rationalization of its space of
projection. In this image,
the museological display of
natural history provides the
modern naturalist rift with
an instrumental framework:
the implicit script coding
the vitrine implies that it
contains all of nature and
nothing human.
3.
This picture represents the
scenography of a modern
ontological frontier. It depicts the purification and
coding of chains of mediation between subject-spectator and object-animal.
The making of the object
(animal) is, symmetrically,
the making of the subject
(spectator). Describing the
operation of the museum in
technological terms allows
one to understand that the
museum’s function is not
primarily ontological (relating to what things are) but
epistemic (relating to how
we come to know these
things, which is to say, relating to the spatialization
of an order of knowledge
rooted primarily in technological and socio-political
spaces), and that its role is
to allow for the naturalization of the denaturalizing
procedures that constitute
modern epistemology. That
is, the translation of epistemic structures onto ontological grounds. By aligning
taxonomy, taxidermy and
scenography (or, graphs,
illusion and theatre) the
vitrine becomes the technology whereby scientific
denaturalizing procedures
(i.e. operations of objectivation and epistemological
conviction) are universalized, made transparent, replicated and repeated at all
scales of knowledge, and
presented as facts rather
than mere instruments of
epistemic appraisal.
PI E R R E’S
4.
Between the mess of negotiations and partisan
projects that animate epistemic constructions and
the transparency and purity
that characterize ontological foundations, knowledge
at the museum is subject
to powerful genealogical
eclipsing. This is probably
why romantic minds still
like to think of museums as
ghost boxes. This process of
naturalization exists entirely
in the mediation between
subject and object, and the
viewer is its vanishing point:
the stage of the universalization of epistemic boundaries
into ontological frontiers is
the spectator’s eye, his sensorium, and ultimately his
cognitive scafolding. This
is probably why, throughout
scientific modernity, the
translation of denaturalizing
frameworks from the status
of epistemic to ontological
(which, consequently, bears
upon the formation of ontological designations) has
been the object of much
anxiety about embodied
cognition or the naturalization of the “soul,” symptoms
that emerged alongside the
engineering of the modern psyche. The extent to
which natural and material
processes can be denaturalized is a question that,
symmetrically, demands to
know the extent to which
the interiority of the subject
can be naturalized. The genealogy of this anxiety can
be traced back to the very
beginnings of materialism,
to a conversation held in
1769 between d’Alembert
and Diderot, wherein the
philosophers put their encyclopaedic program to a test
by wondering how the materialist philosopher should
classify a stone: should it be
infused with the qualities of
life and thus considered part
of a greater sensitive being,
or should it be thought of as
a pure quantity, thus potentially negating the possibility
of regarding the human as
a sensitive and qualitative
being?
5.
The medium of exhibition
as mobilized by the museological apparatus is entirely
shaped by these dialectics
of objectivation and subject-formation, and by the
anxieties relative to the ontological discontinuities that
these dialectics produce.
Because of its function in
the naturalization of epistemology into ontology, the
exhibition is a privileged site
for understanding the ramifications in subjectivity of the
making of modern ontological frontiers. This is where
the operation of the exhibition, and therefore the very
genre of exhibition must be
excavated: in the crafting of
scientific facts through the
naturalization of epistemic
boundaries into ontological
frontiers.
6.
In this picture, the mediation between subject and
object is clearly scripted by
the positivity of the scientific
fact. How can we conceive
of the art exhibition in light of
the exhibition’s role in crafting modern ontological designations? If, in an exhibition
scripted by scientific facts,
the matter at hand is the
symmetry between subject
and object, one could say
that in an exhibition scripted
by the negativity of the space
of art, the principal issue is
the introduction of asymmetry. In its most canonical
form, the negativity of art
(its symbolic insular position throughout modernity,
its state of exception in the
modern archipelago of disciplines) has been defined
as being in excess of the
descriptive, or positive, capacities of reason, language
and science. It is also on
the basis of this conception of negativity that the
critique-project of postmodernity in the arts unfolded;
that is, as a transgression of
the modernist circle drawn
around the autonomy of art.
But, contrary to this art-historical conception, if we
turn to a theory of aesthetic
experience that is attentive
to the economy of the limits
that animate the ontological
matrix of modernity, it becomes possible to part with
the canonical understanding of the autonomy of art
as a space of exceptionality.
In its most simple and schematic form, such a theory of
aesthetic experience could
start by noting that, from
Minimalism and Judd’s concept of “specific objects”
onwards, the work of art has
been articulated as a site of
oscillation between being
regarded as a literal thing
(materially and geometrically delimited), and as a sign
(an index of a meaning and
ultimately of a generic concept of art). This oscillation,
by denying the work both generic signification and literal
meaning, obstructs its complete assimilation, destabilizing in turn the subject’s
hermeneutic access to the
object. The consequence
of this destabilization is the
introduction of asymmetry
into the field of mediation
between subject and object, enabling the subject to
maintain an experimental
relationship with the object.
Consequently, if there is autonomy at all, it is that of the
aesthetic experience, which
is not something that can be
had by the subject, but is entirely situated in the space of
mediation between subject
and object, and therefore irreducible to one or the other.
7.
Aesthetic asymmetry is the
critical leverage that the
art exhibition has over ontological designations: by
destabilizing the chain of
mediations between subject
and object, it makes visible
and sensible what is usually
transparent in the crafting of
positive facts. This destabilization does not signify the
introduction of “indetermination” or “aesthetic chaos”
in the otherwise normative
space of ontology; rather, it’s
the process by which chaos
and norm, anarchy and rule
are no longer dialectically
opposed, but projected into
a synthetic dialogue. Aesthetic asymmetry can only
make space for the negative
by acknowledging that it is
implicitly scripted by the ontological symmetry it inherits
from the museological device. Ultimately, by revealing
the physically, socially, politically, and historically contingent aspects of the forms of
subjectivity and objectivity
that it puts into play, aesthetic asymmetry reverses
the “symmetrical” process
of naturalization at work in
the museological device,
and makes ontological designations (first and foremost
“subjects” and “objects”)
into a matter of epistemic
construction. It projects the
purity of the former into the
“mess” of the later. Therefore, if one understands
autonomy not as a characteristic of art but of aesthetic
experience, and if one describes postmodernism in
the arts as not a transgression of modernist autonomy
but as the universalization
WI NTE R
of its regime, then one can
start developing an understanding of autonomy counter to the historical meaning
that the standard-bearers
of the “long” twentieth century have charged it with:
not merely as an alternative realm in excess of the
descriptive capacities of
reason, language and science, but as the redirection
of those capacities toward
emancipatory ends.
8.
Throughout modernity, the
genre of exhibition has been
shaped by both the scientific
positivity of the museological institution (its logico-spatial order), and by the
negativity of aesthetic experience. It has been coded by
the positivity of the scientific
fact that scripts the museological apparatus (and the
symmetrical “truth efects”
it produces), and by the autonomy found in aesthetic
asymmetry. As such, the exhibition can be mobilized as
a genre sitting at the crux of
several modern ontological
designations, ideally suited
to engage their bifurcated
histories. It is a space where
ontological
designations
such as “subject” and “object” can be projected into a
dialogic situation, engaged
in a process of reciprocal
(i.e. stereoscopic) figuration that can be explored
as dynamic and historically
contingent; a space where
ontological certainties can
be recuperated, projected
into experimental asymmetric situations, and disembowelled by contingency. As
such, the genre of exhibition
can be described as an optical device that explores
implicit continuities in the
depth of explicit ontological
discontinuities. That is, as
ontoscopy.
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