The hottest social media platform also faces the most precarious future, at least in the U.S. TikTok’s rapid adoption and ascent to become a prominent and profitable driver of culture across generations has sparked plenty of copycat efforts from its competitors, in addition to rare bipartisan scrutiny from the federal government. TechCrunch is covering the decision facing TikTok owner Bytedance: either it sells its U.S. operations to a separate company or faces a potential ban on its operations within the country.
TikTok looks to be taking on popular messaging services like Meta’s WhatsApp and Apple’s Messages, as the company announced on Monday that it’s adding group chats to its platform. You…
TikTok’s latest offering is capitalizing on the app’s ability to serve as a discovery engine for other media — something its users already take advantage of by sharing short clips…
The European Commission has closed a Digital Services Act (DSA) investigation of a rewards feature in TikTok Lite by accepting commitments from the social media giant to permanently withdraw the…
The U.S. Federal Trade Commission and the Justice Department are suing TikTok and ByteDance, TikTok’s parent company, with violating the Children’s Online Privacy Protection Act (COPPA). The law requires digital…
Sound Search on TikTok is somewhat similar to YouTube Music’s song detection tool that lets you find the name of a song by singing, humming or playing it.
TikTok Lite, a low-bandwidth version of the video platform popular across Africa, Asia and Latin America, is exposing users to harmful content because of its lack of safety features compared…
TikTok is partnering with the music distribution service DistroKid to fast-track the creation of artist accounts for members. The ByteDance-owned short video platform introduced an Artist Account feature last year…
The tests indicate there are loopholes in TikTok’s ability to apply its parental controls and policies effectively in a situation where the teen user originally lied about their age, as…
ByteDance’s video editing app CapCut will stop offering free cloud storage to host creative assets starting August 5. In the past few days, users have received notifications about CapCut changing…
As TikTok continues to test the waters with longer videos, Instagram Head Adam Mosseri has said the Meta-owned social network will continue to focus on short-form content. In an Instagram…
We’ve created this guide to help parents navigate the controls offered by popular social media companies.
TikTok is gearing up to challenge Amazon’s Prime Day event in July. The social network announced on Thursday that TikTok Shop is holding a “Deals For You Days” sales event…
Like Instagram, Whee also supports the use of photo filters and includes messaging. However, the company’s plans for Whee aren’t clear.
The new addition was inspired by the video-sharing activity that was already taking place on apps like TikTok.
The agency was investigating the company over potential violations of the Children’s Online Privacy Act.
TikTok announced on Monday that it’s introducing generative AI avatars of creators and stock actors for branded content and ads on its platform. The company is also launching an “AI…
After leading the social media landscape, TikTok appears to be interested in challenging Google’s dominance in search. The company confirmed to TechCrunch that it’s testing the ability for users to…
TikTok is testing streaks that are similar to Snapchat’s in order to boost engagement, including how long people stay on the app.
The malicious attack appears to have involved malware transmitted through TikTok’s DMs.
Presumptive Republican presidential nominee Donald Trump now has an account on the short-form video app that he once tried to ban. Trump’s TikTok account, which launched on Saturday night, features…
President Joe Biden needs a meme manager.
TikTok is the latest tech company to incorporate generative AI into its ads business, as the company announced on Tuesday that it’s launching a new “TikTok Symphony” AI suite for…
TikTok is testing the ability for users to upload 60-minute videos, the company confirmed to TechCrunch on Thursday. The feature is available to a limited group of users in select…
TikTok is suing the United States government in an effort to block a law that would ban TikTok if its parent company, ByteDance, fails to sell it within a year.…
Welcome to Startups Weekly — Haje’s weekly recap of everything you can’t miss from the world of startups. Sign up here to get it in your inbox every Friday. Musk’s…
TikTok is adding new ad products that will allow marketers to better control what sort of content their ads appear against.
Users on TikTok can once again create music clips using tracks from Universal Music Group’s catalog, which features some of the biggest names in music today: Taylor Swift, Billie Eilish,…
The feature may be hidden from most users, either by design or because it’s only shown to users in a specific group, like testers or high spenders.
Twitch is officially rolling out its new TikTok-like discovery feed to all users this week, the company announced on Tuesday. The new feed, which is launching as a tab within…
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President Joe Biden signed a bill on Wednesday that could ban TikTok — for real this time. After so many false starts and stops, some creator economy founders and their clients are rolling their eyes. They’ve been through this before. “I think two years ago, this would have been devastating,”…
