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ABOUT US

Our people & culture are our secret weapon.

Our commitment.

At Playfly Sports, we promote and foster diversity, equity, inclusion and belonging through the four pillars of education, recruitment, development and community.  We strive to empower and embrace equal voice, opportunity, and expression, thereby elevating our culture to inspire members of Playfly Sports and our surrounding communities.

Acting on this commitment, Playfly’s internal Diversity, Equity, Inclusion and Belonging (DEIB) Council consistently works to amplify the voices of our team members through our employee-led Inclusion Resource Groups (IRGs):

Values & Diversity

At Playfly Sports, our people fuel our purpose, and partnership is our passion. As we work towards a reinvigorated and more inclusive sports marketing and media sector, we are proud to work alongside some of the most prestigious sports properties, brands, and innovators.

Our history

An Innovative Emergence Into Sports Media

Since its inception in 2020, Playfly Sports has grown to become a real force in the high school, collegiate, esports and pro sports sectors.  We emerged with the goal of providing a new and different approach to navigating the sports industry.  As the fan experience continues to rapidly evolve with the growth of digital streaming and fan engagement, building a digitally enabled, full-service sports marketing business is the driving force behind our company.

Officially launched following the acquisition of both Outfront Media Sports and Collegiate Star League (CSL), we laid the foundation for the next generation of sports marketing and media, rooted in partnership and innovation.

Our growth into a full-service, integrated sports marketing and media company took our next leap with an acquisition of three storied business units from FOX in March 2021. Home Team Sports, Impression Sports and Entertainment and Fox Sports College Properties joined our roster, bolstering our collegiate portfolio and expanding offerings into the Regional Sports Network, advertising sales, naming rights and other large sponsorship sales disciplines. We represent ad inventory for the most passionate sports fans of all MLB, NBA, NHL, and WNBA teams across the United States.

We continued our trajectory with multiple further acquisitions, including Premier Partnerships, The Aspire Group, and Evolution Sports to expand our footprint into Europe.

Playfly Sports was founded by Executive Chairman, Michael Schreiber, is backed by Access Holdings and Sinclair Broadcast Group, and is led by CEO, Craig Sloan.

Michael Schreiber, Founder & Executive Chairman

Our team

Craig Sloan Chief Executive Officer
Lindsay Amstutz Playfly Media
Nick Cartan Commercial Strategy
David Connolly Corporate
Gene DeFilippo Market Strategy
Christy Hedgpeth Playfly Sports Properties
Haynes Hendrickson Business Development
Geoff Kalan Strategy
AJ Machosky Business Development
Ashley Marshall Growth & Innovation
Lalaine Omaga-Tran Finance and FP&A
Nicolina O'Rorke Chief Financial Officer
Justin Threatt Sales & Business Operations
Ken Wajda Financial Operations
Join Our Team Interested in working with our team?

Careers

Latest News

News
Consulting

Playfly Sports To Acquire Paragon Marketing Group

Acquisition Will Rapidly Expand Playfly’s Capabilities Across Brand Consulting, Property Representation, Local Market Activations, Content Creation, and High-Profile High School Events

Press Releases

Butler Athletics & Playfly Sports Enter 10-Year Multimedia Rights Partnership

This agreement will drive new revenue opportunities, enhance brand visibility, and provide critical resources across Butler’s athletic programs.

Press Releases

Texas A&M & Playfly Sports Agree To A 15-Year Multimedia Rights Partnership

Playfly will work closely with Texas A&M to execute a dynamic custom strategy focused on driving significant commercial growth, including Name, Image and Likeness (NIL), entitlements, premium hospitality, emerging categories, and other opportunities.